Behind The Design

Latest Episodes:

Behind the Design: Rebecca Orlov of Orlov Design Co. Apr 13, 2018

Show notes

Rebecca Orlov helps brands and lifestyle companies understand, determine and share their brand voice and visual narrative in meaningful and compelling ways. With almost two decades of creative development & project management experience in advertising and integrated lifestyle marketing, Rebecca has paired her valuable knowledge with her passion for design. She is a creative entrepreneur that has lots to teach us. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Vanessa Helmick of Fiore Interiors Apr 13, 2018

Show notes

Vanessa Helmick is the founder of Fiore Home, a residential design firm and showroom in Portland, Maine. She has worked in design since 2007 and opened a boutique style retail store in May of 2016. Today she has focused on residential interiors since 2005. She practiced residential design in Los Angeles and Orange County before relocating to Portland, Maine, in May of 2010. Since that time, her interior design work has been featured in several magazines, newspapers, and radio throughout New England. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Tonie VanderHulst of Luv2Dezin Apr 12, 2018

Show notes

Tonie VanderHulst - known to her clients as “DezinerTonie” is principal of Luv2Dezin and owner of a Decorating Den Interiors franchise. In the industry for over 25 years, she and her husband Pete, operate a full service Interior Design and Build Firm from Redlands, CA. Primarily their work is from Malibu to Palm Springs, CA.. Pete and Tonie are licensed General Contractors. Although they have an extensive educational background they both agree the best education is the “School of Hard Knocks” They both believe that “You can never know enough, and you never know what you don’t know!”. Perhaps this belief system has been a key driver to their success in the interior design ecosystem. Not including construction contracts, Tonie has written over $22,000,000.00 in products and design fees during her career. If you’re an interior designer looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here to learn about Ivy: https://goo.gl/XM7Ac

Behind the Design: Lori Paranjape of Mrs.Paranjape Apr 12, 2018

Show notes

Lori Paranjape is a Nashville-based designer that specializes in luxury residential and new construction— she takes a fresh twist on traditional design to exciting projects around the country. Lori’s clients are drawn to her signature clean design aesthetic and her commitment to delivering a cohesive build with careful attention to details. As a design lover and inspiration junkie, Lori is fueled by a passionate design community which she engages with daily through her amazing Instagram account. Her work is published on a regular basis in major magazines and blogs such as Domino, HGTV Magazine, People, and Style Me Pretty Living. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Leyla Jaworski of Design Shop Interiors Apr 12, 2018

Show notes

Meet Leyla Jaworski of Design Shop Interiors! In 2010, after 12 years in New York, Leyla moved back to her hometown in Sacramento, CA with her NY’er husband (Scott) a boxer dog (Tank) in tow and baby (Jake) on the way. Leyla is a self-taught designer who after ‘designing on the side for over 10 years’, formally launched ‘Design Shop Interiors’ in 2014 - from her kitchen table. In less than 5 years, DSI has quickly grown to a team of 10 with a waiting list of clients. She knows her way around a construction site and renovating homes is one of her favorite things in life (besides the 3 beings listed above). You can also count on her to make you laugh, give you unfiltered 100% honest opinion. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Widell + Boschetti Apr 06, 2018

Show notes

Based out of Philadelphia, Barette Widell & Christina Boschetti are the duo design team of Widell + Boschetti, a boutique interior design firm that symbolizes how important a blend of disciplines can be to a successful project. They’ve only been in business for 3 years but they're going (and growing!) strong- managing an average of 25 projects at any given time, while each raising two young boys. Despite neither of them coming from an interior design background, they’ve quickly learned the secrets to building a successful design business seeing 1,000% growth in their bottom line year-over-year. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Susan Wintersteen of Savvy Interiors Mar 28, 2018

Show notes

In Ivy.co's first podcast our cofounders Alexandra Schinasi and Lee A. Rotenberg speak to interior designer Susan Wintersteen of Savvy Design. Susan, a mother of 5 daughters, founded Savvy Interiors in 2002 out of a passion for design and desire to find a creative outlet for her energies. In 2007 her husband John joined the Savvy Interiors team and they opened a San Diego showroom in 2015. As a designer/General Contractor, she focuses on remodels and “fixing Ugly”. As their team grows to 3 senior designers and 3 junior designers, they continue to focus on their design business as well as nationally expanding their nonprofit Savvy Giving by Design. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

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