Education
**Buzzcast**

Buzzcast helps podcasters stay informed, inspired, and excited to keep podcasting.

Each week, Jordan, Kevin, and Alban break down the podcasting news, trends, tools, and creator debates that actually matter. We share what we’re seeing at Buzzsprout, what we’re testing ourselves, and what podcasters should pay attention to without chasing every new thing.

The goal is to help you keep podcasting without burning out. Expect honest opinions, practical takeaways, occasional rabbit trails, and a reminder that podcasting should be fun!

Latest Episodes:

See New Metrics On Amazon Music Aug 05, 2022

Show notes

In this episode, the hosts plan a Podcast Movement pop-up party, embark on a digital treasure hunt, discuss BJ Novak's new podcaster movie, decide that The Jerky Boys were the first podcasters, and give an exciting Buzzsprout Ads update.
PODCAST MOVEMENT 2022
https://2022.podcastmovement.com/
Buzzsprout will be there! Come to our booth to sign up for the pop-up party & play Mic or Mike? for the chance to win a super cool Buzzsprout tshirt!

X MARKS THE SPOT PODCAST
https://www.xmtspodcast.com/
A 9 episode series about Forest Fenn, a man who hid a 12th century bronze chest with $2 million worth of treasure somewhere in the Rocky Mountains in 2010. The twist? X Marks The Spot podcast is hosting their own digital treasure hunt worth $50k.
AMAZON MUSIC STATS
https://podcasters.amazon.com/
Connect to their podcaster dashboard to see their new metrics.
VENGEANCE
https://youtu.be/1GT1jFsNnPw
https://www.focusfeatures.com/vengeance
The "directorial debut" film from BJ Novak about a journalistic podcaster who investigates the death of a girl he was dating. In theaters July 29th.

PODNEWS SPAMTRAP
https://podnews.net/article/podcast-industry-biggest-spammer
In May, James Cridland updated the RSS Feed for PodNews with trackable email addresses and revealed who the top spammers in the industry were.
Spam results list:
https://podnews.net/article/spammers
WHO WAS THE FIRST PODCASTER?
https://podnews.net/article/robin-williams-podcast
Article by James Cridland
The Jerky Boys
https://en.wikipedia.org/wiki/The_Jerky_Boys
Who Let The Dogs Out Documentary
https://www.hulu.com/movie/who-let-the-dogs-out

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

Stranger Than Podcaster Fanfiction Jul 22, 2022

Show notes

In this episode, the hosts discuss "The Standards Innovation Paradox", weigh the pros and cons of multiple Facebook profiles, wonder at fanfiction about podcast hosts, and the truth is revealed about which one is an internet creep.
ACAST & PODCHASER
🎉 Congrats to both!
https://podnews.net/press-release/acast-podchaser

Deal totals $34 million ($27.2 million initial & $6.8 million earn-out clause).
Podchaser will operate as a separate brand and independent business.
Will give Acast's advertisers better data to target ads.

THE PODCAST QUIZ
https://podcastfont.com/Quiz.html
PODDLE
https://poddle.podchaser.com/
HEARDLE
https://www.spotify.com/heardle/
THE STANDARDS INNOVATION PARADOX
https://mignano.medium.com/the-standards-innovation-paradox-e14cab521391
The Standards Innovation Paradox is a blog post written by Michael Mignano about the trade-off of finding an audience quickly vs innovative development.
FACEBOOK TESTING MULTIPLE PROFILES
https://www.theverge.com/2022/7/14/23219030/facebook-multiple-profiles-meta-active-users
Facebook will allow some users to have multiple profiles as part of a test.

Up to five profiles per account
Can use fake names for the extra profiles
If any one profile violates Facebook's policies, that profile or all tied to the account can be affected.
Interaction-based (i.e. work profile, hobby profile, family profile, etc.)

PODCAST FANFICTION
https://audioboom.com/posts/8103609-podcast-famous-with-brian-park
Audio Boom's Normal Gossip had an episode air on June 21st that detailed the story of three women who became a fans of a podcast that had a fan group on Reddit.
The women in the story found out that there was a fan-fiction group for this podcast, and thought it was hilarious, so they started taking part in writing fan fiction about the hosts.
It is definitely worth a listen!

