Field and Garden with Lisa Mason Ziegler

Latest Episodes:

#219: Ask A Flower Farmer Takeover with Daniel of Petal Pickers Jan 21, 2023

Show notes

Today’s episode features a takeover of our popular “Ask a Flower Farmer” live Q&A session on Instagram, which was hosted this time by Daniel Schavey of Petal Pickers Flower Co. in Greenville, SC. Daniel is a highly-successful 6th-year flower farmer growing in zone 8a and an alumnus of many of The Gardener’s Workshop’s online courses. Here, Daniel answers a broad range of questions on topics such as soil blocking, high tunnel growing, seasonal growing, succession planting, ranunculus tips, and popular trends in the flower world.

Mentions

The Gardener's Workshop on Instagram

Daniel's source for High Tunnels: Farmers Friend LLC

Association of Specialty Cut Flower Growers (ASCFG)

Book: Cool Flowers by Lisa Mason Ziegler

The Nested Fig Garden on Instagram

Petalpickers.com: fresh flowers shipped nationwide, dahlia tuber and fall bulb sales

Blocking Mix Recipe & Tips from The Gardener's Workshop

Online Course: Growing Cut-Flower Crops in Hoop & Greenhouses

Scented Geranium Cuttings/Plugs from Clara Joyce Flowers

Natural Resources Conservation Service (NRCS) High Tunnel Grant Info

Shop the TGW Online Store for all your seeds and supplies!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop , Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#218: Seize the Season! Jan 17, 2023

Show notes

Don't let the off-season slip away. Make the most of the non-harvesting season by getting jobs done that help lighten the workload in the season.

Restore
Get those pebbles off your shoulders
Get key steps on the calendar
In-season meals
Get smart: conferences, read books
Find more customers
Upgrade business practices

Don't be afraid of: "You are only as solvent as your last sale". Keep up the hustle and make it easier to succeed. ~Lisa Z

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Seed Starting Saturdays on YouTube: Replay from 1/07/23

Get "the BIG calendar" (affiliate link)

Shop the TGW Online Store for all your seeds and supplies!

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#217: Three No-Till Cover Cropping Pitfalls with Jonathan Leiss Jan 14, 2023

Show notes

In this special episode, Lisa speaks with Jonathan Leiss of Spring Forth Farm about three pitfalls related to cover cropping on the no-till farm:
1) planting cover crops without a plan to terminate them,
2) underestimating the amount of time needed to tarp a cover crop, and this not having beds ready when needed,
3) inadequate seed-to-soil contact when seeding.
Lisa and Jonathan commiserate about these common issues and offer strategies to avoid and overcome these challenges.

Mentions

*SALE $129 (Reg $159)* On-Demand Online Course: The No-Till Micro-Scale Flower Farm

Course includes:

4 hours of video instruction, broken into short easy-to-digest segments
access to a private student Facebook Group for ongoing instructor support
a LIVE Q&A with Jonathan & Megan Leiss (via Zoom) on Feb 20th, 2023 at 8pm Eastern!

USDA Cover Crop Chart

Book: Managing Cover Crops Profitably by SARE Outreach (Amazon affiliate link)
Cover Crop Seed & Supplies from The Gardener's Workshop

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#216: Simplicity Led to Success Jan 10, 2023

Show notes

At the root of my flower farm's success is simplicity. I grew more volume of fewer types of flowers to experience higher profits with less loss. Volume and doing it over and over through the years led us to get better at it with fewer mistakes and mishaps. All good for the bottom line.

I never got bored growing more of a variety of flower with fewer varieties because I wasn't relying on the flowers for my satisfaction, it was experiencing a profitable business and the journey that lit me up.

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

TheGardenersWorkshop.com

Sister Podcast: Seed Talk with Lisa & Layne

Seeds: Prairie Sun Rudbeckia

Live Shopping Show: Get the App Here

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#215: Flower Farmer Reminder List (Best of '22 Replays) Jan 07, 2023

Show notes

Part of our "Best of 2022" replay series, listen again as Lisa offers some great tips for building a successful, profitable business!

