Consider the Wildflowers

117. Going Out on a Limb: How Moving to Spain Gave This Working Mom the Balance She Craved Feb 27, 2025

Today, we’re jetting off to Granada, Spain, with the fearless and fabulous Stephanie May Wilson. Stephanie isn’t just any entrepreneur; she’s a guiding light for women navigating what she dubs the ‘Everything Era.’ From bestselling books to her chart-topping podcast, ‘Girls Night,’ Stephanie has helped over a million women navigate the messy, beautiful balance of career, marriage, and motherhood.

In today's episode, we’re pulling back the curtain on Stephanie’s boldest move yet: uprooting her life and moving to Spain in search of the elusive work-life balance we’re all chasing. She’s here to give us the honest truth about how this big move has reshaped her business, her family life, and her approach to those ever-blurring lines between personal and professional worlds.

Whether you’re contemplating your own big leap or just looking for inspiration to take your business to the next level, this episode is the perfect dose of motivation and real talk.

📌 RESOURCES MENTIONED:

---------
This show is produced and edited by the team at Palm Tree Pod Co.

116. From Corporate America to Flower Farming: How One Entrepreneur Found Her Dream Business (and Built It with Cash!) Feb 20, 2025

Turning Dirt Into Dollars! Meet Jennifer Gulizia — a woman who took a four-week toe-dip into corporate America, followed by a five-year deep dive into banking, to finally realize that a creative career was her true dream. After building a successful six-figure photography business, Jennifer pivoted once again, this time to flower farming — and she did it all in her own backyard, with cash. No debt, no loans, just a modest (hint the sarcasm) $20,000 investment and a whole lot of grit.

Despite a rocky start, Jennifer turned a quarter-acre lot into a profitable flower farm, fueled by her relentless determination and a commitment to learning. This isn’t just a success story — it’s a story of resilience, reinvention, and the power of building a meaningful, sustainable business. If you're ready for a dose of inspiration, Jennifer’s journey will show you how to turn your passion into profit, no matter the obstacles.

WILDFLOWER SHOWNOTES : shannaskidmore.com/jennifer-gulizia

📌 RESOURCES MENTIONED:

Floret Flower Farm

10x is easier than 2x

Kiss the Ground

Who, not how

Jennifer’s Podcast

115. 3 Simple Strategies to Strengthen Your Marriage While Growing Your Business (Plus, 15 Fun Ways to Say 'I Love You' on a Budget!) Feb 13, 2025

As an entrepreneur, it’s easy to get swept up in the hustle, the late nights, and the constant pressure. Before you know it, you’re scrolling social media at 8 PM because you and your spouse have seemingly run out of things to say or simply numbing out from the exhaustion of it all. Sound familiar?

The reality is, building a business takes a toll—especially on relationships. I’ve been at this entrepreneur thing for the past 13 years, more than 80% of my married life. Today I’m spilling the tea on what it takes to keep the romance alive amidst busy schedules, gymnastics, burning the midnight oil, budgeting talks, and feeling broke… and trust me, a few date nights a year isn’t going to cut it!

3 Simple Strategies to Strengthen Your Marriage While Growing Your Business — that you can implement TODAY! (Plus, 15 Fun Ways to Say 'I Love You' on a Budget!)

WILDFLOWER SHOWNOTES : CLICK HERE.

📌 RESOURCES MENTIONED:

Asana

Boomerang

Butterfly Puzzle

True South Puzzles (this Dolly Parton one is 😍)

Monopoly Deal

xoxo notes

Conversation cards

114. Scaling to 7 Figures While Raising a Family: Bonnie Christine’s Secrets to Work-Life Harmony Feb 06, 2025

Welcome back to the show one of our favorite past guests, renowned surface pattern designer Bonnie Christine, for our second encore episode!

In today’s episode, Bonnie is sharing how she scaled her business to multi-seven figures, built a thriving community of 185k creators, and did it all—mostly from her spare bedroom. From time management hacks that’ll have you scribbling notes faster than your kids can ask for a snack, to productivity tips that actually stick, Bonnie’s giving us the real scoop on what’s worked (and what hasn’t) when it comes to balancing business growth, family life, and everything in between.

Tune in for a real conversation about how to keep it all afloat without losing your cool.

WILDFLOWER SHOWNOTES: shannaskidmore.com/encore-bonnie-christine

📌 RESOURCES MENTIONED:

Your Best Year

Mark Makers Mastermind

Shanna on Bonnie’s podcast, The Professional Creative

Free Five Day Workshop— Your Pattern Design Playbook

Immersion Course

113. Living & Earning: The Dolly Parton Way Jan 30, 2025

Most small business owners I work with would say they started a business for freedom : freedom of time, creative freedom, financial freedom… yet somewhere along the journey we build business that have us chained to our desk instead of out in the sunshine, stressing over unanswered emails instead of playing with our kiddos, and pinching pennies instead of paying ourselves on autopilot.

Not to mention, 81% of us are doing it all ourselves. We are the marketing department, the accounting department, the visionary and the workerbee.

Why does this happen? How did we get here? Why do so many influencers, youtube stars and 8 figure earners burn out despite the “success”.

Today, I’m unpacking those very questions and sharing my 6-part plan to building a business that’s not only life-giving, but also boosts your bottom line.
WILDFLOWER SHOWNOTES
📌 RESOURCES MENTIONED:

The Blueprint Model

Free Resources from Shanna

---------
This show is produced and edited by the team at Palm Tree Pod Co.

112. Business, Life, and the Power of a Money Plan: Building Success without Sacrificing Your Sanity Jan 23, 2025

Today, we’re doing something totally new: a roundtable discussion with three small business owners, just like you, who are navigating the rollercoaster of growing a business while balancing the rest of life’s demands.

These three women come from different industries, different seasons of life, and different business models. But they all have one thing in common: they are on a mission to build businesses that not only support their dreams but also align with their life values.

In today’s conversation, we’re diving deep into their journeys—what’s worked, what hasn’t, and how they’ve transformed financial fears into financial freedom.

Whether you're deep in the hustle or just starting to dream, this episode is packed with insights, inspiration, and actionable takeaways that will help you build a business that works for you—without losing sight of the things that matter most.
WILDFLOWER SHOWNOTES : shannaskidmore.com/student-rountable-2025/

📌 RESOURCES MENTIONED:
The Blueprint Model
Nicole Watford
Shelby Thayne
Tania P. Brown

Nancy Ray

Ashlyn Writes

---------
This show is produced and edited by the team at Palm Tree Pod Co.

111. Business Growth, Babies, & Biohacking: The Secret to Surviving It All with Ashlyn Carter Jan 16, 2025

Welcome back to the show one of our favorite past guests (and a dear friend of mine) Ashlyn Carter, founder of Ashlyn Writes, for the first of our Encore episodes! Last time, we talked about building a business—this time, we’re getting real about how to build a life alongside that business. No fluff, just the good, the bad, and the messy middle of juggling entrepreneurship and family.

If you’re answering emails in the school pick-up line, squeezing in a grocery order while fielding client calls, and trying to figure out what’s for dinner—all without losing your mind—this episode is for you. Ashlyn shares the practical strategies she uses to protect her time, her peace, and how to make it work when it all just isn’t working. (Spoiler: it’s not always going to work.) Tune in for some real talk on balancing it all without turning into the next viral meltdown meme
WILDFLOWER SHOW NOTES

📌 RESOURCES MENTIONED:
Ashlyn's 1st Episode on CTW
Strengths Finder

Fiverr

The Skinny Confidential Him & Her Podcast

Huberman Lab Podcast

Culture Apothecary with Alex Clark Podcast

Oura Ring

The Bible Recap

Val Marie Paper

Moon Juice Magnesi-Om

The Blueprint Model
---------
This show is produced and edited by the team at Palm Tree Pod Co.

110. How to Ditch Goal Guilt with The Lazy Genius Kendra Adachi Jan 09, 2025

New year, fresh start, and that shiny list of goals you swear you'll conquer this time around. Sound familiar? By January 14 (aka Quitters’ Day), reality hits, and those dreams are collecting dust. Enter THE Lazy Genius herself, Kendra Adachi. She’s a New York Times bestselling author, podcast queen, and one of my favorite voices of reason when it comes to ditching the hustle and focusing on what really matters.

In this episode, we’re taking goal-setting off its pedestal, flipping it on its head, and turning hopes into doable, guilt-free plans. If you’re ready to stop chasing goals that leave you feeling like a failure and start creating plans that actually move you closer to the life you want—this one’s for you.

WILDFLOWER SHOWNOTES : shannaskidmore.com/kendra-adachi

📌 RESOURCES MENTIONED:

Kendra’s Benedict Cumberbatch Cookie Recipe

Emily Freeman

Kendra’s Latest Book— The Plan

The 13 Lazy Genius Principles

The Someday List

---------
This show is produced and edited by the team at Palm Tree Pod Co.

109. Do These 6 Things at the Start of the New Year: My Annual Financial Reset Jan 02, 2025

Are your finances in need of a fresh start?! Whether you’re tuning in right after ringing in the new year or catching this on a random Thursday in May, side-eyeing your bank account and wondering, “Where did it all go?”—this episode is for YOU. Today, I’m pulling back the curtain on my own financial practices and sharing the 7 steps I take at the beginning of each year to reset our personal and business finances for the year ahead.

No fluff, no judgment—just real talk and simple, actionable steps to get you feeling in control of your money. So grab a cup of coffee, a notebook, or maybe just your notes app, and let’s dive in.

WILDFLOWER SHOWNOTES:
📌 RESOURCES MENTIONED:

Shanna’s Net Worth Spreadsheet

Blueprint at Home

The Blueprint Model

108. Why Goal-Setting is Overrated (and What to Do Instead) Dec 26, 2024

It's that time of year again—where the magic of the season meets the whirlwind of new resolutions and goal setting. But let’s face it, the excitement of setting goals often fades by February, leaving many of us questioning: Why do goals feel so hard to achieve? If you’ve ever found yourself setting ambitious goals only to fall short, you’re not alone. In fact, a staggering 92% of people don’t achieve their goals. And, as someone who's struggled with this cycle myself, I’ve been there too.

In today’s episode, I'm diving deep into the better way to set goals—one that’s rooted in clarity, values, and science. No more traditional goal-setting that leaves you feeling defeated. I’m sharing the steps I took (and continue to take) to finally achieve what matters most, all while avoiding the dreaded goal failure. This episode is part 2 of a special end-of-year planning series where, in part one, I walked you through my end-of-year business review process. Today, we’re shifting gears to focus on the how—how you can set goals that truly stick and that align with your values and vision.
WILDFLOWER SHOWNOTES
📌 RESOURCES MENTIONED:

My Blueprint Year: Goal Setting Course & Planner!
---------
This show is produced and edited by the team at Palm Tree Pod Co.

107. End of Year Business Review : 15 Questions to Ask Before the Year Ends Dec 19, 2024

As the year winds down, it’s easy to get caught up in the holiday rush and forget to take a moment to reflect. But the end of the year is the perfect opportunity to pause, look back, and assess how far you’ve come. In Part One of this special two-part series, I’m diving deep into my process for conducting a thorough end-of-year review—a critical step in setting yourself up for success in the new year.
From reviewing your finances and personal milestones to assessing what strategies drove results in your business, I’ll walk you through 15 key questions that will help you evaluate your year. These questions cover everything from your biggest wins to areas of improvement and even your emotional and physical well-being. By the end of this episode, you’ll have a clear roadmap for reflecting on the past year, and you’ll be ready to head into Part Two with a solid foundation for intentional goal-setting.
WILDFLOWER SHOWNOTES
📌 RESOURCES MENTIONED:

My Blueprint Year: Goal Setting Course & Planner!

Creative Money Spreadsheet Template Shop

One Year Business Budget Spreadsheet

Monthly Business Budget Tracking Spreadsheet

One Year Personal Home Budget Spreadsheet

Monthly Personal Home Budget Tracking Spreadsheet

Business Stats Tracking Spreadsheet

How I track my time in Toggl video

---------
This show is produced and edited by the team at Palm Tree Pod Co.

