Stay ConnectedWelcome to The Bokeh Podcast, where we help photographers build sustainable businesses!
Host Nathan Holritz and his guests will help you build your brand, focus your marketing efforts, refine your workflows, and dial in your photographic technique – all with efficiency in mind.
In the end, we not only want you to succeed as a photography business owner, but to still have a life through it all.
See acast.com/privacy for privacy and opt-out information.
Copyright: © Copyright Photographer's Edit
There is a lot of conversation in our culture - and even our photography industry - about "finding ourselves". But is this concept of finding ourselves one that enables us to be better humans and business owners? Is it even rooted in a healthy premise? Listen in to an exploration of what it means to find ourselves, what the notion is rooted in, and a potentially more powerful alternative - all with Bokeh Podcast host, Nathan Holritz.
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
One of the most important elements of both launching and building a photography business is your website. Listen in to this conversation with website designer Kelsey Christine to learn how to build and launch your new website quickly and with minimal stress! 😅
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Show Notes:
Kelsey's Introduction (2:12)
What big principle allows Kelsey to run a business while still having flexibility in her own life? (4:00)
Why does Kelsey use Showit for website design when working with photographers? (14:07)
What are the advantages and disadvantages of using templates when designing websites? (19:15)
What does the process look like when working with Kelsey to design a website? (23:00)
What does "strategy" mean when designing a website? (26:15)
What should photographers be working on prior to working with a website designer? (30:20)
How can photographers get in touch with Kelsey about working with her on building or tweaking a website? (35:00)
Links:
https://instagram.com/launchyourdaydream
Pinterest is more than just a place to create inspiration boards! Listen in to this conversation with Meg Mohyla to learn how to use the Pinterest platform to convert potential clients and grow your business!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Show Notes:
Meg's introduction (2:00)
What is one big idea that enables Meg to maintain freedom and flexibility while running a business? (5:00)
What is one of the biggest mistakes photographers make when using Pinterest in their business? (10:00)
What big ideas will help photographers convert visitors to paying clients? (14:40)
1. Provide value and next steps
2. Have your website set up for conversions
3. Utilize lead magnets
4. Blog
What type of content should photographers focus on in their blog posts? (44:50)
How can photographers find the questions searched or asked on Pinterest that can help guide what to include in their blog content? (48:49)
Links:
Curious how to create better candid photos for your portrait or wedding clients? Listen in to this conversation with photographer Charles Moll to learn the key principles that drive his candid photography!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Show Notes:
Charles's introduction and background (2:35)
What big idea has allowed Charles to find a balance between work and personal life (5:20)
How does Charles define "candid" photography? (14:30)
8 Ideas for taking great candid photos (16:50)
Mindset:
Practical:
Links:
One of our most valuable sources of business is referrals, and referral business is driven in large part by customer reviews! Misha Guseynov is a successful, Miami-based wedding photographer who has amassed over 500 reviews in less than 3 years, and he's on the show to share his strategy so you can increase the number of public reviews you're getting from your clients, and grow your business as a result!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Show Notes:
How does Misha run a successful business yet still have time for himself? (3:20)
Which platforms does Misha get the majority of his reviews on? (11:20)
How customer experience drives positive reviews (16:47)
How does Misha encourage clients to share reviews? (26:35)
How does Misha handle a negative review? (32:07)
How can photographers leverage their reviews to get more clients? (39:50)
Links:
While social media is the most convenient and most popular method of business-building to discuss in 2023, we can’t forget that there are a variety of alternative sources of business! Photographer and entrepreneur, Jane Goodrich, is here to shed light on a few of those alternatives that will help you build your photography business this year!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Show Notes:
What is one big principle that Jane follows to allow her to effectively manage time? (4:00)
Why does Jane encourage photographers to go beyond social media for marketing efforts? (11:18)
3 specific ways that photographers can market in ways other than social media (14:45)
How can Picsello help photographers with marketing outside of social media? (35:10)
Use code "Bokeh30" to receive 30% off your first year with Picsello at https://picsello.com!
