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    Music

    A Waste Of Time with ItsTheReal

    The most fun interviews in hip-hop: comedian brothers Eric and Jeff Rosenthal, better known as ItsTheReal, engage in authentic and hilarious conversation with rappers, tastemakers, and industry veterans, all from their Upper West Side apartment. Hosted on Acast. See acast.com/privacy for more information.

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    Copyright: © ItsTheReal

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    Latest Episodes:
    #182: SVP of Marketing at Atlantic Records Marsha St. Hubert Apr 23, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal we welcome our amazing friend and SVP of Marketing at Atlantic Records, Marsha St. Hubert, to the Upper West Side! Marsha, whose outstanding work with Cardi B helped her claim a number 1 album on the Billboard charts last week, has a whole lotta wins on the scoreboard thanks to her time with Gucci Mane, Kodak Black, Maino, Lupe Fiasco, TI, Tamar Braxton, DJ Drama and Wiz Khalifa. The daughter of a Haitian immigrant, a latchkey girl living in ungentrified Flatbush, Brooklyn with her tough-love mother who worked two jobs to send her to Catholic school, we talk about spending each summer in Haiti with her father and her mischievous brother, playing high school sports, going to college with the goal to become a lawyer like Claire Huxtable and nixing that plan real quick, landing back home and taking a job with a PR firm, where she didn't last long after moments like asking Dame Dash if she could listen to his iPod. Marsha remembers interning for Lyor Cohen at Def Jam, moving over with him when he took the CEO position at Warner Music Group, establishing herself as a people person and learning the A&R side of the business at Atlantic Records, and moving into marketing for early projects by Maino, DJ Drama and TI's P$C. We discuss how specific Lupe's vision was for Lasers, the hours she spent on the phone with him, how far her relationship with Wiz evolved after he signed to Atlantic and initially ignored everyone in the building, and why she felt it was the right move to leave for a position at Epic Records. Marsha gets into working with Tamar, how hard she and her team worked to get that number one record, having a baby and juggling responsibilities to her family and as a businesswoman. Marsha details her return to Atlantic, the amazing ways they rolled out Gucci's first album while he was on house arrest, working Kodak's first project while he was locked up, the reaction to Cardi's unprecedented run, her feelings on Billboard's recent piece on the dearth of Black executives in music, the different leadership styles of Lyor Cohen, LA Reid and Julie Greenwald, the talented co-workers she's collaborated with through the years, and so very much more in this truly excellent episode!

    Hosted on Acast. See acast.com/privacy for more information.

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    #181: Jim Jones Apr 17, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal, we welcome East Harlem's own Jim Jones to the Upper West Side to talk Dipset Christmas, why he didn't do a solo deal at Roc-A-Fella, random remixes, sneaker shopping, being in the belt business with A$AP Ferg, Funk Flex's car shows, working with Rsonist of The Heatmakerz, being the fashionable kid in high school, bringing 100 people with him to The Tunnel, the effect he had on the music industry by engineering his own sessions, blowing budgets at the club, his love-hate relationship with his song Ballin', what he thought when 50 Cent called Koch Records a "graveyard," not signing J. Cole, his own Broadway show, how Mona Scott stole his reality TV show, being the NYC tour guides for visiting artists, and much, much more! This episode is presented by Martell, the legendary maker of the world's finest cognacs, including Martell Blue Swift and VS Single Distillery.

    Hosted on Acast. See acast.com/privacy for more information.

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    #180: Wale, Smoke DZA and Kaz Apr 10, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal we traveled to New Orleans, home of WrestleMania 34, having never watched wrestling in our lives, to learn from fanatics Wale, Smoke DZA and Kaz what exactly we've been missing this whole time. This hilarious and informative conversation is wide-ranging, from how the guys got into wrestling, to what matters more between storylines and action, the time that Jake the Snake's snake really bit Randy Savage, how the WWE compares to Pixar movies, Ric Flair's Woo, Mr. Socko, betting on matches, veterans changing fights while they're in the ring, who has the best promo game, John 3:16, the McMahon family, meeting Kassius Ohno fka Chris Hero, Mick Foley losing an ear, whether this is the best era of wrestling, how The Miz compares to Cardi B, their predictions for how WrestleMania 34 would go down, and so much more! This episode is presented by Martell, the legendary maker of the world's finest cognacs, including Martell Blue Swift and VS Single Distillery.