106. Stop Pricing your Services like THIS. (with “Ask the Planner” host Desirée Adams) Dec 12, 2024

If you, like all good 90s kids, dreamed of becoming a wedding planner after J.Lo and Matthew McConaughey lit up the big screen in the iconic 2001 rom-com The Wedding Planner, then today’s guest is going to take you straight down memory lane (and maybe even inspire some new dreams!).

Desiree Adams is a luxury wedding planner, educator, and host of the Ask the Planner podcast, and she’s here to give us the real scoop on what it’s like behind the scenes of one of the most glamorous (and chaotic) industries out there.

In this episode, we dive into everything from finding your “why” and building strong relationships with clients and vendors, to thinking about the legacy you want your business to leave behind. Plus, Desiree dishes on common pricing mistakes she and so many new entrepreneurs make (and how to avoid them).

It’s an inspiring, fun, and insightful chat that will leave you ready to tackle your own big dreams— let’s dive in!
WILDFLOWER SHOWNOTES

📌 RESOURCES MENTIONED:
Gary Vaynerchuk

Start With Why by Simon Sinek

Profit First
---------
This show is produced and edited by the team at Palm Tree Pod Co.

105. Kate Stewart: How a Family Tradition Became a Million-Dollar Business Making a Global Impact Dec 05, 2024

It’s officially the holiday season & we are so excited to have one of our first holiday-based entrepreneurs on the show. Kate Stewart is the founder of Bauble Stockings. From family tradition to a thriving holiday company, hear how Kate has scaled a business by creating lasting memories in households across the country.

Creating global impact, pricing for wholesale, saying yes to the things you truly love in business & no to the things you don’t— all inside.

WILDFLOWER SHOWNOTES

📌 RESOURCES MENTIONED:

Shop Bauble Stockings!
Ashley Schoenith
Bauble Stockings x Heirloomed
Alibaba
Ready Fire Aim
Good Threads

---------
This show is produced and edited by the team at Palm Tree Pod Co.

104. Mimi Striplin: From Tiny Tassels to the Today Show— Million-Dollar Success Found in the Unlikeliest of Places Nov 28, 2024

From Tiny Tassels to the Today Show— Today’s guest found million-dollar success in the unlikeliest of places.

Driven by her passion for building businesses and a life centered around joy, Mimi Striplin empowers female entrepreneurs to achieve their dreams professionally and personally. Mimi founded The Tiny Tassel in 2015, and has now surpassed the 7-figure revenue mark all while finding joy in her work. The Tiny Tassel is a handmade jewelry, clothing, and accessories brand inspired by the vibrant colors of Charleston, SC. Featured in Southern Living, People, Business Insider, & on the Today Show— The Tiny Tassel is making big waves all across the country.

In this conversation you’ll hear how digging into her business numbers led to strategic growth & the unexpected joy she’s found in entrepreneurship. Let’s dive in!

WILDFLOWER SHOWNOTES : shannaskidmore.com/mimi-striplin

📌 RESOURCES MENTIONED:

The Tiny Tassel (use code WILDFLOWER for 20% off)

Parfaire Consulting

The Tiny Tassel on the Today Show

---------
This show is produced and edited by the team at Palm Tree Pod Co.

103. 7-Steps to Creating a Stress-Free & Budget-Friendly Holiday Spending Plan [Solo Show] Nov 21, 2024

Let’s be real, Black Friday is not what it used to be. Long gone are the days of getting up at 4 am to go to Kohls and stand in line for an hour in the freezing cold for a $10 fleece blanket…

It’s just not the same. BUT, what if we could go into Thanksgiving with our holiday spending plan in place. Imagine opting-out of Black Friday and going to the Christmas tree farm instead. Can we just ask ourselves… What do we want our holiday season to look like, and how can we align our gift giving, and our spending to make our holiday vision come to life?

Whether you have a little or a lot to spend, I believe the key to joyful gift giving is going in with a plan and a budget for giving. Tune in for my 7-step process for a stress-free holiday season so sweet even your bank account will feel merry & bright.

WILDFLOWER SHOWNOTES : shannaskidmore.com/holiday-spending-plan

📌 RESOURCES MENTIONED:
Handprint Ornament Making Kit
CNBC Holiday Debt Statistic

---------
This show is produced and edited by the team at Palm Tree Pod Co.

102. Katie Lamb: My Business Is Profitable, but Is It Sustainable? Nov 14, 2024

Reaching your income needs without working all the time— That’s every entrepreneur’s dream, right? Finding a way to comfortably meet your enough number so that you can be the spouse, mother, daughter, or friend you dream of being. Katie Lamb did just that.

After launching a successful, and profitable, photography business straight out of college, Katie began to ask herself how she could achieve the same profit with less time investment? With a growing family and a desire to be fully present, Katie began brainstorming new revenue streams that would continue to provide for her family without requiring more time away.

Pricing for profitability, running a 6-figure photography business, launching a course, & hiring tips— all inside today’s episode.

WILDFLOWER SHOWNOTES : shannaskidmore.com/katie-lamb

📌 RESOURCES MENTIONED:
How to Calculate Your Enough Number
Torrance Hart, Founder of Teak & Twine
Katie's Session Video Course
Katie’s Instagram Efficiency Course
CONNECT WITH KATIE:
Website | Instagram

---------
This show is produced and edited by the team at Palm Tree Pod Co.

101. Shanna Massey: Disney Trips & Blue Bell - The Financial Freedom Found In Entrepreneurship Nov 07, 2024

From hustling on the playground selling plastic lanyard string to selling her own Shanna Banana Jewelry line while working her way through PT school, Shanna Massey, owner of Vintage Rugs by the Bay, always carried the heart & soul of an entrepreneur. Why buy one thing when you could buy a few extra & sell the rest? If you’re an entrepreneur, I’m sure you can relate.

While building her family’s dream home, Shanna jumped on the wild idea to order a few extra vintage turkish rugs. Fast forward to today, and she’s surpassed 6 figures in sales with a business that shows no signs of slowing down. In this conversation they discuss investing in inventory, manufacturing, leaving a full-time position, maintaining boundaries, & the financial freedom found in entrepreneurship. Hello disney trips & taking the camp kids out for ice cream.

Buckle up for this Shanna squared episode, it’s a fun one!

WILDFLOWER SHOWNOTES: shannaskidmore.com/shanna-massey

📌 RESOURCES MENTIONED:
Stitchy Fish
Charles Philips Antiques
The 4 Money Personalities

CONNECT WITH SHANNA:
Website | Instagram
---------
This show is produced and edited by the team at Palm Tree Pod Co.

100. Ask Me Anything! (Celebrating Our 100th Episode Solo Show Style) Oct 31, 2024

Can you believe it? 100 EPISODES of Consider the Wildflowers 🎊

Recently we asked our email crew to send in questions you’d like for me to weigh in on and boy did you deliver! Our team pulled five audience submitted questions that I will be answering on the show today. From how to pay yourself to saving for retirement, just me, the mic, and your burning questions.

There’s a first time for everything—today is the day— an “ask me anything” coaching show! Happy 100th episode, here we go!

WILDFLOWER SHOWNOTES : shannaskidmore.com/100thepisode

📌 RESOURCES MENTIONED:

Subscribe to my Finance Friday newsletter so you don’t miss our next Q&A submission!

FREE Pricing Strategy Training!

Cash Flow Planning Spreadsheet

Tonic Site Shop (CODE: SHANNASENTME)

099. Rachael Leigh: Detangling your Personal Identity from your Brand's Identity. Oct 17, 2024

Have you ever had a moment in life or business when something just felt… off? It wasn’t too long into Rachael’s photography business that she realized the work she was doing wasn’t quite serving her or her clients in the way she imagined. In the midst of a global pandemic is as good a time as any to start asking the hard (or should I say the right) questions… and today’s guest did just that.

What began as a “becoming Rach” board on Pinterest turned into a business pivot, offer change, and new trajectory …

Is a life and business you love possible? Here’s how this entrepreneur designed both and how she’s working to help others do the same.

Today is a sweet treat as I have one of my past Blueprint Model students, Rachael Leigh, on the show!

WILDFLOWER SHOWNOTES :
https://shannaskidmore.com/rachael-leigh/
📌 RESOURCES MENTIONED:
Rachael’s Storylines & Starters Mini Course
Rachael’s Brand Mining Pocket Guide

CONNECT WITH RACHAEL:
Website | Instagram
---------
This show is produced and edited by the team at Palm Tree Pod Co.

098. Laura Wifler: Turning the Page on a New Season in Business Oct 10, 2024

In today’s episode Shanna chats with author Laura Wifler on seasons of business, stewarding your work well, and navigating burnout.

Laura is an author, poet, and co-founder of the nonprofit for moms, Risen Motherhood. She’s authored multiple bestselling, award-winning books for children and is the co-author of the bestselling Risen Motherhood book. Laura is also the founder of The KidLit Lab, where she guides writers in crafting captivating children’s books and navigating the publishing process. She lives in central Iowa with her husband and three children.

WILDFLOWER SHOWNOTES : shannaskidmore.com/laura-wifler/

📌 RESOURCES MENTIONED:

Risen Motherhood Special Announcement Podcast Episode
Laura’s Favorite Children’s Books: Miss Rumphius + Tacky The Penguine
The Kidlit Lab by Laura Wifler
Petro’s Chili & Chips (yep, it’s real)
Risen Motherhood (Book)

*NEW* Gospel Mom: How to Make Biblical Decisions and Discover the Mom God Created You to Be (Book) + The Workbook

---------
This show is produced and edited by the team at Palm Tree Pod Co.

097. Kate Ahl: Lessons Learned in Making Millions (& Watching it Slip Away) Oct 03, 2024

Kate Ahl is the owner and founder of Simple Pin Media, a Pinterest marketing agency. Their goal is to help business owners leverage Pinterest marketing to help them make sales, grow their email list, and expand their community.

Founded almost ten years ago, Kate Ahl took the lessons she learned in assisting an extreme couponing blogger grow her reach by launching her very own Pinterest marketing agency.

In this conversation, Kate opens up about the early days of Pinterest & SEO strategy, building a 7-figure pinterest marketing agency, and how the best business lesson wasn’t learned in making a million, but rather watching it slip away.

Marketing in today’s world, developing a team, & wondering if the IRS might come knocking, all in today’s episode.

WILDFLOWER SHOWNOTES : https://shannaskidmore.com/kate-ahl/

📌 RESOURCES MENTIONED:

EOS (The Book Traction: Get a Grip on Your Business)

Entrepreneurs Organization

Join the Simple Pin Media Newsletter!

The Simple Pin Podcast

095. Kelly Kussman: A Six-Figure Business Bootstrapped on Corporate Bonuses Sep 19, 2024

What’s your why? You know… The thing that gets you up and out of the bed in the morning. The thing that pushes you to keep pressing on through early morning inbox sessions and late night working hours. The thing that inspired you to leave your 9-5 for the wild and beautiful world of entrepreneurship.

Today’s guest discovered her why through the story of tragic personal losses. Kelly Kussman is the Founder & CEO of Cayla Gray Fine Fragrance. With over 25 years in corporate retail under her belt, Kelly launched Cayla Gray in 2020 on a mission to bring luxurious non-toxic fragrance collections to those looking to enrich their self care and beauty routines.

In this interview Kelly opens up about the heart and mission behind Cayla Gray, bootstrapping her luxury brand on corporate bonuses, and navigating the money mindset shifts in transitioning from the corporate world to entrepreneurship.

I hope our honest, raw conversation inspires you to remember why you started your journey in entrepreneurship. Press play for the full interview

WILDFLOWER SHOWNOTES : shannaskidmore.com/kelly-kussman

📌 RESOURCES MENTIONED:

Cayla Gray Fine Fragrances

A 3-Step Plan to Replace Your Corporate Salary with Your Business Income

094. Hannah Brencher: How 1000 Unplugged Hours Changed This Entrepreneur’s Life Sep 12, 2024

In this episode Shanna chats with author Hannah Brencher on the upcoming release of her book The Unplugged Hours: Cultivating a Life of Presence in a Digitally Connected World.

In this conversation they discuss the heart behind Hannah's 1000 Unplugged Hours Challenge, the impact of powering down on Hannah’s life and business plus the ins & outs of her entrepreneurial journey.
WILDFLOWER SHOWNOTES : https://shannaskidmore.com/hannah-brencher/

📌 RESOURCES MENTIONED:

Pre-Order Hannah’s New Book “The Unplugged Hours” Today!

