How does one transition from the corporate world to running a family-owned auto repair business? What are the mental tolls and the complexity of working with different car makes and models? Find out in today’s episode as we're joined by Tim Lanza of Lanza Auto. Hear about his unique challenges, including the struggle of hiring technicians and the solutions he discovered. Discover how a well-rounded marketing strategy can attract more customers and the significance of investing time and attention into your business. We also explore the importance of managing time, prioritizing attention, and the benefits of remaining consistent in business operations.
Lanza Auto is a family-owned and operated business that has been serving our community for over 50 years. Our father-son team is committed to providing high-quality repairs and maintenance for all vehicle makes and models. We believe in building long-lasting customer relationships based on honesty, integrity, and personalized service.
Connect with Lanza Auto:
https://lanzaautoma.com/
Location: 1233 Central St, Leominster, MA
Show notes:
[4:00] Tim’s corporate to entrepreneurship journey
[11:40] Challenges and efficiency in business
[18:46] Improving business processes with coaching
[22:41] Coaching and mentoring for shop owners
[27:00] Improving systems, hiring challenges, and profitability
[31:50] The importance of marketing and recruitment
[44:10] How Tim filters distractions
[54:00] Outro
Thank you for listening!
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