B2B Breakthrough Podcast

How Darrell Broke Barriers in Men's Beauty Oct 24, 2024

In this episode of the B2B Breakthrough Podcast, host Sharon Gai interviews Darrell Spencer, the founder and CEO of King's Crowning and Crowned Skin. Darrell discusses his journey from a corporate career to pioneering beauty and hair care products designed for Black men. He shares insights into omnichannel marketing, product development, and the importance of customer engagement. Darrell also touches on the challenges he faced breaking into the beauty industry, how he balances rational and emotional appeal in marketing and his vision for empowering men to embrace self-care.
Join them as they discuss:

Introduction to Darrell Spencer and His Journey
Identifying a Market Gap
The Role of Creativity in Marketing
Launching King’s Crowning and Crowned Skin
Addressing Barriers in the Beauty Industry
Engaging with Customers and Building Community
Navigating Retail and Trade Shows
Investment Funding and Brand Integrity
Personal Skincare Routine and Trends
Marketing Gendered Products

As the CEO of Kings Crowning and Crowned Skin, Darrell is driven by a singular mission: to redefine men's beauty, grooming, and style with innovative, high-quality products that meet the modern man's needs. Over the years, he has built brands that combine functionality with sophistication—offering everything from protective headwear to premium skincare. Darrell is committed to enhancing how men look and feel and empowering them with the confidence that comes from using products crafted with excellence. His journey as a beauty and fashion entrepreneur is fueled by a deep passion for innovation, a relentless pursuit of quality, and a vision to elevate men’s grooming to new heights.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How Ron Williams Changed His Mindset To Change His Life Oct 08, 2024

In this episode of the B2B Breakthrough Podcast, Ron Williams, a former bodybuilding champion turned eCommerce brand owner, joins host Sharon Gai. Together they explore how a mindset shift transformed Ron’s life and business, helping him overcome personal and professional challenges. He discusses his journey into the fitness industry, creating innovative products like the Iron Chestmaster and Total Body Bar, and navigating the complexities of building a brand. Ron also highlights his use of Alibaba.com for sourcing and optimizing manufacturing processes, positioning the platform as a key player in his business growth strategy. Get a deep dive into personal development, business scaling, and the impact of eCommerce on brand success.
Join them as they discuss:

Introduction to Ron Williams and his background in bodybuilding
Ron’s accomplishments: winning Mr. Universe, Mr. Olympia, and Mr. World multiple times
Transitioning from bodybuilding champion to coaching and entrepreneurship
The concept of detoxifying life, removing toxins from food, relationships, and spirituality
Building eCommerce brand and providing value to companies
Importance of product development and innovation
The journey of sourcing materials and optimizing manufacturing through Alibaba.com
The challenge of balancing cost, quality, and overbuilding products
Ron’s philosophy on fitness: combining spiritual and physical health
Insights into resistance training for longevity, bone density, and quality of life
Ron’s legacy: promoting a mindset shift for faith, family, fitness, and finances

Ron Williams is one of the most decorated natural bodybuilders, earning titles like Mr. Natural Universe, Natural Olympia, and Mr. Natural World, as well as the “Natural Bodybuilder of the Decade” award. He authored the Faith & Fat Loss book and developed the Ultimate Fat Loss System, blending physical, mental, and spiritual wellness. With over 40 years of experience,
Ron has been a fitness coach, professor, and Master Fitness Trainer for the U.S. Army. He also created the Iron Chestmaster and Total Body Bar, holding five patents. As an international speaker and pastor, Ron inspires others through his personal transformation story. He frequently partners with Alibaba.com to source and manufacture products, enhancing his entrepreneurial ventures. Ron's mission is to help millions achieve healthier, toxin-free lives, guided by his core principles of faith, family, fitness, and finance.
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How Fred Espinal Turned $500 Into a Cigar Empire Sep 24, 2024

In this episode of the B2B Breakthrough podcast, Sharon sits down with Fredelyn Espinal, CEO of Espinal Puro LLC and Hanley Cigar Company. Fredelyn shares his inspiring journey from the Dominican Republic to building a successful cigar business despite having no prior experience. The conversation explores his passion for cigars, the cultural roots of his brand, and his innovative use of social media during COVID-19. Fredelyn’s insights on dedication, community, and cultural integrity offer valuable lessons for aspiring entrepreneurs.
Join them as they discuss:

Fredelyn Espinal's Journey from $500 to a Cigar Empire
Building a Cigar Brand from Scratch with Cultural Roots
Innovative Marketing Strategies for Launching a Cigar Brand
Comedic Cigar Packaging Featuring Chicken-Themed Comics
Modernizing Cigar Culture for Diverse and Younger Audiences
Personal Touch and Community Engagement in Cigar Business
The Rising Popularity and Diverse Origins of Cigars in China
Strategies for Building and Expanding a Cigar E-Commerce Brand

Fredelyn Espinal, born in Bonao, Dominican Republic, and raised in the United States, is the visionary founder of Espinal Puro LLC and Hanley Cigar Company. In 2019, Fredelyn launched Espinal Puro to unite and celebrate the Latino community in New Jersey through cigars. Inspired by his grandfather, Don Estanislao Peña Duverge, who dedicated his life to public service, Fredelyn’s brand embodies cultural pride and connection across generations.
Espinal Puro is recognized for its luxurious blends crafted in the Dominican Republic. Fan favorites like El Gallo Coronado and Espuelas are gaining popularity in the Latino community. These cigars are known for their high-quality craftsmanship and refined smoking experience, appealing to seasoned aficionados and first-time smokers.
Fredelyn is also deeply committed to giving back and supporting local businesses, artists, and events in New Jersey and his native Dominican Republic. Thus, Espinal Puro is a true symbol of community, heritage, and excellence.
If you enjoyed this episode, be sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Kickstarter Confidential: Insider Tips from the CEO - Live at CoCreate Sep 12, 2024