Take the 1000 Unplugged Hours Challenge

093. Akua Konadu: Thriving Together — The Power of Community for Entrepreneurs Sep 05, 2024

Akua Konadu is a storytelling strategist, educator, and multi-passionate entrepreneur. As the host of the Independent Business podcast by HoneyBook, Akua is on a mission to inspire and educate business owners to pursue their dreams, overcome obstacles, and build successful independent businesses.

In this episode, Akua opens up about her winding journey from pageants to entrepreneurship, the power of community in launching her business, and how money mindset has shaped her offers.

WILDFLOWER SHOWNOTES : https://shannaskidmore.com/akua-konadu/

📌 RESOURCES MENTIONED:

No More Campaign - Join the movement to end domestic violence

Rising Tide

Bumble BFF

Independent Business Podcast by HoneyBook

Storytelling Intensive

What’s Your Storytelling Style? Take the quiz!

Shay Cochrane: The 16 Hour CEO

092. Jenn Jett Barrett: Go Ugly Early - Secrets to Launching Your Business Aug 29, 2024

Jenn Jett Barrett is a speaker, event host, and the founder of the Well Summit, a unique experience that creates space to unpack the things holding people back from peace, flourishing, and union with Jesus.

In this episode, Jenn shares how she went from designing textiles in corporate America to being a full-time entrepreneur and how taking a month-long break from the internet changed the course of her business…
WILDFLOWER SHOWNOTES : https://shannaskidmore.com/jenn-jett-barrett/

📌 RESOURCES MENTIONED:

The Well Summit

31 Days of Prayer for the Dreamers and Doers

Fall 2024 Camp Well Retreat - use code WILDFLOWERS for $150 off registration

Amber Housley Conference

Strengths Finder test

Upwork

Zapier

Thrivecart

091. Lindsey Bomgren: Holy Bananas! A Business Built on FREE Workout Videos Aug 22, 2024

Lindsey Bomgren started Nourish Move Love with a mission: to make quality workouts free and accessible to women around the world. Almost a decade later, not only has she succeeded, but she’s built a 7-figure business too!

Lindsey is a mom of three littles, fitness trainer, and founder of Nourish Move Love, where she shares free at-home workout videos.

In this interview, you’ll hear how she built a business that doesn’t rely on constant content creation, the key turning point in her journey, and how becoming a mom changed her business for the better.

WILDFLOWER SHOWNOTES : shannaskidmore.com/lindsey-bomgren/

📌 RESOURCES MENTIONED:

Sign-Up for Lindsey’s Newsletter (Free Weekly Workout Plans)

Nourish Move Love Youtube Channel

Blue Ocean Strategy

Goal Digger Podcast

Online Marketing Made Easy Podcast

090. Christy Wright: From Dave Ramsey to Solopreneur - The Power of Saying Yes Before You’re Ready Aug 15, 2024

How did Christy Wright go from a 25-year-old with no experience to sharing the stage with A-List speakers around the country? It all started by saying yes to an opportunity she didn’t feel ready for…

In this episode, you’ll hear Christy’s story of working for Dave Ramsey, why she left to start her own business, and the surprising lessons she’s learned along the way.

Christy is the #1 bestselling author of Business Boutique, Take Back Your Time, and Living True. She’s a certified business coach, speaker, and personal development expert, as well as the host of two top-rated podcasts where she helps entrepreneurs grow in their faith and their business.

WILDFLOWER SHOWNOTES : shannaskidmore.com/christy-wright/

📌 RESOURCES MENTIONED:

Free Resources by Christy

Goal Getters Club Coaching Group

Take Back Your Time: The Guilt-Free Guide to Life Balance

Christy’s Goal Setting Guide

089. Shanna Tells All! Running a Business Without Social Media - Season Three Kickoff (Part II) Aug 08, 2024

Consider the Wildflowers the podcast is officially back for season three! Keeping tradition with our season kickoff episodes, we’re turning the tables a bit—Rhiannon Bosse is here to interview me about something that has profoundly shaped my personal and professional life: running a business without social media.
If you haven't listened to part one of this conversation (episode #88) make sure to catch up before pressing play on this one!
If you've ever dreamed of escaping the endless scroll and reclaiming your time, this conversation is for you.
WILDFLOWER SHOWNOTES : https://shannaskidmore.com/season-three-kickoff-part-two/
📌 RESOURCES MENTIONED:
My 2017 Instagram Departure Video

Blog Posts About My Social Media Free Experiment

Toggl Time Tracking Tool

Heath Wilson: Create Healthy Habits with Technology

Erin Loechner: From HGTV to Living Tech Free

088. Shanna Tells All! Running a Business Without Social Media - Season Three Kickoff (Part I) Aug 01, 2024

Consider the Wildflowers the podcast is officially back for season three! Keeping tradition with our season kickoff episodes, we’re turning the tables a bit—Rhiannon Bosse is here to interview me about something that has profoundly shaped my personal and professional life: running a business without social media.
If you've ever dreamed of escaping the endless scroll and reclaiming your time, this episode is for you.
WILDFLOWER SHOWNOTES : https://shannaskidmore.com/season-three-kickoff/
📌 RESOURCES MENTIONED:
My 2017 Instagram Departure Video

Blog Posts About My Social Media Free Experiment

Toggl Time Tracking Tool

Heath Wilson: Create Healthy Habits with Technology

Erin Loechner: From HGTV to Living Tech Free

087. Erin Loechner: From HGTV to Living Tech-Free May 16, 2024

Today’s guest is the wonderful Erin Loechner, author of one of my all-time favorite books, Chasing Slow. From blogging to creating content for HGTV, hear why Erin walked away from her TV career, and how she’s built a successful business without social media (or even a smartphone).
Erin is an author, NYT-bestselling editor, and founder of the global tech-free movement The Opt-Out Family. Her work has been featured in the New York Times, The Washington Post, the Wall Street Journal, and the Huffington Post, as well as on the Today Show.
Her new book “The Opt-Out Family” will have you rethinking your relationship with technology and how to build a life off-line that is more engaging than the algorithm.
WILDFLOWER SHOWNOTES : shannaskidmore.com/erin-loechner
📌 RESOURCES MENTIONED:
Order Erin’s New Book!
Chasing Slow (On Shanna’s must Read book list!) by Erin Loechner
The Renaissance Soul
Other Goose
Free workshop for anyone considering homeschooling their kids ages 2-7!
Join the Global Movement for Parents Doing Tech Differently

086. Jena Holliday: Rewriting the Starving Artist Narrative May 09, 2024

Almost every artist I’ve interviewed on this show has had some variation of the same story: I didn’t think it was possible to make a living doing what I love. Although today’s guest grew up in a creative home, she always viewed art as a hobby – partly because of an offhand comment from a teacher who told her that being an artist wasn’t a career.
Today, Jena Holliday is a full-time illustrator, author, and entrepreneur. She’s the visionary behind Spoonful of Faith, a creative haven specializing in illustration, hand-lettering, mural art, innovative marketing, and joyful design. Jena’s work has been featured in Good Morning America, Huffington Post, People, and the isles of Target.
Her success is helping rewrite the old “starving artist” narrative and proof that following your passion and building a profitable business is possible.
WILDFLOWER SHOWNOTES : shannaskidmore.com/jena-holliday
📌 RESOURCES MENTIONED:
Happy Planner X Jena Holliday
Jena on the Jamie Ivey Podcast
Jena on Good Morning America!
Spoonful of Faith Book
Sacred Creativity: Inspiration to Reclaim the Joy of Your God-Given Gifts
Wildly Loved - Coloring Book

085. Rhiannon Bosse: Follow the *Joy* in Your Business May 02, 2024

Despite the online noise telling her that 7-figures is the goal to aim for, Rhiannon is taking things at her own pace. “Once I understood taxes, net profit, pricing…it was easy to decide that the operations it would require to make a 7-figure salary didn’t align with the kind of life I wanted to live.”
Rhiannon Bosse is a wedding florist and designer with nearly 15 years of experience in the luxury and destination event industry. Her work has been recognized by BRIDES, Martha Stewart Weddings, and Vogue Magazine.
In this episode, we talked about everything from niching down to financial goal setting, including why Rhiannon has chosen not to pursue a 7-figure business (chup, you heard that right!) and how she’s allowed herself to pursue what brings her joy in business—even if that means less revenue.
WILDFLOWER SHOWNOTES : shannaskidmore.com/rhiannon-bosse
📌 RESOURCES MENTIONED:

Floret Flower
Martha Stewart Feature
RB Soap Co
Be Sage Consulting
Amber Housley
Stoffer Homes Custom Soap

084. Kathryn Hager: Unexpected Outcomes of Saying Yes! Apr 25, 2024

The story of Ramble and Co began in 2009, in Kathryn’s last semester of college, when her great-uncle offered her the chance to buy his screen printing business.
After working two jobs throughout college, Kathryn had maxed out her income and jumped at the opportunity to work for herself. From side-hustle to 7 figure business printing tshirts, a powerful reminder that saying yes to opportunities can lead to unexpected and beautiful outcomes.
WILDFLOWER SHOWNOTES : shannaskidmore.com/kathryn-hager
📌 RESOURCES MENTIONED:

Kathryn’s Podcast: The Ramble On Show
Silobration
Lindsay Letters
Storybrand by Donald Miller
🎙You’ll also love THIS episode
🛒Set great goals with me!

083. Courtney Wolf: How Your Self-Worth Impacts Your Finances Apr 18, 2024

Making financial decisions in your business doesn’t need to be stressful. I know that’s easy for me to say with my background in finance…but today’s guest has a fresh perspective on money that I think you’re going to really resonate with!
Courtney Wolf is the Principal Planner at Invision Events and co-founder of Educate.Empower.Encourage a membership for creative entrepreneurs. Her work has been featured in Martha Stewart and People, and named one of BRIDES Best Planners in America.
In this interview, Courtney shares her unusual path to entrepreneurship, how she was able to double her take-home pay (after becoming a mother and taking maternity leave!), and how your self-worth affects your finances.
If you feel like you’re making financial decisions from a place of fear, or you’re afraid to raise your prices, hit play on this episode!
WILDFLOWER SHOWNOTES : shannaskidmore.com/courtney-wolf
📌 RESOURCES MENTIONED:

Educate. Empower. Encourage Membership for Creative Entrepreneurs
Featured in People
Martha Stewart Magazine Feature

082. Ashley Schoenith: Apron Parties and Oprah! Apr 11, 2024

Heirloomed began as a way for Ashley to spend time with her grandmother back in 2006. Whenever Ashley visited home, the pair sewed aprons together at her kitchen table.

Ashley hosted brunch parties with other women where she would sell the aprons they made. Her day job working for a branding agency meant she knew how to market the events, and it wasn’t long before a young editor asked to pitch her story to Oprah magazine.
To Ashley’s surprise, Oprah not only picked up the story but ran a six-page spread. Unsurprisingly, they sold out of aprons within an hour!
Fast forward eighteen years, Ashley Schoenith is no stranger to change. Her company has gone through multiple iterations and even a name change, but one thing remains the same: her mission to keep family heirlooms around for the next generation.
Her goods have been featured in major media outlets such as Oprah, Martha Stewart, The Food Network and Southern Living Magazine.
WILDFLOWER SHOWNOTES : shannaskidmore.com/ashley-schoenith
📌 RESOURCES MENTIONED:

Grab a copy of Ashley’s Cookbook

Ashley’s feature on Oprah

081. Natalie Franke: Facing Hardship Head-On Apr 04, 2024

Today’s guest knows a thing or two about surviving hardship and coming out the other side. Today’s guest opened up about her journey founding multiple successful companies while navigating neurosurgery, infertility, and seasons of burnout – and how she maintained a perspective of gratitude through it all.
Natalie Franke is an author, community builder, neuroscience nerd and mama bear for small business.
As Head of Community at Flodesk, Co-Founder of the Rising Tide Society, former head of community for Honeybook, and USA Today bestselling author of Gutsy, she leads tens of thousands of small business owners while fostering a spirit of community over competition around the world.
If you’re going through a hard season and need some words of encouragement, press play on today’s episode.
WILDFLOWER SHOWNOTES : shannaskidmore.com/natalie-franke
📌 RESOURCES MENTIONED:

Natalie’s book, Gutsy

Flodesk

Rising Tide Society

Honeybook

Marketing Trends 2024 Edition

080. Melissa Oholendt: A Career Dream 15 Years in the Making Mar 28, 2024

Melissa Oholendt found her passion for interior design in her youth; buying shelter magazines with her allowance from picking strawberries in the backyard and painting her bedroom that perfect shade of navy blue. However, after beginning her interior design college education in 2001, that passion came to a standstill after a conversation with her college professor about the realities of the interior design industry. For the first time, Melissa started to doubt her purpose.

