Behind The Design

Latest Episodes:

Behind the Design: Stacey Cohen of Mosaic Luxe Interiors Sep 12, 2019

Stacey Cohen, Founder and Principal Designer of Mosaic Luxe Interiors gained national design recognition on HGTV Design Star. Cohen received her degree in Interior Architecture from Parsons, and The New School of Design in New York. She proudly presents a model, rooted in her steadfast commitment to value, relevance, investment and quality which keeps projects on time and, more importantly, on budget. Cohen’s design career is entering into its third decade and we’re thrilled to be having her here with us so our Ivy community can learn from her impressive industry insight. To contact Stacey visit her website here: WWW.MosaicLuxe.COM

Behind the Design: Darla Powell of WINGNUT SOCIAL Jun 21, 2018

Darla Powell brings a fun, genuine, down-to-earth approach to designing beautiful spaces. Since she launched her design firm in 2016, clients have fallen in love with her work, growing her business almost exclusively by word of mouth. In her past life, Darla spent almost 20 years as a Detective Sergeant in Miami, Florida. The two careers are more similar than you may think. Of course, as an interior designer there are 100% fewer shots fired (well, maybe 99%). Her background has carried over so many hidden perks including a strong sense of integrity, accountability, and a ready-for-anything-ness that is key for home renovation projects. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: goo.gl/XM7A

Behind the Design: Shannon Peppeard of Peppeard Design May 18, 2018

Shannon Peppeard is the Principal Designer and owner of Peppeard Design. After attending the Harrington College of Design, Shannon began a career in the financial sector, but continued to practice interior design on friends and family homes. After leaving her employer to have her two oldest children, Shannon began her interior design business. Shannon is in the process of refreshing her website that will include an online shop for pillows, and will also include her very first blog, which Shannon is calling "Pep Talk". Shannon recently began using social media for her business, which has been rewarding and challenging. Shannon resides in Saint Charles, with her husband Doug, their 3 children, and two dogs, Piper and Finn. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: goo.gl/XM7Acm

Behind the Design: Jessica Williams of Hendley & Co May 18, 2018

Founded by interior designer Jessica Lynn Williams, Hendley & Co is a full-service interior design firm based in Brooklyn, NY and the Hudson Valley. Prior to establishing Hendley & Co, Jessica studied under Jonathan Adler, Nate Berkus, and Julia Buckingham, gaining experience and learning career-defining lessons along the way, while earning design degrees from Maryland Institute College of Art, and Parsons The New School. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: goo.gl/XM7Acm

Behind the Design: Caitlin Murray of Black Lacquer Design May 15, 2018

Caitlin Murray is the founder of Black Lacquer Design which was established with the notion that almost every room can benefit from a bit of black and a little lacquer. Since its inception in 2014, the firm has received a number of accolades for outstanding residential and commercial work, most recently being named one of the nation's fifteen "Fresh Faces of Design" for 2017 by Luxe Magazine. Black Lacquer is serious about execution and aesthetic but ultimately, believes that it's all about constructing a fulfilling and beautiful life. The spaces we inhabit most should both satisfy and inspire. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Lucie Ayres of 22 INTERIORS May 15, 2018

22 INTERIORS’ founder Lucie Ayres is a graduate of the Interior Design program at Cornell University. Lucie started her career in Westchester County, New York, working for the luxury custom home builder Figaro. She made her West Coast design debut in 2009 with a remodel of an historic 1927 Spanish home that combined antiques and classic details with modern touches. Today 22 INTERIORS has a wide range of clients from high-profile entertainment figures to first-time home buyers, with projects that range in size from one or two rooms to ground-up renovations. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Liz Goldberg of CAROLYNLEONA May 04, 2018

Liz Goldberg is the Founder of her design firm CAROLYNLEONA, where she translates her passion for food, fashion and all things beautiful, into the spaces she creates. Liz uses her outgoing personality and design expertise to turn a client’s vision into reality. After completing her degrees in Interior Design, Textiles and Business, Liz began her career working in textiles at Crate & Barrel. There she custom-created fabrics while learning from industry leaders`Nate Berkus and Mitchell Gold. Liz was then handpicked by Herman Miller to help bring their vision of creating a human-centered approach into office spaces and homes. Liz lives in North carolina with her husband and identical twin daughters. She stays busy running her own business and chasing her toddlers, but always finds time for a good glass of wine! Ivy is the fastest growing community and biz management tool for interior designers. Schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Danielle Rollins of Danielle Rollins Interiors May 02, 2018

Mixing a dash of glamour with an approachable flair, Danielle Rollins sets the standard for Gracious Living and Stylish Entertaining. Danielle is one of the nation’s leading lifestyle experts, an interior & product designer, online influencer and designer of her own capsule clothing collection. Her boutique interior design firm, Danielle Rollins Interiors, focuses on commercial and residential bespoke interiors and gardens. A native of Dallas, Texas, Danielle now lives in Atlanta with her “modern family” comprised of children, parents and pets. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Susan Matheis of Coffee Creek Interiors May 02, 2018