In this episode of the B2B Breakthrough podcast, host Sharon Gai sits down with Everette Taylor, CEO of Kickstarter and a visionary entrepreneur. Everette’s journey from launching his first business to steering Kickstarter—a leading platform for creators and inventors—offers fascinating insights into the world of crowdfunding and innovation. He discusses how his experiences as a party promoter and startup founder shaped his leadership style and his current role in empowering new ideas through Kickstarter.
Join them as they dive into:

Everette’s evolution from a party promoter to leading Kickstarter
The transformation of Kickstarter from a niche platform to a crucial tool for creators and brands
Strategies for setting and achieving realistic campaign goals
Tips on maintaining momentum and success after the initial funding phase
The role of Kickstarter in fostering innovation and supporting indie creators
Insights on the challenges and opportunities within the crowdfunding space

Everette Taylor is a prominent figure in the world of entrepreneurship and innovation. As the CEO of Kickstarter, he plays a pivotal role in helping creators bring their visions to life. His leadership focuses on empowering inventors and entrepreneurs, providing them with the resources and support needed to turn their ideas into successful ventures. Everette’s extensive experience in building and growing startups provides valuable perspectives on navigating the complexities of crowdfunding and entrepreneurial success.
If you enjoyed this episode, be sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Trailblazing Female Founders: Inventing OME Gear with Jules and Stace Aug 28, 2024

In this episode of the B2B Breakthrough podcast, Jules Weldon and Stace Pierce, founders of O.M.E. Gear, join host Sharon Gai. Together, they delve into the inspiring journey from living the van life to creating a successful business that designs and manufactures versatile outdoor gear.
Join them as they discuss:

Jules and Stace's transition from van life to entrepreneurship
The origin story of O.M.E. Gear and their inspiration for the product
Challenges faced in the early stages of product development
The importance of adaptability and innovation in their business
Lessons learned from overcoming setbacks and failures
Strategies for maintaining a strong partnership in both business and life
Insights into the outdoor gear market and its trends
The role of customer feedback in refining their products
Their commitment to sustainability and environmentally friendly practices
Advice for aspiring women entrepreneurs on perseverance and following their passions

Stace Pierce embodies entrepreneurial spirit and innovation in the outdoor products industry. As the Co-President and Founder of O.M.E. Gear, Stace has revolutionized how people engage with nature through her company's versatile and innovative products. Her career spans strategic roles, including significant contributions to operations at PharmRight Corporation and leadership in developing tech solutions for aging populations at LIVE@HOME Technologies and Senior Solutions. Today, Stace also dedicates her expertise to empowering female entrepreneurs as a co-founder of the BoldSKY Foundation, providing financial investment and strategic coaching to women in the business world.
Jules Weldon brings a dynamic blend of creativity, leadership, and a pioneering spirit to every venture she undertakes. As the Co-Founder and CEO of O.M.E. Gear, Jules has co-created a line of award-winning outdoor products that enhance and simplify the adventure experience. Her entrepreneurial journey is marked by diverse experiences, from working as a People and Change Consultant at PwC to empowering teams as a Leadership Development Coach. Alongside Stacey, Jules also champions women's entrepreneurship through the BoldSKY Foundation, aiming to close the gender gap in the business sector by nurturing and supporting women-led ventures.
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Special Episode - Rah Mahtani on Wizards of Ecom: Navigating CoCreate 2024 Aug 13, 2024

Inside this episode of the B2B Breakthrough podcast, we are sharing our Head of Marketing, Rah Mahtani's, interview on Carlos Alvarez' Wizards of ECOM podcast about the upcoming Alibaba Co-Create conference. They explore the conference’s unique value, catering to both established eCommerce sellers and newcomers, with a focus on actionable growth strategies. Rah highlights the VIP ticket's exclusive perks, such as hotel stays and networking opportunities. They also discuss panels dedicated to female entrepreneurs and a special pitch event offering grants. Rah and Carlos express their enthusiasm for the conference, encouraging listeners to take advantage of early bird pricing and special discounts.
Snag your tickets for Co-Create for up to 20% off with the code ALIPODCAST: https://cocreate.alibaba.com/
Don’t miss this inspirational conversation.
Join them as they discuss:

Introduction and Overview of Alibaba Co-Create Conference
Rah's Role at Alibaba and the Company's Mission
Target Audience of Alibaba Co-Create Conference
Value of the VIP Ticket and Discount Code
Layout of the Conference and Networking Opportunities
Topics Covered at the Conference
Focus on Female Business Owners
Accessibility of Alibaba.com and Executive Presence at the Conference
Inspiring Success Stories and Ticket Options

