Independent Business

85: Redefining your marketing strategy by leveraging Pinterest with Sarah Erickson Nov 20, 2024

If you’re feeling burnt out on Instagram and want to find a new way to market your business that offers longevity and sustainability, this episode is for you. Sarah Erickson of Sarah Ann Design took her time back and created sustainable business growth when she went all in with Pinterest.

She joins us on today’s episode to share why she believes Pinterest is ideal for list-building and why she’s happy she stopped using Instagram in her business. Listen in as she shares how to create high-quality content for Pinterest, repurpose it, and reap the benefits for years to come.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

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Website: https://sarahanndesign.co/
Pinterest: https://www.pinterest.com/sarahanndesign/

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84: The power of unplugging & reclaiming your time with Hannah Brencher Nov 13, 2024

If you need an episode that is good for the soul, this is it. Hannah Brencher breathes new life into our day-to-day experiences in her book, The Unplugged Hours. She joins us in today’s episode to share the inspiration behind her challenge of unplugging from her phone and how that inspired her book. Listen in as she shares some of the biggest lessons she has learned from living an unplugged life, and rediscovering the beauty of what it truly means to be present.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Website: hannahbrenchercreative.com
The Unplugged Hours: hannahbrenchercreative.com/theunpluggedhours
Instagram: instagram.com/hannahbrencher

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83: Unlocking six-figure success: Findings from our 2025 Growth Guide with Candice Coppola & Dr. Michael Tatonetti Nov 06, 2024

There is no wrong way to success—this episode proves it. Our team at HoneyBook recently released the 2025 Growth Guide, which shares key insights into what the top marketing and creative consultants are doing to hit six figures and beyond in their business.

To break down these insights, we brought back two guests who know a thing or two about building successful businesses. Candice Coppola and Dr. Michael Tatonetti join us to share the strategies they are implementing to build their own multi six figure businesses. You are going to leave this conversation inspired with so many ideas of how you can grow in your business.

Download the 2025 Growth Guide >>

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guests

Candice’s website: https://candicecoppola.com/
The Power in Purpose podcast: https://podcast.candicecoppola.com/
Dr. Michael’s website: https://www.pricingforassociations.com/
Dr. Michael on LinkedIn: https://www.linkedin.com/in/drtatonetti/

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82: Breaking the cycle of burnout with Kruti Kanojia of Healthy Gamer Oct 30, 2024

Did you know that around 48% of independent business owners have experienced burnout in the past month? In today's episode, we are breaking down mental health, performance management, and how we can prevent burnout in our businesses.

Joining me is Kruti Kanojia, the co-founder and CEO of Healthy Gamer, which provides mental health support for the internet generation through coaching, content, and community. Kruti shares the unique way she and her husband started Healthy Gamer, what burnout really looks like in your business, and how we can create sustainable practices to support our well-being and success.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Our episode with Les Alfred of Balanced Black Girls

Connect with the guest

Website: healthygamer.gg
LinkedIn: linkedin.com/in/krutikanojia
Instagram: instagram.com/healthygamer_gg
Instagram: instagram.com/healthygamerfamilies

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81: How audacity took this B2B business to $1 million with Dr. Michael Tatonetti Oct 23, 2024

If you’re looking for a podcast episode that will make you feel fired up about your business, this is the one. Dr. Michael Tatonetti joins the show for an impactful conversation about his business journey, the importance of prioritizing yourself, and how to have the audacity to go after what you want.

Dr. Tatonetti is the founder and CEO of Pricing for Associations. This conversation is a powerful reminder that if you want to build a successful business, you need to have not only the confidence but the belief that you can.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources

Connect with the guest

Website: pricingforassociations.com
LinkedIn: linkedin.com/in/drtatonetti

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80: Sustainable business growth through cashflow forecasting with Matt Gartland Oct 16, 2024

Do your business finances feel chaotic, to the point that the idea of organizing your finances stresses you out? Matt Gartland of Smart Passive Income joins us to share how to reset your finances and find joy in the numbers with simple organization practices like forecasting your cashflow. Listen in as he highlights why he believes slow business growth is the key to long-term sustainability and how you can also make intentional decisions between profitability and growth.

Now, if you love this conversation, then you don’t want to miss out on Matt’s upcoming webinar with Mac Hughes, Product Evangelist at HoneyBook! In this live class, he’s sharing how to financially prepare for the unexpected in your business. Register for this live class, happening on October 22nd at 12 PM EST.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

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79: Building a Youtube strategy that drives business success with Youtube strategist Melissa Mitchell Oct 09, 2024

Today’s episode is a powerful truth bomb that all business owners need to hear: success is never linear. My guest, Melissa Mitchell, is a testament to that fact, and I think you’re going to love her story.

Melissa owns a YouTube video marketing agency and coaching business and shares her unique journey of stepping back into a corporate role after entrepreneurship, then finding success on Youtube that allowed her to become a full-time business owner again. Listen in as she highlights some of the key YouTube strategies she believes business owners should implement to find growth on Youtube and success for your business!

Resources mentioned

Melissa’s editing tutorials

Connect with the guest

Website: wandermintcreative.com
Instagram: instagram.com/wandermintcreative
YouTube: youtube.com/@WandermintCreative

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78: The difference between a business owner and a thought leader with Camille Campins-Adams Oct 02, 2024

Do you know the difference between being a business owner and a thought leader? If you don’t, you will by the end of this episode. My guest, Camille Campins-Adams is a bestselling author and book coach.

She joins us to break down the skills you need to become a thought leader in your industry, how to grow your influence, and how to discover the message you’re meant to share. If you’ve been wanting to be bolder, more innovative, and share your expertise with the world, this episode is for you.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

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Website: camillecampinsadams.com
Instagram: instagram.com/campinsadams

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77: Stay ready so you don’t have to get ready with Paige Griffith of The Legal Paige Sep 25, 2024

Here’s a legal tip that all business owners need to hear: stay ready so you don’t have to get ready. In this episode, lawyer Paige Griffith of The Legal Paige shares the lessons she’s learned after one of the hardest years in her business.

Paige also shares how her perseverance led to her building a multi-six-figure business in a matter of months. This episode is jam-packed with advice for entrepreneurs who want to build the businesses of their dreams.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Episode 44 with Shay Cochran

Connect with the guest

Website: thelegalpaige.com
Instagram: instagram.com/thelegalpaige

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76: Overcoming the curse of expertise to build a scalable and sustainable business with Audrey Joy Kwan Sep 18, 2024

Are you holding onto tasks in your business that are keeping you from scaling? Maybe you think you’re the only person who can handle the details. If that’s you in business, you may have been hit with the curse of expertise.

In today’s conversation, business strategist and leadership coach Audrey Joy Kwan joins us to talk about overcoming the curse of expertise so that you can scale your business in a sustainable way that doesn’t compromise your well-being.

Listen in as Audrey gives us a step-by-step guide to building your team, explains the powerful inspiration behind her business, and shares several other valuable insights in this jam-packed episode.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Website: audreyjoykwan.com
Instagram:instagram.com/audreyjoykwan
Email: support@audreyjoykwan.com

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75: Building a business with your best friend with Shay Brown and Cassie Torrecillas Sep 11, 2024

Running a business with your BFF can be a dream come true, but it also comes with a unique set of challenges. In this episode, I sit down with Shay Brown and Cassie Torrecillas, best friends turned co-founders of Bucketlist Bombshells.

They share their incredible journeys, how they navigate friendship and business, and how they’ve turned their passion for travel into a thriving business venture.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

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Website: bucketlistbombshells.com
Instagram: instagram.com/bucketlistbombshells

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74: Addressing your biases to build an impactful business with Alex Temblador Sep 04, 2024

Are your biases holding you back as a business owner and person? In today’s episode, we’re making uncomfortable conversations comfortable and learning how to address our own biases so we can build impactful businesses. Alex Temblador joins us for a real conversation about how our biases can block the impact and influence of our businesses. Alex reminds us that being more inclusive can not only lead to more innovation in our business but also more profit.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: www.alextemblador.com
Writing an Identity That is Not Your Own book: www.alextemblador.com
Instagram: instagram.com/alex_temblador

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73: Scaling back to align your business with your life with Tatiana O’Hara Aug 28, 2024

Do you dream of doing what you love as a solopreneur? In this episode, leadership and team operation consultant Tatiana O’Hara shares her journey from having a team to going solo. With refreshing radical honesty, she shares her full entrepreneurial journey with us, as well as what it looks like to be a successful business owner despite what others think about you.