Susan Matheis, owner of Coffee Creek Interiors, Inc.. is also a partner in Studio One Sixty, LLC. Studio One Sixty is an interior design cooperative in Overland Park, KS, a suburb of Kansas City. She is a graduate of Johnson County Community College’s Interior Design Program, where she now serves on their advisory board. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Catherine Hersacher of Bespoke Interiors Apr 20, 2018

In 2012, after 14 years in the industry, Catherine Hersacher opened her own firm with the intent to focus mostly on custom work -- and that's remained her focus. Catherine’s goal is to discover the unique tastes each client has to find a style that makes them feel the most comfortable and happy in their own spaces. She brings this philosophy to all of her projects; from Residential to Commercial and Hospitality. Catherine has long experience with window treatments and that's what she'll share with us today. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Rebecca Orlov of Orlov Design Co. Apr 13, 2018

Rebecca Orlov helps brands and lifestyle companies understand, determine and share their brand voice and visual narrative in meaningful and compelling ways. With almost two decades of creative development & project management experience in advertising and integrated lifestyle marketing, Rebecca has paired her valuable knowledge with her passion for design. She is a creative entrepreneur that has lots to teach us. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Vanessa Helmick of Fiore Interiors Apr 13, 2018

Vanessa Helmick is the founder of Fiore Home, a residential design firm and showroom in Portland, Maine. She has worked in design since 2007 and opened a boutique style retail store in May of 2016. Today she has focused on residential interiors since 2005. She practiced residential design in Los Angeles and Orange County before relocating to Portland, Maine, in May of 2010. Since that time, her interior design work has been featured in several magazines, newspapers, and radio throughout New England. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Tonie VanderHulst of Luv2Dezin Apr 12, 2018

Tonie VanderHulst - known to her clients as “DezinerTonie” is principal of Luv2Dezin and owner of a Decorating Den Interiors franchise. In the industry for over 25 years, she and her husband Pete, operate a full service Interior Design and Build Firm from Redlands, CA. Primarily their work is from Malibu to Palm Springs, CA.. Pete and Tonie are licensed General Contractors. Although they have an extensive educational background they both agree the best education is the “School of Hard Knocks” They both believe that “You can never know enough, and you never know what you don’t know!”. Perhaps this belief system has been a key driver to their success in the interior design ecosystem. Not including construction contracts, Tonie has written over $22,000,000.00 in products and design fees during her career. If you’re an interior designer looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here to learn about Ivy: https://goo.gl/XM7Ac

Behind the Design: Lori Paranjape of Mrs.Paranjape Apr 12, 2018

Lori Paranjape is a Nashville-based designer that specializes in luxury residential and new construction— she takes a fresh twist on traditional design to exciting projects around the country. Lori’s clients are drawn to her signature clean design aesthetic and her commitment to delivering a cohesive build with careful attention to details. As a design lover and inspiration junkie, Lori is fueled by a passionate design community which she engages with daily through her amazing Instagram account. Her work is published on a regular basis in major magazines and blogs such as Domino, HGTV Magazine, People, and Style Me Pretty Living. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Leyla Jaworski of Design Shop Interiors Apr 12, 2018

Meet Leyla Jaworski of Design Shop Interiors! In 2010, after 12 years in New York, Leyla moved back to her hometown in Sacramento, CA with her NY’er husband (Scott) a boxer dog (Tank) in tow and baby (Jake) on the way. Leyla is a self-taught designer who after ‘designing on the side for over 10 years’, formally launched ‘Design Shop Interiors’ in 2014 - from her kitchen table. In less than 5 years, DSI has quickly grown to a team of 10 with a waiting list of clients. She knows her way around a construction site and renovating homes is one of her favorite things in life (besides the 3 beings listed above). You can also count on her to make you laugh, give you unfiltered 100% honest opinion. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Widell + Boschetti Apr 06, 2018

Based out of Philadelphia, Barette Widell & Christina Boschetti are the duo design team of Widell + Boschetti, a boutique interior design firm that symbolizes how important a blend of disciplines can be to a successful project. They’ve only been in business for 3 years but they're going (and growing!) strong- managing an average of 25 projects at any given time, while each raising two young boys. Despite neither of them coming from an interior design background, they’ve quickly learned the secrets to building a successful design business seeing 1,000% growth in their bottom line year-over-year. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

Behind the Design: Susan Wintersteen of Savvy Interiors Mar 28, 2018

In Ivy.co's first podcast our cofounders Alexandra Schinasi and Lee A. Rotenberg speak to interior designer Susan Wintersteen of Savvy Design. Susan, a mother of 5 daughters, founded Savvy Interiors in 2002 out of a passion for design and desire to find a creative outlet for her energies. In 2007 her husband John joined the Savvy Interiors team and they opened a San Diego showroom in 2015. As a designer/General Contractor, she focuses on remodels and “fixing Ugly”. As their team grows to 3 senior designers and 3 junior designers, they continue to focus on their design business as well as nationally expanding their nonprofit Savvy Giving by Design. Ivy is the fastest growing community and business management tool for interior designers. If you’re an interior designer still looking for an intuitive tool to run your firm, schedule a personal demo with the Ivy Team here: https://goo.gl/XM7Acm

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