It took more than 15 years, a fast paced career in finance and a decade-long entrepreneurial career in photography, for Melissa to circle back to her true passion in 2019, when Oho Interiors began.

Hear Melissa’s story of rediscovering her passion, trusting the path, and how she’s built a sustainable business doing what she loves.

079. Katie Williams: How to Sell Luxury Handcrafted Products Mar 21, 2024

Katie Williams, owner of Mississippi Stitches, took up sewing while she was in nursing school. She started a small side business, but quickly realized it wasn’t sustainable on top of her studies believing she couldn’t charge enough for each pillow to make a sustainable income.
So Katie set sewing aside and worked as a pediatric nurse for 10 years. When she bought her first house, it inspired her to start sewing again. She re-opened her shop, this time as a ready-to-ship business instead of taking custom orders.
If you’ve ever wondered what it takes to build a successful business selling handcrafted products, this episode is for you! You’ll learn how Katie finds customers for her high-end luxury products, the one shift she made that had the biggest impact on sales, and the key to making $100,000 her first year in business.
WILDFLOWER SHOWNOTES : shannaskidmore.com/katie-williams

078. Natalie Browning: The Right Time to go Full Time Mar 14, 2024

Natalie’s story began when she dropped out of college. Feeling lost and searching for a purpose, she ordered a jewelry-making kit on Amazon and stamped words of encouragement on each piece as a reminder to herself to keep going.
Never believing she could pursue a creative career full time, Natalie eventually went back to college while also running an Etsy shop on the side. Although she loved her side hustle, leaving her day job as a school counselor to pursue jewelry-making felt like a major risk. Until the pandemic hit – and she realized her stable career wasn’t so stable after all.
When is the right time to take your side hustle full time?! Natalie’s story will give you the extra courage you may be needing!
WILDFLOWER SHOWNOTES : shannaskidmore.com/natalie-browning
📌 RESOURCES MENTIONED:

Permanent Jewelry Collection

Teak & Twine Gift Boxes Podcast Episode

New Approach School for Jewelers

Jim Carrey Commencement Speech - Highlights only (a must watch!)

077. Brittany Whitenack: From Craft Fairs to $8 Million in Annual Revenue Mar 07, 2024

Brittany’s original plan after college was to climb the corporate ladder. When she bought her first candle-making kit online, she never planned to turn it into a business. But when her corporate job led to burnout, she started looking at alternative careers. Brittany decided to make a bold move – she quit her job and went all in on candle-making.
In her first year, Brittany made $16,000 in revenue. By year four, Antique Candle Co brought in over $300,000. Almost a decade later, Antique Candle Co has grown to over 50 employees and $8 million in annual revenue.
From craft fairs to millions in revenue, how Brittany Whitenack turned her love of candle-making into a multi-million dollar business in less than 10 years.
WILDFLOWER SHOWNOTES : shannaskidmore.com/brittany-whitenack
📌 RESOURCES MENTIONED:

Join Brittany’s newsletter for business tips + tricks

Brittany + Hobnob Market: A course for product-based businesses

076. Katie Gatti: Founder of Money with Katie Feb 29, 2024

Katie Gatti Tassin, better known as Money with Katie, is the face and voice behind one of the top personal finance media brands for women. Her mission is to close the gender wealth gap by creating content about money that women actually want to consume.
In this conversation, Katie shares how she took her blog from a side hustle to a million-dollar business in just a few short years, the hidden stress behind that astronomical growth, and what she learned from being acquired by Morning Brew.
WILDFLOWER SHOWNOTES : shannaskidmore.com/katie-gatti
📌 RESOURCES MENTIONED:
Katie’s Wealth Planner
Morning Brew
Personal Finance 101 Free Email Series
Bossy Podcast

075. Rachel Heckmann: Running a Profitable Online Shop Feb 22, 2024

Running a product shop comes with its own learning curves from purchasing inventory to managing cash flow. In this episode Rachel Heckmann owner of the Rachel Allene Shop joins us to discuss her own ups and downs in learning to navigate online shop ownership.
It was such a joy to hear Rachel’s story and we covered a lot of ground in this conversation: from quitting her day job without a plan to staying profitable in an economic downturn to navigating different seasons of business and motherhood.
For all of you who want to do work you love while also showing up as the wife and mom you want to be, Rachel’s story is a must-listen!
WILDFLOWER SHOWNOTES : shannaskidmore.com/rachel-heckmann
📌 RESOURCES MENTIONED:
Text RACHELALLENE to 844-551-8745 for 12% off your first purchase!
Be the first to know when new products launch— Join Rachel’s Email List!

074. Bonnie Christine: Launching a 7-Figure Online Course Feb 15, 2024

Bonnie Christine always knew she would own a business one day – she just wasn’t sure what kind of business she wanted to run. Not until she started working in her mom’s quilt shop.
Bonnie is an internationally renowned Surface Pattern Designer, entrepreneur, and award-winning online educator. She’s been creating delicate and ethereal artwork for brands around the world since 2009.
In this interview, she shares the behind-the-scenes of her business journey: from $12,000 in revenue and working multiple jobs to making $350,000 on her first course launch. There are so many great takeaways from this episode on money mindset, hiring, and so much more!
WILDFLOWER SHOWNOTES : shannaskidmore.com/bonnie-christine
📌 RESOURCES MENTIONED:
Bonnie’s Podcast “The Professional Creative”
Bonnie's Free Resource "Sustainable Success to Sale" (including the Freedom Figure Formula)
Learn the Art & Business of Surface Pattern Design | Bonnie’s 8-Week Course “Immersion” is open for enrollment! *Affiliate Link

073. Tiffany Eurich: Landing Big Press for Your Small Business Feb 08, 2024

If you’ve ever dreamed of seeing your business featured in major media outlets like Forbes or NBC, that dream may be closer than you think!
Dr. Tiffany Eurich is a communications strategist and educator for passion-driven entrepreneurs. A former professor and TV personality, she’s helped her clients land features in places like Real Simple and Better Homes and Gardens – and now she’s sharing how you can do the same.
In our conversation, you’ll hear about Tiffany’s genius marketing framework, tips for pitching your business to the media, and how you can turn a crowded industry into your secret weapon.

WILDFLOWER SHOWNOTES : shannaskidmore.com/tiffany-eurich
📌 RESOURCES MENTIONED:

Get Tiffany’s “Press Kit in a Day” Checklist— Free gift for Wildflowers like you!

What is Your Enough Number? (blog)

Ashlyn Writes: Copywriting Resources for Small Business Owners

PR Bootcamp with Tiffany

072. Rachel Awtrey: Lessons Learned From 2 Million Podcast Downloads Feb 01, 2024

Did you know the global number of podcast listeners is expected to reach over 504 million this year?
More and more small business owners are jumping on the podcast bandwagon (myself included!) but our latest guest has been at this since 2018 – and she’s got so many great insights to share.
Rachel Awtrey is a mom of two, lifestyle blogger, and host of the Real Talk with Rachel Awtrey podcast. In this interview, Rachel shares how she turned her summer project into a full-time business and creative ways she’s learned to stand out in an increasingly crowded market.
2 Million Downloads and counting? Let’s Go!

WILDFLOWER SHOWNOTES : shannaskidmore.com/rachel-awtrey
📌 RESOURCES MENTIONED:
Real Talk with Rachel Awtrey
Join Rachel's February Friendship Challenge
Shop fun Merch!

071. Olivia Herrick: Choosing to Keep Your Small Business Small Jan 25, 2024

Life as a small business owner is anything but predictable. Clients come and go, markets shift, seasons of life happen, and plans change.
Olivia Herrick is a graphic designer and owner of Olivia Herrick Design, specializing in logo, golf, print, and packaging design. In this interview, she shares how staying open to change allowed her to grow in unexpected ways and why choosing to keep her small business small made the most sense for her.
While the business world associates growth with success, Olivia shares how growing her business with a different vision of success has made all the difference.

WILDFLOWER SHOWNOTES : shannaskidmore.com/olivia-herrick

📌 RESOURCES MENTIONED:

Olivia’s Childrens Book “Good Morning, World”
Shop fun Merch!

070. Katie Guiliano: Founder of Hosanna Revival Jan 18, 2024

With an estimated 5 billion copies sold and distributed, the Bible is the bestselling book of all time…yet over thousands of years, there have been surprisingly few cover variations. Enter Hosanna Revival: a paper goods company that designs beautiful, artistic Bible covers and other faith-based products.
I sat down with founder Katie Guiliano to hear where this idea came from and how she’s grown the business to 7-figures and a team of 15 full-time employees.
This was such a powerful conversation on the intersection of faith, art, and entrepreneurship!
WILDFLOWER SHOWNOTES : shannaskidmore.com/katie-guiliano

069. Valerie Woerner: Creating a Product People Truly Love Jan 11, 2024

Every so often, you come across a product and instantly know it will be a new staple in your life. The annual prayer journal from Val Marie Paper is one of those products for me. Every year, it’s at the top of my holiday wish list!
That’s why I was so excited to sit down with founder Valerie Woerner. Since 2013, Val Marie Paper has sold nearly 100,000 journals and collected an overflowing folder of thank you’s from happy customers – myself included!
In this interview, you’ll get to hear how Val came up with the idea for her bestselling product and why she intentionally slowed down at the height of her business success.
WILDFLOWER SHOWNOTES : shannaskidmore.com/valerie-woerner
📌 RESOURCES MENTIONED:

Yearly Prayer Journal (Shanna’s Pick!)
Val’s Book “Led not Driven”
Pray Confidently and Consistently Book

068. Chloe Mackintosh: The Business of Simple Living Jan 04, 2024

When Chloe Mackintosh was growing up in Reno, Nevada, she never imagined living in the country. But halfway through college, her boyfriend (now husband) moved to a cattle ranch in northern California and after graduating, she decided to follow him.
It sounds like the beginning of a Hallmark movie: a city girl moves to a ranch in a town of only 99 people.
Today’s guest shares how she went from city girl to loving the ranch life, the unexpected lessons she learned along the way, and how she’s turned her passion for slow living into a profitable business.
Through her writing, retreats, and online shop, she helps people live each day with more meaning.
WILDFLOWER SHOWNOTES : shannaskidmore.com/chloe-mackintosh

📌 RESOURCES MENTIONED:
Julie Blanner Six Figure Blog Course

Ahrefs SEO Tool

Creative Workshops hosted by Chloe

Shop Curated Goods from Boxwood Avenue Online

Interior Design Services

067. Ten Unexpected Lessons Learned in 10 Years of Business Dec 28, 2023

This year we celebrated one decade in business! I cannot believe it’s been 10 years since I pressed “publish” on our very first website announcing the official start of Skidmore Consulting!
For our final podcast episode of 2024, I wanted to pop in solo show style and share Ten Unexpected Lessons learned in the past decade of business. A slight twist on the traditional “10 Lessons Learned in 10 Years of Business” and instead share the 10 things I didn’t see coming, the unexpected lessons that have shaped so much of the past decade.
WILDFLOWER SHOWNOTES : shannaskidmore.com/10-unexpected-lessons-learned-in-10-years-of-business

📌 Snag you FREE End of Year Checklist here: shannaskidmore.com/yearend

066. Annie Jones: Buying an Indie Bookstore Dec 21, 2023

Annie Jones is the owner of The Bookshelf, an independent indie bookstore in Thomasville, Georgia. The store has been a local staple in the southern town for almost 40 years, while Annie is celebrating the 10th anniversary of taking over ownership of the store.
In this episode, Annie shares how she took over ownership of a 30-year old established business through sweat equity, the trials and tribulations of her early days as owner, and how focusing on her community has created a steady stream of loyal customers – even in the age of Amazon.
WILDFLOWER SHOWNOTES : shannaskidmore.com/annie-jones
📌 RESOURCES MENTIONED:

Annie’s Podcast, From the Front Porch

Annie’s personal website

The Bookshelf Book-of-the-month club!