Every independent business owner should listen to this episode because it’s an incredible reminder to believe in yourself, do what you love, and not be afraid to go after what you truly want.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Website: tatianaohara.co
Instagram: instagram.com/_tatianaohara

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72: Income-stacking strategies for entrepreneurs with business strategist Holly Haynes Aug 21, 2024

Does busyness always equal more revenue for your business? The truth is…no, it doesn’t. If we want to grow sustainably, we need to be more strategic with how we spend our time, the services that we offer, and how to price them in a way that's going to grow our business.

Business strategist Holly Haynes joins us on the show to talk about how we can create more profit in our business using income-stacking strategies. This conversation is pure gold and includes key ways to help you work with what you have to create more profit in your business.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Simone Biles bows to Rebecca Andrade

Connect with the guest

Income stacking master class: https://www.hollymariehaynes.com/profit
Website: https://www.hollymariehaynes.com/
Instagram: https://www.instagram.com/thehollymariehaynes/

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71: Leaning into slow and sustainable growth in business with Kayla Hollatz Aug 14, 2024

Are you experiencing slow growth in your business? In this episode, my guest Kayla Hollatz shares why slow growth is not a bad thing. Kayla is a copywriter and website strategist, and we have a much-needed conversation about how to honor ourselves and lead with intention in everything we do.

Kayla also shares how she has evolved after walking through the hardest season of her life, why it’s important to embrace your current pace and trust the process, and other powerful insights that business owners need to hear.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Website: kaylahollatz.com
Instagram: www.instagram.com/kaylahollatz
Three MPH: threemph.com

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70: Increase your revenue with effective client boundaries with Becca Bunch Aug 07, 2024

Many business owners are timid about setting boundaries with their clients because they fear it will negatively impact their business. However, our guest on today’s episode found the opposite to be true.

Becca Bunch is the founder and CEO of the social media marketing agency Homemade Social. When she and her team implemented new boundaries and systems with their clients, their revenue went up 44%. In this episode, she’s sharing the exact boundaries she sets and the systems she uses to maintain them.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: homemadesocial.com
Homemade Social Instagram: instagram.com/homemadesocial_
Becca’s Instagram: instagram.com/bbooks

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69: Building a revenue-generating online presence with Danielle Connor Jul 31, 2024

Do you want your website to make more money for your business? Today’s guest has tips to take your brand and website to the next level. Danielle Connor is a website designer who works with female business owners to create sites that convert.

This episode is jam packed with tangible tips to improve your website, along with tips for staying true to your brand and allowing your brand to evolve with you. Plus, she touches on how to step into the CEO role of your business instead of treating yourself like a solopreneur, and how your website can do the same.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Website: danielleconnor.com
Instagram: instagram.com/danielle.a.connor

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68: When big names steal from smaller creators with The Pretty Little Podcast hosts Phoebe and Caroline Jul 24, 2024

What do you do when two celebrities steal your podcast name? On this episode, I’m joined by Phoebe and Caroline Connell, two sisters who host the Pretty Little Podcast, a Pretty Little Liars rewatch podcast. Phoebe and Caroline hosted this show for two years before two actresses from the show launched their own rewatch podcast with the same name.

Their story got crazier from there, but in the end, Phoebe and Caroline turned it into a huge opportunity for their podcast. They share how they built a loyal community that had their backs during this whole experience, advice on how to protect your business from a situation like this, and ways to monetize your podcast that benefits your community.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guests

Podcast Instagram: https://www.instagram.com/theprettylittlep0dcast/?hl=en
Podcast TikTok: https://www.tiktok.com/@theprettylittlepodcast
Patreon: https://www.patreon.com/ThePrettyLittlePodcast

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67: Business Growth through Collaborations: Successful Strategies for Intentional Partnerships with Danielle Wiebe Jul 17, 2024

Are you looking for new ways to collaborate with other independent business owners? If so, this episode is for you. I’m joined by Danielle Wiebe, a community builder, collaboration expert, and business strategist who talks about how we can use creative collaborations and partnership strategies to reach our ideal clients.

Danielle gives us so many tangible tips on the different ways business owners can collaborate, how to cold pitch potential collaborators, and how to move forward if a collaboration doesn't work out. You're going to walk away with new and innovative ways to collaborate with other business owners to help generate revenue in your business.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Business Babes Collective podcast: businessbabescollective.com/podcast
Business Babes Instagram: instagram.com/businessbabesco
Personal Instagram: instagram.com/danilivinglife

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66: How Les of Balanced Black Girl handles pressure, finds purpose beyond her work, and cultivates community Jul 15, 2024

Have you dreamt of leaving your corporate job to become a full-time podcaster? That’s exactly what Les Alfred did when she wanted to help other women like her find purpose, balance, and resources for self-development. Listen in as she shares all of her secrets, including how she built a loyal and successful community through her podcast.

Les Alfred is a content creator, business owner, and the host of Balanced Black Girl, a podcast dedicated to helping you feel your best by providing approachable health, self-care, and personal development tips.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Podcast: balancedblackgirl.com/podcast
YouTube: youtube.com/channel/UCBxaP1FieK4i9i_mfh0PdWg
Instagram: instagram.com/balancedles
TikTok: tiktok.com/@balancedles

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65: Navigating friendships as a business owner with friendship educator Danielle Bayard Jackson Jul 10, 2024

How do you navigate friendships and deal with conflicts as a business owner? How can meaningful relationships impact your business success?

Friendship educator Danielle Bayard Jackson joins us to talk about relationships and why they’re so important for your business and beyond. Danielle is an educator, publicist, and author of the book Fighting For Our Friendships: The Science and Art of Conflict and Connection in Women's Relationships.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Fighting For Our Friendships book
Website: betterfemalefriendships.com
Website: daniellebayardjackson.com
Instagram: instagram.com/daniellebayardjackson

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64: Managing your business with a full-time job Jul 03, 2024

Did you know that outside of my full-time role as the host of the Independent Business for HoneyBook, I also own two businesses? Lately, I’ve been asked how I am managing my time as a full-time employee and business owner. Spoiler alert: it didn’t come easy or naturally and the transition was tough.

In today’s short and sweet solo episode, I’m sharing the productivity and strategy tips I’ve implemented to balance all of my roles and avoid burnout. If you’re looking for better ways to manage your time as a business owner, this episode is for you.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

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63: Reclaiming Hayley Paige: The power of perseverance with fashion designer Hayley Paige Jun 26, 2024

Big news: Cheval, formerly known as Hayley Paige, is now Hayley Paige again! Nine months ago, she joined us on the show to talk about her lawsuit with her former employer. This lawsuit stripped her of her rights to use her name and brand, and that situation is what birthed Cheval.

In May of 2024, it was announced that she regained full ownership and control of the Hayley Paige brand and intellectual property rights, and she can now use her name. She is back today to share how she's doing in light of the news, her evolution as a person and business owner within this journey, and what is next for her in this new season.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Part one of Hayley Paige’s story

Connect with the guest

Instagram: instagram.com/allthatglittersonthegram
Hayley Paige Instagram: instagram.com/misshayleypaige
Cheval Instagram: instagram.com/sheischeval
Website: sheischeval.com
Foundation: instagram.com/agirlyoumightknowfoundation

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62: Independent success: Turn your skillset into a full-time consulting business Jun 24, 2024

Since 2023 there have been over 260,000 layoffs in the tech industry. As a result, people are taking the leap to start their own independent consulting business now more than ever before.

There's no better time than now to get your business up and running or take your side hustle full-time. In this solo episode, I’m sharing why now is the time to start your own consulting business. Stay tuned to the end because we have something very special to help you get started.

Apply for the Breakthrough Grant 👉 honeybook.com/lp/breakthrough-grant

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation

[1:00] A new wave of entrepreneurship
[2:25] Why it’s easier than ever to start a consultancy business
[4:56] Independent business owners report better mental health
[5:35] Announcing the Breakthrough Grant by HoneyBook
[7:26] How to apply for the Breakthrough Grant

Resources mentioned

Connect with the host

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61: Navigating entrepreneurship in difficult seasons of life with Angie McPherson Jun 19, 2024

How do you show up for your business in difficult seasons of life? Angie McPherson knows first hand just how big of a struggle it can be. After a cancer diagnosis in 2021, Angie went searching for support from both her community and others who had gone through her season of life. Listen in as she walks us through her entrepreneurial journey and shares how she was able to stay grounded and build a sustainable business in the hardest season of her life.

