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Blogger to Author

The Blogger to Author Podcast helps bloggers and other content creators turn their content into a book so that they can build authority in their niche, share their passion with the world, and earn passive income from their book.

Latest Episodes:

B2A #40: The Power of Collaboration for Authors with Kirsten Oliphant Nov 30, 2017

I love featuring fellow entrepreneurs in the authorship and publishing space on the podcast, and in this episode I have a special treat for you. I’m honored to feature an interview with Kirsten Oliphant, who is a true expert when it comes to writing, self-publishing, and all things communications. You probably already subscribe to her podcast, Create If Writing (and if you don’t, you should), where she gives her listeners lots of great tips for putting stellar books out into the world.

In this interview, Kirsten and I talk about the writing process and what her process looks like, what she learned from the launch of her most recent book, Creative Collaborations, how she organized and threw a launch party, and more. She also shares some of her favorite tools for self-published and Kindle authors, which I think you’re going to want to run out and snag.

Show notes: bloggertoauthor.com/40

Click to view: show page on Awesound

B2A #39: Design Your Book Like a Pro with LeAnna Weller Smith Nov 22, 2017

Self-publishing is more popular than ever, which means more and more writers and authors are DIYing all aspects of their books, including designing the books themselves. Unfortunately, sometimes self-designed books are pretty obvious, especially self-designed book covers. But don’t worry, you’re not fated to have a mediocre (or worse) book cover or interior.

In this episode, I’m honored to feature an interview with professional designer LeAnna Weller Smith. LeAnna has decades of experience in design, and she has an extensive background in book design. Her book covers and interior designs have graced the titles of many publishers, and she truly has a talent for creating eye-catching designs for her clients.

Show notes: bloggertoauthor.com/39

Click to view: show page on Awesound

B2A #38: Why You Should Write 'Every Single Day' with Bradley Charbonneau Nov 10, 2017

What’s something that you do every single day that has contributed to your success? Do you check in with your followers on Facebook or Instagram to build engagement on those platforms? Do you look for sponsored post opportunities? The little things we do every single day can lead to huge successes, both personally and in our businesses. Small actions lead to big results.

In this episode, I’m excited to feature an interview with a repeat guest, Bradley Charbonneau. In Episode 8 of the podcast, Bradley gave us some great tips about writing books and creating a killer book sales page. Today, he’s back to talk about his newest book, 'Every Single Day: A Simple Prescription for Transformation.'

Show notes: bloggertoauthor.com/38

Click to view: show page on Awesound

B2A #37: Legal Protection for Authors with Danielle Liss Nov 04, 2017

This episode is all about the one topic that strikes fear into every blogger or entrepreneur’s heart: legal issues. I think a lot of us instinctively avoid thinking about potential legal problems because we’re afraid to think about our legal vulnerabilities and the issues they can bring. Unfortunately, avoiding the problem doesn’t make it go away. Luckily, today’s guest can help.

I’m so excited to feature an interview with Danielle Liss, esquire in Episode 37 of the Blogger to Author Podcast. In this interview, Danielle gives some great advice to help you understand the legal issues you should be thinking about, whether you’re an author, influencer, or small business owner. She helps us understand that protecting yourself legally doesn’t have to be scary.

Show notes: bloggertoauthor.com/37

Click to view: show page on Awesound

B2A #36: The Power of Publicity with Amanda Berlin Oct 28, 2017

You’ve written an amazing book, or you’re working on writing one. You have an important message that the world needs to hear. In fact, you’re so passionate about spreading this message that you’ve started to try to think of ways to bring it to more people. You want to get your book in the hands of more readers. What you need is publicity.

But how do you even get started? Where do you begin to bring more attention to your book, your business, and your message? Should you just start to cold call influencers or reporters? You need a great strategy to help you reach the right people in the right way. You need Amanda Berlin, my guest for today’s episode.

Show notes: bloggertoauthor.com/36

Click to view: show page on Awesound

B2A #35: Sharing Your Message with Linda Mitchell Oct 20, 2017

For most of the authors (especially non-fiction authors) I’ve interviewed, the biggest motivator to publish their book was that they had a message to share. They knew the world needed that message, needed the expertise that only they could share in their own unique way. Deep down, these authors knew that the world would be a better place with their message in it. That desire to serve, that desire to spread that message is what kept inspiring them to write and publish their books.

This episode features an interview with author, fitness expert and motivator Linda Mitchell. I first met Linda at a fitness blogging conference last summer and was immediately inspired by her story and her message. I loved that she had used her self-published book to grow an entire community around her message of women supporting each other to live healthier lives through fitness. She has truly been an inspiration to her local and online communities, and I think you’ll be inspired by her words, too.