In this episode, I'm sharing the reminders I wish someone would have tapped me on the shoulder to say "Remember this!" If you are an avid gardener or as I was in the beginning, a gardener gone wild-- you can disregard this list. These reminders are for those that want to build a successful, profitable business:

Remember the point: to spend less money than you bring in, better known as profit.
Flowers do not sell themselves.
You must get up every day and keep doing it.
Prevent weeds: paramount. (takes down many potential growers)
Grow what sells.
Stop comparing yourself.
Be a professional no matter what.
Every failure is a potential lesson.
You can do hard things.
Pick up where you are. STOP looking back.

I hope this reminds and helps you. -Lisa

Mentions

Lisa Mason Ziegler's Online Course: Join the Waitlist

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#214: Plan the Planning Jan 03, 2023

Show notes

Use January to make the whole flower farming year better. Order the giant calendar and while you wait, fill your freezer with a few key meals to make farming a little easier once the harvesting starts.

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Jumbo Wall Calendar (affiliate link)

Flower Farming School Online: The Basics

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#213: Lisa & Dave - Overcoming Challenges to Become a Flower Farmer (Best of '22 Replays) Dec 31, 2022

Show notes

Part of our "Best of 2022" replay series, listen again as Lisa speaks with Dave Dowling about some of the challenges they overcame on their way to becoming flower farmers!

Common challenges mentioned: Lack of Experience, No Cooler, No Acreage, No Greenhouse or Hoophouse, No Money, No Delivery Vehicle, No Tractor, Nowhere to sell flowers nearby, No Hired Help, Too Old, Single Parent, etc. Lisa & Dave explain how we can overcome these challenges to achieve our flower farming dreams!

Mentions

Lisa Ziegler's Online Course: Join the Waitlist

Dave Dowling's Online Course: Join the Waitlist

Available Now: On-Demand Online Workshops

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#212: Falling Short? Make a List. Dec 27, 2022

Show notes

I am pretty quick to see all my mistakes and failures and let the wins sail off into the sunset never to be seen again. Making a list of where I started and where I am now is a beneficial way to know that I have come a long way, even though some days I feel like I am at square one.

Make a list and save it for the hard days. ~Lisa

Mentions

We are so happy about our partnership with the Growing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

The Gardener's Workshop: Free Resources, Online Courses and Garden Shop for gardeners and flower farmers!

Books I love that we used to offer in our online garden shop: Good Bug, Bad Bug, The New Organic Grower, The Flower Farmer

Book: Cool Flowers

Book: Vegetables Love Flowers

Blog: Field & Garden

Podcasts: Field & Garden and Seed Talk

Video Podcast: Seed Talk with Lisa & Layne

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#211: Growing Snapdragons with Dave Dowling (Best of '22 Replays) Dec 24, 2022

Show notes

Part of our "Best of 2022" replay series, listen again as Lisa speaks with Dave Dowling about growing snapdragons!

I've been growing snapdragons for over two decades and thought I had a handle on it---but NOT after this discussion with Dave Dowling! In this episode, we are talking about extending the harvest season, how to do that but variety selection, harvesting, conditioning, and more! This is but a small sampling of what it is like to learn from Dave. I am so pleased to have Dave as one of our online course instructors.

Learn more about his course and get on the waitlist for his June enrollment for Bulbs, Perennials, Woodies, and More!

Connect with Dave on I nstagram & Facebook

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

#210: Why a Cutting Garden? Dec 20, 2022

Show notes

As I look forward to next season, I am reminding myself of the roots of a cutting garden. Sometimes a refresher is all it takes to be inspired. Could you use some inspiration too? Listen in.

Mentions

We are so happy about our partnership with theGrowing For Market Magazine! A tremendous resource. Use the coupon code: WORKSHOP to get 25% off any print or digital subscription.

Book: Vegetables Love Flowers

The Field and Garden Podcast is produced by Lisa Mason Ziegler, award-winning author of Vegetables Love Flowers and Cool Flowers, owner of The Gardener’s Workshop, Flower Farming School Online, and the publisher of Farmer-Florist School Online and Florist School Online. Watch Lisa’s Story and connect with Lisa on social media!

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