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    Fitness & Nutrition

    Lift Free And Diet Hard with Andrew Coates

    The Lift Free and Diet Hard Podcast dives deep into the science and practice of living a strong, healthy, and intentional life. Hosted by Andrew Coates, the show brings together inspiring guests to share insights, stories, and practical advice that empower listeners to build confidence, make informed choices, and stay resilient in their fitness and wellness journeys. Every episode encourages thoughtful exploration of what it means to lift free, diet hard, and live fully.

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    Latest Episodes:
    EP 47 Chris Hitchko: Show Up For A Successful Career Jul 28, 2021
    Show notes

    Chris Hitchko joins me for a discussion about how to be more successful in your fitness career. From going above and beyond basic certifications, to creating brand and media that resonates with consumers, we have to do more to stand out in an industry that on the surface feels saturated, but isn't truly close to saturated with skilled, caring, integrity based professionals.


    EP 46 Josh Hillis: Skills For Stress/Emotional/Bored Eating Jul 22, 2021
    Show notes

    Josh Hillis makes his first appearance to talk about developing skills with our clients around stress/emotional/boredom eating. We talk frameworks for thinking about eating with your values and your identity. Josh talks about translating his body of work and reputation into a growing social media presence. I hope you enjoy Josh's passion and enthusiasm for helping people develop valuable skills around the nutrition and lifestyle.


    EP 45 Brad Dieter: Smuggle In The Good Information Jul 13, 2021
    Show notes

    Brad Dieter returns(though first appearance on the new format) to chat about The Inland Empire Fitness Conference where we will both be presenting Aug 6th and 7th in Spokane WA. Brad wanders through a series of his thoughts on career success, the benefits of growing a social media brand vs being a pure coach within the umbrella of a successful and growing company like Macros Inc. Brad shares his vision for a better corner of the fitness industry and our role in developing front line preventative health care to meet future demand.


    EP 44 Ben Mudge: Be A Pathfinder Jul 07, 2021
    Show notes

    Ben Mudge shares how his work on the season 1 set of Game Of Thrones turned into a career in fitness. Ben may look like Thor but shares how his battle with Cystic Fibrosis leaves him identifying more with Captain America. We discuss our recent T Nation article collaboration and philosophy of sharing and abundance mindset. We discuss how Ben's approach to media leaves him more influential and sharing better information to where he's beating the "influencers" at their own game.


    EP 43 Jordan Syatt: Following Doesn't Equate To Happiness Jun 30, 2021
    Show notes

    Jordan Syatt returns to share why he's pivoted with his social media. Jordan shares the challenge of dealing with negativity with such a large following. He discusses how he stays grounded in the face of all his success. Jordan explains why his podcasts are his favourite form of media and why he feels it's never to late to start one, or start a career in fitness. We talk Jordan's passion for MMA, in this fun, light hearted catchup.


    EP 42 Dani Shugart: Navigating Political Correctness and Cancel Culture Jun 22, 2021
    Show notes

    Dani Shugart returns to chat about how to become a writer and what it takes to write for T-Nation where she’s an editor. Dani poses a lot of questions about how our industry deals with the infusion of political correctness, cancel culture, and shaming. Check out this thought provoking and enlightening discussion.


    EP 41 Joel Jamieson: Recover To Win Jun 15, 2021
    Show notes

    Enjoy Joel Jamieson in his first guest appearance. From the corner at UFC championship matches to your ears, Joel shares his expertise in conditioning and heart rate variability(HRV). We discuss Joel's 2009 classic book Ultimate MMA Conditioning and the plans for a new book. We talk in depth of energy system training for MMA fighters and how Joel's work can be applied by coaches for the general population. Joel rounds out the discussion with his thoughts on spectacles like Logan Paul fighting Floyd Mayweather.


    EP 40 Mike Millner: Mind Over Macros Jun 08, 2021
    Show notes

    Welcome and enjoy coach, author, and podcaster Mike Millner in a discussion of how to develop credibility beyond just social media content, developing your writing, and if you should start a podcast. Mike dives into a nuanced discussion of how to navigate the challenges of our clients' food environments and lifestyle challenges.


    EP 39 Martin Rooney: Culture, Coaching, and Focus Jun 01, 2021
    Show notes

    Listen in for early details on Martin's upcoming book release. You cannot help but feel energized when listening to Martin Rooney's energy and ideas. Martin shares how he went from travelling 150 days a year to turned inward during a challenging year to focus on his family, his organization, and himself. Martin used the time to write a new book "High Ten" his follow up to the highly successful "Coach to Coach". Martin shares how his ability to focus is essential to his success and career development. Martin believes that "you're going to be a professional at something, you decide what". Your choose how you apply your time and energy which leads you to your destination.


    EP 38 James Krieger Financial Planning, Investing, And The Risks Of Crypto May 25, 2021
    Show notes

    James Krieger returns to share practical financial advice for fitness professionals. We wade heavily into the risks and problems with the rise of Crypo in our industry. James details his success with, and approach to trading and the traps to avoid. We talk about how get rich quick mentality ties into the same mentality about losing weight and getting in shape fast. Check out this episode and James's work to learn more about how to develop a long term sustainable approach to your finances. We also talk about how to approach pivoting away from a full time fitness career as your career progresses.


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