Show notes: bloggertoauthor.com/35

Click to view: show page on Awesound

B2A #34: Turn Your Book into a Course with Jennifer Shreckengost Oct 19, 2017

If you’re following or listening to the Blogger to Author Podcast, you’re probably at least thinking about making money online, and making money from your blog. Whether you started out with the intention of trying to make money, or whether you started out simply wanting to share your passion, many bloggers dream about making their blog a part-time or even full-time job.

Most bloggers also start out by focusing on sponsored posts. If you’re going to make a living from working with brands, you have to constantly be looking for partnerships, which can be overwhelming for some bloggers. That’s why many bloggers have made the switch to selling their own products and services. Selling your book is one way to do that, and many bloggers sell at least one eBook on their website. Creating and selling a course is another way, and just like writing a book, it’s a natural fit if you’ve been teaching something to your readers with your blog content.

In today's episode online course creation expert Jennifer Shreckengost walks you through why you should create a course, and gives us some great tips for turning your book into an amazing online course that your students will love.

Show notes: bloggertoauthor.com/34

Click to view: show page on Awesound

B2A #33: Boost Your Biz with a Cookbook with Brittany Suell Oct 05, 2017

I think this episode is going to be of particular interest to those of you who are recipe creators, whether you’re a food blogger or you just share occasional recipes on your blog or social media. Many of you have probably thought about creating a cookbook. Some of you may even have a digital cookbook that you sell on your website as a PDF. Whether you’ve actually put together or you’re simply dreaming of doing it someday, I think you’re going to enjoy this episode.

In Episode 33 of the Blogger to Author Podcast, I’m interviewing Brittany Suell, author of the cookbook Simply Sugar Free. Brittany has been a health and fitness blogger for several years, and she turned her passion for sharing recipes made without refined sugar into a cookbook. That cookbook has helped her become known as an expert in sugar-free living, helping her land media attention while at the same time growing her business.

Show notes: bloggertoauthor.com/33

Click to view: show page on Awesound

B2A #32: Search Engine Optimization for Authors with Glenneth Reed Sep 28, 2017

If you're running a blog or business online, you know how important search engine optimization is. But, many authors tend to forget about the importance of SEO because they're focusing on finding new readers on social media or setting up book signings. Smart authors realize that potential readers are searching for their books on both Amazon and Google, and they implement an SEO strategy to help them sell more books.

In Episode 32 of the Blogger to Author Podcast, I'm excited to feature an interview with SEO and online marketing expert Glenneth Reed. Glenneth is an SEO pro and she shares some great tips to help get your book sales page, blog, and website to show up in search engine results. You're going to love the actionable tips that she gives you so you can go apply them to your website NOW. (I know I did!)

Show notes: bloggertoauthor.com/32

Click to view: show page on Awesound

B2A #31: The Top 10 Reasons Why You Need a Book Sep 28, 2017

I know there are some of you out there who are still in the "someday" camp—you want to write a book...SOMEDAY. Or, maybe you just don't think that's something you need to do right now and that a book can wait a few years. In this episode, I walk you through 10 reasons why you need to get your book out into the world and do it now. Your book will really help launch your blog and business to the next level, and I don't want you to wait to get that momentum. So, if you're still not sure that writing a book needs to be a priority, please listen carefully to this episode.

Show notes: bloggertoauthor.com/31

Click to view: show page on Awesound

B2A #30: Finding Your Purpose by Re-Purposing with Marsha Apsley Sep 18, 2017

Sometimes you have a message to share with the world, but you're not sure how to get it in front of a wider audience. Marsha Apsley had always had a passion for helping others, and she had pursued that passion as she grew her blog and her private Facebook group. Like many of you, she had always dreamed of becoming an author, but had told herself that she'd work on that dream "someday" because she thought the process would be too difficult. Then, she ran a 40-day challenge that her group members absolutely loved. Their positive feedback gave her the idea to turn the content from that challenge into a book that her fans are so excited to buy. I think you'll be really inspired by Marsha's story!

Show notes; bloggertoauthor.com/30

Click to view: show page on Awesound

B2A #29: Why You Need a Blueprint for Your Book Sep 14, 2017

Everyone loves a good shortcut. Usually with the important stuff, it's smarter to not take any shortcuts. But when it comes to putting your book together, there are some smart ways to cut down on the time it takes to get your book published. One strategy that you should absolutely implement is creating a blueprint for your book. By having a detailed plan for your book, you'll make the process of writing so much easier and faster, and less frustrating, too. Learn more about the two book blueprints you should use in this episode.