Rah Mahtani is a marketing leader with a proven track record in steering innovative branding campaigns. In his career, he's hung a car on the side of the Los Angeles convention center, rallied across the country with over 3,000 people, participated in winning a Guinness World Record, and, on separate occasions, worked with Snoop Dog (at his house) and Martha Stewart (in her studio). Today he is the Head of Marketing for North America at Alibaba.com, where he is at the forefront of shaping the strategic direction working to elevate Alibaba.com's presence in the U.S. market.
Before joining Alibaba.com, Rah served as the U.S. MINI Marketing Communications Lead at BMW, where he played a pivotal role as the digital, creative, and paid media lead in the market for 5 years. Ahead of his time with BMW, Rah held digital marketing and social media leadership positions with leading food service and auto brands, including Jack in the Box and Volvo, in North America. Rah Mahtani is a graduate of Syracuse University, holding a bachelor's degree in industrial design. His multidisciplinary background has provided him with a unique blend of creativity and analytical thinking, which he leverages to drive marketing success.
As a thought leader in the marketing industry, Rah’s insights on branding, creative narratives, and effective marketing strategies are valuable for anyone seeking to gain a competitive edge in their own strategies.
In This Episode:[00:15] Introducing Rah Mahtani of Alibaba[02:30] Rah’s background and how he has come to where he is.[04:00] Why Co-Create?[06:05] Target audience.[08:00] What to look forward to in the event.[12:40] Early bird ticket[14:30] VIP only.[24:00] Networking.
Book References:Where the sidewalk ends by Shel Silversteinhttps://www.amazon.com/Where-Sidewalk-Ends-Shel-Silverstein-ebook/dp/B07WG8LRBT
Links and References:Wizards of Amazon: https://www.wizardsofecom.com/Wizards of Amazon Courses: www.wizardsofecom.com/academyWizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
House at Pooh Corner by AA Milnehttps://www.amazon.com/s?k=house+of+pooh+corner&i=digital-text&crid=37FB8JJVG6C8O&sprefix=house+of+pooh+corne%2Cdigital-text%2C312&ref=nb_sb_noss_2
Guest Links and References:Website: https://alibaba.com/Instagram: https://www.instagram.com/rmahtaniLinkedin profile: https://www.linkedin.com/in/rahmahtani/Co-Create Event Promo: https://cocreate.alibaba.com/Code: WOE for 20% off
Links and References:Wizards of Amazon: https://www.wizardsofecom.com/Wizards of Amazon Courses: www.wizardsofecom.com/academyWizards of Amazon Meetup: https://www.meetup.com/South-Florida-FBA/Wizards of Amazon on Facebook: https://www.facebook.com/groups/WizardsofAmazon/Wizards of Amazon on Instagram: https://www.instagram.com/wizardsofecom/
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How Simona Transitioned from Tennis Pro to CEO Jul 30, 2024

In this episode of the B2B Breakthrough podcast, host Sharon Gai is joined by Simona Moore, CEO of PB Pro. Simona's professional journey starts with being an accomplished tennis player and transitions to an experienced brand development and eCommerce expert. Join them as Simona shares her unique journey from professional tennis player to successful entrepreneur and how her passion for pickleball led her to create high-quality products for players. Discover how PB Pro is revolutionizing the sport, the company’s shift to direct-to-consumer sales, and their plans for future growth. Get inspired by Simona's advice for first-time entrepreneurs and her dedication to continuous learning and innovation.
Simona also touches on the importance of using consumer feedback to drive innovation and overcoming the challenges of competing with big-box retail in a competitive category.
Join them as they discuss:

Simona's background and transition from tennis to brand development at Lowe's
Simona's journey as CEO of PB Pro and the growth of the pickleball industry
PB Pro's business model and a shift to direct-to-consumer (D2C) sales
PB Pro’s expansion plans
Success and growth of the professional pickleball Players tour
Advice for first-time entrepreneurs
The value of diverse perspectives and learning for a business person

Simona is the CEO of PB Pro and is passionate about developing and growing brands. She is an experienced sourcing agent and import consultant for athletes, entertainers, and medical groups. As a professional brand marketer, she has ten-plus years of experience in brand management and category marketing at global companies like Lowe’s, where she was recognized as a top contributor in 2013. She is also recognized for her strong performance and proven record of turning struggling categories into profitable businesses. She has also been an accomplished collegiate and professional tennis player. Inducted into Flagler College Hall Of Fame (2015).
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

From Side Hustles to Nine-Figures with Carlos Alvarez Jul 16, 2024

In this episode of the B2B Breakthrough podcast, Carlos Alvarez, Founder and CMO of Wizards of Ecom, joins host Sharon Gai. With over 15 years of experience on Amazon, Carlos has grown his brands to nine figures in online revenue. In this podcast, he shares his journey from side hustles to eBay to breeding and selling live insects. Carlos also discusses the importance of building a supportive community and the need for a multichannel selling approach by exploring platforms beyond Amazon. Sharon Gai and Carlos explore the growing trend of live selling in the US and China, the impact of AI on eCommerce, and offer valuable advice for newcomers in the industry.
Join them as they discuss:

Carlos Alvarez's journey from side hustles to selling on eBay
Carlos’ pivot into the live insect business
The ideation, launch, and growth of Wizards of Ecom
The PL-Wholesale hybrid selling model on Amazon
The importance of diversifying and exploring other platforms
Challenges in adopting a multichannel selling approach
Carlos' advice on creating content and leveraging influencers
The growing trend of live selling in the US and China
Challenges and opportunities in live selling