    Hosted on Acast. See acast.com/privacy for more information.

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    #179: Neef Buck (and Freeway) Apr 05, 2018
    Show notes

    Today on A Waste of Time with ItsTheReal, we welcome one half of the Young Gunz and State Property representer Neef Buck to the Upper West Side! And as a bonus for this bonus episode, another member of State Prop, Freeway stops by! Neef discusses the challenges and realities of growing up in West Philly and North Philly, meeting Young Chris, rapping around Philadelphia, getting the attention of Beanie Sigel's manager Stevie G, bringing Chris into the fold and creating Young Gunz, and cutting school to spit for Jay, Dame and Biggs, Puffy, Chris and Dave Lighty and others. Neef talks about not messing with the idea of State Property early on and eventually becoming family, putting in time at Baseline while everyone else would record, looking for every opportunity to jump on tracks, learning from being cut out of deals early and then diving into the business end of things via the Roc-a-Fella staff, and why he couldn't stay away from the streets. We get into stories about Jay, Dame, Biggs, Wayno, Shari Bryant, Emmanuelle, Lenny S, Big Face Gary, Kevin Hart, LeBron James, Ryan Press, Rocawear, studio budgets, Will Smith, Can't Stop, Won't Stop, getting chased by fans, how Philly became a second home to the Roc, his new release Forever Do Me 9, and so much more!

    Hosted on Acast. See acast.com/privacy for more information.

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    #178: The Return of Flatbush Zombies Apr 02, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal, we welcome Flatbush Zombies back to the Upper West Side, on the eve of the release of their new album, Vacation in Hell! In this wide-ranging and hilarious conversation, we dive into the making of the new project, why they put a premium on album packaging, getting features from Jadakiss and Portugal. The Man, who they get mistaken for, appearing on late night shows, performing on festival stages in a Darth Vader costume, resetting the bar on stage diving, confusing group chats, getting interviewed by Nardwuar, hanging out with Snoop Dogg, what Hell is exactly is, being underrated in terms of their voices, their production, and their style, and much, much more!

    Hosted on Acast. See acast.com/privacy for more information.

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    #177: NBA Insider CountOnVic Mar 26, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal, we welcome NBA insider, digital guru and all-around dope New Yorker CountOnVic! Victoria talks about growing up in Israel, both the loveliness of life by the sea, and the fright of terrorism on a daily basis, speaking four languages and playing tennis and basketball in her youth, moving to New York City at the age of 11 when her mother took a job working to cure cancer at Memorial Sloan Kettering, and learning American English as well as the subway system right before attending bar mitzvahs. Vic discusses why she gave up her tennis ambitions, visiting Harvard and MIT knowing she wouldn't attend school there, her dalliance with the fashion world, how she fell in love with basketball, and what appealed to her about Kobe Bryant and the Los Angeles Lakers. We get into how Vic decided with no resume or connections to dive into the sports world, the value of in-real-life connections, her twitter popularity, giving Kobe binge-watching recommendations, her summer of 2017 watching Hoodie Melo-led runs in his private gym, her work with Franchise, the difference between secrets and exclusives, sharing an Uber with Kris Humphries, the people she admires most in NBA media, Kobe's Oscar, taking wine baths a la Amare Stoudemire, who she roots for when the Lakers aren't playing, and much more!

    Hosted on Acast. See acast.com/privacy for more information.