Angie is a brand photographer, marketing strategist, and educator, and she reminds us that choosing yourself and finding joy can help you through the wild seasons of entrepreneurship and keep you focused on building the business and life of your dreams.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: angiemcpherson.com
Instagram: instagram.com/angiejanine

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60: Secrets to effective sales copy with Christina Torres, CEO of Run and Tell That Jun 12, 2024

Did you know that there is a science to copywriting? In this episode, I sit down with Christina Torres, copywriter and CEO of Run and Tell That Co. She shares the differences between selling as a product versus a service-based business, mistakes that business owners make when it comes to their copy, and how to loosen up your sales page buttons.

This episode is full of tips to help you strengthen your copywriting abilities and help you feel more confident selling your products or services.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: https://www.runandtellthat.co/
Instagram: https://www.instagram.com/christinateeee

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59: Building an authentic business that supports your mental health with Ashlyn Carter of Ashlyn Writes Jun 05, 2024

Is your business supporting your life? In today’s episode, we’re joined by Ashlyn Carter, the founder and CEO of Ashlyn Writes. Ashlyn wasn’t always a business owner, but instead entered this journey due to her mental health forcing her to leave her corporate job.

Listen in as she shares how she confidently integrates her own life stories into her copy, builds systems that support her life, and manages her mental health. Plus she’s even highlighting pricing strategies for entrepreneurs. This episode is jam-packed with so many nuggets that every business owner needs to hear.

Trigger Warning: Please note that this conversation contains a brief conversation about eating disorders. If you are not in a place to listen, we totally understand and encourage you to skip today's episode.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation

[3:03] Leaving a corporate career to start a copywriting business
[9:01] How to develop your story as a business owner
[15:12] Good writers are good noticers of life
[17:29] Taking care of your mental health as a business owner
[22:48] Creating systems so that your business can run without you
[27:49] How to evaluate your pricing
[32:38] How to feel confident when selling your services using strong copywriting
[43:09] The biggest differentiator between the businesses that succeed and the ones that fail

Resources mentioned

Connect with the guest

Website: https://ashlynwrites.com/
Instagram: https://www.instagram.com/ashlynscarter/

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58: Gaining visibility through PR as an independent business with Mallory Blair, CEO and co-founder of Small Girls PR May 29, 2024

If you are a business owner that is looking for more ways to put yourself out there and gain more visibility in your business, this episode is for you. Mallory Blair, the CEO and co-founder of Small Girls PR, joins us for a very fun conversation on how business owners can find and pitch for various PR opportunities to help bring more exposure to their businesses.

Mallory shares the unique way she started in PR, tangible strategies to find and pitch ourselves to various media outlets, and how having grit and resilience in your business can pay off in the most amazing ways.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: https://www.smallgirlspr.com/
Instagram: https://www.instagram.com/yourpalmal/

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57: How to be a changemaker with Erika Tebbens, author of You’ve Got This May 22, 2024

As an independent business owner, you have the opportunity to create lasting impact with your business. You have the power to be a changemaker. In this episode, marketing strategist and author Erika Tebbens joins the show to talk about how we can gain more confidence and become changemakers in our business. From testifying before members of the House Subcommittee on Agriculture and Nutrition to running for office when asked to, Erika shares her experience in how we can turn our mission into a movement.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Erika’s book, You’ve Got This: https://erikatebbens.com/book

Connect with the guest

Website: https://erikatebbens.com/
Sell It, Sister podcast: https://erikatebbens.com/podcast-index
Instagram: https://www.instagram.com/erikatebbensconsulting

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56: The power of sharing your story with keynote speaker Terry Rice May 15, 2024

Today's episode is a reminder that you are your superpower. Business development expert Terry Rice joins us to talk about the power of leaning into your gifts and proudly sharing your story. Our stories are powerful and Terry demonstrates how leaning in and inviting people into his journey has paid off for him and his business.

The best way to stand out as a business owner is to fully embrace who you are and Terry gives us tangible tips on how to do that. Listen in as Terry walks us through some of the hardest moments in his life and how that has shaped him into the business owner he is today.

Trigger warning: Before we dive in to today’s episode, please note that this episode contains conversations surrounding child loss. If you're not in a place to listen, we truly understand and encourage you to skip today's episode.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Reclaim and Advance podcast: reclaimandadvance.com
LinkedIn: linkedin.com/in/terry-rice
Website: mygoodpeople.com
Instagram: instagram.com/itsterryrice

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55: Need a reset in your business? Then listen to this! with Justin Shiels May 08, 2024

If you are a business owner who's in need of a reset, then this episode is for you. Justin Shiels is a creative consultant, speaker, and author of The Reset Workbook. He is on a mission to help guide business owners to meaningful breakthroughs so they can unleash their creative potential.

We sat down for a fulfilling conversation on what it really means to have a reset in your business. Spoiler alert: you don't have to be going through a rough patch in order to reset. We also talk about how we can embrace change and how we can trust our instincts as business owners.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

The Reset Workbook

Connect with the guest

Justin’s business: socurious.co
Justin’s personal website: justinshiels.com

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54: How to create a profit-first business with Mike Michalowicz, author of Profit First May 01, 2024

What does it look like to create a profit first business? Mike Michalowicz, the author of Profit First, joins us on the show to talk about the financial strategies we need to be implementing to create a successful and sustainable business. Throughout this episode, Mike reminds us that there is power in knowing your numbers and how you can use that data to propel you forward to create a profit-first business.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: mikemichalowicz.com
Profit First book: mikemichalowicz.com/profit-first

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53: Creating a client forward system to generate revenue in your business with Amber McCue of the Modern CEO Apr 24, 2024

One in five independent business owners has lost money due to the lack of organization in their business. Creating systems that are strategic and efficient can be exactly what you need to propel your business forward. In today’s episode, we sit down with Amber McCue, the creator of the Modern CEO to discuss generating revenue with a focus on the client.

With the systems Amber implemented into her own business, she turned her side hustle into a multi-million dollar company. She shares with us how we can create systems that truly align with our values, the mindset shifts that we need to make, and how to honor our boundaries.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Episode 50 with Laylee Emadi

Connect with the guest

Website: https://ambermccue.com/
Instagram: https://www.instagram.com/ambermccue

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52: From setbacks to success: entrepreneurial lessons with Jasmine Star, CEO of Social Curator Apr 17, 2024

Entrepreneurship is full of ups and downs. The phrase, “that’s not fair” is all too familiar to far too many of us, yet we have the power to take back control of our journey and move forward. In today’s conversation, Jasmine Star gets extremely candid and vulnerable about her entrepreneurial journey. If you’re ready to continue moving forward in your business and grow in your own time, this conversation is one you can’t miss.

Jasmine Star is a photographer turned educator, speaker, and tech CEO. Along with teaching online courses and leading a membership for creative entrepreneurs, she also founded Social Curator, a “digital marketing agency in your pocket.”

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: https://jasminestar.com/
Podcast: https://jasminestar.com/podcast/

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51: The difference between the businesses that succeed and the ones that fail Apr 10, 2024

The Independent Business Podcast launched one year ago this week, so what better way to celebrate than with a roundup of our favorite episodes?

At the end of every interview, we ask our guests what they think is the biggest differentiator between the businesses that succeed and the ones that fail. In this episode, we’ve gathered some amazing answers from our incredible guests that will leave you feeling empowered and inspired.

If you want to listen to the full episodes from each soundbite, they are linked below.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Episodes mentioned:

Connect with the host

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CollabCast: The Angie McPherson Show ft. Angie McPherson with Akua Konadu Apr 03, 2024

Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we're highlighting The Angie McPherson Show. In this conversation, Angie brings in our host, Akua Konadu to discuss how you can elevate your content strategy through storytelling. Listen in as they explore different storytelling techniques and trends to elevate your content strategy and connect with your audience.

If you love this episode be sure to check out The Angie McPherson Show and hit the follow button on your favorite podcast player.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with Angie:

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50: Leaning into leadership as an independent business owner with Laylee Emadi Mar 27, 2024

What does leadership look like to you as an independent business owner? Whether that looks like speaking on a stage, running a mentorship program, or supporting your clients, you are a leader. Today on the podcast, we sat down with Laylee Emadi, coach for speakers and creative educators, to talk about leadership in business.