Links:
Make money traveling to beautiful locations to photograph couples in love? Destination weddings seem idyllic, but how do you even get your first? And then if you want to build a business around destination weddings, how do you go about that process? Listen in to this conversation with Lilly and Vic to learn how!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Show Notes:
What big principle enables Lilly and Vic to run a successful business while still having a life? (6:45)
Lilly and Vic's photography backstory (13:02)
Tips and strategies for diving into destination wedding photography (20:20)
1. Identify your style and brand
2. Create content
3. Develop marketing funnels using your content
4. Provide an epic client experience
5. Stay consistent in the small steps
Links:
We live in a world that makes it seem like we can have overnight success at the drop of a hat! But is that realistic? And more importantly, is that the healthiest approach to building and running a business? Mary Marantz is on the show to discuss why a slow-growth approach might be your better bet!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Show Notes:
Mary's Introduction (5:08)
What is the driving principle that allows Mary to run multiple businesses while still having a life? (9:55)
At what point did Mary realize that slow growth was the key to success in business? (14:48)
Principles that will enable photographers to approach their business through slow growth (23:30)
1. Embrace the character, wisdom, and good stewardship of business that can only be built over time
2. Focus on doing less, better, than doing more just for the sake of doing more
3. Avoid the tendency of comparison
Links:
Show Notes:
What drives a great customer experience? (2:45)
What does capturing a client's "higher self" mean tangibly to Madi and Micah? (5:40)
What big principle enables Madi and Micah to find the balance between running a business and having time for their personal lives? (9:00)
What are Madi and Micah's favorite business or self-help books? (19:10)
What is Micah and Madi's favorite piece of gear? (29:00)
The focus of this episode is a discussion on how Madi and Micah invest in their personal growth, and how that growth translates to growth in their business as well. The conversation is driven by posts that Madi shared on Facebook over the last few months. Those posts are listed below, but make sure to listen to the full episode to hear a deeper dive into the backstory behind the posts (34:05).
April 20
"The past few years I knew where I was headed but instead of looking the part, pretending I was already there, I’ve been quietly doing the inner work to become the person I knew I could be from the inside out first."
April 13
"Not sure there is a human alive who holds more love, vision, and strength all wrapped up in one person.
He’s so freaking stubborn he won’t do anything not aligned with deep purpose, trust me I’ve tried.
He empowers himself, our family, anyone he meets to live their best life - like the amount of conversations he’s had with people where they end up in tears, realizing they had their own answers all along
He is sexy, athletic, smart, can learn and become anything he wants to, and he has the biggest shoulders imaginable to hold space for me and the kids."
March 16
"I used to be a break pad in all my relationships.
A LOT of you women know what I mean.
I’d change and morph myself to make sure everyone was happy and then share whatever was safe after I knew what they wanted.
I did that in our marriage too.
A few years ago Micah and I noticed our polarity/chemistry wasn’t where we wanted. We had everything else…
We were best friends, business partners, parents, amazing communicators, etc
I even shared what I thought was all of me…
Hint: it wasn’t.
In the last couple years I’ve started doing something I didn’t know I was capable of and it’s changed our chemistry so much I want to jump him all day long.
I bring him ALL OF ME: my storm, my anger, my love, my excitement, my LIFE, all of it.
And I do it with an OPEN heart, trusting that he can handle and hold me.
Guess what? He can.
And watching just how much he can might be the sexiest thing I’ve ever seen.
I don’t know who needs to hear this but the people you value most in your life deserve to be given the chance to show you just how much they can handle all of you (with an open heart)
March 27
"It’s Monday and that means you get to create the week, life, business, family, mindset etc that you want to live in."
May 4
"If you don't love it, change it."
Links:
Madi and Micah's firs Bokeh Podcast episode: #277
https://instagram.com/7seconds_media
https://7secondsmedia.us
Nothing builds business like community, and one way to leverage community to grow your business is Facebook groups! Listen in as photographer Olivia Smith shares how she’s built a Facebook group that has enabled her to build a multiple six-figure photography business!
The Bokeh Podcast is brought to you by Photographer’s Edit: Custom Editing for the Professional Photographer. You can subscribe to the Bokeh podcast on the Apple podcast app, follow on Spotify, add to your playlist on Stitcher, or listen on Overcast.
Show Notes:
What has been a key strategy for providing clients with a great customer experience? (1:35)
Olivia's introduction (3:50)
How does Olivia manage time so that she has a life outside of her business? (4:45)
What is the most impactful self-help or business book that Olivia has read? (11:50)
What was the "aha" moment that made Olivia decide to try Facebook groups as a way to build her business? (17:15)
3 ideas for photographers when creating a FB group with potential clients (23:15)
Questions to include in your FB group new member sign up (31:00)
How does Olivia use FB Messenger for booking clients? (36:00)
How does Olivia determine what to post in her FB group that provides enough value to encourage members to be active? (42:40)
Links:
https://bellemarieboudoir.com/free
https://instagram.com/bellemarieboudoir
Our TOPPODCAST Picks 
