Go Publish Yourself: An IngramSpark Podcast

Latest Episodes:

Top 11 Self-Publishing Mistakes Nov 19, 2019

Show notes

Robin Cutler and Justine Bylo are back for Season 4 of Go Publish Yourself! Tune in to find out if you’ve made any of the top self-publishing mistakes—from choosing the wrong book title to failing to be “social” on social media—and learn how to publish like a pro at https://selfpub.is/2XfzcPF.

This episode is sponsored by Writer’s Digest, a comprehensive resource for professional and aspiring writers of all media, genres, and skill levels: https://selfpub.is/2qkiaUe.

Secrets to Writing Romance: Spotlight on Julie Kenner Jul 02, 2019

Show notes

When Julie Kenner's friend handed her a romance novel to read, she didn't know how life-changing that moment would ultimately be. Tune in for the season finale of the Author Spotlight to hear how Julie finds inspiration for her characters, the impact of Fifty Shades of Grey on the romance genre, and how you can make a living as a full-time romance author. You can find Julie at www.juliekenner.com and publish your romance novel with IngramSpark today: https://selfpub.is/2Eray6w.

Writing Comedy Books: Spotlight on Mike Sacks Jun 25, 2019

Show notes

The bestselling comedy author of Stinker Lets Loose, Randy, and more, Mike sits down with Justine to discuss how publishing comedy differs from other genres. Having experience with traditional publishing, his perspective allows him to share just how self-publishing gives comedians more control with their writing. If you have a unique idea for a comedy book, this is an episode you won't want to miss.

You can find Mike at www.mikesacks.com and start your own publishing journey with IngramSpark today: https://selfpub.is/2Eray6w.

Diversity in Publishing: Spotlight on Crystal Swain-Bates Jun 18, 2019

Show notes

How did Crystal Swain-Bates go from a successful career in the CIA to a full-time children's books author? After seeing the lack of diversity in the children's book market, she decided to do something about it. In today's episode of the Author Spotlight, bestselling children's book author Crystal Swain-Bates shares how she made the transition from working a government job to owning her own publishing company, Goldest Karat Publishing. Hear more about how Crystal has created stories for children of all backgrounds to enjoy, and why she'll never tire of hearing "Mommy, that little girl looks like me!" You can find Crystal at www.crystalswainbates.com and share your story with the world by publishing with IngramSpark today: https://selfpub.is/2Eray6w.

Creative Writing for YA: Spotlight on Rebecca Donovan Jun 11, 2019

Show notes

Rebecca Donovan had a successful career as a wedding and events planner when she realized she had a story that she needed to share. The bestselling YA author of the highly acclaimed Young Adult trilogy The Breathing Series and the recently released Cursed Series, Rebecca joins Justine to chat about writing inspiration. Learn how she finds new ideas for stories, and why she strives to create characters that promote female empowerment.

You can find Rebecca at www.rebeccadonovan.com and start your own publishing journey with IngramSpark today: https://selfpub.is/2Eray6w.

Publishing with a Global Mindset: Spotlight on Adam Croft Jun 04, 2019

Show notes

Go Publish Yourself is back for the 2019 Author Spotlight Series! Justine Bylo kicks off the season with Adam Croft, international bestselling writer of crime fiction. Tune in to hear how Adam's previous career in marketing influenced how he markets his self-published books, and how he's found success through self-publishing. A champion for indie publishing, Adam shares some advice for publishing with an international mindset and for choosing a "hook" for your book—listen, learn, and visit IngramSpark.com if you're ready to publish today: https://selfpub.is/2Eray6w.

The Reality of Selling to Bookstores and Libraries with Amy Collins Apr 02, 2019

Show notes

“How do I get my book into independent bookstores?”
“How do I get my book into libraries?”
“How do I get my book into Target or Costco?”
“How do I get my book into airports?”

We hear these questions from authors every day, but the answer to each is different. All of these sales channels have different criteria that they look for when they select books, and it’s important to understand how AND why they differ. To encourage different stores and libraries to buy your book, you need to understand their motivations. Who are they serving, and what do they care about most?

Book sales and marketing expert, Amy Collins, joins Robin Cutler and Justine Bylo to conclude Season 3 of the Go Publish Yourself Podcast. In this final episode, we discuss the nuances between sales channels, and how to give your self-published book the best chance of reaching readers. Listen, learn, and go publish yourself! https://selfpub.is/2sLTGkp

Indie Book Promotion Timeline with Fauzia Burke Mar 26, 2019

Show notes

All your promotional strategies should be leading up to the ultimate moment: your book launch. Book promotion is a two-step approach, and it should be looked at from both a long-term and a short-term perspective. Long-term marketing involves building your author platform and brand, and it starts well in advance of short-term marketing, which is the actual promotion of your book.
Fauzia Burke joins Robin Cutler to break down the specifics of the book promotion timeline, and help you understand where (and when) to start marketing your book. Do you know if you’re in the long-term or short-term marketing stage? Listen to find out, and for more book marketing advice, check out IngramSpark's free online publishing course,  How to Build an Author Platform: https://selfpub.is/2MvpeUI.

Publishing a Book to Grow Your Business with Alex Fullerton Mar 19, 2019

Show notes

Most people assume that it takes a special kind of person to publish a book—that you must be a passionate writer who stays up at night dreaming about plot twists, character motivations, arcs, etc. But what about publishing a book to grow your business?

Self-publishing has made publishing a book more accessible than ever, and business professionals have taken notice. Alex Fullerton joins Robin Cutler to discuss how she works with business people to create concise, compelling, and comprehensive books that complement their business and increase their professional standing. Learn how publishing a book makes sense for your business and publish like a pro with IngramSpark today: https://selfpub.is/2sLTGkp.

Professional Book Reviews with Patti Thorn Mar 12, 2019

Show notes

When it comes to soliciting book reviews for a self-published book, where do you even start? Patti Thorn, managing partner at Blue Ink Review, joins Robin Cutler and Justine Bylo on the podcast this week to discuss the difference between non fee-based (crowdsourced) and fee-based (professional) reviews. Before submitting a book to be professionally reviewed, it’s important to make sure that your manuscript is in top shape; and after you receive reviews, it’s important to know what to do with them! Learn more about book review submissions, the value of professional book reviews for self-published books, and how to incorporate reviews into your book marketing strategy. If you don’t yet have a book to review, create an account with IngramSpark and publish your book today! https://selfpub.is/2sLTGkp

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