Laylee shares her journey as an independent business owner, what stepping into leadership to cultivate a thriving community looks like, and what it truly means to lead by example and stick to your values. If you are looking for more ways to invest in yourself as a leader, this episode is for you.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Website: https://layleeemadi.com/
Instagram: https://www.instagram.com/laylee_emadi/

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49: Unhinged marketing: Here to stay or on its way out? Learnings from HoneyBook & Planoly’s social media managers Mar 20, 2024

Over the past few years brands that we know and love have become more edgy and even unhinged in their marketing strategies—but what is unhinged marketing?

Unhinged marketing leans into bolder, unconventional strategies to connect with your audience, from trending memes to funny brand voices, this type of strategy goes against the grain when it comes to traditional marketing. Is unhinged marketing a sustainable strategy when it comes to growing our business?

In this episode, we’re joined by social media managers Gabby Connacher of HoneyBook and Danielle Townsley of Planoly, where we sat down for an honest conversation about whether or not unhinged marketing is here to stay, along tips for independent business owners on how we can show up more boldly in our own marketing.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guests

HoneyBook: honeybook.com
HoneyBook’s Instagram: instagram.com/honeybook
Planoly: planoly.com
Planoly’s Instagram: instagram.com/planoly

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48: Your 2024 tax strategy plan with CPA Brittney Suttle Mar 13, 2024

Tax season is upon us, and there is no doubt that filing your taxes can be a stressful time as an independent business owner. In fact, 62% of business owners reported that they had to learn how to do their taxes on their own.

Today on the show, we are sitting down with Brittany Suttle, who is a CPA and founder of Knies and Co., a virtual CPA firm. Her mission is to make money more approachable for independent business owners. Brittany gives us a tax season roadmap to help us better prepare, and money-saving strategies we need to be implementing.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: kniesandco.com
Instagram: instagram.com/brittneysuttlecpa

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47: The power of strategic brand partnerships with Ted Raad of Trend Management Mar 06, 2024

When done strategically, brand partnerships are a great way to increase visibility and revenue for your business. In fact, 71% of consumers say they enjoy co-branding partnerships. In today’s episode, we sit down with Ted Raad, the founder of Trend, one of the fastest growing influencer management and marketing companies in the US.

Listen in as we discuss why independent business owners need to lean into more paid brand partnerships, strategies for finding the right brands to work with, and how to advocate for yourself to make sure your deals are mutually beneficial.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Trend Management
Instagram: instagram.com/trendmanagement/

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46: Creating an empathy-forward sales strategy with messaging & positioning strategist Danait Berhe Feb 28, 2024

We know as independent business owners, understanding your target audience and communicating effectively is a critical step when it comes to selling our products and services. In order for our audience to buy from us, we need to understand their buying decisions.

Messaging and positioning strategist Danait Berhe joins us on the show to share how business owners can communicate their offer through empathy driven sales strategies. In this episode, she breaks down how we can position ourselves as thought leaders in our industry through our messaging to move our audience into action.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Rising Tide Society

Connect with the guest

Instagram: https://www.instagram.com/danaitbg/
Website: https://danaitbg.com/

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45: Grow a seven-figure business with only one product with CEO of Bossbabe Natalie Ellis Feb 21, 2024

Business success does not have to be complicated. In fact, if you want to see genuine growth, the answer might be much simpler than you think. In this episode, we’re talking about how to become a master of one thing instead of doing everything.

Natalie Ellis is the founder and CEO of Boss Babe, a community of over 4 million ambitious women and female entrepreneurs, and the host of the Boss Babe podcast. Natalie walks us through how she was able to scale to seven figures with simply one product and one funnel.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Instagram: instagram.com/iamnatalie
Boss Babe podcast

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44: The secret to working less so you can make more with Shay Cochrane Feb 14, 2024

As independent business owners, we sometimes feel like there are not enough hours in the day to get stuff done. What if you only had 16 hours a week to create a thriving and impactful business? What would you focus on? How exactly would you spend your time?

Shay Cochran, a commercial photographer, product stylist, and the CEO of Élevae Visuals, joins us to talk about how she has built multiple six-figure businesses while only working 16 hours a week.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: elevaevisuals.com
Instagram: instagram.com/elevaevisuals

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43: Do these things before your next launch with video marketing coach Natasha Pierre Feb 07, 2024

As business owners, launching a new product or service can be an exciting time, but it’s also a ton of work. Natasha Pierre is a video marketing coach for small business owners and host of the Shine Online podcast.

In today’s episode, Natasha walks us through how we can create a sustainable launch to see success. Natasha shares fun and innovative ways that we can take our launch to the next level, and that there is more than one way to success.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Website: shinewithnatasha.com
Instagram: instagram.com/shinewithnatasha
Youtube: youtube.com/channel/UCL2BMkT_7jIu5NeV_yAXScw
Podcast: shinewithnatasha.com/podcast

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42: The ROI of intentional branding with Bernel Westbrook Jan 31, 2024

Business owners know that first impressions are everything. Having a strong brand can play a key role in your business success. In fact, research shows that having a brand that is consistent increased revenue by up to 20%.

Bernel Westbrook, owner of Branded by Bernel, joins us to talk about the ROI of intentional branding. Having a good brand goes beyond a good logo and Bernel shows us how having an intentional brand can lead to sustainability in our business.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Website: https://brandedbybernel.com/
Instagram: https://www.instagram.com/brandedbybernel/

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41: Leveraging instagram to cultivate a collaborative community with content specialist Jade Beason Jan 24, 2024

It's time that we start to shift our mindset about Instagram. Now hear me out—what would it look like instead of constantly finding ways to gain new followers and growth, that we focus on the followers that we currently do have? Our followers already love what we have to offer and support our business, so why don't we pour into them and build an engaged community that can lead to business growth?

Content specialist Jade Beason joins us in today's episode to talk about how to leverage Instagram to build a strong, engaged community. Listen in as she explains how you can leverage your existing instagram following by consistently showing up for them so that they can show up for you. In this episode, we spend time deconstructing the common things we think we should be doing on Instagram and focus more on community building strategies to see success on the platform.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Instagram: instagram.com/jadebeason
The Creator Project: instagram.com/thecreatorproject_

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40: How to Succeed in Affiliate Marketing with HoneyBook’s Top Affiliate Earner Candice Coppola Jan 17, 2024

During our recent Partner Summit, we hosted some of HoneyBook’s top pros and educators in San Francisco, where they learned more about succeeding in affiliate marketing. At the summit, we recorded our first live podcast interview with business coach, author, and podcaster Candice Coppola. As HoneyBook’s top affiliate earner, she has earned half a million dollars in affiliate revenue alone.

In today’s episode, Candice shares the details of her affiliate marketing strategy and how she’s found success, along with tangible tips you can start implementing today!

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation:

[2:06] Misconceptions in affiliate marketing
[9:59] Leveraging affiliate marketing
[13:59] Affiliate marketing strategies
[19:59] Brand partnerships
[24:18] Affiliate marketing for micro-influencers
[34:29] Email marketing for affiliate marketers
[43:40] The biggest differentiator between businesses that succeed and the ones that fail

Connect with the guest

Website: candicecoppola.com
Podcast: podcast.candicecoppola.com
Instagram: instagram.com/candice.coppola

Connect with the host

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39: Side hustle success: A roadmap to $500K in revenue with Christiana Yebra Jan 10, 2024

Did you know that one in five independent business owners have lost money due to the lack of organization in their business? It's so important for us to have systems in place to not only support our business but also give our clients the best experience possible.

Christiana Yebra is the owner of Currently Events, a popular photo booth company, and she joins us to share how the systems and strategies she implemented into her business led to her making half a million dollars in revenue.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation:

[1:45] Christiana’s entrepreneurial journey
[15:29] Generating revenue through creating organized systems
[24:01] The importance of providing an excellent client experience at every step of the process
[30:27] Leaning into community to support business growth
[35:32] Adapting to an evolving industry
[40:12] The biggest differentiator between the businesses that succeed and the ones that fail

Connect with the guest

Linkedin: linkedin.com/in/christianayebra
Website: christianayebra.com
Instagram: instagram.com/christianayebra
Photo booth Instagram:.instagram.com/360boothtexas

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38: The goal setting framework you need in your business with Tara McMullin Jan 03, 2024

There's no doubt that planning and setting goals is key when it comes to business success. But sometimes how we intend to attain these goals can lead to burnout, exhaustion, and just overall frustration if we don't hit them. We need to learn how to create goals in a way that prioritizes our well-being, along with finding a more fulfilling way to work towards what it is that we truly want.

