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    Home & Garden

    Field and Garden with Lisa Mason Ziegler

    Join Lisa Mason Ziegler of The Gardener’s Workshop on the Field and Garden Podcast talking flower farming, cut-flower gardening, business, and all things related!

    Advertise

    Copyright: © Lisa Mason Ziegler

    • Apple Podcasts
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    Latest Episodes:
    #329: Flower Farmer Grit Feb 11, 2025
    Show notes

    Today, I want to dive into something really important for anyone looking to succeed in flower farming or any kind of business: grit. I believe developing grit is a choice. It’s not something you’re born with; it’s something you cultivate over time. Each time you face a fear or a challenge and choose to push through, you’re building your grit.


    Mentions

    Lisa's Course, Flower Farming School Online

    ⁠⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠

    ⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠

    The⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠, owner of⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠ and connect with Lisa on social media!


    #328: 3 Steps to Fail as a Flower Farmer Feb 04, 2025
    Show notes

    Today I’m thrilled to share some important tips for anyone dreaming of starting a flower farming business. As I look back on my journey, I wish I had these resources when I started. This is about the three key steps that can lead to failure as a flower farmer. I’ve seen many passionate people vanish from the business, and it’s often due to skipping over some basic but crucial steps. I'd love to keep YOU from failing, and I hope these tips help you navigate the challenges of flower farming and keep your passion alive. ~Lisa


    Mentions

    ⁠The Flower Farmer Club⁠, presented by The Gardener's Workshop

    ⁠⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠⁠

    ⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠

    The⁠⁠⁠⁠ Field and Garden Podcast⁠⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠⁠, owner of⁠⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠⁠ and the publisher of⁠⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠⁠ and⁠⁠⁠⁠ Florist School Online.⁠⁠⁠⁠ Watch⁠⁠⁠⁠ Lisa’s Story⁠⁠⁠⁠ and connect with Lisa on social media!


    #327: Why Collaboration Beats Competition Jan 28, 2025
    Show notes

    Today I'm diving into a topic that I've never really talked about before: collaboration versus competition. Why are we so afraid of competition? Let's explore why collaboration can actually be more beneficial.


    Mentions
    The Flower Farmer Club, presented by The Gardener's Workshop

    ⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

    ⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

    The⁠⁠⁠ Field and Garden Podcast⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠, owner of⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠ and the publisher of⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠ and⁠⁠⁠ Florist School Online.⁠⁠⁠ Watch⁠⁠⁠ Lisa’s Story⁠⁠⁠ and connect with Lisa on social media!



    #326: The Power of Community Jan 21, 2025
    Show notes

    Today I am here to share my thoughts on something that has had a big impact on my flower farming journey personally: community. A community is powerful no matter where you currently are on your flower farming journey. I created The Flower Farmer Club to be a safe place for us all to be motivated and encouraged, and to be a place for learning and exploration! I am so eager to join you on your adventure and I look forward to seeing you in the club.


    Mentions
    The Flower Farmer Club, presented by The Gardener's Workshop

    ⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

    ⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

    The⁠⁠⁠ Field and Garden Podcast⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠, owner of⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠ and the publisher of⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠ and⁠⁠⁠ Florist School Online.⁠⁠⁠ Watch⁠⁠⁠ Lisa’s Story⁠⁠⁠ and connect with Lisa on social media!


    #325: Planting Cool Flowers in Very Early Spring Jan 14, 2025
    Show notes

    Today, I want to dive into the topic of cool flowers and the importance of planting them in very early spring. The basic idea is to plant these flowers in cool to cold conditions to get the best performance out of them, which can happen in fall, winter, or very early spring.


    Many people have been led away from planting during these unusual times. But I assure you, this is where the magic happens! For flower farmers, planting cool flowers can significantly boost your business.

    

    We’re talking about flowers like:

    • Bells of Ireland
    • Sweet peas
    • Stock
    • Snapdragons
    • Lisianthus
    • Larkspur
    • Status
    • Poppies


    When planted at the right time, these flowers bloom earlier, grow taller, produce more stems, and are more resistant to diseases and pests. Listen in to learn who can plant in this window, when and what to plant, and more!

    

    Mentions

    Lisa's Book, Cool Flowers

    Lisa's Book, The Cut Flower Handbook

    Online Course: Cool Flowers from Seed to Harvest

    The Flower Farmer Club, presented by The Gardener's Workshop

    ⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

    ⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

    The⁠⁠⁠ Field and Garden Podcast⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠, owner of⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠ and the publisher of⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠ and⁠⁠⁠ Florist School Online.⁠⁠⁠ Watch⁠⁠⁠ Lisa’s Story⁠⁠⁠ and connect with Lisa on social media!