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    #176: Phonte Mar 20, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal, we welcome the amazing rapper, actor, producer, podcaster, and personality Phonte - whose new album No News is Good News is available for streaming everywhere now - to the Upper West Side! We discuss Phonte's youth in Greensboro, North Carolina, his East Coast musical influences, what Biggie's Ready to Die album and Snoop Dogg's Doggystyle album meant, being bused to a mostly white high school, focusing on sports, performing with his first rap group, The Fu-Tang Clan, making beats on a TASCAM four-track recorder in his room, how his creative writing developed significantly in 11th grade, and attending college, where he met Big Pooh and 9th Wonder. Phonte talks about how he and 9th and Pooh were friends way before they were making music, giving up football, joining the school's drama program, starting a college rap group G.I.M.M.E. (God, I Murder Many Emcees), watching in awe as 9th made beats on Cool Edit Pro, and making records on records on records until they felt their song "The Finest" was about to hit. Phonte speaks on having a child right out of college and balancing his 9-5 at Blue Cross, Blue Shield with the freedom that his budding music career brought, moving forward as Little Brother, the power of the internet and specifically Okayplayer, touring California, taking meetings with Jive Records, ultimately signing with Atlantic Records, what it's like to turn in an album like The Minstrel Show, and how quickly their support system at the label fell apart. We get into the expectations, the environment, the fallout, the bounce back, and ultimately the dissolution of Little Brother, and how Phonte found himself in a place in 2011 where he was ready to create and release a solo album. Phonte talks Foreign Exchange, doing 80's covers, losing loved members of his family, getting married, producing music and TV, writing music and TV, and championing others, finally determining that he had a second solo record ready for public consumption in 2018, and the overwhelmingly positive reactions it's garnered. All that, plus stories about Kanye, Drake, Jeezy, Combat Jack, Oprah, Danny Glover, South of the Border, Petey Pablo, The Source, BET, The Breaks, Sesame Street, and so much more!

    Hosted on Acast. See acast.com/privacy for more information.

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    #175: Producer Che Pope Mar 12, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal, we stopped by to see legendary producer, thinker and collaborator Che Pope! Che spoke with us about growing up in Boston, attending school in Virginia as a finance major, meeting The Neptunes, Jay-Z and Puffy early on, and dropping out with one semester to go when his music caught the attention of Teddy Riley. Che talks about moving to NYC and taking a job at Sam Ash, where he'd link up with Wyclef and go on to help bring The Carnival to life, and how that turned into heavily collaborating with Lauryn Hill and James Poyser on The Miseducation of Lauryn Hill. We discuss why he took a job at Warner Bros. Records, how he ended up on the doorstep of famed film composer Hans Zimmer, and his experiences working in the studio alongside Dr. Dre for eight years. Oh yeah, and his work around the world with Kanye, joining G.O.O.D. Music to assist Big Sean, Pusha T, Teyana Taylor and Valee, who exactly should get credit for the soul sample sound, stories about Aaron Hall, 50 Cent, The Game, Scott Storch, Rick Rubin, K-Pop and so much more in this amazing episode!

    Hosted on Acast. See acast.com/privacy for more information.

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    #174: Director Nabil Elderkin Mar 05, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal, we found ourselves back on the West Coast, and welcomed into the house of dynamic photographer, music video visionary and feature film director Nabil Elderkin! Nabil talks about growing up in Port Macquarie, Australia, taking up photography after surfing and lifeguarding didn't prove fruitful, failing high school photography due to his pushing boundaries, and his father sending him to live with his mother in America. We discuss finishing high school in Chicago, photographing the local music scene, and landing on the sounds of an up-and-coming producer/rapper named Kanye West. Nabil speaks on buying KanyeWest.com and trading it to Roc-A-Fella Records for a chance to photograph Kanye, becoming Ye's trusted documentarian, working with Don C, Twista, Consequence, and Coodie & Chike, meeting will.i.am who asked him to direct a music video for the Black Eyed Peas, and transforming that into directing career, shooting Ye's Throw Some D's (Remix), John Legend's All of Me, Kendrick Lamar's DNA, G.O.O.D. Music's Mercy, and many more. And as Nabil finishes preparations for Gully, his first feature film which has been four years in the making, we get into meeting Nelson Mandela, documenting war-torn Rwanda, exhibiting at the UN, running around Kanye's stage shows, the energy of the Watch the Throne tour, attending John Legend and Chrissy Teigen's wedding, how Don Cheadle improvised on set, directing a Super Bowl commercial with Busta Rhymes, Missy Elliott, Peter Dinklage and Morgan Freeman, and much, much more!

    Hosted on Acast. See acast.com/privacy for more information.

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    #173: The Basketball-Playing Rapper Draft with Big Wos and Blk Tray Feb 27, 2018
    Show notes

    This week on A Waste of Time with ItsTheReal, we flew back to Los Angeles to recap NBA All-Star Weekend in our own way with our friends Big Wos and Blk Tray: by drafting, analyzing and debating each of our four teams of the best basketball-playing rappers. Tune in and let us know whose squad is the best!

    Hosted on Acast. See acast.com/privacy for more information.

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