Book Req: How to stay Married

Book Req: Hello Beautiful (an Oprah pick!)

065. Monica Fullerton: Creating Career Flexibility for Military Spouses Dec 14, 2023

After marrying her high school sweetheart turned Air Force husband, Monica realized that the military community was ripe with entrepreneurs, but there was no central place to shop for their products and services – so she created one!
Monica’s lack of experience in the tech space hasn’t held her back from building a successful e-commerce marketplace. Her story is a powerful reminder that with hard work and determination, you can figure anything out.
WILDFLOWER SHOWNOTES : shannaskidmore.com/monica-fullerton

064. Sarah Jane Tart: Playing to Your Strengths in Business Dec 07, 2023

There’s no doubt that starting your business takes courage, but what about all the steps that come after that?
Sticking with your craft even when it’s hard, leaving the comfort of a steady paycheck, trusting your vision when everyone on the Internet is trying to give you advice…all of that takes serious confidence!
In this episode, I sat down with artist Sarah Jane Tart to talk about leaving her day job to become a full-time entrepreneur, how she’s learned to play to her strengths in marketing, and tactical steps to build confidence in your business and creativity.
WILDFLOWER SHOWNOTES : shannaskidmore.com/sarah-jane-tart
📌 RESOURCES MENTIONED:

Sarah’s Holiday Collection Out Now!

Magnolia’s Spring at the Silos

The Blueprint Model

Christy M King Art

The Artist’s Way

063. Michelle Boyd: Leaving One Business Behind to Start Another Nov 30, 2023

What do you do when you’ve built a successful business, working with clients you love and making a great income...but something still feels like it’s missing?
Michelle Boyd found herself in that position a few years ago. She spent years building her wedding photography business, only to find that when she finally “made it”, she had a new dream inside of her.
If you’re in the middle of a transition or thinking of pivoting your business, you won’t want to miss this episode!
WILDFLOWER SHOWNOTES : shannaskidmore.com/michelle-boyd
📌 RESOURCES MENTIONED:

The Blueprint Model

Emily Jeffords Retreat

Michelle Boyd Tapestry Collection

062. Jessica Hotz: Secrets to Building a Successful Non-Profit Nov 23, 2023

From teaching children to starting a non-profit and launching a small business development program, Jessica Hotz has always had one goal in life: to elevate people.
Jessica is the co-founder of Elevate, a social enterprise focused on empowering families through small business development and expanding the reach of the gospel through high-quality leather goods.
In this episode, Jessica shares a behind-the-scenes look at her journey – including a life-altering trip to India, the ins and outs of product design, navigating shifts in the market post-pandemic, and secrets to building a successful non-profit.
WILDFLOWER SHOWNOTES : shannaskidmore.com/jessica-hotz
📌 RESOURCES MENTIONED:

Use Code JESSHOTZ15 for 15% off all Elevate leather items.

Shop Elevate Leather Products that make a difference

Pacha Soap Company

Profit First Book

061. Megan Gonzalez: Embracing Change in Your Business Nov 16, 2023

Transition periods are never easy. Whether you’re moving from side hustle to full-time, growing a team, or streamlining your operations, change can be hard – but it can also be incredibly rewarding.
Megan Gonzalez is an expert at navigating transitions. From wedding stationery to branding and photo styling, to consulting work, a full-time corporate role, and back to working with small businesses…she’s the founder of MaeMae & Co., a creative studio celebrating more than 15 years of bringing client daydreams to life.
In this interview, Megan shares how she’s embraced major changes in her life, business, and finances, and how you can, too.
WILDFLOWER SHOWNOTES : shannaskidmore.com/megan-gonzalez
📌 RESOURCES MENTIONED:

The Blueprint Model

060. Torrance Hart: Founder Teak & Twine Gift Boxes Nov 09, 2023

What began as a bespoke wedding gift service has now grown into a multi-million dollar business in the gifting industry hitting the Inc 5000 list in 2022.

Veteran-owned, women-led, and 100% bootstrapped— a true rags to riches story. With an eye for curating beautiful goods to supporting other small businesses and now leading a team of 75+ “teakettes”, today on the show we have someone I believe we can all look up to, Torrance Hart, founder of Teak & Twine Gift Boxes.
WILDFLOWER SHOWNOTES : shannaskidmore.com/torrance-hart

📌 RESOURCES MENTIONED:

Teak & Twine Kitting and Fulfillment Services

The Blueprint Model

Traction by Gino Wickham

Teak & Twine Inc 5000

059. Emily Moore: From Solopreneur to CEO Nov 02, 2023

How a news story on a chupacabra in Picayune, MS (featured on SNL) led this entrepreneur to building a full-service media agency. This week's podcast episode is one you can't miss.

Emily Moore is the Founder of Moore Media Group, a marketing agency in Jackson, Mississippi. Passionate about the power of storytelling, she and her team help their clients through public relations, advertising, branding, social media, and marketing.
From solopreneur to CEO, listen in as Emily shares how she's grown a team & built a company culture that supports work-life balance.
WILDFLOWER SHOWNOTES : shannaskidmore.com/emily -moore
📌 RESOURCES MENTIONED:

The Midnight Library

Words are Like Magic (Emily’s Book!)

Emily on Good Morning America

Grab a customizable phone case from Case Canvas!

058. Alexandria Smith: A Leap of Faith into Motherhood Photography Oct 26, 2023

From quitting her job and starting a motherhood photography business to taking over her father’s farm, moving cross country, and starting over with a completely new client base – Alex Smith, photographer behind love daphne mae photography, is no stranger to leaps of faith.
Our conversation today was the reminder I needed to continually seek the life I want to live, and make sure my business is supporting that life.
WILDFLOWER SHOWNOTES : shannaskidmore.com/alexandria-smith

📌 RESOURCES MENTIONED:

The Ox Cart Man (Children's Book)

The Blueprint Model by Shanna Skidmore

057. Evelyn Henson: How to Thrive in *Every* Season of Business Oct 19, 2023

Every entrepreneur has experienced the panic that comes with a slow sales month. After 10 years in business, our latest podcast guest has learned to deal with the ebbs and flows to make the most out of every season.
Evelyn Henson is a watercolor artist based in Charlotte, North Carolina. She creates whimsical art designed to brighten people’s homes and bring them a little sunshine. Catching the eye of celebrities like Reese Witherspoon, Evelyn’s work has been featured by People Magazine, Southern Living, and Martha Stewart to name a few!
WILDFLOWER SHOWNOTES : shannaskidmore.com/evelyn-henson
📌 RESOURCES MENTIONED:

Free Monthly Art Downloads from Evelyn

Evelyn Henson Featured on Draper James

The Blueprint Model by Shanna Skidmore

056. Katherine Bignon: The Courage to Let Go of What Isn’t Working Oct 12, 2023

As a designer and stylist, Katherine helps small business owners simplify their wardrobe and gain back their confidence.
In this episode, she shares how she designed her career around spending time with family, what it was like building a business with five kids at home, and why she chose to leave behind her lifelong dream of designing custom wedding dresses to pursue something new.
WILDFLOWER SHOWNOTES : shannaskidmore.com/katherine-bignon
📌 RESOURCES MENTIONED:
The Blueprint Model by Shanna Skidmore

055. Sarah Rafferty: Making Six-Figures as a Cyanotype Artist Oct 06, 2023

For many entrepreneurs, reaching 6-figures seems like the pinnacle of success. But sometimes the numbers can be misleading – is that revenue or profit? How much did that business owner really take home at the end of the day? Our latest podcast guest is here to set the record straight.

Sarah Rafferty is a fine artist and the owner of Atwater Designs, a cyanotype art studio. In this episode, Sarah shares her journey from photography teacher to full-time cyanotype artist, including a year-by-year breakdown of her revenue and profits.

WILDFLOWER SHOWNOTES : shannaskidmore.com/sarah-rafferty/
📌 RESOURCES MENTIONED :

Snag 3 Free Phone Backgrounds from Sarah

The Blueprint Model by Shanna Skidmore

Silobration at Magnolia

Wonder: A Mastermind for Artists

054. Corine Pettit: Building a Web Design Business Sep 28, 2023

Today is a special day! We are kicking off a month-long student series! You’ll be hearing from four of my past students sharing their journeys from money fears, insecurities, and uncertainties to financial empowerment, freedom, and joy! Whether you consider yourself a lover of spreadsheets like today’s guest, Corine, or terrible with numbers I hope this series sheds light on how simple but transformative knowing a few key numbers in your business can be!

When Corine took my business finance course, The Blueprint Model, she actually didn’t feel lost when it came to her numbers. An engineer by trade, she knew her way around a spreadsheet! Yet even with her savvy numbers skills, when it came to paying herself consistently, she was fearful of running out of money and overdrafting her account. She took The Blueprint Model in hopes of putting some great financial systems in place, and I’m excited for you to hear more of her story and how things have changed for her financially in today’s interview.

WILDFLOWER SHOWNOTES : shannaskidmore.com/corine-pettit/

053. Julie Paisley: From Celebrity Photographer to Rest Coach Sep 21, 2023

Julie Paisley has always felt the pressure to “do it all”. After more than a decade in the fast-paced world of destination wedding photography, it took a pandemic and a life-altering diagnosis to change her relationship with rest.

Julie is a photographer, author, retreat host, and coach, helping more female creatives give themselves permission to rest and recharge.

From photographing $30,000 celebrity weddings to losing it all during the pandemic and rebuilding from scratch, Julie’s story is one of incredible resilience – and one that so many of us need to hear.

WILDFLOWER SHOWNOTES : shannaskidmore.com/julie-paisley

052. Mary Love Richardson: The Stress-Free Way to Scale Your Business Sep 14, 2023

From being an au pair in Switzerland to opening her own floral design business, Mary Love Richardson, founder of Rosemary & Finch floral design based in Nashville Tennessee, is proof that you can build a life and business you love at a pace that feels good. For the past 11 years she has taken it one step at a time and now is on track to achieve her first 7-figures ($1Million plus) sales year.
In a world that feels like fast and flashy is the only way to achieve success, Mary Love’s slow growth philosophy speaks right to my own heart.
WILDFLOWER SHOWNOTES : shannaskidmore.com/mary-love-richardson

051. Sacia Matthews: Destination Wedding Photographer Sep 07, 2023

From a camera purchased off QVC to being named one of the Best Wedding photographers in America in just five years, Sacia Matthew’s story of leaving her “safe career” in education to pursuing a new dream is inspiring for anyone who has ever wanted just a little bit more out of life. Our latest podcast guest is here to remind us why it’s important to get clear on what you want and how she learned to trust her entrepreneurial instinct.

Since starting her business, Sacia has gone from overworked and underpaid to running a luxury business and working just 10 weddings per year. Now she’s pulling back the curtain to share how you can do the same!

WILDFLOWER SHOWNOTES : shannaskidmore.com/sacia-matthews

050. Heath Wilson: Co-Founder of the Aro Box Aug 31, 2023

When was the last time you made it through an entire evening without checking your phone? If you can’t remember, you’re not alone.

According to research from Zippia, the average American spends upwards of five hours a day on their phone – a habit most of us wish we could break. Our latest podcast guest has created a solution to help us disconnect to reconnect.

Heath Wilson is the Co-Founder of Aro, a technology company that leverages the science of habit formation to help families put down their phones and focus on what matters most. As a veteran founder and father of four, Heath has so much wisdom to share on being a present parent, setting boundaries as an entrepreneur, and how to define your own version of success.
WILDFLOWER SHOWNOTES : shannaskidmore.com/health-wilson

049. Sara Dunn: Founder of Sara Does SEO Aug 24, 2023

Finding your niche in business isn’t always smooth sailing. Our latest podcast guest, Sara Dunn of Sara Does SEO, spent years exploring different areas of digital marketing before she landed on a niche she loves.

