Business, Spoken

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Tech Addiction and the Business of Mindfulness May 14, 2018

Show notes

I’m totally fine with this. The women sitting cross-legged on the floor around me are passing around a wooden box and dropping their phones inside. It’s coming my way, and I’ve been instructed to jot down my feelings about parting with my phone. I’m totally fine with this, I write, which is a lie.

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Online Ad Targeting Does Work—As Long As It's Not Creepy May 14, 2018

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If you click on the right-hand corner of any advertisement on Facebook, the social network will tell you why it was targeted to you. But what would happen if those buried targeting tactics were transparently displayed, right next to the ad itself? That's the question at the heart of new research from Harvard Business School published in the Journal of Consumer Research. It turns out advertising transparency can be good for a platform—but it depends on how creepy marketer methods are.

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What's the Deal With Facebook and the Blockchain? May 11, 2018

Show notes

On Tuesday Facebook reorganized the duties of its product executives, in the process creating an unusual new division: David Marcus, formerly head of Facebook’s Messenger app, will now lead a team of fewer than a dozen people dedicated to blockchain technology, according to Recode. He’ll be joined by notable executives including Kevin Weil, former VP of product at Instagram, and James Everingham, VP of engineering at Instagram. It’s not clear what the company is up to here.

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Promises Mean Little for Consumers in T-Mobile-Sprint Deal May 11, 2018

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Last week T-Mobile and Sprint, two of the four nationwide mobile wireless network operators, agreed to merge in a deal valued at $26.5 billion. Not surprisingly, the companies are making a lot of promises to gain the support of both the Federal Communications Commission and the Department of Justice, both of which must approve the merger. But consumers should not be fooled.

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Who Pays the Most, and Least, in Silicon Valley? May 10, 2018

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How much do workers at tech firms make? The answer varies a lot, depending on the employer. The median employee at Amazon made $28,446 last year, according to new disclosures required by the Securities and Exchange Commission. At Facebook, the median employee made $240,430, more than eight times as much. There are reasons for the big disparity, of course: Facebook’s 25,000 employees include many software engineers, which it must recruit in the expensive and competitive San Francisco Bay Area.

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What Did AT&T Want From Michael Cohen? May 10, 2018

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Everyone knows Washington is a swamp filled with snakes and influence peddlers. And few believed President Trump would do much to change that, despite his "drain the swamp" battle cry. In fact, one could argue he has done much since taking office to encourage influence peddling. He refused to put his assets in a blind trust or release his tax returns. That means he can know which people, businesses, and countries that want something from him as president are also supporting him as a businessman.

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Want to Prove Your Business Is Fair? Audit Your Algorithm May 09, 2018

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Yale Fox’s business doesn’t work unless everyone thinks its fair. His startup, Rentlogic, relies on an algorithm to score New York City landlords on how well they take care of their properties. It’s an easy way for tenants to avoid bedbugs and mold, and for landlords to signal they take good care of their properties. But it isn’t enough for Rentlogic’s score to just exist; Fox needs landlords and tenants to believe in it.

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Your Favorite Websites Are Rallying in a Last-Ditch Effort to Save Net Neutrality May 09, 2018

Show notes

You might be seeing a lot of red on the internet Wednesday. Many sites, including Etsy, Reddit, and OKCupid will adorn their pages with “red alerts” asking readers to tell their representatives to save net neutrality. Last December, the Federal Communications Commission voted to jettison its Obama-era rules forbidding broadband providers from blocking, throttling, or otherwise discriminating against legal content. The change has not taken effect yet.

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Facebook's New Focus on 'Community' Might Actually Depress You May 08, 2018

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There’s a problem with Facebook’s focus on “community.” Amid criticism of its data security and its role in the 2016 election, Facebook in June announced a change to its mission. No longer would the company strive to make the world more open and connected. Rather, the company declared, it would bring its 2.2 billion users, and thus the world, “closer together” by building community.

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Microsoft Charts Its Own Path on Artificial Intelligence May 08, 2018

Show notes

Time was software companies left inventing new hardware to others. Google’s search and ads empire was built on infrastructure assembled from commodity components, for example. But the growing competition among tech companies in artificial intelligence has convinced some software makers to change their spots. Some Google servers now include chips customized for machine learning called TPUs that the company designed in-house to deliver better power and efficiency.

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