Podcast Categories: Management & Marketing

AI-Driven Visibility. Real-World Impact.

Getting found, named and cited by AI search.

Running since 2009. Over 5 million downloads. The same question the whole time: what is actually working right now, and what only sounds like it is.

Matthew Bertram hosts. He owns and leads EWR Digital in Houston, so none of this is theory. It is what he is seeing in client work every week.

The shift is not that buyers use AI. It is that a model now decides which companies get mentioned at all, and most executives cannot see whether theirs is one of them. Ranking was something you could measure. Being named is not, yet, and that gap is where the risk sits.

Every week: operators, analysts and specialists who have run the thing they are talking about. What still works, what quietly stopped working, and what to do on Monday.

If you run a marketing team, run a company, or you are building your own name, this one is for you. Because if the models cannot find you, your buyers will not either.

The show explains it. EWR Digital does it. Get a free AI visibility audit at ewrdigital.com/ai-visibility-audit, or find more from Matthew at matthewbertram.com.

Jordan Zimmerman is Founder, Chairman and Architect of the Zimmerman Advertising empire, now the 14th largest advertising agency in the world with published billings in excess of $4 billion.

Jordan Zimmerman founded his company in 1984 working tirelessly, personifying an insane commitment to be the best. Jordan trademarked his own term, “Brandtailing®,” a maverick combination of long-term brand building and short-term sales boosting that delivers measurable results and this methodology became well known throughout the advertising industry and the hallmark of Jordan Zimmerman’s success.

USF Trustee Jordan Zimmerman
Jordan Zimmerman is known as “Advertising’s Bad Boy” and his list of winning clients is a “who’s who” of the retail world. His is the firm that is behind such great brands as A.C. Moore, ADT, Atlantis, AutoNation, Ashley Furniture, Boston Market, Carfax, CBS, Consolidated Credit, Dish Network, Dunkin Donuts, Extended Stay America, Firehouse Subs, five Below, The Florida Panthers, hhgregg, Kanes, Lane Bryant, Lennar, Logan’s Roadhouse, Lucky Brand, Michaels, Office Depot, Papa Johns, Party City, Pep Boys, Nissan, Saks Fifth Avenue, Tire Kingdom, Toys-R-Us, White Castle and many more. The list is long and impressive, and ever growing.

Alan Cheng of the Marketing Interrogation Podcast brings you marketing strategies, tips and tricks so you can be ahead of the competition. Alan shares his secrets and many years of experience on how to get clients, how to grow your professional service business and he interview experts regularly to take your business to the next level. Alan’s goal is to give you simple strategies that you can implement quickly into your business.