As an SEO specialist, Sara helps wedding professionals rise above the noise and get found on Google. Her framework has helped over one million searchers find the wedding advice they were looking for.
Sara shares some surprising ways her business has changed since niching down, as well as her best tips for navigating the transition from generalist to specialist.
WILDFLOWER SHOWNOTES : shannaskidmore.com/sara-dunn

048. Nicole Begley: Pet & Equine Photography Aug 17, 2023

Have you ever found yourself so full of ideas you weren’t sure which one to pursue first?

Many entrepreneurs would describe themselves as “multi-passionate”, meaning they have many different interests, hobbies, and business ideas they want to try. If that’s you, you may struggle with the traditional advice to niche down or find one career and stick with it.
Today’s guest, Nicole Begley has not only found a way to follow her many different passions, but to combine them into one dream business. Her love of animals, travel, and business education has led Nicole to host pet photography retreats around the world.
Nicole is proof that having multiple passions isn’t a weakness – in fact, it may be your greatest strength.
WILDFLOWER SHOWNOTES : shannaskidmore.com/nicole-begley

047. D’Arcy Benincosa: From Poverty to a Million Dollar Business Aug 10, 2023

Overcoming Poverty to build a Million Dollar business. Today’s guest almost doesn’t need an introduction. I’ve admired her photography work from afar for years and had to pinch myself when she agreed to come on the show. She is a force to be reckoned with who’d rather play it brave than play it safe. Our conversation is nothing short of inspirational and will leave you lifting your eyes to the stars … It's an honor to have D’Arcy Benincosa sharing her story on the podcast today!

WILDFLOWER SHOWNOTES : shannaskidmore.com/darcy-benincosa

046. One Year of Consider the Wildflowers: Season Two Kickoff! Aug 03, 2023

It’s been one year of Consider the Wildflowers and what an incredible journey it has been so far! As we kick off season two of the podcast, I am joined by my friend Jana and scooting back to the hot seat. Go behind the scenes of my own business this past year. We are talking life, business and podcast updates since the show launched one year ago! Welcome to season two: it’s good to be back!

WILDFLOWER SHOWNOTES : shannaskidmore.com/season-two-kickoff

045. Tiffany Sauder: Can you ~ REALLY~ have it all? May 18, 2023

Can you really have it all? Today’s guest, Tiffany Sauder, believes you can.

With four kids, three businesses, and two careers, Tiffany is a firm believer in living a life of “and”. She is a mom and entrepreneur, a wife and CEO, all building toward one abundant life.

Since Tiffany founded Element Three marketing agency 17 years ago, she and her husband have been building their companies alongside their family. She’s here to not only share how she grew her marketing company to the Inc 5000 list (6 years in a row), but how she lives out a life of AND each day.

WILDFLOWER SHOWNOTES : shannaskidmore.com/tiffany-sauder

044. Courtney Cannon: Making the Leap to Full Time May 11, 2023

It’s time to take the leap!

This husband and wife photography team spent almost a decade working as full time music teachers while also building up their photography business. Even with years of experience, today we dive into the hesitations, mindset shifts, challenges and triumphs that come with letting go of your intended profession to pursue a dream career, and this husband and wife team both made the leap. While we are only hearing from Courtney today, anyone who has left the comfort and security of a full time job to pursue entrepreneurship knows, taking the leap is not for the faint of heart! Hear how they did it, how it’s going, and what they envision for the future, all in today’s episode!

WILDFLOWER SHOWNOTES : shannaskidmore.com/courtney-cannon

043. Elizabeth McCravy: From Freelance to Full-time May 04, 2023

From coding MySpace websites in middle school to launching a web design and template shop post-graduation, today’s guest Elizabeth McCravy has had entrepreneurship in her blood from an early age. Though she may have been born with a natural inclination toward owning a business, she would characterize herself as an accidental entrepreneur. Hear how Elizabeth was somewhat reluctantly pushed onto the path of entrepreneurship and grew a business in just a few short years that supports her family and provides her time to be the wife, mom and business owner she wants to be.

WILDFLOWER SHOWNOTES : shannaskidmore.com/elizabeth-mccravy

042. Brittany Thoms: How to tell a Great Brand Story. Apr 27, 2023

What do Nike, Chick-fil-A, and John Maxwell all have in common?! Her name is Brittany Thoms. She’s the co-founder of PR agency See. Spark. Go and today’s guest on the show! From big brand PR to launching her own outsourced marketing firm, today’s guest has been helping companies tell great stories since 2007. From shifts in the marketing landscaping, the rise of social media, and building a team of 30+ employees, today’s interview is full of incredible insights not only into the marketing landscape of 2023 but building an incredible team. With too many takeaways to pick just one, it was Brittany’s reminder that the core of great marketing is about telling a great story—that truly stuck with me.

WILDFLOWER SHOWNOTES : shannaskidmore.com/brittany-thoms

041. Sarah Erickson: Can My Business Survive Without Instagram? Apr 20, 2023

Other than my way around a spreadsheet and my love of Dolly Parton, I’m finding that these days I’m equally known for my decision to build a business without relying on Instagram or social media for sales. After five years of being off a platform many believe to be a “non-negotiable” for business, I’m asked about my exit from Instagram equally as much as anything to do with pricing, financial planning, or business strategy. So naturally when I discovered that today’s guest, Sarah of Sarah Ann Designs, has also been growing her business without relying on Instagram for sales for the past two years, I was intrigued!

Curious if your business can survive without Instagram?

Today’s episode is a real look behind the highlight reel with two business owners who are currently doing just that. We’re talking all things—marketing, mental health, and money mindsets.

WILDFLOWER SHOWNOTES : shannaskidmore.com/sarah-erickson

040. Robert Peterson: Managing Stress as an Entrepreneur Apr 13, 2023

As entrepreneurs I think we all dream of that BIG pinch me moment. Achieving a certain revenue milestone, working with an ideal client, receiving an accolade or award. What isn’t talked about often is what comes after the big win— do we stop and celebrate or just move on? Today’s guest has a pinch me list a mile long, working with clients like HGTV, Magnolia Journal and tv personalities like B. Patrick Flynn. Yet our conversation today centered around learning to enjoy the journey, celebrating small wins, and how to manage stress as an entrepreneur. It was refreshing for sure and I cannot wait for you to listen in on my conversation with Robert Peterson, interior photographer and co-founder of Rustic White Photography.
WILDFLOWER SHOWNOTES : shannaskidmore.com/robert-peterson

039. Kat Schmoyer: Maintaining Hope in Seasons of Waiting Apr 06, 2023

If anyone knows how to bounce back from unexpected (and unwanted) seasons of waiting, it’s today’s guest, Kat Schmoyer. From a global pandemic shutting down her entire source of business revenue, conferences, to waiting on starting her family, to waiting on a dream home years in the making, Kat has learned to pivot, adjust, hope, and dream even in the midst of life and business circumstances she didn’t foresee. She’ll be the first to admit that waiting isn’t easy or ideal and as a planner at heart she’d rather be in control, but in today’s conversation she shares all the incredible ways she has navigated her own entrepreneurial journey through the ups, downs, twists, and turns it’s brought along the way.

WILDFLOWER SHOWNOTES : shannaskidmore.com/kat-schmoyer

038. Jess Connolly: Chase Your Dreams, Boldly Mar 30, 2023

From starting a mommy blog called Naptime Diaries, helping co-found She Reads Truth, to authoring nine traditionally published books all while raising four children, launching a successful business, and starting a church with her husband, Jess Connolly is redefining what work/life balance looks like. Living wide open, she finds harmony in pursuing the things that light her up and make a bigger impact in the world. From living just slightly above poverty level to dreaming of a legacy property for her family, today’s interview with Jess Connolly will encourage anyone willing to chase their dreams.

WILDFLOWER SHOWNOTES : shannaskidmore.com/jess-connolly

037. Katherine Corden: The importance of Community for Business Growth. Mar 23, 2023

Whether sitting together over coffee or catching up in DMs, community can come in so many forms. Long gone are the days of catching up in the break room. For many of us, our days are spent behind the computer screen with little human interaction. Or maybe, like today’s guest, it looked like spending her days alone painting in her home studio. So much of entrepreneurship can be solitary.
Yet community, better yet relationships, is the secret weapon behind my own business growth, and the growth of so many of the big name entrepreneurs I’ve worked with. And it was no different for today’s guest, artist Katherine Corden. In our conversation, she shares how seeing other artists on instagram was the initial spark that helped her believe she could actually make a career out of doing art. She goes on to share the impact education and community has had for the continued growth of her company.
Meet my friend and my student, Katherine Corden.

WILDFLOWER SHOWNOTES : shannaskidmore.com/katherine-corden

036. Catherine Guidry: Grass Roots Your Way to Success Mar 16, 2023

One client, one wedding, one new offer at a time. Catherine’s story of grass-rooting her photography business growth may not look flashy or instagram worthy but slow, steady, incremental growth often goes hand in hand with longevity in business. From launching her photography career right out of college with no past experience or blueprint to follow, to becoming the main income earner for her family and now a new mom, today’s guest, Catherine Guidry, shares how she has pivoted and shifted her business along the way to continually support the life she wants to live and the work she loves doing.

WILDFLOWER SHOWNOTES : shannaskidmore.com/catherine-guidry

035. Rob Greene: Strategic and Radical Generosity in Business Mar 09, 2023

From working at the church tinkering with the idea of being a photographer full time, to six months later handing in his two weeks notice, Rob Greene’s philosophy of strategic and radical generosity propelled his business forward faster than he ever could have imagined.
Finding your niche, vision casting your finances, money mindset work, and pivoting when life throws you curveballs, today’s conversation with photographer Rob Greene, founder of Square 8 Studio is a good one!
WILDFLOWER SHOWNOTES : shannaskidmore.com/rob-greene

034. Emily Thompson: Being Boss Mar 02, 2023

Today we have the queen of podcasting, Emily Thompson on the show! You may know her as the co-host of the super popular podcast, Being Boss. I had the luck to live near this sweet lady during our short stint in Chattanooga back in 2018. I love her energy and excitement, her willingness and curiosity to try new things. She’s kind and genuine and a total boss!

Hear how Being Boss came to be and how her winding path of entrepreneurship, beginning at the ripe age of 18 when she bought a tanning salon, has all played a part in who she is today.
WILDFLOWER SHOWNOTES : shannaskidmore.com/emily-thompson

033. Rylee Hitchner: Keeping Creativity Alive Feb 23, 2023

As a sixteen year old with camera in hand, Rylee Hitchner set out on her creative journey. It’s not often one turns art into a career so young, but there’s a quiet confidence in Rylee. From college dropout to pursuing photography full time, becoming a wife, becoming an adult, and becoming a mom all in the span of ten years, hear Rylee share more on what keeping creativity alive means to her.

WILDFLOWER SHOWNOTES : shannaskidmore.com/rylee-hitchner

032. Jessica Peddicord: Launching a Successful Ecommerce Shop Feb 16, 2023

From gorgeous watercolor crests and custom invitations to Holiday themed coffee mugs and Ginger Jars, there is no denying that watercolor artist Jessica Peddicord, Founder of Simply Jessica Marie, creates heirloom quality art. While many artists find themselves stuck in a cycle of trading time for money, Jessica figured out how to deliver heirloom quality products in a scalable way. In today’s episode, we get a behind the scenes look at how she pairs her love for art with data and analytics to strategically grow her business, consistently creating goods she enjoys making and that her audience will love!

WILDFLOWER SHOWNOTES : shannaskidmore.com/jessica-peddicord

031. Katie Daly Weiss: One “Yes” Away from Exponential Growth Feb 09, 2023

When a day spent bored at home turned into a scroll on Pinterest turned into buying soy wax and teaching herself how to make candles, I doubt today’s guest could have imagined that ten years later candle making would be how she spends her days and pays her bills!
Did you know that out of all five senses, scent is the one most closely tied to memories? Something I’m sure Katy Daly Weiss, founder of Big White Yeti Candle Company, thinks about as she formulates new scents in her candle studio aka test kitchen. And while making candles may not come with a fancy title, creating lasting memories in the homes of families all around the world… well, that’s pretty cool for a day’s work.
From the power of saying “yes” to handling supply chain issues, and all the ebbs and flows a decade of business brings, today we are stepping into the shop of Big White Yeti.
WILDFLOWER SHOWNOTES : shannaskidmore.com/katie-daly-weiss

030. Shay Cochrane: The 16 Hour CEO Feb 02, 2023

From living on food stamps to building a multi-six figure photography business all in just sixteen hours a week, Shay has perfected the art of working smarter not harder. She has spent the past sixteen years modeling what it truly means to build a business that supports the life you want instead of the all too common bending all of life to build the business you want. From designing your offer ladder to pricing to money management, Shay’s has so much wisdom to share for anyone looking to build a sustainable and profitable business aka all of us!

