Business Storytelling Made Easy

Latest Episodes:

5 Black-Owned Brands with Stellar Stories Feb 13, 2023

Show notes

Kelly highlights 5 black-owned brands leveraging storytelling to gain visibility, maximize impact and increase revenue.

Are you a forward-thinking corporate leader looking to leverage the power of story to grow profits, boost awareness and maximize impact?
KDP Co. would love to serve you! We offer workshops and consulting services that teach brands how to define and communicate their brand story.
Connect with me!
--> LinkedIn: https://www.linkedin.com/in/kellydparker/
--> Website: https://www.kellydparker.com/

7 Ways to Boost Your Employer Brand Strategy with Storytelling Jan 30, 2023

Show notes

Employees and job seekers alike want to be part of an organization they're proud to support. Here are 7 ways to build your employer brand with a compelling story.

Storytelling Through Podcasting with Jonathan Jones Jan 09, 2023

Show notes

Podcasting expert Jonathan Jones shares strategies to position and promote your podcast to establish authority, gain visibility and attract leads.

2022 in Review: 5 Lessons From My Life Story Dec 19, 2022

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If you want to be a better storyteller, pay attention to the lessons from your own life story. Here are 5 lessons life taught me in 2022.

Storytelling for Visionary Leaders with Kevin James Dec 05, 2022

Show notes

Storytelling is a highly effective strategy to build momentum, get buy-in and build awareness for your big vision and breakthrough ideas. In this episode, Kevin James of New Community Bible Fellowship shows us how.
What you'll hear:

Why ongoing research about your audience’s mindset and psychology is critical to effective storytelling
Why stories are better than facts and figures for getting buy-in
How to capture your audience's imagination and earn the right for them to listen to you in 3 minutes or less
How to stay relevant over time while remaining true to your core values
How to leverage your story to recruit and retain the right team members

How to Tell a $5 Million Story with Dan Gregory Nov 21, 2022

Show notes

Are you leveraging storytelling as part of your content marketing and fundraising strategies? In episode 68 of the Business Storytelling Made Easy Podcast, marketing and sales expert Dan Gregory shares how he raised $5 million simply by telling his story.

Do You Need a Brand Story Overhaul? Nov 07, 2022

Show notes

Brand stories are proven to help brands become more memorable, influential and profitable, but only if they're told correctly. In this episode, you'll learn 10 reasons your brand story might need an overhaul.

3 Ways to Make Your Stories More Memorable Sep 19, 2022

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Experts say consumers are exposed to as many as 10,000 marketing messages everyday, most of which are forgotten or ignored. Learn 3 strategies to develop stories for your next marketing campaign, sales presentation or business meeting that make an impression your audience won't forget.

Storytelling Secrets for Digital Marketing with Kayla Dawn Gladney Sep 05, 2022

Show notes

Digital marketing expert Kayla Dawn Gladney shares how to raise your profile and increase your impact online with storytelling.

3 Ways to Find the Story in Your Product Launch Aug 15, 2022

Show notes

In this episode, you'll learn three ways to integrate storytelling into your product development and launch process to spark creativity, make copywriting easier and get your internal teams on the same page.