Carlos is the Founder and CMO of Wizards of Ecom, an Ecom Academy based in Miami, Florida. He is passionate about creating a safe and eCommerce-rich learning environment for brands and entrepreneurs who want to take advantage of selling on Amazon. With the motto of #SellersHelpingSellers, Carlos aims to empower, teach, and help his clients and students achieve greater financial independence and grow their businesses.
Carlos has been selling on Amazon for over 15 years and has grown his brands into nine figures a year in gross revenues. He has also been running Blue Bird Marketing Solutions, a digital marketing agency specializing in product sourcing, brand building, Amazon vendor management, PPC, and lead generation. Carlos leverages his expertise in online marketing, social networking, and new business development to help his clients succeed in the competitive and dynamic Amazon marketplace. He is also an avid meetup organizer, hosting events on various topics related to e-commerce, self-publishing, advertising, and selling on Amazon.
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How to Prioritize Progress Over Perfection: Insights from Carlyn Bushman Jul 02, 2024

In this episode of the B2B Breakthrough podcast, Carlyn Bushman, Founder of CMB Brands, joins host Sharon Gai. Together, they delve into the world of trade shows and the opportunities they present for entrepreneurs. Discover the importance of planning, networking, and connecting with potential buyers. Gain valuable tips and advice for maximizing the benefits of attending trade shows and learn from the experiences of successful business owners. Get inspired to exploit the current market conditions and build your dream business.
Join them as they discuss:

Introduction to Carlyn Bushman and her entrepreneurial journey
Introduction to Carlyn’s product-based business, CMB Brands
Carlyn's current focus on Carly Bushman Consulting and Pop Academy
Importance of market research and understanding consumer needs
Strategies for product release and finding manufacturers
Carlyn's approach to entrepreneurship and the power of education
Trade shows and their significance for entrepreneurs
Tips for entrepreneurs attending trade shows

With over 25 years of experience in marketing, management, technology, and business financials, Carlyn is a founder, owner, and educator who helps women entrepreneurs create and grow product—and service-based businesses. She is the founder and owner of Carlyn Bushman Consulting and POP Academy, which provides consulting, education, and digital marketing solutions for women-owned small—to medium-sized businesses.
Carlyn is also an Advisory Council Member at Arizona State University - Center for Entrepreneurship, where she supports the development and growth of entrepreneurial programs and initiatives. She is a certified Klaviyo Partner, a leading email marketing platform that helps online businesses increase sales and revenue. Additionally, she is a member of the Entreprenista League, a private community that connects and supports ambitious founders. Her mission is to empower women entrepreneurs with reliable, sustainable revenue streams and to share her skills and expertise in organizational leadership, team building, and start-ups.
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Crowdfunding Success Secrets: LaunchBoom's Strategies for Product Ideation and Marketing with Will Ford Jun 18, 2024

In this episode ofthe B2B Breakthrough, host Sharon Gai is joined by Will Ford, the President and Co-Founder of LaunchBoom, a crowdfunding platform for startups. Together, they explore the world of crowdfunding and how it can revolutionize the way entrepreneurs validate and test new products with less risk.
Join them as they discuss:

Benefits of Crowdfunding
Why People Use Crowdfunding as a Validation and Testing Method
LaunchBoom's Approach to Pre-Launch Preparation
Cost of Launching with LaunchBoom
LaunchBoom's Success in the Glamping and Hotel Category
The Future of Crowdfunding
Sourcing Products from Alibaba.com and LaunchBoom's Assistance

Will Ford is a crowdfunding expert, entrepreneur, and business leader who is passionate about bringing innovation to life. He is the President and Co-Founder of LaunchBoom, a tech-enabled consulting company that helps creators turn their consumer product ideas into profitable businesses through crowdfunding. LaunchBoom's proprietary software and expert support combine to make the once complex and costly process of launching a new product simple and affordable.
With his passion for innovation and his expertise in crowdfunding, Will has helped LaunchBoom become one of the most respected and trusted brands in the crowdfunding industry. LaunchBoom is a certified partner of Kickstarter, Indiegogo, Dalmore, StartEngine, and Wefunder and has managed more successful crowdfunding campaigns than any other agency in the world. Will also serves as a strategic advisor and board member for several businesses, a non-profit, and is a proud member of The Century Club in San Diego.
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How to Simplify your Sourcing on Alibaba.com: Insights from Ciara Cristo Jun 06, 2024

In this episode ofthe B2B Breakthrough, host Sharon Gai is joined by Ciara Cristo, who is the Brand Marketing Specialist at Alibaba.com.
Join them as they discuss:

Finding the right suppliers and building relationships on Alibaba.com
Preview of the upcoming Alibaba.com event CoCreate 2024 in Vegas on utilizing emerging technologies
Impact of personalization on buyer experience

Ciara has had a rich career in marketing and is currently a Brand Marketing Specialist at Alibaba.com, where she leads marketing initiatives to drive awareness and engagement with the brand. Prior to Alibaba.com, she worked as a Brand Supervisor at Pereira O’Dell, an independent creative advertising agency. She has also worked at global creative agencies like Ogilvy and Cramer-Krasselt.
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How Meghan Found Success in Connectivity Through FounderMade May 21, 2024

In this episode ofthe B2B Breakthrough, host Sharon Gai is joined by Meghan Asha, Founder and CEO of FounderMade, a platform that connects CPG brands with retailers and helps scale the brands.
Join them as they discuss:

Meghan's belief in the power of entrepreneurship
The evolution of FounderMade
FounderMade's unique approach to trade shows
Insights on the future of e-commerce
The importance of vulnerability and intuition
Focusing on fulfillment instead of happiness

Meghan Asha is the CEO of FounderMade, a platform and conference series that connects best-in-class consumer brands to retailers, distributors, and investors. Under her leadership, FounderMade has partnered with innovative brands, including RXBar, BulletProof Coffee, Vital Proteins, Target and Starbucks. Inspired by her entrepreneur father, Meghan has always had a passion for building and empowering companies.
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Unlocking the Secrets of Wholesale Apparel: Lessons from Superline Wholesale with Eric and Vivek May 08, 2024

In this episode ofthe B2B Breakthrough Podcast, host Sharon Gai is joined by Vivek Ranchandani, Director of Digital, and Eric Lee, Growth Manager at Superline Wholesale.
Join them as they discuss:

The Origins of Superline Wholesale
Utilizing social media platforms for marketing
Balancing uniqueness and broader appeal in the fashion industry
Advice for aspiring entrepreneurs and brand-building pillars
Dynamics of luxury streetwear brands and establishing a clear identity

Vivek is the Director of Digital at Superline Wholesale. The company is redefining the wholesale apparel experience by offering blank garments that B2B clients can repurpose and rebrand as their own. At Superline Wholesale, Vivek oversees the digital marketing strategy across social, CRM, product development, systems, and more. Over an eight-year career in fashion and retail, he has worked with global brands like L’Oreal and Brite Creations.
As a college dropout, Eric was limited in his career options. However, he learned from his mistakes and made the best out of his situation. Three years ago, he started working for my family business, where he built and sold his first online apparel company. Currently, he is working on Solid Basics, which is a vertically integrated apparel wholesale company that sells im-printable apparel and sources apparel for retailers and companies. We stand by our ability to deliver quality at an affordable price.
If you enjoyed this episode, make sure to subscribe, rate, and review it on Apple Podcasts, Spotify, and Google Podcasts. Instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How Samir Pursued Extreme Success in E-commerce Apr 23, 2024

In this episode of B2B Breakthrough Podcast, host Sharon Gai is joined by Samir Balwani, the CEO of QRY.
Join them as they:

Highlight the importance of resilience and problem-solving as a business owner
Consider strategies for growing and scaling brands
Talk about the value of collaboration
And more!

Samir Balwani is the CEO of QRY, a media agency for direct-to-consumer (DTC) and e-commerce brands. QRY enables brands to accelerate their growth and increase their revenue by rapidly optimizing campaigns and identifying new opportunities. The agency’s unique approach blends full-funnel advertising with rigorous ad experimentation. Samir is also an author at Chief Advertiser.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.
Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

The Evolution and Impact of B2B Marketplaces with Mark Brohan Apr 10, 2024

In this episode of B2B Breakthrough Podcast, host Sharon Gai is joined by Mark Brohan, Senior Vice President of B2B and Market Research at Digital Commerce 360.
Join them as they:

Discuss the evolution of B2B marketplaces
Dive in into the changing face of B2B buyers
Explore the future of B2B marketplaces
Shine a light on the role of AI in B2B marketplaces
And much more!

Mark Brohan is the Senior Vice President of B2B and Market Research at Digital Commerce 360. With a master's degree in journalism from American University, Mark has been covering e-commerce since 1998. He has extensive experience in analyzing trends and providing strategic insights in the B2B e-commerce and marketplace industry. Mark's expertise lies in understanding the evolving landscape of online retail and the impact of B2B marketplaces on various industries.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.
Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

EXCLUSIVE: Unlocking Alibaba.com's Secrets to Success with Yikun Shao Mar 28, 2024

In this episode of B2B Breakthrough, host Sharon Gai is joined by Yikun Shao, the Head of Supply Chain for B2B North America at the Alibaba Group.
Join them as they explore:

How Alibaba.com is revolutionizing global trade
The role of AI in global sourcing and efficiency
Future trends in logistics

Yikun stands out in the field of global trade and logistics innovation, bringing nearly two decades of industry experience to his role as Head of Supply Chain for Alibaba.com's North American B2B business. Before his current role, Yikun spent over 15 years gaining expertise in global trade and business consulting with PwC across China, Japan, and the United States. His primary skills lie in international business development, strategic planning, customs, and trade, as well as supply chain planning and logistics management.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.
Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How to Master Cross-Border Trade: Insider Tips from Alibaba Group's Yikun Shao Mar 26, 2024

In this episode of B2B Breakthrough, host Sharon Gai is joined by Yikun Shao, the Head of Supply Chain for B2B North America at the Alibaba Group.
Join them as they explore:

The challenges business owners experience in cross-border trade
How to choose the perfect custom broker for your needs
Why businesses must consider cultural differences in cross-border trade
How Alibaba.com's logistic services help buyers in their purchasing journeys

Yikun stands out in the field of global trade and logistics innovation, bringing nearly two decades of industry experience to his role as Head of Supply Chain for Alibaba.com's North American B2B business. Before his current role, Yikun spent over 15 years gaining expertise in global trade and business consulting with PwC across China, Japan, and the United States. His primary skills lie in international business development, strategic planning, customs, and trade, as well as supply chain planning and logistics management.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How Jules 'nailed' trendsetting in the beauty industry Mar 19, 2024

In this episode of B2B Breakthrough, host Sharon Gai is joined by Julianna Dahbura, the founder of Deco Beauty, a popular nail-art sticker brand now sold in popular retailers like Urban Outfitters.
Join them as they explore how…

Deco Beauty transitioned from startup to popular business
To build a strong brand and community around a product
To establish value of long-term goals in entrepreneurship
And much more!