WILDFLOWER SHOWNOTES : shannaskidmore.com/shay-cochrane

029. Kaitie Bryant: Don’t Quit on Your Ideas. Jan 26, 2023

From being denied a job at Big Lots to having her work featured in Magnolia Journal, Kaitie Bryant embodies what it means to be a serial entrepreneur. Fueled by gumption and the belief that she could do anything, she unapologetically took the ideas in her head and went for them! While Fickle flops didn’t make it big on her watch, Kaitie’s unapologetic pursuit of joy, excitement, and curiosity has brought many of her ideas to life. Something she hopes to inspire in others, especially her own children, to use your gifts, interests, and curiosity to be a maker not just a consumer.

If you’ve ever pursued an idea that didn’t pan out, unsure of your path, or found yourself easily bored looking for new ways to find excitement, today’s episode with Kaitie Bryant is a must listen!
WILDFLOWER SHOWNOTES : shannaskidmore.com/kaitie-bryant

028. Ashley Jankowski: Turn your Great Idea into the Next Big Thing Jan 19, 2023

After 10 years of owning her own branding agency, designing products and packaging for others— she took an old concept (magnetic alphabet letters), repackaged it and improved the design. Now this self-proclaimed “word nerd” is shifting an industry with an old idea turned new!

I’m beyond excited to chat with Ashley Jankowski, founder of The Type Set Co, about the world of R&D, product development, manufacturing and all the good things that come with taking an idea from concept to store shelves.

WILDFLOWER SHOWNOTES : shannaskidmore.com/ashley-jankowski

027. Erich McVey: A Model of Sustainable Growth Jan 12, 2023

In a world that seems to scream, faster is better, bigger is better, more is better. It is so refreshing to hear a master craftsman talk about being motivated by getting better at his craft. Today we have the honor of hearing from one the world’s most celebrated photographers, Erich McVey. But you may be surprised that this master of his craft, started his photography career having never picked up a camera and at a job interview his mom signed him up for!

Erich is a business owner I have looked up to for years and I am beyond thrilled he is sharing his business journey with us today!

WILDFLOWER SHOWNOTES : shannaskidmore.com/erich-mcvey

026. Fiona Humberstone: Business on Your Own Terms Jan 05, 2023

Flexibility and Freedom.
Success without Sacrificing what matters most.
A business aligned with our life values.
Hustle without Burnout.
While “Business on your own terms” may be thrown around a little too often these days, it’s why I’m so passionate about what I do every day.
And today’s guest. Well, she’s modeled it for the past 18 years.
I was first introduced to Fiona Humberstone back in 2016 when I was approached about being featured in her book Brand Brilliance, a true honor. But it wasn’t until this conversation, that I got to see how incredibly wise, intentional, and brilliant she really is.
If you long to build a business on your own terms, truly, like not just on paper. This episode is a must listen!

WILDFLOWER SHOWNOTES : shannaskidmore.com/fiona-humberstone

025. Top Five Episodes of 2022 Dec 29, 2022

Today is our final episode of 2022 and I wanted to end the year with something special. A little best of the best 2022 Podcast Recap.

Twenty-five episodes! Yall! I am truly floored that we have been at this for five straight months. Almost half a year of weekly episodes. I’ve had the honor to interview 24 incredible entrepreneurs and friends, we are just getting started!
But before we count this thing down Ryan Seacrest style. I can not end the year without saying “thank you”. Whether this is the first episode you’ve tuned into, or you haven’t missed an episode yet… Thank you for pressing play each week.
To send off 2022 and celebrate the year we launched the podcast, I am passing out Consider the Wildflowers superlatives to five of my favorite episodes thus far.
And while picking a favorite episode was what I would imagine picking a favorite child to be like, impossible! These are five episodes that have been so impactful to me (in no particular order) and I want to make sure you didn’t miss them!
WILDFLOWER SHOWNOTES : shannaskidmore.com/top-five-podcasts-2022

024. Elizabeth Hartke: Mindset of a Leader Dec 22, 2022

So often we start a business out of passion or a desire to have more flexibility with our time—and money is a good and often necessary by-product of our hard and fun work. But seeing ourselves as a CEO, for many (myself included), wasn't a role I fully understood I was signing up for when I first registered for that LLC and launched my website.

This year, after nearly a decade in business, I’m recognizing my own limiting beliefs and working hard to step up to the plate as CEO. That’s why I was beyond thrilled to meet today's guest!
After building a successful business in the health and wellness industry, surpassing 7-figures of annual revenue and leading more than 10k people, Liz launched the Luminary leadership Company to help other entrepreneurs feel equipped to step into their roles as leaders.
Today we are talking all about why becoming a great leader is so important to a company's growth, how to integrate life and business well, and the positive impact involving your kids in business can have on their lives.
WILDFLOWER SHOWNOTES : shannaskidmore.com/elizabeth-hartke

023. Hillary Butler: Recession Proof Your Business Dec 15, 2022

“It’s going to take time” ... something Hillary Butler wishes she could go back and tell herself on day one of her business. Now eleven years into being a professional artist, Hillary has a thing or two to say about staying in the game, pivoting with the times, and being innovative while keeping true to yourself. She can remember the days of making connections over handshakes and selling art to friends, the rise and fall and rise again of social platforms like Facebook and Instagram, and the not so glamorous reality of putting your head down and doing the work.

If you want to stay in business for the long haul, take note from those who have done it! Over a decade of painting and selling things, Hillary Butler shares insights on sticking it out through the ebbs and flows of recessions, marketing strategies, slow seasons and pinch me moments. Today's guest is a client turned lifelong friend, the incredible artist Hillary Butler!
WILDFLOWER SHOWNOTES : shannaskidmore.com/hillary-butler

022. Davey & Krista Jones: How a side-hustle became the vehicle for financial freedom. Dec 08, 2022

Newlyweds, $100k in student loan debt, and entry-level jobs, how this couple used their side hustle to get debt free and gave themselves the gift of time freedom. Now, more than ten years later they share all the ups and downs of working together, and how two people with very different money mindsets learned to find common ground in their finances. Meet Davey & Krista.

WILDFLOWER SHOWNOTES : shannaskidmore.com/davey-and-krista

021. Brynn Casey: Stay in Your Lane Dec 01, 2022

While Brynn Casey didn’t author the Blue Ocean Strategy she sure does embody it. A coastal artist known for painting oceans. Oceans yall. For years.

Don’t you ever get bored?

Don’t you ever want to branch out?

These are questions Brynn is more than accustomed to hearing. Her answer floored me, “I’m a big believer in not going super wide, I want to go deep”. Alright Georgia O’Keefe. I hear ya.

“Stay in your lane” may be a phrase we hear often but it’s not something I see often.

Permission to go deep, to get really good at what you are already doing, stay true to yourself and keep the main thing the main thing. Today’s interview with coastal artist Brynn Casey is unique and special and I cannot wait for you to hear it!
WILDFLOWER SHOWNOTES : shannaskidmore.com/brynn-casey

020. Casey Norfolk: Raising your Prices without Fear Nov 24, 2022

Whether it’s fear of rejection, not booking the client, or mental barriers to know your worth; as business owners it can be hard to charge others for the work you provide. But as a single mom of three, today’s guest had a lot riding on each client and every paycheck. For years she would take on more work without ever raising her rates out of the fear of losing a client.
Casey Norfolk runs a bookkeeping practice serving small business owners. She has a passion for helping business owners succeed and loves unlocking the power that knowing the numbers in your business provides. Today’s episode is for anyone who has ever struggled to know the value of the work they provide and battled to overcome the fear of raising your prices.
WILDFLOWER SHOWNOTES : shannaskidmore.com/casey-norfolk

019. Kelli Kroneberger: Embracing an Unconventional Journey Nov 17, 2022

From marketing director for a real estate company, to wedding photography, to fine art, to a dream job working as a photographer for Magnolia, Kelli Kroneberger has dabbled with many mediums in many creative industries. As someone who has always been a little embarrassed by the twists and turns in her own career path, Kelli shares how she is learning to embrace the journey and give up her natural tendency for people-pleasing and seeking the validation of others.

I think as entrepreneurs we can all fall prey to striving out of the need for approval and today’s conversation is a permission slip to do what makes sense for you even if no one else understands. Embrace the journey, though it will likely not be a straight path, and have fun along the way!
WILDFLOWER SHOWNOTES : shannaskidmore.com/kelli-kroneberger

018. Amy Osaba: Building a 7-Figure Floral Design Business Nov 10, 2022

Just four years into her floral design business, Amy knew it was up to her to make money for her family. Newly divorced, single-mom with three young boys, the financial pressure was on her to make this thing work. She turned to a financial advisor for help…
“It was a disaster. He told me my business was bankrupt and I should shut the doors.”
Back against the wall, Amy’s story is one of perseverance, triumph, and beating the odds. From the brink of bankruptcy to building a 7-figure world renowned floral design business in just ten years, how she turned it all around in today’s interview.
WILDFLOWER SHOWNOTES : shannaskidmore.com/amy-osaba

017. Anita Cheung | The Bravery to Begin Again Nov 03, 2022

I believe most of us set out on the path to entrepreneurship with a lot of hope, energy, and excitement but it doesn’t take long on the journey to realize we’re not just expected to be great at our craft, there’s a lot of other tricks we have to add to our bag. Marketing, sales, pitching, PR, bookkeeping to name a few. Not to mention the tough skin needed to overcome obstacles, comparison, hurt feelings, and setbacks.

It’s a bumpy road we’re traveling and with time it can be hard to hang on to the hope, the excitement, the fun, and most of all —the creativity.
In a black and white business world that says success is … Money, achievement, power. Do it this way! Follow this formula.
How do you hang on to the wonder and creativity?
In today’s interview, Anita shares a compelling story of starting, pivoting, and starting again. Even though the path may look like wrong turns and failures, how each part of her journey taught lessons she would need for the next part.
If you’ve ever felt you were losing your creativity, stuck in a role that no longer seems to fit, or just a creative robot for hire… I hope Anita’s story of bravery and courage to start again is just what you need to hear today.
WILDFLOWER SHOWNOTES : shannaskidmore.com/anita-cheung

016. Laylee Emadi: How to Build Confidence as a Female Entrepreneur Oct 27, 2022

While money may be a hurdle most entrepreneurs have to overcome when growing a business, confidence ranks right up there with it. In the midst of learning to understand profit & loss statements and price for profit, it feels a little unfair to also battle the mental hurdles of confidence, self-doubt, and talking truth to our own inner critic.
From helping high school students feel comfortable and confident dancing on stage to helping educators know their worth and overcome imposter syndrome, Laylee Emadi is passionate about helping others find confidence, seeing themselves as capable and amazing.
We dive deep in today’s interview, unpacking money mindsets, cultural influences, confidence, insecurities, and becoming comfortable in your own skin.
WILDFLOWER SHOWNOTES : shannaskidmore.com/laylee-emadi

015. Sarah Blackburn: Permission to Stay Small Oct 20, 2022

“If you’re not growing, you’re dying” In the business world, “success” is often directly or indirectly tied to this idea of “more”. More sales, more profit, more growth, a bigger team, or more franchises. Translation? Success = more MONEY.
But what if “bigger” isn’t always better. In fact, what if small is actually the business model that keeps you thriving, happy, being creative, and having fun. Is that not success as well?
From stay at home mom to bakery owner with two brick-and-mortar stores in less than 2 years… In today’s interview with Sarah Blackburn, founder of Free Reign Bakery, get a behind the curtain look at how unexpected quick growth taught this entrepreneur what she did and didn’t want. And why she’s giving herself the permission to stay small.
WILDFLOWER SHOWNOTES : shannaskidmore.com/sarah-blackburn

014. KT Merry: Build a Business that Withstands the Test of Time Oct 13, 2022

According to many sources, most businesses fail within the first 5-10 years. How do you beat the odds and build a business that withstands the test of time? Through the economic recession of 2008 to the global pandemic of 2020, KT Merry has seen a lot during her 20 years in the photography industry. From the introduction of digital photography, the start of Instagram and rise of social media, to life before fancy website platforms. She remembers the days when business was built on making phone calls and knocking on doors.