Tara McMullin is a speaker, coach, and author of the book, What Works, a comprehensive framework to change the way we approach goal setting. Our conversation will leave you feeling refreshed, energized, and excited to tackle your business goals in a sustainable way.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

Connect with the guest

Newsletter: https://www.whatworks.fyi/
What Works Podcast
What Works book
Instagram: https://www.instagram.com/tara_mcmullin/

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CollabCast: So, Here's the Thing Spotlight ft. Laylee Emadi with Cameron & Tia Dec 27, 2023

Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we're highlighting So, Here's the Thing with Laylee Emadi. In this conversation, Laylee discusses the cycles of launching educational offerings with photography duo Cameron and Tia. Listen in as they discuss lessons in launching a new offer and how to approach launching when you have a smaller audience.

If you love this episode be sure to check out So, Here's the Thing with Laylee Emadi and hit the follow button on your favorite podcast player.

Connect with Laylee Emadi:

Connect with Cameron & Tia:

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37: How referral marketing is the key to growing your business with Sara McCabe Dec 20, 2023

Word of marketing is the best way to get the word out about your business, but most of us don’t spend much time investing into that area of business. We rely on social media to get our name out there, and while that is important, nothing beats knowing that there are people out there who know and love your business and are willing to share your work with others.

In this episode, we’re joined by Sara McCabe, a people and business development consultant. She shares how she was able to stop leaning on social media for leads and focus only on referral marketing. Her strategies of how she's turning her clients into raving fans is pure gold!

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

Instagram: instagram.com/saramccabeconsulting
Website: https://www.saracmccabe.com/
Email: info@saracmccabe.com

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36: Legislative advocacy: The policies behind getting independents paid with Rafael Espinal Dec 13, 2023

Did you know that 84% of independent business owners think that there should be more government resources and financial assistance to support them? The current government infrastructure makes it difficult for us not only to build but also to protect our business.

In this episode, Rafael Espinal, president of the Freelancers Union, joins us to share how we can become fierce advocates for our businesses through legislative advocacy.

Today’s conversation is only the beginning. We will be partnering with the Freelancers Union to host a meetup at the South by Southwest event next year. We are so excited to join forces to help secure a better future for independent business owners.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources Mentioned

Connect with the guest

Website: freelancersunion.org
Instagram: @rlespinal
Email: respinal@freelancersunion.org

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35: Learnings from building a multi-six figure passive income strategy with Hope Taylor Dec 06, 2023

When we think of passive income, we think about making money while you sleep. What does it really take to build out these streams of income and to see success? Hope Taylor pulls back the curtain and shows us how she was able to build multiple six figure passive income streams as a photographer, educator and business coach.

This episode is packed with so many tangible tips on how you can get started on creating your own passive income. Even if you already have a stream of passive income, Hope shares the changes you need to make to see success.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources mentioned

ConvertKit

Connect with the guest

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34: How to use AI to make data-driven decisions in your business with Shelly Palmer Nov 29, 2023

It’s no secret that AI can have a positive impact on our business. In fact, 70% of independent business owners already feel that way. We know that AI can help improve our systems, our overall client experience and save us time, but what if we took it a step further?

How can we use AI to make data-driven decisions to make money in our business? Shelly Palmer, AI expert and CEO of the Palmer Group is here to teach us how to do just that. In this episode, Shelly guides us on how we can use AI to gain a deeper understanding of our business through data, plus how we can use that data to make smarter decisions.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation:

[5:35] AI isn’t going to replace your job
[11:50] Why you need to use AI to stay ahead of your competition
[19:06] Using AI data to move your business forward
[36:57] How to stay on top of AI without becoming overwhelmed
[46:00] The biggest differentiator between businesses that succeed and the ones that fail

Resources Mentioned

Connect with the guest

Website: shellypalmer.com

Connect with the host

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33: The benefit of having a value-based business: The Ben & Jerry’s case study with Sean Greenwood Nov 22, 2023

Did you know that 82% of consumers will shop from brands whose values align with their own? Now more than ever, people are looking to brands to do good—a brand that does this very well is Ben and Jerry's.

In this episode, Sean Greenwood, Director of Public Relations and Communications at Ben and Jerry’s is joining us to discuss some of his favorite brand campaigns. Sean highlights the unique approach he and his team take with PR and communications at Ben and Jerry's. Listen in as he shares how you can be better about infusing your values into your business.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation:

[3:31] The PR strategies that have contributed to Ben & Jerry’s success
[9:18] How Ben & Jerry’s measures its marketing impact
[10:10] Taking a stance on political issues
[19:27] The success of the Netflix and Chill campaign
[27:05] Maintaining values through huge company growth
[31:03] The biggest differentiator between businesses that succeed and the ones that fail

Resources Mentioned

Connect with the guest

Website: benjerry.com
Twitter/X: twitter.com/prpoobah

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32: What losing 14,000 followers in a month on Instagram taught Brock Johnson Nov 15, 2023

What would you do if you lost 14,000 followers in one week? That is exactly what happened to Instagram growth coach Brock Johnson, and what he learned from that might surprise you. Brock is a seven-figure entrepreneur who has a passion for helping business owners grow their following and their businesses all on Instagram.

In one year alone, Brock gained 400,000 followers. Instagram has been a tough platform to navigate these past few years, but Brock is here to give us the strategies that he used to see success on the platform, and how we can apply that to our own business.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Resources Mentioned

Manychat

Connect with the guest

Instagram: https://www.instagram.com/brock11johnson/
Website: https://instaclubhub.com/

Connect with the host

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31: The PSL: Brewing a brand (from household spice to seasonal icon) with Jen Olmstead Nov 08, 2023

Love it or hate it, the Pumpkin Spice Latte marks the beginning of fall for coffee lovers everywhere. How did Starbucks turn the PSL drink into a major lifestyle brand? On today’s episode, Jen Olmstead of Tonic Site Shop is breaking down some of Starbucks’ most genius marketing and branding strategies, while sharing how we can create some of these iconic moments in our own business as well.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Important sections of the conversation:

[0:54] The story of the PSL
[5:06] What entrepreneurs can learn from Starbucks
[8:22] Marketing strategies for the PSL
[16:38] How Starbucks utilized user-generated content
[21:59] Building customer loyalty
[26:01] Leveraging seasonality like Starbucks
[33:01] Getting creative and personal with your content
[38:57] The biggest differentiator between businesses that succeed and the ones that fail

Connect with the guest

Instagram: https://www.instagram.com/tonicsiteshop/
Website: https://tonicsiteshop.com/
Email list: https://tonicsiteshop.com/tonic-vip/
Canva templates: https://tonicsiteshop.com/shop-canva-templates/

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

30: LinkedIn goldmine: Explosive 6-figure business strategies with Lakrisha Davis Nov 01, 2023

Have you been sleeping on LinkedIn? If so, you are not alone. On this episode of the Independent Business podcast, we have Lakrisha Davis, who is a LinkedIn branding expert and business coach joining us to share explosive six-figure business strategies for LinkedIn.

Lakrisha was able to build a six-figure business using only one social media platform: LinkedIn. As a branding expert, Lakrisha is teaching us how to gain more visibility, leads and sales, all while using LinkedIn, so you can stop leaving money on the table.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Connect with the guest

LinkedIn: linkedin.com/in/lakrishadavis
Website: lakrishadavis.com

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

29: How to embrace trends and stand out on social media with Alberto Mendoza Oct 25, 2023

The journey to success is never linear. There are lots of ups and downs, but the key to building a sustainable business is learning how to adapt and innovate. That's why I'm so excited to have videographer and podcast host Alberto Mendoza on the show.