Julianna Dahbura is the founder of Deco Beauty, a popular nail-art sticker brand now sold in retailers like Urban Outfitters. Deco are “a community of nail art lovers who want to connect over our love of everything nails.” After starting in 2015 as a nail polish brand, Julianna pivoted to nail art, launching her range of stickers in 2020. She says that “Nails are all about what the wearer wants, and that’s why my stickers are different and why people can’t get enough of them!”
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Side Hustle to Success: Scaling Your Business with Stephanie Cartin Mar 05, 2024

In this episode of B2B Breakthrough Podcast, host Sharon Gai is joined by Stephanie Cartin, CEO of Entreprenista.
Join them as they:

Talk about scaling a side hustle into a full-fledged business
Shine a light on building and maintaining successful partnerships
Explore how to leverage social media for business growth
And much more!

Stephanie Cartin is a serial entrepreneur and the CEO of Entreprenista and co-founder of Socialfly. With over 11 years of experience in the industry, Stephanie has helped numerous brands grow their online presence and achieve success through strategic marketing campaigns. She is the co-author of "Like, Love, Follow: The Entreprenista's Guide to Using Social Media To Grow Your Business,” and a recent recipient of the SmartCEO Brava award.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Building the Future of Footwear with Matt Jones Feb 27, 2024

In this episode of the B2B Breakthrough Podcast, host Sharon Gai is joined by Matt Jones, Founder of Crease Beast.
Join them as they discuss:

Reviving 90s hip-hop and sneaker culture for today's enthusiasts
Building strong relationships with your manufacturers
How Matt's bold innovations found success in Alibaba.com's Ecosystem
And more

Matt is a seasoned business manager with a proven track record in the retail industry. He was a 2021 Alibaba.com Manifest Grant recipient, success story featured during Alibaba.com’s inaugural CoCreate event last September, and was recently announced as one of 2023’s Southern California Job Creators Grant Finalists.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Persistence, Innovation & the Power of Starting with Kia-Shun Voltz Feb 14, 2024

In this episode of B2B Breakthrough Podcast, host Sharon Gai is joined by Kia-Shun Voltz, CEO and Founder of ShampooTime.
Join them as they:

Talk about Kia-Shun’s entrepreneurial journey
Shine a light on the power of identifying a problem and creating a unique solution
Explore the challenges of scaling a business
And much more!

Kia-Shun Voltz is the CEO and Founder of ShampooTime, an innovative product designed to make wash days easier for parents and children. With a background in supply chain management and a passion for solving everyday problems, Kia has successfully built ShampooTime into a thriving business.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Embracing Change: Lessons on Adaptability with Jason Feifer Jan 31, 2024

In this episode ofthe B2B Breakthrough Podcast, host Sharon Gai is joined by Jason Feifer, Editor in Chief of Entrepreneur Magazine and author of "Build for Tomorrow”.
Join them as they:

Shine a light on the value of vertical thinking
Discuss the importance of understanding your core transferable value
Unpack fear and how it can impact your response to change
And much more!

Jason Feifer is the Editor in Chief of Entrepreneur Magazine, but more importantly, tells stories in his own voice. He’s an influential figure in the world of business and e-commerce, and has excelled in various facets of the media industry, having worked at multiple magazines before climbing the ladder to his current position. Aside from his editorial expertise, Jason is also renowned for his roles as a podcast host, book author, keynote speaker, and startup advisor. He often refers to himself as a “nonstop optimism machine” as proven by his commitment to guiding others toward resilience and adaptability in a rapidly changing business landscape has made him a cherished mentor for many aspiring entrepreneurs.
If you enjoyed this episode, make sure to subscribe, rate, and review on Apple Podcasts, Spotify, and Google Podcasts, instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

How to Build and Scale Your E-Commerce Brand with Mike McClary Jan 19, 2024

In this episode of the B2B Breakthrough Podcast, host Sharon Gai is joined by Mike McClary, CEO of Amazing.com, an online education platform that offers training and resources for entrepreneurs looking to build their own e-commerce businesses.
Join them as they:

Delve into Mike’s journey from a corporate job to successful entrepreneur
Explain why understanding customer needs is key to building a successful brand
Shine a light on the importance of product differentiation in a competitive industry
Discuss how to achieve growth, scale, and profitability for your brand
Explore the growing importance of AI in e-commerce
Talk about the need for entrepreneurs to invest in social media advertising strategies
And much more!

Mike McClary is the CEO of Amazing.com, the President of Zoof Seller Software, and the President and Founder of Intervene Consulting. He is an entrepreneurial mentor and coach who has helped businesses succeed in the e-commerce industry. With his expertise in product development, business management, and brand building, Mike has guided numerous entrepreneurs to achieve breakthroughs in the online retail marketplace.
If you enjoyed this episode, make sure to subscribe, rate and review on Apple Podcasts, Spotify and Google Podcasts, instructions on how to do this are here.Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Managing Supplier Relationships and Communications Sep 16, 2022

Perhaps there's no more important aspect of sourcing than communication with your suppliers. Good or even great communication can not only lead to great opportunities but also increase the efficiency of your sourcing process.