PodMatch
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Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

Get Featured In Spotify With Matt Rideout & Tom Rossi Jul 08, 2022

Show notes

While Alban and Kevin are out, Jordan has Buzzsprout Facebook Group Moderator, Matt Rideout, and the Co-Founder of Buzzsprout, Tom Rossi, on the show. In this episode, the hosts hash out the results of Sounds Profitable's "The Creators" report, discover how to get featured in Spotify, & chat about Reddit's new feature: Reddit Talks!
Thanks to Matt Rideout for guesting on this episode & telling us all about being in live radio! You can find his podcast, Wax Wednesday, here: https://lnns.co/-X9lUBrtw4s

BUZZCAST UPDATES
Thanks to Claire for writing in about your experience at the Podcast Show in London! Check out Claire's podcast, The Silent Why!
https://www.thesilentwhy.com/
Buzzsprout Ads payout has rolled out!
https://buzzsprout.com/ads
THE CREATORS BY SOUNDS PROFITABLE
https://soundsprofitable.com/article/the-creators-us-2022
PODCAST CREATION DECLINING
https://www.listennotes.com/podcast-stats/#growth
HOW TO GET FEATURED IN SPOTIFY
form: https://airtable.com/shrd0oasoTLijGglG
blog post: https://podcasters.spotify.com/blog/how-to-get-your-podcast-featured-on-spotify
REDDIT TALKS
https://www.reddit.com/talk
ONLY MURDERS IN THE BUILDING
https://www.hulu.com/series/only-murders-in-the-building
Thanks to guest hosts, Matt Rideout and Tom Rossi @tomrossi7!

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

Improve Your Podcast's SEO For Apple Podcasts Jun 24, 2022

Show notes

In this episode, the hosts share news of a new Buzzsprout feature, and discuss the Apple Podcasts search function, QR codes, AI tech in podcasting, and podcasts in the metaverse.
Buzzsprout Share Page
This page contains all of your directory links and social media channels. This way followers can easily listen through their favorite podcasting app!
https://www.buzzsprout.com/help/94-sharing-your-podcast

Apple Podcasts Search
Apple Podcasts discloses how their search in the app works & how to optimize your podcast for ranking in their results
https://podcasters.apple.com/support/3686-search-on-apple-podcasts

Podcasting Q&A Episode: SEO for Podcasts
https://pqa.buzzsprout.com/328913/10675064-seo-for-podcasts

QR codes
Podcasting Q&A Episode: Using QR Codes for Podcast Promotion
https://pqa.buzzsprout.com/328913/10772851-using-qr-codes-for-podcast-promotion

Steven Robles QR Code Shortcut: https://www.icloud.com/shortcuts/e5e5bf765cd249d4b69762594bbc7f61

AI in Podcasting
Sonantic AI Voices
https://www.sonantic.io/

Fathom AI Search
https://hello.fathom.fm/

Fathom Ken Miller interview on Podland:
https://www.podland.news/1538779/10803400-interview-with-ken-miller-from-fathom-spotify-buys-an-ai-voice-service-google-podcasts-slips-up-in-pride-month-sam-looks-different-to-what-adam-curry-thinks

Podcasts in the Metaverse
iHeartLand in Roblox
https://www.businesswire.com/news/home/20220608005163/en/

Buzzsprout Ads
Podcasting Q&A Episode: How to Create an Effective Podcast Promo
https://pqa.buzzsprout.com/328913/10819074-how-to-create-an-effective-podcast-promo

Sounds Profitable: The Creators Webinar 6/28/2022
https://us02web.zoom.us/webinar/register/WN_Q2NmOFYETmSUgQq5IJQsBg