    #324: Cool Flower Successions in Very Early Spring & Beyond (Best of '24 Rerelease) Jan 07, 2025
    Show notes

    Did you know that we have another podcast series? It’s called Seed Talk with Lisa & Layne, and it’s become really popular! This is their top podcast episode of 2024, the one with the most overall listens, and it’s about succession planting Cool Flowers.


    If you like this one, please consider subscribing to Seed Talk wherever you get your podcasts. You can also watch Seed Talk on our YouTube channel (see the Seed Talk playlist there), or listen to Seed Talk anytime in the podcast section on our website.


    *Winner, Best of 2024* Seed Talk with Lisa & Layne

    Curious about planting cool-season hardy annuals beyond very early spring? Wondering which cool flowers you should consider succession planting? Here (in episode #75), Lisa and Layne cover potential consequences of planting cool-season hardy annuals later in the season, what makes a cool flower a good candidate for succession planting, and succession-planting tips for several flowers. Listen and learn how to succession plant for an abundant cool flower garden!


    Mentions:

    ⁠⁠⁠⁠”Seed Talk” YouTube Playlist⁠⁠⁠⁠

    Episode 50 – Sweet William Variety Comparison: Amazon vs. Sweet

    Episode 72 – Bupleurum Germination & Succession-Planting Tips

    Shop: Cool-Season Seeds

    ⁠“Seed Talk” Topic Suggestion Form⁠

    ⁠TGW YouTube Channel⁠

    ⁠Sign up to receive our weekly Farm News!⁠

    The ⁠“Seed Talk with Lisa & Layne”⁠ podcast is produced by ⁠The Gardener’s Workshop⁠ and co-hosted by Lisa Mason Ziegler and Layne Angelo. Lisa is the founder and owner of The Gardener’s Workshop, where Layne works as Seed Manager. Lisa is the award-winning author of ⁠Vegetables Love Flowers⁠, ⁠Cool Flowers⁠, The Cut Flower Handbook, and the publisher of ⁠Flower Farming School Online,⁠ ⁠Farmer-Florist School Online,⁠ and ⁠Florist School Online⁠. Watch ⁠Lisa’s Story⁠ and connect with her on social media. Layne is an avid gardener, seed starter, and engineer who loves learning and applying her technical knowledge to all areas of life, including gardening and growing flowers.


    #323: Cool Flowers Talk: Lisa on The joegardener® Show (Best of '24 Rerelease) Dec 31, 2024
    Show notes

    Our most popular episode of 2024! Here, Lisa was featured on The joegardener® Show podcast, joining host Joe Lamp’l to discuss the Cool Flowers concept and how she got started growing this fantastic group of spring stunners! They covered topics such as:


    • How to determine which Cool Flowers you can grow in your region
    • When and how to start your Cool Flowers from seed
    • The special care requirements of flowers planted in the fall and in very early spring
    • What you should do to prepare in the fall even if you don’t plant until very early spring


    Mentions

    Lisa's Book, ⁠Cool Flowers⁠

    ⁠The Flower Farmer⁠ by Lynn Byczynski

    ⁠The New Organic Grower⁠ by Eloit Coleman

    ⁠Bio360 Biodegradable Mulch Film⁠

    ⁠Row Cover Hoop Kit⁠

    ⁠Cool-Season Hardy Annual Seeds⁠

    Full The joegardener® Show Episode #274 Podcast & Blog Post⁠ Available Here⁠⁠

    Joe’s Book, ⁠The Vegetable Gardening Book⁠

    Joe’s online course, ⁠Organic Vegetable Gardening⁠

    Watch Growing a Greener World and connect with Joe: ⁠Website⁠, ⁠Instagram⁠, ⁠Facebook⁠, ⁠YouTube⁠, ⁠Twitter⁠

    Free Resources on our website

    ⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

    ⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

    The⁠⁠⁠ Field and Garden Podcast⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠ Vegetables Love Flowers, The Cut Flower Handbook, and Cool Flowers⁠⁠⁠, owner of⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠ and the publisher of⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠ and⁠⁠⁠ Florist School Online.⁠⁠⁠ Watch⁠⁠⁠ Lisa’s Story⁠⁠⁠ and connect with Lisa on social media!


    #322: Stepping Out Dec 24, 2024
    Show notes

    Stepping Out of Your Comfort Zone in Business

    Today, we're discussing stepping out of your comfort zone, a challenge many face when starting a new business.

    In new ventures, like a flower farm, we often seek help from peers. While this can be comforting, it may also lead to stagnation. Spending too much time with others who are struggling can hinder our progress.

