99% Invisible - Roman Mars

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100 Objects #20: AA Sobriety Chip Oct 02, 2026

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Comedian, writer, and podcaster Jamie Loftus has always known about Alcoholics Anonymous. As a kid, she loved the album where her dad kept all his AA chips – that little piece of plastic that marks a day, a month, a year of sobriety. Now as an adult, Jamie has her own AA sobriety chip, and getting it made her wonder where it came from. What she found is that imbued in that little chip is a hidden history — from Prohibition to women’s suffrage — of America’s relationship to gender, religion, and morality.

A History of the United States in 100 Objects is a production of 99% Invisible and BBC Studios.

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Tootle of a Devilish Song Sep 29, 2026

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How a Swiss mountain call crossed the Atlantic and helped define the sound of country music.

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100 Objects #19: Western Electric 500 Series Sep 25, 2026

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This episode is sponsored by Claude. For problems worth solving, get started with Claude at Claude.ai.

The Western Electric 500 Series Telephone used to be everywhere. For over 50 years, it was the default telephone for homes, offices and literally anywhere else you might need a phone… but how did that happen? Why was this one phone so much better than everything that came before… or, in some ways, since? Former MythBuster Adam Savage joins Roman Mars to explore the history of the 500 Series Telephone and what we lost when we eventually decided to leave it behind.

A History of the United States in 100 Objects is a production of 99% Invisible and BBC Studios.

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The Rocky Statue Sep 22, 2026

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How a movie prop became one of Philadelphia’s most beloved monuments, and sparked a decades-long fight over where it belonged.

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100 Objects #18: Hair Relaxer Sep 18, 2026

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Somewhere between 85 to 95 percent of Black women in the United States have used a chemical hair relaxer at least once in their lifetime. It is a ubiquitous American product with a complicated legacy: it built Black wealth and opened economic doors, but also taught generations to see their hair as a problem to be solved. And now research is revealing a physical cost. Roman Mars and producer Priscilla Alabi explore how a single product became a mirror for all of America's contradictions.

A History of the United States in 100 Objects is a production of 99% Invisible and BBC Studios.

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Doves Type Sep 15, 2026

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A legendary typeface, a spectacular friendship breakup, and one extremely committed act of revenge.

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100 Objects #17: M43 Field Jacket Sep 11, 2026

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Articles of Interest host Avery Trufelman joins Roman to tell the incredible story of the American military’s jacket problem: How should the military outfit its soldiers to make them as safe and effective as possible? The answer was the M43 Field Jacket, which not only changed what it meant to be a soldier and look like a soldier, it changed what we all wear every day—in America, and around the world.

A History of the United States in 100 Objects is a production of 99% Invisible and BBC Studios.

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Kobuk the Destroyer Sep 08, 2026

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Every product has to be tested somehow, and sometimes that means finding increasingly creative ways to break it.

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100 Objects #16: Wheel of Fortune Dalmatian Sep 04, 2026

Show notes

This episode is sponsored by Claude. For problems worth solving, get started with Claude at Claude.ai.

If you watched Wheel of Fortune in the 1980s, you probably remember one prize more than all the others: the ceramic Dalmatian. For a brief moment, that prize—perhaps the ultimate useless object—became the mascot for one of America's most popular game shows, appearing on tens of millions of TV screens, night after night, all across the country. But…why?

Game show historian Adam Nedeff and ceramic Dalmatian owner Terry Eldrige join Roman Mars to tell the story of why audiences loved that dog, and what the fascinating history of game shows—and game show prizes—tells us about the changing definition of the American dream.

A History of the United States in 100 Objects is a production of 99% Invisible and BBC Studios.

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1-800-PODCAST Sep 01, 2026

Show notes

This week, two stories about the strange power of the 1-800 number.

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