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    Bet The Process

    Jeff Ma and Rufus Peabody talk sports betting

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    Latest Episodes:
    Living the Fantasy Life with Matthew Berry | Sponsored by Novig Oct 16, 2026
    Show notes

    This week on Bet the Process, Jeff welcomes old friend Matthew Berry to chat fantasy sports, including his new venture Fantasy Life, a media, gaming, and tools business for fantasy sports and real money gaming.


    Prediction Markets with John Shilling | Sponsored by Novig Oct 08, 2026
    Show notes

    This week on Bet the Process, John Shilling aka Golden Pants joins to talk about his journey and current operations in prediction markets, including the competitive relationship between Kalshi, Novig, and Polymarket.


    MLB Playoffs with Ben Clemens + CEO of Novig Jacob Fortinsky | Sponsored by Novig Oct 01, 2026
    Show notes

    This week on Bet the Process, FanGraphs writer Ben Clemens joins to discuss MLB playoff predictions, but first, Jeff has an apology for Rufus, and Novig CEO Jacob Fortinksy chats the company's rapid growth in the prediction market space.


    Early NFL Season Insights with Kevin Clark | Sponsored by Novig Sep 23, 2026
    Show notes

    This week on Bet the Process, good friend Kevin Clark is back to talk early NFL season insights, including which teams have a competitive edge, the shift away from pre-snap chess matches, and Kevin's coaching hierarchy.


    Jeff and Rufus Chat NFL + Other Topics | Sponsored by Novig Sep 17, 2026
    Show notes

    This week on Bet the Process, Jeff and Rufus go guest-less and chat a range of topics, including personal development, some NFL betting strategies, and Rufus' trading business.


    Kicking Off the NFL Season with Kevin Cole | Sponsored by Novig Sep 10, 2026
    Show notes

    This week on Bet the Process, Kevin Cole is back to talk all things NFL. Topics include the Patriots' potential Super Bowl hangover effects. coaching impacts, defense becoming more important in models due to reduced quarterback variance, and potential overreactions to Week 1 performances.


    Fantasy Football Time with JJ Zachariason | Sponsored by Novig Sep 02, 2026
    Show notes

    This week on Bet the Process, JJ Zachariason dives into Fantasy Football, including the current state of the game, strategies for approaching drafts, and exploiting market assumptions.


    College Football is Back with Bill Connelly | Sponsored by Novig Aug 27, 2026
    Show notes

    This week on Bet the Process, good friend Bill Connelly joins to discuss college football predictions and analysis ahead of week one.


    Mastering Markets as a Non-Ball Knower with Andrew Courtney | Sponsored by Novig Aug 20, 2026
    Show notes

    This week on Bet the Process, Andrew Courtney shares his approach to trading in prediction markets by focusing on fundamental principles rather than sports knowledge, which was the topic of his recent talk at BetBash.


    Cleat Street Founder Dan Rubin | Sponsored by Novig Aug 11, 2026
    Show notes

    This week on Bet the Process, Jeff and Rufus recap BetBash, some golf betting, and Rufus' dating life, then welcome Cleat Street Founder & CEO Dan Rubin to talk his company's pivot from sports betting to prediction market.


    1 2 3 39 Next

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