Early in her career, she learned the power of perseverance, persistence, and good ole’ fashioned hard work. Through everything the past two decades have thrown her way, she has learned to roll with the evolving landscape and continue to push the boundaries toward excellence.
How to build a business that withstands the test of time? An inside look in today’s interview with world renowned photographer, KT Merry.
WILDFLOWER SHOWNOTES : shannaskidmore.com/kt-merry

013. Emily Jeffords: The Audacity to Dream Bigger Oct 06, 2022

“We don’t get more than one lifetime to create these big visionary ideas. We have to take the years that we’re given and just go for it.”

As an art student she was given the expectation that a career in art would be a constant struggle. “Struggling artist” is a social norm that Emily Jeffords just doesn’t believe. And though she set out on her art career journey with a tenacious attitude and audacious dream to beat the odds, at the height of success she was met with a mental battle she didn’t expect.

I’m not worthy of this. Am I worthy of this? A need to constantly prove her worth.

We are taught to hustle. We are taught to expect to struggle. But we aren’t often taught what to do when we succeed!

If you’ve ever felt you were not old enough or mature enough to accomplish some of your big, audacious dreams. Today’s interview with Emily Jeffords will challenge you to dream even bigger even before you feel quite ready or qualified.

WILDFLOWER SHOWNOTES : shannaskidmore.com/emily-jeffords

012. Mary Marantz: Slow Growth Equals Strong Roots Sep 29, 2022

“That’s not a real job”.

As entrepreneurs it’s a thought that simmers underneath the surface that many of us have to battle against. When “replace corporate salary” becomes the goal less out of financial need and more to prove to ourselves (or a family member) that it's “ok” to pursue our dreams. It’s far too easy to find our identity in our resume and believe we have to do something important, social proof our way to Forbes magazine, and have a list of metrics a mile long before others will take us seriously—let alone take our own selves seriously.

Owning our story, believing our worth, pursuing dreams and overcoming limiting beliefs. Well. That’s a storyline today’s guest, Mary Marantz, knows all too well. From a trailer in rural West Virginia to graduating from Yale Law School, her story is captivating and will help us all find more comfort in our own skin.

WILDFLOWER SHOWNOTES : shannaskidmore.com/mary-marantz

011. Hope Taylor: Protecting Mental Wellness as an Entrepreneur Sep 22, 2022

As entrepreneurs it’s easy for life to become Eat. Sleep. Breathe. your business. We wake up to the sounds of “you’ve got mail” (not in the romantic Meg Ryan/Tom Hanks) kind of way but more in the Dolly Parton working 9-5 kind of way. Without even realizing it, our identities become wrapped up in the work we do, leaving no room for identity (or hobbies) outside of work!

In today’s interview, Hope opens up about what it’s like to literally grow up with her business. Starting her photography career as a 16 year high school student, it’s taken years for her to learn how to create healthy boundaries for work and life.

As I’m sure most of us can attest: working is a habit that can be hard to break. And while “work” isn’t to be vilified, not being able to turn off work is a fast pass to burnout. I am so grateful for the insights Hope shared in today’s conversation about protecting her mental wellness and practical ways she promotes healthy work/life balance.

WILDFLOWER SHOWNOTES : shannaskidmore.com/hope-taylor

010. Brenna Milleville: How to Hire the Right Team at the Right Time Sep 15, 2022

Have you ever felt you were so busy working in your business, there was no time to work on your business. And all God’s children say, Amen!

“It takes a village” isn’t just true when it comes to parenting. If you’ve ever said to yourself ‘but, I can do it better than anyone else” (ahem, guilty as charged), today’s interview was the kick in the pants I needed to really think about how building a team can not only accelerate a companies growth but also give the business owner more time outside of work.

As someone who has had a team of six and breaks out in a cold sweat at the thought of managing people EVER AGAIN, Brenna’s story was so inspiring and truly eased my anxiety around the thought of hiring help.

Learn how this self-proclaimed workaholic learned to let go of her micromanaging ways, built a team around her, and grew her ecommerce company to 300xs her original goal…. All in today’s interview!

From humble beginnings in the spare room of her home to products being sold in every Buc-ees franchise across the country, listen in as Brenna shares how her christian apparel company became a nationally recognized brand in less than ten years.

WILDFLOWER SHOWNOTES : shannaskidmore.com/brenna-milleville

009. Abby Grace Springmann: When is the Right Time to Pivot? Sep 08, 2022

Ever wondered how to pivot your offers, diversify revenue streams, or be both a present mom AND a great CEO?! If so, today’s interview with Abby Grace is a must listen! Real talk Abby showed up and delivered an in depth look at how she pivoted her successful (but all encompassing) wedding photography business into a business model that better aligned with a new season of life and motherhood.

If talking about money makes you want to bury your head in the sand (or cry into your pinot noir), don’t tune out today! Abby is right there with you, as a self-confessed “I hate money” person, she sweated it out and dropped some incredible gems on how she learned to divorce the finances from the feelings and gain financial literacy, in order to make more strategic moves in her business that allowed more time with her family without sacrificing the income her family relied upon.
“My business has to serve my clients, but it also has to serve my family.”
How to step into abundance, sift the good from the great, and let go of fear … all in today’s interview! Press play to hear the incredible conversation with Abby.

WILDFLOWER SHOWNOTES : shannaskidmore.com/abby-springmann

008. Jen Olmstead: When Living the Dream doesn't feel Dreamy. Sep 01, 2022

How this self-proclaimed “accidental entrepreneur” built a multi-million dollar business in less than ten years and what she did after realizing the successful business she’d created no longer aligned with how she wanted to live her everyday life.

“Don’t let anyone trick you into chasing a dream that isn’t yours. It’s important to constantly reevaluate what you need, what you want, and how you can show up in your business. The reality is, the business doesn’t decide what kind of life and work we want for ourselves; we decide. We get to determine the why, and there’s so much freedom in that.”

✓ A permission slip to design a business on your own terms, I’m here for it!

✓ A reminder that if something feels off, we can stop and course correct at any time.

✓ A rallying cry to get back to the basics, put energy where it counts, and show up in a way that only you can!

I laughed. I cried. I nodded in agreement. This episode is pure gold!

WILDFLOWER SHOWNOTES : shannaskidmore.com/jen-olmstead/

007. Becca & Chad Campbell: Turning Sleepless Nights into a Million Dollar Education Company Aug 25, 2022

Making money while you sleep, it’s everyone’s dream, right?! But for Chad & Becca Campbell, the passive income dream they were living soon led to a financial nightmare. Making the leap from sleep consulting to online education completely changed the trajectory of their home and business finances, but the tax bill that came next caught them off guard. Left with no other choice than to sell their home to pay off debts, Chad & Becca set out on a mission to figure out their money once and for all.

“We were putting baby formula and a Little Z’s sale all in the same bank account. We had no idea we were doing it all wrong.”

How to turn your passion into profit, Quit your day job, Work with your significant other….

Today’s episode with Becca & Chad Campbell founders of Little Z’s sleep - is all that and more!

WILDFLOWER SHOWNOTES : shannaskidmore.com/becca-campbell

006. Emily Newman: Resiliency and the Grit to Overcome Obstacles Aug 18, 2022

I guess Kelly Clarkson got it right: What doesn’t kill you does in fact make you stronger. In today’s interview, you’ll learn why Emily credits the mountains she had to overcome in her personal and professional life with building the resiliency she needed to grow not just one, but two very successful brands.

While you may not know her name, if you are in the wedding industry, it is nearly impossible to not know the iconic brands she has built: Once Wed for starters, and If I Made today. Meet Emily Newman.

WILDFLOWER SHOWNOTES : shannaskidmore.com/emily-newman

005. Candice Coppola: From Broke and Ashamed to Financial Freedom, a complete Money Mindset Transformation. Aug 11, 2022

“The money… thats not my thing”. On the brink of broke and about to lose her business, how an unexpected bill from the IRS became the wake up call this Louis Vuitton loving entrepreneur needed to completely transform her mindset about money. If you’ve ever found yourself burying your head in the sand so to speak when it comes to money, today’s interview is a MUST LISTEN!

Candice shares openly and honestly about almost losing her business, borrowing money from Grandma Vera to pay payroll, and avoiding the IRS, all due to her complete lack of understanding about her business finances. You’ll learn the cloud-parting moment when she finally figured out that money didn’t have to be a source of shame or fear, and how this former “non-money” person became obsessed with knowing her numbers.

The best part? Now she is empowered to make decisions based on facts and not fears.

WILDFLOWER SHOWNOTES : shannaskidmore.com/candice-coppola

004. Paige Brunton : How to Design a Business you Truly Enjoy Aug 04, 2022

From zero job prospects living in a country where she didn’t speak the same language to a multi-six figure business within just a few years, Paige Brunton’s story is fascinating!

In today’s interview, Paige is sharing in nuts and bolts detail how she created her business from idea formation to scalable products, how she grew from her first $500 paid client project to getting an inquiry a day (read again: an INQUIRY A DAY!!) and charging nearly $10k per project less than two years later. But hands down my favorite part of our conversation is hearing her talk about how she intentionally builds FUN and JOY into her business.

WILDFLOWER SHOWNOTES : shannaskidmore.com/paige-brunton

003. Ashlyn Carter : Building a 7-Figure Copywriting Business Jul 28, 2022

For Ashlyn Carter, the sounds of stilettos echoing off the floors of an Atlanta high-rise were music to her ears. Life in the fast lane felt like the career she’d always dreamed of, until partial hospitalization for an eating disorder brought her face to face with some hard life and career decisions. Just months after saying “I do” she found herself turning in her 2-weeks notice and knocking on the door of entrepreneurship.
In today’s interview Ashlyn shares her story of building a 7-figure copywriting business and how she navigates working from a place of rest not hustle in a world that so often whispers that success is doing more, more, more.
WILDFLOWER SHOWNOTES : shannaskidmore.com/ashlyn-carter

002. Nancy Ray: Redefining Success in Different Seasons of Life and Business Jul 21, 2022

While starry-eyed and hopeful may describe 21-year old Nancy Ray fresh off her photography degree, equipped to run a business, price her services, and navigate the “business side of running a business” … well, I guess even photography school doesn’t teach you how to do that!
In today’s interview Nancy shares her 12 year journey in the photography business, how she built a 5 person team, and brought in multiple-six figures of revenue per year; navigating massive growth all while becoming a mama of 4! Her story will inspire all of us to sit down and define what success looks like to us in this season and give us the courage to pivot as needed to make sure the business we are building aligns with the life we want to live.
WILDFLOWER SHOWNOTES : shannaskidmore.com/nancy-ray

001. Shanna Skidmore: What is Enough? Jul 14, 2022

What is Enough? It’s a question Shanna Skidmore has become known for, but to Shanna’s surprise knowing what you need to fund the life you want and keep the business lights on wasn’t a question many in the finance world felt was important to ask. In fact, she once had a mentor tell her “if you don’t want more money you’re just lying to yourself.” Redefining Success. Defining Enough. Building a business on your own terms. Sounds good in theory, but what does it look like to actually build a business that serves your life and your bank account?
Today I’m handing over the mic and scooting over to the hotseat! You’ll hear my own story of leaving the world of corporate finance to start my own consulting firm. Why I tend to walk in the opposite direction as most business “gurus” and financial guys. And how simply sharing my own money philosophy of “defining enough” revolutionized an entire industry.
WILDFLOWER SHOWNOTES : shannaskidmore.com/shanna-skidmore

Our TOPPODCAST Picks

Follow Us

Stay Connected

Related Podcasts

Links

Stay Connected