Audiology Mastery: How to Build Your Dream Practice

Latest Episodes:

From First-Time Patient to Lifelong Fan: How to Deliver Memorable Audiology Care | Valerie Cockerell Nov 19, 2024

Earning a patient’s trust can translate into a lifetime value of $50,000 to $60,000. By creating meaningful experiences, hearing care professionals can turn satisfied patients into loyal advocates, and there’s no one better than Valerie Cockerell to show you how. Drawing from her successful career at Disney, she teaches leaders and teams the art of delivering exceptional service. In this episode, Valerie talks to Kevin about how thoughtful onboarding, team alignment, and personalized touches can help you create memorable audiology care that turns patients into lifelong fans.

Valerie Cockerell is a French-American leadership consultant, author, keynote speaker, and Disney Institute veteran. She travels the world helping leaders and teams elevate performance, build strong cultures, and deliver exceptional service.

In this episode, Kevin and Valerie will discuss:

(00:00) Introduction

(00:52) From France to a Global Leadership Career

(05:02) How to Align Your Team with Your Mission

(11:29) Inspiring Your Team to See the Bigger Picture

(13:59) Small, Magical Changes That Can Transform Your Practice

(18:04) Real-World Examples of Exceptional Service

(22:12) The Power of Emotions in Business

(23:39) Onboarding New Hires: Creating a Great Experience

(29:43) Valerie’s “Manage Like a Mother” Approach to Leadership

(32:28) Growing Your Practice Through Feedback

(37:25) Why Leading by Example Matters

(43:09) Valerie’s Strategy for Personal Growth

(47:43) Connect with Valerie

Valerie Cockerell is a French-American leadership consultant, author, keynote speaker, and Disney Institute veteran, specializing in leadership, management, and customer service. She joined Disneyland Paris as a retail manager and worked her way up to Merchandise Brand Manager for both Epcot and the Disney Cruise Line. With extensive experience in retail and operations, Valerie now travels the world, helping leaders and teams elevate performance, build strong cultures, and deliver exceptional service. Her book, Manage Like a Mother, is available in English, Portuguese, and Chinese.

Connect with Valerie:

Valerie’s Email: valerie@cockerellconsulting.com

Valerie’s LinkedIn: https://www.linkedin.com/in/valerie-cockerell-02067956

Resources Mentioned:

Valerie’s Book, Manage Like a Mother: Leadership Lessons Drawn from the Wisdom of Mom: https://www.amazon.com/Manage-Like-Mother-Leadership-Lessons/dp/1636981291

The Simple Truths of Service: Inspired by Johnny the Bagger by Ken Blanchard, Barbara Glanz: https://www.amazon.com/Simple-Truths-Service-Inspired-Johnny/dp/1492630489

Motivation-based Interviewing: A Revolutionary Approach to Hiring the Best by Carol Quinn:https://www.amazon.com/Motivation-based-Interviewing-Revolutionary-Approach-Hiring/dp/1586445472

Mindset: The New Psychology of Success by Carol S. Dweck:

https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Win the Day: Daily Habits to Elevate Your Practice | James Whittaker Nov 12, 2024

Juggling the demands of a busy practice with a personal life can make it easy to lose sight of what truly matters. James Whittaker has been there, especially after his son’s health challenges forced him to reassess his priorities. Realizing he needed a change, he created his 'Win the Day' approach, a simple daily commitment to bring purpose and energy back into each day. In this episode, James offers practical advice to help practice owners find balance, elevate their practices, and avoid burnout while staying true to their purpose.

James Whittaker is a three-time bestselling author, award-winning entrepreneur, motivational speaker, and host of the Win the Day podcast. He specializes in helping ambitious yet frustrated individuals gain clarity on their goals and develop effective plans to achieve them.

In this episode, Kevin and James will discuss:

(00:00) Introduction to Audiology Mastery

(00:17) Meet James Winokur

(00:47) James' Journey from Finance to Entrepreneurship

(02:39) The Win the Day Philosophy

(02:54) Implementing the Win Model

(05:16) Finding Your Purpose and Core Values

(11:01) Building a Winning Environment and Routine

(15:28) Embracing Stress and Adversity

(18:18) Overcoming Initial Business Challenges

(20:51) Commitment to the Podcast

(21:34) Evolution of 'Win the Day'

(22:29) Finding and Retaining the Best People

(24:46) Building Strong Client Relationships

(29:31) Effective Marketing Strategies

(32:48) Investing in Personal Growth

(34:59) Starting and Growing a Podcast

(37:40) Conclusion and Contact Information

James Whittaker is a three-time bestselling author, award-winning entrepreneur, motivational speaker, and host of the Win the Day podcast, which has over 70 million views. He is an author with The Napoleon Hill Foundation, a speaker for Success Magazine, and the Executive Producer of the multimillion-dollar film, Think and Grow Rich. James specializes in helping ambitious yet frustrated individuals gain clarity on their goals and develop effective plans to achieve them. His mission is to inspire others to adopt the ‘Win the Day’ mentality, empowering them to create meaningful change in their lives and inspire those around them.