    Successful individuals share key habits:

    • They make decisions based on facts, not assumptions.
    • They recognize that time is money.
    • They surround themselves with more successful people.


    The company we keep influences our behavior. If we only seek help from those at our level or below, we risk feeling stuck.

    • Ask for advice from those who have succeeded.
    • Embrace challenging environments.


    Recently, I was encouraged to attend a small business conference. Initially, I felt overwhelmed and doubted my ability to contribute. It's normal to feel scared in new situations. But stepping out of your comfort zone—those daunting experiences can transform your business.

    We all face challenges along our journeys, so let's support each other in striving for growth!


    Mentions

    Free Resources on our website

    ⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

    ⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

    The⁠⁠⁠ Field and Garden Podcast⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠ The Cut Flower Handbook, Vegetables Love Flowers, and Cool Flowers⁠⁠⁠, owner of⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠ and the publisher of⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠ and⁠⁠⁠ Florist School Online.⁠⁠⁠ Watch⁠⁠⁠ Lisa’s Story⁠⁠⁠ and connect with Lisa on social media!


    #321: Dave Dowling's September Q&A, Ask A Flower Farmer Dec 17, 2024
    Show notes

    This episode features a takeover of our popular weekly live Q&A session on Instagram, called Ask a Flower Farmer. It was guest-hosted by Dave Dowling of Ball/ColorLink, a former flower farmer and the instructor for our online course: ⁠⁠⁠Flower Farming School Online: Bulbs, Perennials, Woodies, and More⁠⁠⁠. Dave is always happy to share his knowledge with our listeners!


    Topics Covered

    • Caring for dahlias in high heat
    • Growing ranunculus, daffodils, & tulips for a spring wedding
    • Overwintering snapdragons
    • Growing ranunculus in tunnels
    • Beginner-friendly fall-planted flowering bulbs
    • Storing daffodil bulbs prior to planting
    • Growing ornamental kale
    • Ranunculus post-harvest care
    • Grow lights for home gardeners
    • Allium preferred growing conditions
    • Spacing for planting peonies


    Episode originally aired 9/25/24 on Instagram. Join Lisa and her guest hosts Wednesdays at 12:30PM Eastern time to get your cut flower growing questions answered by the experts!


    Mentions

    Dave Dowling on social: Facebook, Instagram

    Dave's Online Course: Bulbs, Perennials, Woodies, and More!

    Val Schirmer's Online workshop: Forcing Glorious Blooms for the Holidays & Beyond

    Discover our online courses!

    ⁠Shop the TGW Online Store for all your seeds and supplies!⁠

    ⁠Sign up to receive our Farm News emails!⁠

    The ⁠Field and Garden Podcast⁠ is produced by Lisa Mason Ziegler, award-winning author of ⁠Vegetables Love Flowers and Cool Flowers⁠, owner of ⁠The Gardener’s Workshop,⁠ ⁠Flower Farming School Online,⁠ and the publisher of ⁠Farmer-Florist School Online⁠ and ⁠Florist School Online.⁠ Watch ⁠Lisa’s Story⁠ and connect with Lisa on social media!


    #320: A Golden Opportunity Dec 10, 2024
    Show notes

    A Golden Opportunity: The Power of Leaves

    Today, I’m excited to share one of the first lessons I learned in gardening that has shaped my entire flower farming career. This episode is all about the amazing benefits of leaves, specifically how they can transform your garden into a thriving ecosystem. Especially for those of you who might see leaves as a nuisance, I want to help you understand their true potential.


    Listen to learn the "Who, What, When, Where, and Why" of adding leaves to your growing space!


    Mentions

    Lisa's book, Vegetables Love Flowers

    Blog Post, Garden Gold

    Free Resources on our website

    ⁠⁠⁠Shop the TGW Online Store for all your seeds and supplies!⁠⁠⁠

    ⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠

    The⁠⁠⁠ Field and Garden Podcast⁠⁠⁠ is produced by Lisa Mason Ziegler, award-winning author of⁠⁠⁠ Vegetables Love Flowers and Cool Flowers⁠⁠⁠, owner of⁠⁠⁠ The Gardener’s Workshop,⁠⁠⁠⁠⁠⁠ Flower Farming School Online,⁠⁠⁠ and the publisher of⁠⁠⁠ Farmer-Florist School Online⁠⁠⁠ and⁠⁠⁠ Florist School Online.⁠⁠⁠ Watch⁠⁠⁠ Lisa’s Story⁠⁠⁠ and connect with Lisa on social media!


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