In the midst of the pandemic, Alberto decided to take the leap and fully invest in his business. That investment led to him hitting six figures in his first year and he is just getting started. Listen in as we discuss how learning to adapt and innovate can be one of the best ways to make sure that your business is here tomorrow.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Sources mentioned in this episode

Wyzowl Survey

Connect with the guest

Instagram: @a_mendoza_
Podcast: Modern Creative Podcast

Connect with the host

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28: Adapting AI and new technology into your business with Scott Wyden-Kivowitz Oct 18, 2023

Did you know that 60% of independent business owners are already using Artificial Intelligence (AI) in their business? AI has been the most talked about topic this year—making us all the more excited to dive deeper into what’s out there.

Today on the podcast, we are joined by Scott Wyden-Kivowitz, the Community Manager at Imagen AI. Scott joins us to share the benefits of AI, how you can adapt it to truly impact and improve your business.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Mentioned in this episode:

Connect with the guest

Website: ScottWyden.com
Website: Imagen-AI.com
Instagram: @scottwyden
Instagram: @imagen.ai
Podcast: Workflows

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

Bonus: Introducing a new season and new host of the Independent Business Podcast Oct 17, 2023

We’ve been busy behind the scenes at the Independent Business Podcast and we’re excited to share some news with you today! In this bittersweet episode, Natalie Franke is passing the reins to a new host—one you’re already familiar with! You may remember Akua Konadu from a few bonus episodes we dropped earlier this year and we’re excited to welcome her as the new host of the Independent Business Podcast!

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Sources mentioned in this episode

Connect with the host

Hosted on Acast. See acast.com/privacy for more information.

CollabCast: Financial Feminist Spotlight ft. Shannah Game and Tori Dunlap Oct 11, 2023

Welcome to CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we've joined forces with an incredibly talented podcaster and former guest, Tori Dunlap. On her chart-topping podcast, Financial Feminist, Tori recently sat down with Shannah Game to discuss money stories, working through money trauma, and finding healthier financial practices.

If you love this episode be sure to check out Financial Feminist and hit the follow button on your favorite podcast player.

Connect with Tori Dunlap and Financial Feminist:

Connect with Shannah Game:

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27: The secrets to raising your rates and working with the right clients with Chris Do Oct 04, 2023

One of the most critical components of running a successful independent business is sales. You’re constantly trying to determine how to book your next client and do it strategically so that you’re only working with the right clients.

Today’s guest, Chris Do, is an Emmy Award-winning designer, Director, CEO, and the founder of The Futur, an online education platform set to support 1 billion entrepreneurs in the pursuit of doing what they love. In today’s episode, we explore how to determine your rates, select the right clients to work with, and cultivate community.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Mentioned in this episode:

Embracing Your Inner CEO Podcast Episode
Infinite Game by Seth Godin
Pricing Study by Honeybook
The Dip by Seth Godin

Connect with the guest

Instagram: instagram.com/thechrisdo
Website: thefutur.com

Hosted on Acast. See acast.com/privacy for more information.

26: Defying the odds with Diana Wei Fang Sep 27, 2023

When you start an independent business, the odds are stacked against you. But what if you could defy them? That is precisely why I am sitting down to speak with Diana Wei Fang, a systems architect and breakthrough coach.

Diana has supported hundreds of businesses in architecting their systems such that people can do more of what they love, and the business can run even when they're sleeping. On this episode, we talk about everything from the nitty gritty details of systems to the mindset shifts you need to succeed.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Mentioned in this episode:

Connect with the guest

Instagram: instagram.com/thefinerpoints
Website: thefinerpoints.co

Hosted on Acast. See acast.com/privacy for more information.

25: The Future of Growth with Matt Gartland of Smart Passive Income Sep 20, 2023

Did you know that 85% of small businesses agree that word-of-mouth marketing brings them the most new customers? Despite this, most marketing advice for independent business owners centers on social media instead of the power of community-led growth.

On this episode, Matt Gartland joins us to discuss the future of growth for your independent business. As an entrepreneur with 10-plus years of experience and four exits under his belt, he specializes in online companies that operate in a combination of the media, education, tech, and e-commerce markets. Today, Matt serves as the CEO of Smart Passive Income Media.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Sources mentioned in this episode

Connect with the Guest

LinkedIn: https://www.linkedin.com/in/mattgartland/
Website: https://www.smartpassiveincome.com/

Hosted on Acast. See acast.com/privacy for more information.

24: Accidental Entrepreneurship with Ashley Menzies Babatunde of the No Straight Path Podcast Sep 13, 2023

Did you know that 72% of independent business owners didn't know that they were going to become entrepreneurs when they started their career? Today on the podcast, I have the honor of speaking with Ashley Menzies Babatunde, a Harvard law graduate who became an accidental entrepreneur.

Ashley is the host of the No Straight Path podcast, a career coach, storyteller, and extraordinary entrepreneur. She’s giving us a behind-the-scenes look into her nonlinear career path, along with the lessons she’s learned from hosting a highly successful podcast.

Sources mentioned in this episode

Connect with the guest

Website: ashleymenzies.com
Instagram: instagram.com/no_straight_path
LinkedIn: linkedin.com/in/ashley-menzies-babatunde-89437036
Podcast: ashleymenzies.com/no-straight-path

Hosted on Acast. See acast.com/privacy for more information.

23: Reaching Your Greatest Potential with NYT Bestselling Author Jon Acuff Sep 06, 2023

Are you one of the 96% of people who don’t feel as though they’re living up to their fullest potential? Or are you one of the 4% that truly believes they've maxed out their capacity in terms of everything they are capable of?

I had the opportunity to sit down with the New York Times best-selling author of All It Takes Is a Goal, Jon Acuff. All It Takes Is a Goal is Jon Acuff's eighth book. Jon talks to us about goal setting, living up to your potential, and the roadblocks that often keep us from our greatest successes.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Sources mentioned in this episode

Connect with the guest

Website: https://jonacuff.com/
Jon’s new book: https://jonacuff.com/all-it-takes-is-a-goal-book
Podcast: https://jonacuff.com/podcast/
Instagram: https://www.instagram.com/jonacuff/

Hosted on Acast. See acast.com/privacy for more information.

22: Becoming Cheval: The Hayley Paige Lawsuit Aug 30, 2023

Imagine that the very opportunity you’ve been working for your entire career has been handed to you. You get handed a contract that you sign right away. Ten years later, that very contract threatens to take away the industry that you love, the work that you've done your entire career, and even your name. Today on the podcast we are talking with former bridal designer Hayley Paige, now known as Cheval. After leaving her former employer and dealing with a massive lawsuit, Cheval has had to reinvent herself in both her career and her personal life.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Mentioned in this episode:

Jon Acuff

Connect with the guest

Personal Instagram: instagram.com/allthatglittersonthegram/
Brand Instagram: instagram.com/sheischeval/
Website: https://sheischeval.com/
Nonprofit website: https://www.agirlyoumightknowfoundation.org/

Hosted on Acast. See acast.com/privacy for more information.

CollabCast: Cubicle to CEO Spotlight ft. Amy Porterfield and Ellen Yin Aug 23, 2023

Welcome to our first CollabCast, an innovative bonus series where we're diving into the world of podcast crossovers. In today's bonus episode, we've joined forces with an incredibly talented podcaster, friend, HoneyBook educator, and former guest of the show Ellen Yin. On her chart-topping podcast, Cubicle to CEO, Ellen recently sat down with Amy Porterfield to talk about her $7.5 million launch and the strategies that got her there.

Get ready to soak in a wealth of knowledge and go behind the curtain of one of the most successful marketers in the industry. If you love this episode be sure to check out Cubicle to CEO and hit the follow button.

Find Cubicle to CEO on your favorite podcast player: https://link.chtbl.com/cubicletoceo

Connect with Ellen:

Connect with Amy:

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21: Natalie Franke's "Gutsy": How to go after what you want Aug 09, 2023

What would it look like if you were to stop allowing fear to hold you back, get out of your own way, and go for your dreams? What does it take to be gutsy? My brand-new book, Gutsy explores just that.

On today’s episode, Akua Konadu steps into the role of podcast host here on the Independent Business Podcast to ask me about my upcoming book. Gutsy is a rallying cry for all current and hopeful independent business owners. It’s the kick in the pants you need to stop letting fear hold you back from the life you want to live and the purpose you’re meant to bring to the world. I hope you enjoy this conversation and learn how to live gutsy.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Get a signed copy of Gutsy

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20: What It Takes to Make $250k a Month with Photographer Katelyn James Aug 02, 2023

What does it really take to run a multi-seven-figure business as a photographer and educator? Today on the podcast, I have the honor of chatting with a long-time friend of mine and also one of the most world-renowned photographers in my lifetime.