Connect with James:

James’ Website: https://jameswhitt.com/

James’ YouTube: https://www.youtube.com/@JamesWhittaker1

Resources Mentioned:

James’ Movie, Think and Grow Rich: The Legacy: https://www.imdb.com/title/tt5278386/

James’ Book, Think and Grow Rich The Legacy: How the World's Leading Entrepreneurs, Thought Leaders, & Cultural Icons Achieve Success: https://www.amazon.com/Think-Grow-Rich-Legacy-Entrepreneurs

Mindset: The New Psychology of Success by Carol S. Dweck: https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck

Day One App: https://dayoneapp.com/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Command Any Stage: Public Speaking Secrets to Boost Practice Growth | Corey Poirier Nov 05, 2024

Struggling to stand out and build trust in a crowded market can feel overwhelming. But with the power of public speaking, audiologists can reach more patients and build a reputation as the go-to choice for hearing care. Corey Poirier once faced dead silence on stage twice in a row, but today he’s a TEDx veteran and a sought-after speaker. In this episode, Corey shares the hard-won lessons he’s learned about using public speaking to grow your practice, connect with patients on a deeper level, and become the trusted expert in your community.

Corey Poirier is a TEDx speaker, a bestselling author, and the founder of bLU Talks. He hosts the ‘Conversations with PASSION’ radio show and is one of the few leaders to be featured twice on Entrepreneurs on Fire.

In this episode, Kevin and Corey will discuss:

(00:00) Introduction

(01:48) From small-town beginnings to big-stage success

(03:37) Getting tricked into stand-up comedy

(07:56) Discovering the business of public speaking

(12:35) Leveraging speaking to grow your brand

(17:14) First-time entrepreneur hurdles

(24:11) Hiring with precision

(25:50) Empowering your team to excel

(30:31) Helping your audiology team find the right role

(31:32) How Corey invests in himself and his team

(35:36) The books Corey and Kevin recommend

Corey Poirier is a TEDx speaker, a bestselling author, and the founder of bLU Talks. He has shared stages with leaders like Deepak Chopra and Stephen MR Covey. Host of the top-rated ‘Conversations with PASSION’ radio show and Get Paid To Speak, Corey’s impact extends across major networks like CBS, CTV, NBC, and ABC. He's the founder of The Speaking Program and is one of the few leaders to be featured twice on Entrepreneurs on Fire. A columnist with Entrepreneur and Forbes, he has also interviewed over 4,000 of the world’s top leaders.

Connect with Corey:

Corey’s Website: https://thatspeakerguy.com/

Corey’s LinkedIn: https://www.linkedin.com/in/speakercoreypoirier/

Resources Mentioned:

How to Win Friends and Influence People by Dale Carnegie: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034

Think and Grow Rich byNapoleon Hill: https://www.amazon.com/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331

The Compound Effect by Darren Hardy: https://www.amazon.com/Compound-Effect-Darren-Hardy/dp/159315724X

How to Change by Katy Milkman: https://www.amazon.com/How-Change-Science-Getting-Where/dp/059308375X

Outwitting the Devil by Napoleon Hill: https://www.amazon.com/Outwitting-Devil-Secret-Freedom-Success/dp/1454900679

The Four Agreements by Don Miguel Ruiz: https://www.amazon.com/Four-Agreements-Practical-Personal-Freedom/dp/1878424319

The Presentation Secrets of Steve Jobs by Carmine Gallo: https://www.amazon.com/Presentation-Secrets-Steve-Jobs-Insanely/dp/0071636080

You Can Work Your Own Miracles by Napoleon Hill: https://www.amazon.com/Work-Your-Miracles-Fawcett-Book/dp/0449911772

Buy Back Your Time by Dan Martell: https://www.amazon.com/Buy-Back-Your-Time-Unstuck-ebook/dp/B09Y55GLXJ

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

How to Become the Leader Your Practice Needs to Thrive | Kenneth Vogt Oct 29, 2024

Audiologists may excel clinically, but to build a thriving practice, they need to be intentional about developing leadership and business skills. Veteran entrepreneur and business coach Kenneth Vogt has seen it all, having worked in entrepreneurial enterprises both large and small. So, he understands how it feels to be overwhelmed by the pressures of running a practice. In this episode, Kenneth shares the key leadership strategies that every practice owner needs to know to build a thriving, sustainable practice.

Kenneth Vogt is the founder of Vera Claritas, where he empowers business owners to step into their roles as confident, capable leaders. He helps leaders identify blind spots, tackle tough challenges, and take their businesses to new levels of success with clarity and purpose.

In this episode, Kevin and Kenneth will discuss:

[00:00:00] - Introduction

[00:49:50] - Kenneth's entrepreneurial journey

[00:03:22] - Why everyone needs a coach

[00:07:48] - Humility can fuel your success

[00:08:32] - The post-COVID workplace

[00:11:06] - Is remote work a blessing or a curse?