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

Podcasting Made Easy With The Focusrite Vocaster Jun 09, 2022

Show notes

In this episode, the hosts get in a heated debate about the speckled design on the new Focusrite Vocaster, discuss podcast NFTs, speculate over the most recent announcements from Apple's Worldwide Developer Conference, and a listener's theory might be the solution to the decline of podcast ratings.
Podcast NFTs
If you're curious about the sea-themed audio NFT website we discuss, check it out here (buyer beware): https://podfriends.io
To hear the ReplyAll NFT, listen to their episode "#185 The Rainbow Chain" here: https://gimletmedia.com/shows/reply-all/j4he7a7/185-the-rainbow-chain
Crypto Island podcast: https://podnews.net/podcast/i9ykt
Podcast Show London
thepodcastshowlondon.com
Buzzsprout Ads
Check out the FAQ: https://www.buzzsprout.com/help/175-buzzsprout-ads
Sign up to advertise on Buzzsprout podcasts: https://buzzsprout.com/ads
Apple WWDC 2022
https://techcrunch.com/2022/06/06/heres-everything-apple-just-announced-at-the-wwdc-2022-keynote/
White Noise Podcasts
https://www.bloomberg.com/news/articles/2022-06-01/how-to-make-money-on-spotify-a-white-noise-podcast-could-bring-you-big-bucks
Focusrite Vocaster
https://focusrite.com/en/vocaster

Twitter Crypto TikTok Song from @rosswinn
https://twitter.com/julytheginny/status/1525208944536346625?s=21&t=FTZWxvOplnz-aE59zWZalQ
Whoop the Podcast
https://www.whoop.com/thelocker/whoop-podcast-all-episodes/

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

A Look At The New RØDECaster Pro II with Jonathan Swenson May 26, 2022

Show notes

While Alban and Kevin are off to the Podcast Show in London, Jordan has Buzzsprout Facebook Group Moderator, Jonathan Swenson, on the show. In this episode, the hosts discuss the new Buzzsprout Ads rollout, the announcement of Apple Podcasts Delegated Delivery integration, Spotify's newest mishaps, the new RØDECaster Pro II, and play a friendly game of Poddle.
Thanks to Jonathan Swenson for guesting on this episode! You can find his podcasts here:

Halfwit History: https://www.halfwit-history.com/
Halfwits & Failed Crits: https://www.halfwitsfailedcrits.com/
Jonathan's Twitter: @jaygswenson

Buzzsprout Ads

Buzzcast Bonus Episode: https://buzzcast.buzzsprout.com/231452/10661774-buzzsprout-ads-have-arrived
For more info about Buzzsprout Ads:
https://www.buzzsprout.com/help/175-buzzsprout-ads

Apple Podcasts Delegated Delivery

https://www.buzzsprout.com/blog/apple-podcasts-delegated-delivery

Integration that allows creators to manage both their free and premium content for Apple Podcasts from within Buzzsprout.
If you're on Buzzsprout, you'll have access to Delegated Delivery on all paid plans starting this fall.
Watch Buzzsprout's video about how to set up Apple Podcasts Subscriptions: https://www.youtube.com/watch?v=wc2aMNViSDk

Spotify Errors

https://podnews.net/update/spotify-booze

Poddle

https://poddle.podchaser.com/

New game by Podchaser inspired by Wordle
Daily puzzle with podcast artwork obscured by pixels
Becomes less pixelated with each guess

RØDECASTER PRO II

The Leak: https://sterlingclear.online/eim/rdecaster-pro-ii-revealed?utm_source=podnews.net&utm_medium=email&utm_campaign=podnews.net:2022-05-20
The Official Announcement: https://rode.com/en/the-revolution-is-here

Bad Reviews

To submit your funny bad review for a future segment, send a screenshot to @jordanpods on Twitter.

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

Buzzsprout Ads Have Arrived! May 23, 2022

Show notes

In this bonus episode, Alban & Kevin announce Buzzsprout's latest feature: Buzzsprout Ads, and go into detail about how it works & its game-changing effect on podcast monetization.
For more info about Buzzsprout Ads:
https://www.buzzsprout.com/help/175-buzzsprout-ads