Katelyn James is a trailblazer and a trendsetter who has built a business that generates over $250,000 every single month. In this conversation, we pull back the curtain and talk about what it truly takes to make that sort of revenue, including the things no one talks about.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Sources mentioned in this episode:

Connect with the guest:

YouTube: www.youtube.com/c/KatelynJames
Instagram: www.instagram.com/katelynjames
Website: https://katelynjames.com/
Podcast: https://katelynjames.com/podcast

Hosted on Acast. See acast.com/privacy for more information.

19: Turning one TikTok video into 100k subscribers with Financial Feminist Tori Dunlap Jul 26, 2023

Ready for the ultimate behind-the-scenes look into success on TikTok? Today's guest turned a single TikTok video into 100,000 email subscribers, and she’s sharing her secrets on today’s episode. Tori Dunlap is a financial expert and the author of the New York Times Bestselling book Financial Feminist. She’s an incredible creator and I’m so excited for you to learn from her success.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Sources mentioned in this episode

Connect with the guest

Tori’s Money Personality Quiz
The Financial Feminist Book
Website: https://herfirst100k.com/
Instagram: www.instagram.com/herfirst100k/
TikTok: www.tiktok.com/@herfirst100k

Podcast: herfirst100k.com/financial-feminist-podcast

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18: Why High-Achievers Struggle with Self Doubt with Author Jeffrey Shaw Jul 19, 2023

How do you combat self-doubt and imposter syndrome as an independent business owner? Jeffrey Shaw started his self-employment lifetime career at the age of 14 years old, selling eggs door to door. In this episode, he’s empowering you with the tools you need to move past the hurdle of self-doubt to pursue your dreams.

As an adult, Jeffrey Shaw created a highly successful portrait photography business, where his images now hang in the halls of Harvard and have been featured on Oprah. Today he is also an author, a podcast host, a TEDx speaker, and a coach empowering self-employed individuals to truly build profitable businesses and pursue their dreams. In this conversation, we are talking all about the monster that keeps many of us from going after what we want: self-doubt.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Sources mentioned in this episode:

Connect with the guest:

Take Jeffrey’s self-doubt survey
Website: https://www.jeffreyshaw.com/
Podcast: https://www.jeffreyshaw.com/podcast
Books: https://www.jeffreyshaw.com/the-self-employed-life

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17: Leveraging AI to Grow Your Business with Tech Educator LaShonda Brown Jul 12, 2023

When it comes to AI, one of the biggest challenges that business owners face is discerning when to lean into this new technology and when not to use it. How do you take advantage of automation and streamline your business while still maintaining a fingerprint on the outcome?

On today’s episode, I sat down with technology educator and content creator LaShonda Brown to talk about this very dilemma. LaShonda does an amazing job of making tech accessible so that you can do more in your business and life.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Resources mentioned in this episode:

Connect with the guest

Website: https://www.lashondabrown.com/

YouTube: https://www.youtube.com/@LaShondaMBrown

The Bootstrap Club: https://www.lashondabrown.com/jointheclub

Instagram: https://www.instagram.com/lashondambrown/

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Bonus: Meta Threads: 5 Key Learnings from a Meteoric Launch with Akua Konadu Jul 10, 2023

Meta Threads has been a major topic of conversation online. Threads is essentially positioning itself as one of the most successful social media app launches ever by capturing the attention of 73 million users in a matter of days. Akua and I sat down to share five of the biggest lessons we took away from the launch of Meta Threads (and no, we’re not talking about how you can use it as a business owner).

Sneak peek is that our final takeaway is spicy.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Resources mentioned:

Connect with us on Threads

HoneyBook: @honeybook
Akua: @akuakonadu_

Natalie: @nataliefranke

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16: The Power of Slow Growth with Bestselling Author Mary Marantz Jul 05, 2023

Have you ever struggled with the speed of your own success—or lack thereof? Does it ever feel like sometimes you are staying stagnant, even perhaps getting stuck while the rest of the world is accelerating towards their dreams? Well, today on the podcast, Mary Marantz joins us as we discuss the power of slow growth.

Mary Marantz is a best-selling author, entrepreneur, and keynote speaker, who has made a career out of understanding the power of growing slowly and the impact that we can have on other people's lives as a result.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Sources mentioned in this episode

Kim Butler
Adam Grant
Marshmallow Experiment
Newer Marshmallow experiments: 1 + 2 + 3
Rich Kids Experiment
Browser Choice
The Importance of Play as Adults
What Fight or Flight Does to Your Brain

Connect with the guest

Website: marymarantz.com
Instagram: instagram.com/marymarantz
Dirt: marymarantz.com/dirt
Slow Growth: marymarantz.com/slowgrowth

Hosted on Acast. See acast.com/privacy for more information.

15: ROI of Relationships with Pexels Community Builder Airam Dato-on Jun 28, 2023

Today we are talking about one of the biggest differentiators in the self-made success equation: community. Trust me, community is not a fluffy topic or something that’s “nice” to have. It’s a requirement when it comes to success in your independent business.

Airam Dato-on, an Orlando-based photographer and creative community builder joins us to share about his work in building communities across the United States through events, meetups, and challenges with Pexels.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Sources mentioned in this episode

Connect with the guest

Instagram: instagram.com/airamdphoto
TikTok: tiktok.com/@airamdphoto

Hosted on Acast. See acast.com/privacy for more information.

14: Everyday Magic with Author + Bossfluence Founder Mattie James Jun 21, 2023

Do you know how to find magic in your everyday? My conversation with the incredible Mattie James will encourage all independent business owners to embrace their own magic. Listen in as Mattie shares how she has learned to find the everyday magic amidst the chaos of wearing several hats and juggling responsibilities as a business owner, wife, and mom. This conversation will inspire you to find and create your own magic.

Mattie is the best-selling author of Everyday Magic: The Joy of Not Being Everything and Still Being More Than Enough. She is also a lifestyle expert and founder of Bossfluence, an education platform for social media influencers.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Sources mentioned in this episode

Connect with the guest

Website: mattiejames.com/about

Bossfluence: bossfluence.com

Instagram: instagram.com/themattiejames

Hosted on Acast. See acast.com/privacy for more information.

13: Beating the Loneliness Epidemic with Bestselling Author Antonio Neves Jun 14, 2023

Did you know there is an epidemic that impacts half of all CEOs and is as dangerous for your health as smoking 15 cigarettes a day? It’s the loneliness epidemic. In this episode, we’re having an honest conversation about the current friendship recession and loneliness epidemic with the award-winning journalist, best-selling author, and founder Antonio Neves.

Before we dive into today's episode, please note that this episode contains conversations and statistics around loneliness, mental health, and suicide. If you're not in a place to listen to this, we truly understand and encourage you to skip today's episode.

Antonio is the author of Stop Living on Autopilot: Take Responsibility For Your Life & Rediscover a Bolder, Happier You, as well as the founder of Man Morning. According to the Internet, eight years ago he was living his best life. He was a successful speaker, married with young twins, and had the nice house with a picket fence. But the truth was that Antonio felt isolated from the rest of the world. Listen to his story and how he changed his life for the better.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Sources mentioned in this episode

Connect with the guest

Website: theantonioneves.com/
Instagram: www.instagram.com/theantonioneves/
Podcast: theantonioneves.com/the-antonio-neves-show-podcast/

Hosted on Acast. See acast.com/privacy for more information.

12: Embrace the inevitability of change and turn fear into fuel with Jason Feifer Jun 07, 2023

In business, we don’t know what the future holds. Uncertainty can feel overwhelming and cause fear, however, change is inevitable so we must learn to adapt to it.

