Mind Games

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From How to Life Forever: The Longevinauts Aug 04, 2026

Show notes

When an astrologer tells Mangesh that he’ll (probably) die early, he takes it in stride. But his family and friends (not to mention all the Don’t Die longevity influencers on his FYP) feel differently… and besides, if science can keep his brain sharp and his tennis game strong for longer, why not take advantage? So he visits Dr. Nir Barzelai, the world’s leading aging researcher, and Dr. Ron Primas, an elite longevity doctor, to figure out what he should do. Plus: A chat with Ken Reid from TV Guidance Counselor about age in pop culture, from the Golden Girls to “I’ve fallen and I can’t get up.”

Disclosure: The experts we spoke with want to be clear that although they have some minor quibbles with Bryan Johnson, they’re grateful for the fact that he’s started the conversation on longevity. Any insinuation that he’s got weird vibes is ours.

Listen to Ken Reid’s podcast, TV Guidance Counselor
Learn more about Nir Barzelai’s Longevity Genes Project and his book, Age Later
Learn more about Ron Primas’s longevity and concierge medicine practice
Read Cynthia Kenyon’s groundbreaking 1993 study of worm longevity
Check out the Ray Kurzweil Library

Special thanks to Azadi Records and Bliss Samsa for their beautiful tracks, and Botany for the score.

Episode collage art by Vahini Shori.

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Meeting Bandler Mar 17, 2026

Show notes

After following Neuro-Linguistic Programming from a groovy West Coast commune to the inner circles of NXIVM, we track down its elusive creator, Richard Bandler. Our search leads us to a London seminar, where Alice experiences his techniques firsthand. Finally, we hear from the man himself and decide once and for all if NLP is a tool worth using, or a pseudoscientific hustle best left alone.

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NXIVM Mar 10, 2026

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How did Neuro-Linguistic Programming become an indoctrination tool for one of the most notorious sex cults of the 21st century? Co-founder Nancy Salzman reveals how she brought NLP to NXIVM, and how leader Keith Raniere—now serving a 120-year sentence for sex trafficking and other crimes—turned the methods against her.

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The Pickup Artist Playbook Mar 03, 2026

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A new group of fans flocked to NLP in the 90s: pickup artists. At the center of the movement was Ross Jeffries, a hypnotist and purported expert in getting women into bed. Jeffries lets Zoë in on the secret to his success, as she and Alice grapple with the realization that maybe they, as journalists, have more in common with pickup artists than they’d like to admit.

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Murder in Santa Cruz Feb 24, 2026

Show notes

Three people walked into a room…only two came out alive. In 1986, Richard Bandler was charged with murdering a woman in his inner circle. We dig into the trial that nearly sank Neuro-Linguistic Programming, the unsolved mystery of what really happened that night, and how Bandler walked away acquitted while the technique he fathered only grew more infamous.

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A Human Technology Feb 17, 2026

Show notes

In the 1980s, the U.S. Army was in a weird place. So weird, it was willing to hire Richard Bandler and Tony Robbins to try to turn ordinary soldiers into expert marksmen in just a few days with NLP. Zoë hits the shooting range with an NLP expert to see if she can become a sharpshooter. Plus, the little-known NLP backstory behind another psychological technique the military still actively uses: EMDR.

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The Self-Help Empire Feb 10, 2026

Show notes

How do you turn mind games into hundreds of millions of dollars? We ask Tony Robbins, who discovered Neuro-Linguistic Programming, adapted its techniques, and built an empire of infomercials and firewalking, all while spawning a self-optimization craze he’s ambivalent about today. Meanwhile, Alice tests NLP on Zoë’s mom to see if they can use Bandler’s techniques to conquer an unusual fear.

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All In Your Head Feb 03, 2026

Show notes

Could a few words really change your mind–or your memories? Zoë tests hypnosis on herself, trying to unlock memories of her late father. Alice experiments with NLP to calm her anxiety around giving birth. Meanwhile, they chart the spread of NLP from therapy groups into corporate America, where it made its founders rich. But does NLP really work, or is this just the placebo effect?

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The Drummer with the Knives Jan 27, 2026

Show notes

1970s Santa Cruz, California–a world of barefoot psychology students, mountain communes, and underground therapy sessions led by a charismatic but troubled young man: Richard Bandler. We go back to the moment Neuro-Linguistic Programming was born, and meet a teenage misfit rocker whose talent for persuasion came with a dangerous edge. We hear from the Bandler’s early followers, including one woman who ended up tied to a burning cross in a therapy game gone wrong. As the origins of NLP come into focus, another question emerges: how did a fringe experiment in an alternative college town grow into a global force for both transformation and manipulation?

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The Guru’s Guru Jan 20, 2026

Show notes

What if someone told you that you could skip years of therapy with a few mental tricks? It sounded impossible… until we found Neuro-Linguistic Programming. NLP is a form of hypnosis beloved by everyone from sex cults to the U.S. military to fortune 500 companies–yet almost no one knows it exists.

Long before she co-founded NXIVM, hypnotist Nancy Salzman encountered NLP as a radical method for reprogramming the mind. Her story leads us to its inventor, Richard Bandler, a volatile, self-made guru. As we dig into how it took hold in so many places, we face an unsettling possibility: NLP might actually work.

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