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    Software How-To

    Build and Analyze

    A weekly news and discussion show about the world of iPhone, iPad, iOS, and mobile web development. Hosted by Marco Arment & Dan Benjamin.

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    • Google Play
    • Spotify

    Latest Episodes:
    38: Decaf Compatibility Stick Aug 16, 2011
    Show notes

    Ryan Irelan takes over while Dan's on paternity leave, and he and Marco discuss what Google's purchase of Motorola Mobility means for other Android device manufacturers, how this changes the future of Android, whether "Android under the hood" devices should count as Android market share, international taxation on App Store earnings, USB hubs for iPads, and decaf coffee.

    Links for this episode:

    • Daring Fireball: Balls
    • Suck on it, AppleSoft — Google pulls a rope-a-dope | Real Dan Lyons Web Site
    • Rope-A-Dope, Indeed
    • Google partners ‘welcome’ Motorola acquisition with a gun to their head

    Sponsored by Stack Overflow, Rackspace, and Shopify.


    37: Happy in Three Places Aug 11, 2011
    Show notes

    Dan and Marco discuss Google's patent issues and their use of "open", the HP TouchPad's price drop, why good platforms can still fail, Coffee Joulies, travel mugs, and Second Crack.

    Links for this episode:

    • Build and Analyze #19: Too Old to Drive a WRX - 5by5
    • Review: Coffee Joulies – Marco.org
    • Mobile Opportunity: The Case for Software Patents
    • The patent system isn’t broken — we are | This is my next...

    Sponsored by easyDNS and Campaign Monitor .


    36: Jobs (Not The Steve Kind) Aug 05, 2011
    Show notes

    Dan and Marco revisit patents and then discuss various types of jobs in the tech industry: how certain languages qualify you more for certain jobs, the myth of job security, the partial myth of being your own boss, big companies versus small, full-time work versus contracting, selling standalone products versus hourly work, what you truly cost your employer, and the risks and hidden costs of going out on your own.

    Links for this episode:

    • Official Google Blog: When patents attack Android
    • When Patents Attack! | This American Life
    • The Guerrilla Guide to Interviewing (version 3.0) - Joel on Software
    • Google Shows How Not to Complain About the Patent Mess
    • Daring Fireball: Google: Patently Absurd
    • Amazon App Store: Rotten To The Core | Shifty Jelly’s blog of mystery
    • Matt Haughey and "lifestyle" businesses
    • Why wireless networks are slow · Matt Ryall’s Weblog

    Sponsored by MailChimp and easyDNS.


    35: Fair and Balanced Jul 29, 2011
    Show notes

    Dan and Marco discuss version numbers as marketing, Twitter's sponsored tweets, the incredibly exciting world of home networking speeds, the baggage of browser chrome in web apps, needing to be more "fair" toward Google, and meaningless corporate entities set up specifically to receive public anger and bad press at no cost to their real backers.

    Links for this episode:

    • Apps vs the Web » Matt Legend Gemmell
    • Timely Tweets: Now easier to see
    • How to use your own router with FiOS
    • Why won't Intellectual Ventures answer questions about its relationship with Lodsys?

    Sponsored by Sourcebits, Campaign Monitor , and Wx.


    34: My Best Dan Benjamin Impression Jul 21, 2011
    Show notes

    Dan and Marco discuss Lion's release, the possibly painful transition period of apps supporting Lion's new features, Lion's sandboxing and security, Marco's AeroPress procedure, and yesterday's updates to the MacBook, Cinema Display, and Mac Mini.

    Links for this episode:

    • New Mac Mini
    • New Thunderbolt Cinema Display
    • TextMate Blog » Lion Notes
    • New MacBook Air
    • Marco's 15" MacBook Pro speculation from January
    • Mac OS X 10.7 Lion: the Ars Technica review
    • Known Issues with Adobe products on Mac OS 10.7 Lion

    Sponsored by Harvest, OmniGroup: OmniFocus, and Stack Overflow.


    33: Discount Viagra Mattresses Jul 13, 2011
    Show notes

    Dan and Marco discuss user expectations with Lion, TextMate's apparent abandonment, knowing when to use Google+ and hitting the notification wall, app pricing, the mechanics of advertising and why iAd seems to be failing, Dan's hot closet, Mac Pro and MacBook Air rumors, and followup on the tradeoffs in the Apple laptop lineup.

    Links for this episode:

    • Preview.fm
    • Apple’s IAd Mobile-Ad Service Said to Cut Prices as Clients Turn to Rivals - Bloomberg
    • The ad delusion – Marco.org

    Sponsored by FreshBooks and Shopify.


    32: Building a Wall Jul 05, 2011
    Show notes

    Dan and Marco discuss Amazon's Appstore problems, Google+'s member limits and compiled HTML, when and why you should stray from UIKit, and a special bonus episode extension on the practicalities of the MacBook Airs and other Macs.

    Links for this episode:

    • iPad: The Microwave Oven of Computing
    • Apparatus will be pulled from Amazon Appstore
    • UIKit Artwork Extractor
    • Instapaper's body-text configurations
    • John Siracusa's awesome handmade toaster-thank-you card

    Sponsored by MailChimp and Sound Studio 4.


    31: Google Percent 2B Jul 01, 2011
    Show notes

    Dan and Marco discuss Final Cut Pro X, the pro-software market and transition periods, the Mac Pro's future, the HP TouchPad, tablet responsiveness and fun, the 80-20 fallacy applied to app markets, and Google+.

    Links for this episode:

    • DHH: Ten apps is all I need
    • Jeffery Harrell: What went wrong with Final Cut Pro X
    • Jason Snell: Hands on with the HP TouchPad
    • Google+ Demo
    • How To Safely Store A Password
    • Marco's bcrypt class and functions for PHP 5.3+

    Sponsored by Field Notes and iStockphoto.


    30: FBI RAID Is Not A Backup Jun 23, 2011
    Show notes

    Dan and Marco discuss the FBI's raid at DigitalOne, database backups, lossless audio compression, and the content ecosystems that tablets and e-readers depend on.

    Links for this episode:

    • F.B.I. Seizes Web Servers, Knocking Sites Offline - NYTimes
    • Nook Simple Touch compared to Kindle 3 – Marco.org
    • Lossless audio compression - Wikipedia
    • Hypercritical #22: I Would Not Build Underground
    • Amazon tablets coming in September, suppliers say

    Sponsored by OmniGroup: OmniFocus and Worthwhile.


    29: The Way Siracusa Buys A Toaster Jun 17, 2011
    Show notes

    Dan and Marco revisit app-compatibility decisions and Twitter's API PR, then discuss rising bars sinking all boats (or something like that), iCloud's usefulness to web services, keeping your competitors close, and the incentives of low app pricing.

    Links for this episode:

    • iOS5: There’s a reason it’s called ‘beta’ software
    • Twitter's Unfortunate PR #Fail
    • This Twitter developer is calling it quits
    • iFlow Reader shut down in response to subscription rules
    • Apple and Amazon's game of chicken
    • Apple's subscription rules changed
    • RSS isn't "dead"

    Sponsored by FreshBooks and Sound Studio 4.


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