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    Games & Hobbies

    Deconstructor of Fun

    Deconstructor of Fun podcast is created by games professionals for games professionals. We explore the business side of the games industry with the goal of bringing listeners content that is relevant, insightful, and entertaining on a weekly basis.

    Hosts:
    Michail Katkoff www.linkedin.com/in/michailkatkoff/
    Eric Kress www.linkedin.com/in/erickress/
    Phillip Black www.linkedin.com/in/phillip-black-economist/
    Jen Donahoe www.linkedin.com/in/jenniferdonahoe

    Advertise

    Copyright: © Deconstructor of Fun

    • Apple Podcasts
    • Google Play
    • Spotify

    Latest Episodes:
    TWIG #185 Analysis of Sony's investor day / The $222 billion gaming market vs. global rececession Jun 02, 2022
    Show notes

    This episode is all about headwinds. The crew discusses the global mobile gaming market, which is according to Data.ai set to hit $222 billion this year. Eric Kress dissects Sony’s investor day. The crew also predicts Apex Mobile’s success, marvels Diablo Immortal, and discusses Catalyst Black as an example of why MOBAs just don’t work in the West.

    Links:

    Questions and Feedback

    Sponsors:

    Google, ironSource, Xsolla, Recur


    In-Game Ads for Console and PC Games - Opportunity or Threat? May 30, 2022
    Show notes

    Lately, there's been a lot of talk about Xbox building an advertising program and the implications this program may have on both business and players. We're joined by Dave Madden, President of PlayerWON, to discuss the best practices for in-game ads within PC and console games. Dave has plenty of insights to share as his company, PlayerWON, is the pioneer of in-game ads in the free-to-play console and PC games.

    Links: Dave Madden, PlayerWON, Deconstructor of Fun


    TWIG #184 Why EA is not for sale / TikTok’s push into gaming / Snap’s lower guidance May 26, 2022
    Show notes

    Eric Kress dismantles the rumors of EA being for sale. Eric Seufert analyzes Snap's multiple lowered guidances. Laura Taranto looks into TikTok's push into gaming. Team also discusses recent two big mobile launches: APEX Legends from EA and Dislyte from Lilith. And what would be a TWIG episode without hearing the latest of Kress' son's basketball life...

    Links:

    Questions and Feedback

    Sponsors:

    Google, ironSource, Appsflyer, Xsolla, Recur


    Tokenomics #9 Understanding the WAX blockchain with gaming veteran Michael Rubinelli May 25, 2022
    Show notes

    Before he joined L1 solution WAX as their Chief Gaming Officer, Michael Rubinelli had a long and accomplished career in gaming. Spanning companies including EA, THQ, Midway, Take Two, Disney, and Kixeye, Michael’s career has taken him across many gaming platforms and business model transitions. In this interview, we talk about how WAX is the L1 solution purpose-built for gaming, the challenges of transitioning to blockchain gaming, the success WAX Studios has seen with Blockchain Brawlers as well as its role in game development and publishing.

    This interview is hosted by Ethan Levy, who currently serves as Executive Producer of Legendary: Heroes Unchained at N3TWORK.


    Deep Dive into A16Z's GAMES FUND ONE May 22, 2022
    Show notes

    The $600M GAMES FUND ONE, a16z’s inaugural fund dedicated to building the future of the games industry. A16Z has been investing in games for over a decade being the investor of the likes of Zynga and Oculus.

    We're joined by Jonathan Lai, General Partner at A16Z to discuss what makes GAMES FUND ONE stand out from the rest of the gaming and interactive media funds.

    Jonathan also breaks down what verticals the new fund is going after and how the fund evaluates founders. We also discuss the effect of the bear market on the games industry and the future of blockchain games.

    links:

    Jon Lai (@Tocelot)

    Deconstructor of Fun (email)



    TWIG #183 Ubisoft's bet on mobile / AppLovin's masterful earnings report / the problem with braintrusts May 20, 2022
    Show notes

    We discuss why Ubisoft shifts attention to mobile amidst declining sales. Kress provides a breakdown of the AppLovin quarterly review, where the company put on a show of the ages and got rewarded with a 35% growth in their stock price. We talk about Bethesda's delayed games and the implication of this. Adam breaks down why brain trust, which sounds so amazing on paper, rarely if ever works in real life.

    Links:

    Questions and Feedback

    Sponsors:

    Google, ironSource, Appsflyer, Xsolla, Recur


    Tokenomics #9 The Collapse of the Terra Ecosystem Explained May 18, 2022
    Show notes

    If you’ve been following crypto news over the past few weeks, you’ve undoubtedly seen plenty about the dramatic collapse of the Terra ecosystem against the backdrop of the onset of crypto winter. 30 days ago, $LUNA was at $81.45 and is now under $0.0002. $UST was at $1.00. and is now $0.09. Today we are joined by special guest Kenrick Drijkoningen, General Partner at Play Ventures and an early investor in Terra to explain the collapse of Terra, and how this collapse should influence the choice of chain for your web3 game project.

    Kenrick is joined in conversation by your regular hosts Ethan and Anton.


    How to Get Bang for Your Buck with Influencers featuring Chief Pat May 17, 2022
    Show notes

    Patrick Carney (aka. Chief Pat) is the founder and CEO of Tribe Gaming, an esports and influencer company for mobile games with over 100M monthly views on YouTube.

    Together with Pat, we talk about how to be successful with influencer marketing on YouTube. We discuss finding the right influencer for your game and how to get these influencers to talk about your game in an authentic way. Pat also analyzes the impact of IDFA on the demand for influencer marketing.

    Tribe Gaming works with the likes of Activision, Tencent, and Supercell. This episode is guaranteed to be full of tangible insights for publishers and developers of all sizes.
    ps: check out the Tribe Mobile (https://imgur.com/a/DDrKjT2)


    TWIG #182 Crypto crash and blockchain gaming / Explaining FIFA's breakup with EA May 12, 2022
    Show notes

    We discuss the crash of crypto and how it affects blockchain gaming. Dive deep into Space Ape's development process and compare it to the one Wooga used to unsuccessfully follow before the Playtika acquisition. Kress explains why FIFA is the one to lose out after the breakup with EA.

    Links:

    Questions and Feedback

    The Slack Group

    Hosts:

    Mishka Katkoff, Eric Kress, Adam Telfer and Ethan Levy, Eric Seufert

    Sponsors:

    Google, ironSource, Appsflyer, Xsolla


    Tokenomics #8 Premium Utility NFTs and How to Build a Tokenized Community May 11, 2022
    Show notes

    The recent launch of Moonbirds is shaping up to be the best NFT drop of 2022 yielding up to $280M. In this episode, we dive into why it worked so well, as well as the lessons learned and actionable takeaways for gaming.

    The premium of Utility NFTs is growing rapidly, and we’re witnessing the growth in real-time with innovative projects like Moonbirds that build upon previous successful projects. Aligning communities, creators, tokens, and value is how you onboard people to crypto and build tokenized communities.

    Hosts:

    N3TWORK Executive Producer Ethan Levy -

    Play Ventures Principal Anton Backman -

    Savage Games Studios CEO Michail Katkoff


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