Show notes: bloggertoauthor.com/29

Click to view: show page on Awesound

B2A #28: Get Your eBook on Amazon! Sep 11, 2017

I know many bloggers who sell an eBook on their websites. That's great, but I think not taking the next step and getting your book on Amazon is a big mistake. You're missing out on some big opportunities by not having your book on Amazon. And, I promise it's easier to put your book on Amazon than you think. Learn why and how to get your eBook on Amazon in this episode.

Show notes: bloggertoauthor.com/28

Click to view: show page on Awesound

B2A #27: The 4 Myths of Creating a Physical Book Sep 07, 2017

Every day I talk to bloggers who are dead set on publishing their book as an eBook. Many of them only want to sell that eBook as a PDF on their website. When I ask them why, I usually hear a variation of one of four answers. These are the four myths of creating a physical book. I promise you, creating a physical, paper book is worth it. So, if you've been resisting getting your book into print, I want you to listen to this episode and really take these myths to heart. I promise you, creating your printed book is easier, cheaper, and more worth it than you think it is.

Sign up for my free 5 Days to Set Yourself Apart in Your Niche Challenge at bloggertoauthor.com/challenge.

Show notes: bloggertoauthor.com/27

Click to view: show page on Awesound

B2A #26: The Importance of Book Design with Clare Marshall Aug 31, 2017

The process of publishing a book can seem pretty mysterious to aspiring authors. What exactly goes on behind those closed doors? Publishing seems complicated and overwhelming, so much so that most people don’t follow through on their dreams of becoming an author. That’s why I’m so excited to have Clare Marshall on the podcast. Clare actually has her own publishing imprint, and she’s a book design and publishing expert. In our interview, we chat about many things, including publishing, book design and formatting, and selling your books in person at events. These are topics that I think will be of interest to every author, especially if you’re considering self publishing. Be prepared to learn a lot!

Show notes: bloggertoauthor.com/26

Click to view: show page on Awesound

B2A #25: From 'Hobby to Jobby' with Katy Widrick Aug 24, 2017

In this episode, I’m incredibly honored to feature an interview with Katy Widrick. Katy has been blogging for over a decade and has turned her passion for storytelling through her blog into a successful full-time business. She, to quote her, turned her “hobby into a jobby” where she helps fellow bloggers grow their businesses and connect more deeply with their audiences. She’s an expert on all things blogging, social media, and content creation, and she shares some great tips for how you can grow your blog and business with your book, just like she did.

Show notes: bloggertoauthor.com/25

Click to view: show page on Awesound

B2A #24: You Don't Need an MFA to Be a Writer with Gabriela Pereira Aug 17, 2017

If you’ve always dreamed of being a writer, you may have also dreamed of getting a specialized degree like an MFA. It’s easy to feel like you need to get a bunch of certifications or degrees before you can be truly successful at what you do. That’s why I’m excited to feature an interview Gabriela Pereira in today’s episode. Gabriela teaches writers strategies and techniques they would learn in an MFA program without the hefty price tag.

Show notes: bloggertoauthor.com/24

Click to view: show page on Awesound

B2A #23: When Your Book Becomes a Successful Blog with Rekaya Gibson Aug 10, 2017

It's easy to envision how a blog can turn into a book; blog posts are a natural first step toward authorship. But what about doing things the other way around, and starting a blog based on your popular book? That's exactly what Rekaya Gibson did. This author of six books (and counting!) shares the story of how she became a blogger and a prolific author in Episode 23 of the Blogger to Author Podcast.

Show notes: bloggertoauthor.com/23

Click to view: show page on Awesound

B2A #22: From Personal Journey to Book to Full-Fledged Business with Megan Olson Aug 03, 2017

Sometimes you know you need to write your book because your readers keep asking you for it. That's exactly what happened to author and blogger Megan Olson. She was inspired to write her book Ditch the Diet after her readers totally fell in love with her free mini eBook on her blog, Skinny Fitalicious, and begged her for more. In this episode, Megan explains how she built her blog and business first by drawing from her own personal weight loss experience, growing over time to include nutrition and weight loss counseling services. And, you'll be amazed by the story of how Megan wrote her book in just 7 days! Definitely tune in for this episode!

Show notes: bloggertoauthor.com/22

Click to view: show page on Awesound

B2A #21: Creating an Amazon Bestseller with Laura Petersen Jul 27, 2017

Learn more about the Blogger to Author Podcast at bloggertoauthor.com/podcast

Click to view: show page on Awesound

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