On this episode, host Mike Jackness speaks with Jordan West, CEO at Keep Nature Wild, Founder and CEO of upGrowth Commerce, and Co-Owner of Little and Lively Clothing.

They discuss:
- 3:27 Why high customer lifetime value matters.
- 6:54 Why sourcing from Alibaba.com is safe.
- 12:21 Why you should always consider communicating with suppliers on the Alibaba.com platform.
- 16:24 Why it’s important to always have a backup plan.

You’ll also hear Jordan share the particular challenges of sourcing for his business in Canada.
If you enjoyed today’s show, please leave a 5-star review. For more information visit Alibaba.com buyer central at https://buyer.alibaba.com/

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Building Teams That Thrive in Ecommerce Sep 08, 2022

The new world of post-pandemic work offers businesses all sorts of options to expand and grow.

On this episode, host Mike Jackness speaks with Dave Kerpen, Serial Entrepreneur.

They discuss:
- 8:55 Values and skills of great employees.
- 17:39 How the new world of work is shaping up.
- 28:13 The role of courage in innovating.
- 32:57 The competitive advantage of mastering fear when it comes to embracing change.
- 34:34 Why you shouldn’t only choose price when picking a supplier.

You’ll also hear Mike jump in and share his perspective on the pricing question.
If you enjoyed today’s show, please leave a 5-star review. For more information visit Alibaba.com buyer central at https://buyer.alibaba.com/

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Removing Friction From the Buying Cycle and Supply Chain Aug 23, 2022

The pandemic accelerated changes that were already happening across buying channels and supply chains. More and more buyers are expecting a seamless experience when dealing with suppliers and, increasingly, companies are taking a customer-centric approach to their ecommerce strategy.
On this episode, host Mike Jackness speaks with Brian Beck, B2B Ecommerce Expert Advisor & Author at Beck Ecommerce. Brian has been in ecommerce since 1999, both as a business owner and executive. He has also gone on to be an influential thought leader and author in the space.
Mike and Brian discuss some interesting topics on the subject, including:
- 5:02 Why a B2C experience is now expected even in B2B situations
- 7:57 Are physical sales relationships dead?
- 17:58 Why 65% of consumers trust a marketplace enough to buy from an unknown brand
- 20:14 How efficiency is most important for B2B buying
You’ll also hear Brian talk about why it’s important for companies to use digital tools to streamline their workflow.
If you enjoyed today’s show, please leave a 5-Star review. For more information visit Alibaba.com buyer central at https://buyer.alibaba.com/

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Welcome to the Alibaba.com Ecommerce Academy Podcast Aug 22, 2022

You are listening to the Alibaba.com Ecommerce Academy podcast. The official podcast from the team at Alibaba.com.
Each week on the show, we bring you conversations with industry leading experts who are using Alibaba.com to build and scale their businesses.
These conversations help you understand the state of the global trade industry, the challenges we face today, and how to thrive amidst changing times.
Subscribe and be sure to check out our website for more resources at Alibaba.com
This episode is brought to you by Alibaba.com, the B2B global sourcing marketplace that aims to make it easy to do business anywhere. Alibaba.com’s services cover all aspects of commerce, including helping buyers discover products, find suppliers, and place orders online fast and efficiently. Try our platform out today at Alibaba.com

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Coordinating Complex Orders With International Suppliers Mar 23, 2022

The global supply chain model has increased the affordability and accessibility of products manufactured all over the world. Sourcing products in this environment has become a much more complex task than before, and having a handle on the logistics of international trade has never been more vital.
On this episode of the Alibaba.com Sourcing Insights podcast, host Kunle Campbell, Co-Founder of Octillion Capital Partners, speaks with Mike Jackness, President and CEO at Terran LLC, about some tips and tools for staying on top of increasing supply chain complexity.
Some valuable insights from their conversation include:
- 7:15 Coordinating logistics to make the most of suppliers’ geographical locations
- 17:26 Ways to secure lasting relationships with suppliers through clear communication
- 26:15 Coordinating pricing to maximize profit, despite global market volatility
- 29:10 Diversifying sourcing to create built-in resiliency
- 32:33 Ensuring quality control at the supplier level
Beyond managing complex logistics, there are other important takeaways, such as:
- 5:41 The ways that perceived value can impact manufacturing decisions
- 14:15 How to protect intellectual property from competitors seeking to copy design concept
- 31:15 Taking the time to create quality products with noticeable market differentiation
- 32:24 Taking advantage of Alibaba.com’s RFQ feature for pro buyers
Coordinating international complexity is key to maximizing profit and creating a sustainable sourcing model.

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Adapting Sourcing to Technology Trends Mar 16, 2022

To attract repeat customers, businesses should source their products according to changing trends.
Tom Samiljan, Editor in Chief of Dealerscope, joined host Mike Jackness, President and CEO of Terran.com, on Alibaba.com Sourcing Insights. They discuss some of the trending electronics products Tom has written about, and how important it is for ecommerce businesses to pay attention to these trends.
A few products gaining popularity, and sourceable through Alibaba.com, include:
- 3:04 - The increasing affordability of true wireless earbuds
- 6:01 - Ebikes and escooters, which are becoming far more accessible and available in urban areas
- 11:39 - Outdoor appliances and tech, as hosting and entertaining outside is gaining popularity
- 15:18 - Wearable tech, whose uses are expanding for both health and entertainment purposes
- 19:12 - HDMI 2.1 cables, keeping in step with better high fidelity TVs and game consoles
- 22:47 - Cell phones, with ever-expanding options and better affordability
- 29:16 - Virtual Reality systems, which have gained immense popularity in the last year
Tom also explains some ways business can take advantage of the latest technology:
- 37:55 - Website optimization and making use of digital optimization tools
- 41:59 - Sourcing the latest tech through Alibaba.com
- 43:27 - Attending consumer technology trade shows, such as the Alibaba.com’s Online Trade Shows
By sourcing the most popular new tech, businesses can turn one-time purchases into repeat business.