In this conversation, we’re joined by Jason Feifer, editor-in-chief of Entrepreneur Magazine, keynote speaker, podcast host, and author to discuss the fear of change and how as business owners, we can turn that fear into fuel and forward progress.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Jason’s newsletter: One Thing Better

Instagram: instagram.com/heyfeifer/

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11: Building generational wealth as an entrepreneur with Dominique Broadway May 31, 2023

Millennials make up the largest cohort in the current workforce but control only about 5% of total wealth. For millennials to have the same amount of wealth that baby boomers did at this age, we would have to quadruple what we have today. The reality is generating wealth and retaining wealth is harder now than ever before. Dominique Broadway joins us to share her own story with money—from broke to becoming a multi-millionaire. Listen in as she discusses how you can reframe your mindset around wealth while building opportunities for generational wealth.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Resources mentioned:

Buy the book: https://dominiquebroadway.com/book/

Connect with the guest

Website: https://dominiquebroadway.com/
Instagram: https://www.instagram.com/dominiquebroadway/
Instagram: https://www.instagram.com/financesdemystified/

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10: Self Discovery + Knowing Your Worth with Arielle Estoria May 24, 2023

When we talk about the science of self made success, we're not just talking about sales, marketing, and data analytics. We're also talking about things that are difficult to quantify—the human being behind the business, the one whose heart and soul makes all of the magic happen—yes, we’re talking about you. In today's episode, we are sitting down with one of my favorite poets, authors and actors, Arielle Estoria, to dig into the process of unfolding to discover who you were always meant to be.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Resources mentioned:

Buy black owned: The Unfolding: An Invitation to Come Home
Buy from Amazon: The Unfolding: An Invitation to Come Home

Connect with the guest

Website: https://arielleestoria.com/
Instagram: https://www.instagram.com/arielleestoria/
Twitter: https://twitter.com/arielleestoria
TikTok: https://www.tiktok.com/@arielleestoriaa

Hosted on Acast. See acast.com/privacy for more information.

9: How I made a quarter million dollars in the creator economy with multiple revenue streams May 17, 2023

How can creators set up security in their businesses? What is the future of work and technology? How many revenue streams should every creative business have? In this conversation with Jay Clouse, we’re going deep into the nitty-gritty of running a creative business. From managing cash flow to adapting to technology, he’s giving us a behind-the-curtain look into his success.

Jay is the founder of Creator Science, which helps you become a smarter creator. He previously led the community experience team for Pat Flynn and Smart Passive Income, designing their paid membership community and cohort based course programs.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

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Website: creatorscience.com
Instagram: @jayclouse

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8: How AI Can Transform Your Business May 10, 2023

Artificial Intelligence (AI) is changing the landscape of not only our future, but also how independent businesses are running. Dawn Richardson of Tech Savvy Creative is taking us on a deep dive of what this means for independents by sharing the big picture of AI and why you should be integrating AI into your business. She covers what beneficial tools are available to start implementing now.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

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Website: techsavvycreative.com

Instagram: instagram.com/techsavvycreative

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7: Investing in Your Future as an Independent Business Owner May 03, 2023

Did you know that 34% of independent business owners have zero retirement savings plan for themselves? It can be easy when you run a business to put things like saving for retirement on the back burner, because, frankly, you're busy. In this conversation, Ankur Nagpal and Jess Catorc, the cofounders of Ocho Wealth, join us to discuss why independents struggle with saving for retirement, share how we can reframe our mindset around creating wealth, and give you some tactical tools that you can implement today.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

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Website: ocho.com
Instagram:.instagram.com/ochowealth

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6: Your Voice Matters: How to Advocate For Your Business with Sharon McMahon Apr 26, 2023

The majority of independent business owners do not believe that the government is doing enough to support them or even understand their needs. In this conversation, we are chatting with America’s government teacher, Sharon McMahon to discuss the intricacies of the government and how independent business owners can approach business advocacy.

Over the last few years, Sharon has used her platform to inspire, uplift, educate, and do an immense amount of good in this world. Listen in as she shares how you can use your voice for advocacy, where you go to communicate your requests, and how you can reach out to your government officials.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

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Website: sharonmcmahon.com
Instagram: instagram.com/sharonsaysso
Podcast: sharonmcmahon.com/blog

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5: 9 Stats Every Independent Business Owner Needs to Know with Akua Konadu Apr 24, 2023

If you’re intrigued by data, today’s episode is for you. We’re discussing nine stats that every independent business owner needs to know based on the findings of the recent HoneyBook and Harris Poll survey on independent businesses. Akua Konadu joins us to discuss these important stats while also unpacking our own lived experiences regarding each.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Sources mentioned in this episode:

Ama and Akua

Independent Business Survey (HoneyBook & The Harris Poll)

Episode 4: How to Change the World from Where You Are Now with Danielle Coke

Episode 3: Grow Your Business in a Recesion with Donald Miller

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akuakonadu.com

instagram.com/akuakonadu_

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4: How to Change the World from Where You are Now with Danielle Coke Apr 19, 2023

Can you really use your business to change the world? Danielle Coke has certainly done it with her brand, Oh Happy Dani, a lifestyle brand and educational platform that uses artwork and resources to encourage hope, inspire justice, and make complex ideas accessible. Driven by her desire to help everyday advocates do good daily in their spheres of influence, Danielle shares how you can use your passions and skills to change the world.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

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Ohhappydani.com

instagram.com/ohhappydani

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3: Growing your business in a recession with Donald Miller Apr 11, 2023

Is it a terrible time to start an independent business? Is there such a thing as a bad time to start a good business? As economic headwinds like inflation, rising supply costs, labor shortages, and so many other challenges that come with a recession impact our society, we’re all experiencing nerve-racking economic uncertainty. In this conversation, Donald Miller shares his own journey of growing from four employees working out of a basement to a $15 million operation in just six years.

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Links Mentioned in this Episode:

Snoop Dog’s Affirmation Song

How to Grow Your Small Business by Donald Miller

smallbusinessflightplan.com

Connect with the Guest:

Businessmadesimple.com

instagram.com/donaldmiller

instagram.com/businessmadesimple

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2: Video marketing: The science of showing up with XayLi Barclay Apr 11, 2023

We know the importance of the know, like, and trust factors when it comes to marketing your business, but did you know that your clients are more likely to trust you if they have the ability to make eye contact with you? That’s where video marketing plays a major role. In this conversation, XayLi Barclay joins us to share how you can level up your video marketing game and strategy!

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com

Links Mentioned in this Episode:

Wyzowl: Video Marketing Statistics in 2023

Camera Confidence Class

Find a HoneyBook Pro

Connect with the Guest:

Xaylibarclay.com

learn.startshootgrow.com

youtube.com/@officialxaylibarclay

instagram.com/xaylibarclay

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1: Embracing your inner CEO with Ellen Yin Apr 11, 2023

What is it like to go from a cubicle to being the CEO of your own company? Five years ago, Ellen Yin quit her corporate marketing job without a backup plan. She then turned a single $300 freelance contract as a marketing consultant into a seven-figure business.

In this conversation, Ellen is sharing what that journey looked like for her, how some independent business owners go into entrepreneurship without realizing they want to run a business in the first place, and how you can begin embracing your inner CEO. Plus, we’re discussing the science of asking questions and the one mistake you might be making when you close out your emails!

The Independent Business podcast is powered by HoneyBook, the all-in-one platform for anyone with clients. Book clients, manage projects, get paid faster, and have business flow your way with HoneyBook. Use the code PODCAST to get 20% off your first year as a new member.

Review full show notes, resources, and transcript at podcast.honeybook.com.

Sources Mentioned in this Episode:

JSTOR 1993 Study

Journal of Applied Psychology Study

Hubermanlab.com

Huberman, Andrew. “Using Play to Rewire and Improve Your Brain.” Huberman Lab Podcast

Siviy, Stephen M., and Jaak Panksepp. “In Search of the Neurobiological Substrates for Social Playfulness in Mammalian Brains.” Neuroscience & Biobehavioral Reviews, Pergamon, 15 Mar. 2011

Mcleod, Saul. “Social Roles.” Social Roles and Social Norms , Simply Psychology, 2008

Google Study on Psychological Safety

Cubicle to CEO Podcast Income Reports

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Welcome to the Independent Business Podcast Apr 04, 2023

There is a science to self-made success and we are on a mission to uncover it… together.

Welcome to the Independent Business Podcast, hosted by Natalie Franke, an author, community builder, multi-passionate entrepreneur, and the Chief Evangelist at HoneyBook.

The things that are keeping you up at night? Let’s talk about it.

The challenges that feel overwhelming at times? Let’s tackle them.

You may be an independent, but you are far from alone.

Together we are going to uncover the science of self-made success through riveting conversations with the most brilliant minds in the world.

In season one, you'll hear from voices like Ellen Yin, XayLi Barclay, Donald Miller, Sharon McMahon, Dawn Richardson, and many more!

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