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

Podcast Industry Insights with Tom Webster May 13, 2022

Show notes

In this episode, the hosts get fact-checked about Apple Podcasts episode artwork, discuss the new IAB Podcast Ad Revenue Study, and argue that it's not podcasts, but the listeners, that are the problem when it comes to ratings. Tom Webster also drops in to share some exciting news & actionable insights for the indie podcaster.
Conan Shares His Theory About “The Daily” Podcast | Conan O’Brien Needs a Friend
https://youtu.be/4ws7L3F8-kc
Tweets:
https://twitter.com/mikiebarb/status/1524173124987674625?s=21&t=PNmHKyPt3-N8rN_B6kbtWQ
Apple Podcasts Episode Artwork
If you use Apple Podcasts, please unfollow this podcast & see if the episodic artwork shows for you. (Then follow us again ASAP!)
Tweet us @Buzzsprout or send an email to support@buzzsprout.com titled Buzzcast Episode Artwork to let us know if it worked for you!
IAB U.S. Podcast Advertising Survey Results
https://www.iab.com/insights/u-s-podcast-advertising-revenue-report-fy-2021-results-2022-2024-growth-projections/
Interview with Tom Webster
Follow Tom on Twitter @webby2001 & listen to his podcast, I Hear Things https://tomwebster.media/
Zoom Changes Free Account Duration
https://support.zoom.us/hc/en-us/articles/5809097508109-May-2-2022-Free-account-meeting-duration-changes
Zoom users on the free plan are now limited to 40 minutes, even for one-on-one meetings.
We recommend switching to Squadcast.fm or Riverside.fm!
Are Podcasts Getting Worse?
https://rephonic.com/blog/are-podcasts-getting-worse

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

What's New For Apple Podcasts Subscriptions Apr 29, 2022

Show notes

In this episode, we reveal the new cohost of Buzzcast, chat about podcast merch, the pros and cons of premium podcast subscriptions, the death of live audio, and answer some Buzzsprout Facebook Community Questions.
Links from this episode:

PodMatch
PodMatch Automatically Matches Ideal Podcast Guests and Hosts For Interviews

Contact Buzzcast

Send us Fan Mail
Tweet us at @buzzcastpodcast, @albanbrooke, @kfinn, and @JordanPods

Thanks for listening and Keep Podcasting!

Alban's Conspiracy Episode with Arielle Nissenblatt Apr 15, 2022

Show notes

Welcome Arielle Nissenblatt
Follow up

Last week we talked about Spotify's new TikTok style podcast discovery. If you'd like to check it out on iOS open Safari and go to spotify:internal:podcastclips
- Explainer on TikTok
- spotify:internal:podcastclips
Apple Podcasts Releases Follower Numbers
- Followers = clicked the ⊕ follow button (similar to download numbers)
- Listeners = listened to 1 second (22%, 18%, 22%)
- Engaged listener = 20min or 40% of episode (14%, 14%, 20%)
ACast Spam turned up to 11
- One podcast consultant reporting that Acast had spammed his client within seconds of signing with a competitor.
- A majority of Acast’s mailings seen by Podnews omit a physical postal address, which is required by US law.
- One unsolicited Acast email claims that “you subscribed to our newsletter via the beefree·io website”, but BeeFree has denied any affiliation with Acast.
- Acast’s emails also reference Mailup Inc; but mail headers reveal that Acast’s emails are sent using a competitor, Mailgun (via customer·io).
- Hit Spam early and often

Topics

Spotify is promoting fake music artists
- Spotify builds platform on the back of top music artists
- Spotify convinces users to use their playlists
- Spotify creates their own content and promotes it in their playlists
- Artists are left with no distribution and no money
Buzzsprout Platform Stats
- +5.8% listens across the platform
- Apple is up to 37.4%, Spotify to 27.9%
  - Spotify users listening to less podcasts (Edison Research)
  - Or Spotify favoring owned content?
- Podcast download charts
  - Top 1% - 3,994
    Top 5% - 795
    Top 10% - 335
    Top 25% - 93
    Top 50% - 30
How do Apple Podcasts charts work?
- listening
- follows
- completion rate
- Ratings, reviews, and shares
WNYC built a bot to get their shows into Apple Podcasts
- NPR monitored when their show fell out of the rankings, ran Facebook ads to get it back, then turned them off
- Alban heard this story at Podcast Movement
- NPR issued a statement
- WNYC
We'll be heading to two conferences next month, and we'd love to see you there!
- The Podcast Show in London from May 25th-26th
- Blk Pod Festival in Atlanta, Georgia from May 28th-29th
Value4Value + Review