Note: All mentions of ‘CTA’ in the episode refer to the Consumer Technology Association

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Smart Digital Scaling in Sourcing Mar 09, 2022

It’s one thing to get a sourcing business up and running. It’s another thing entirely to optimize and scale your business across multiple markets and suppliers.

Suuchi Ramesh, Founder and CEO of Suu.chi, Inc. comes from a data analytics, supply chain, and venture tech background, with a Masters in Computer Science driving her eye for optimization. As the guest for this episode of Alibaba.com Sourcing Insights, Suuchi gives thoughtful insights into how the best sourcing businesses grow and scale. She joins host Mike Jackness, who has worked with Alibaba.com for many years and who also has extensive knowledge and expertise in creating and launching e-commerce brands.

Suuchi and Mike discuss:
- 00:04:32 The importance of spreading execution risks
- 00:09:34 Not being short-sighted about costs
- 00:12:00 Understanding that supplier relationships can change over time
- 00:13:05 Considering having different sources for successful products
- 00:14:08 Digitizing as you grow
- 00:28:22 How Alibaba.com can help you onboard your suppliers
- 00:31:06 How to get suppliers to be more compliant with your systems

There’s plenty more to hear in the episode. Enjoy!

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

7 Factors to Consider When Sourcing Digitally Mar 04, 2022

For every brand that seems to be doing everything right, there are companies behind it, coaching it through every step of the process to get to those best practices.

Adam Weiler is the founder of one of those companies, performance-based marketing agency Sunken Stone, which has been helping brands perform on Amazon and other platforms since 2007. Host Mike Jackness has worked with Alibaba.com for many years, running a very successful sourcing business. Mike also has extensive knowledge and expertise in creating and launching e-commerce brands.

On the latest episode of Alibaba.com Sourcing Insights, Adam and Mike talk about important factors in a sourcing journey, including:

- 00:03:40 - 1. The danger (and distraction) of “too much opportunity”
- 00:06:16 - 2. Staying focused in niches rather than being all over the place
- 00:08:11 - 3. The importance of knowing the lingo
- 00:11:30 - 4. Different order goals at different stages of growth
- 00:17:24 - 5. The advantages of digital sourcing
- 00:20:22 - 6. How to negotiate favorable payment terms
- 00:23:15 - 7. Why you should grow a relationship with a factory
Anyone curious about getting started (and staying focused) in building a successful sourcing business with resources like Alibaba.com, should listen to this episode.

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Wholesale Retailing Fundamentals Feb 16, 2022

While there are more opportunities than ever to grow in ecommerce, there’s also a lot of ways to miss the mark when trying to reach new customers.

Dillon Carter, Co-Founder and VP of Operations at Vendrive, is passionate about connecting retailers and customers. He recently appeared on Alibaba.com Sourcing Insights and shared his expertise on:

- The opportunities in serving B2B customers

- How crises drive innovations in brands

- Adaptability and agility is key for brands facing challenges and competition

- Adding new employees too soon and chasing efficiency before finding effectiveness.

We also had a chance to discuss:

- The challenge of many small retailers not having websites (and why they soon will)

- The importance of matching your offerings with what your targeted retailer is offering already (and why this will drive sales)

- The importance of saving for a rainy day… like supply chain interruptions (and why sometimes those interruptions help drive needed changes in a brand)

The episode is packed with thoughtful insights, and any aspiring wholesaler will want to go back and re-listen to some parts several times.

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

Getting Started in Sourcing Products Feb 09, 2022

Strong product differentiation could be the difference between a hot seller bringing in millions or a dud that just sits on the shelf. David Bryant, the owner of OFR Brands, has over a decade of experience in sourcing successful products. In this debut episode of Alibaba.com Sourcing Insights, he will share tips on battle scars to avoid and tips for success, including:

How product differentiation—making a product special, unique, and valuable—is the difference between success and failure today
How sourcing digitally and globally from suppliers that provide customization and modification services through platforms like Alibaba.com is the key to business success

We also discuss:

A technique for better communication during the current supply chain disruption and the value of “verified suppliers” on Alibaba.com
What timelines to aim for when sourcing
The value of supply history when dealing with a new supplier

You’ll also hear David’s old-school method for making changes to his products and why it remains effective ten years later...

Check out our three most downloaded episodes:

Previous guests include Mike McClary, the CEO at Amazing.com; Jason Feifer, Editor in Chief at Entrepreneur Media; Kia-Shun Voltz, Chief Executive Officer at ShampooTime; Matt Jones, Founder of The Crease Beast; Stephanie Cartin, CEO at Entreprenistas; and Julianna Dahbura, Founder of Deco Beauty.
B2B Breakthrough Podcast is handcrafted by our friends over at: fame.so

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