[00:12:18] - Finding and keeping the best talent

[00:20:47] - Building trust with marketing

[00:23:11] - Collaboration is the future

[00:25:27] - Investing in personal growth

Kenneth Vogt is a seasoned entrepreneur with over 40 years of experience building, scaling, and leading businesses across different industries. As the founder of Vera Claritas, an executive coaching firm, he’s passionate about helping business owners sharpen their leadership skills and find clarity in running their operations. Throughout his career, he has successfully navigated both business failures and successes. As a result, he has developed a deep understanding of what it takes to lead with strategy and humility. Known for his hands-on coaching style, he’s trusted by entrepreneurs and executives to uncover blind spots, tackle challenges, and take their businesses to new heights.

Connect with Kenneth:

Kenneth’s Website: https://www.veraclaritas.com/

Kenneth’s LinkedIn: https://www.linkedin.com/in/kennethvogt1/

Resources Mentioned:

Servant Leadership: A Journey into the Nature of Legitimate Power and Greatness by Robert K. Greenleaf: https://www.amazon.com/Servant-Leadership-Legitimate-Greatness-Anniversary/dp/0809105543

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

The Secret to Elevating Your Team and Practice | Robert Glazer Oct 22, 2024

If you’re struggling to build your dream team, you might have a core values problem. Clearly defining and aligning your core values with your audiology practice is key for both success and personal fulfillment. But it’s not always easy to do. That’s where seasoned entrepreneur and leadership coach, Robert Glazer, comes in. In this episode, Robert shares his framework for building capacity, offering practical advice for practice owners who want to lead with clarity, attract the right talent, and create a strong, values-driven team culture.

Robert Glazer is an entrepreneur, bestselling author, award-winning executive, and keynote speaker. He is the founder and chairman of the board at Acceleration Partners, a leading global marketing agency. He also hosts the top podcast Elevate and writes the inspirational Friday Forward newsletter.

In this episode, Kevin and Robert will discuss:

[00:00:00] - Introduction

[00:02:20] - Boosting performance with capacity building

[00:04:48] - Why you need to be clear on your core values

[00:08:53] - Elevating your team

[00:10:38] - Fostering trust and open communication

[00:14:36] - How to find and keep the best talent

[00:16:59] - Creating a team that owns their success

[00:20:11] - The three pillars of building a successful practice

[00:23:48] - Smart marketing that educates and attracts

[00:27:06] - Using AI to save time and elevate patient care

[00:29:42] - How to invest in yourself and grow

[00:34:03] - Robert's New Book, Rethinking Two Weeks Notice

Robert Glazer is the founder and chairman of the board at Acceleration Partners, a leading global marketing agency. He is an entrepreneur, award-winning executive, and keynote speaker who is passionate about helping individuals and organizations elevate their performance. He is also a bestselling author of several books, including Elevate and his latest, Rethinking Two Weeks Notice. He also hosts the popular podcast Elevate and writes the inspirational newsletter Friday Forward. He has been featured in top publications like Harvard Business Review, Forbes, and Inc.

Connect with Robert:

Robert’s Website: https://robertglazer.com/

Robert’s LinkedIn: https://www.linkedin.com/in/glazer/

Resources Mentioned:

Robert’s new book, Rethinking Two Weeks Notice: https://robertglazer.com/two-weeks/

Robert’s book, Elevate Your Team: Empower Your Team to Reach Their Full Potential and Build a Business That Builds Leaders: https://www.amazon.com/Elevate-Your-Team-Ignite-Reads/dp/1728238781

Robert’s newsletter, Friday Forward: https://www.robertglazer.com/friday-forward/

Selling With Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud by Lisa McLeod: https://www.amazon.com/Selling-Noble-Purpose-Drive-Revenue/dp/1118408098

How to Change: The Science of Getting from Where You Are to Where You Want to Be by Katy Milkman: https://www.amazon.com/How-Change-Science-Getting-Where/dp/059308375X

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Why AI is Your Super Assistant, Not a Replacement | James Altucher Oct 15, 2024

Many hearing care professionals find themselves drowning in paperwork. Even though AI can help lighten the load, many practitioners are still reluctant to embrace the technology. James Altucher, who once helped develop an AI program to beat a chess grandmaster, has a deep understanding of healthcare AI. In this episode, James and Kevin discuss the enormous potential of AI in healthcare, highlighting how it can reduce burnout, improve practice efficiency, and help healthcare professionals deliver maximum value to their patients.

James Altucher is an author, venture capitalist, investor, and expert in emerging technologies like crypto and AI. He has written over 20 books and hosts The James Altucher Show, a popular business podcast.

In this episode, Kevin and James will discuss:

[00:00:00] Introduction

[00:01:24] Building a Web Empire in the Early Internet Days

[00:02:35] Losing Everything and Starting Over

[00:06:14] The ‘10 Ideas a Day’ Habit That Changed His Life

[00:10:25] AI and the Chess Grandmaster

[00:13:21] Understanding the Pessimism Around AI

[00:16:44] AI as a Doctor’s Super Assistant

[00:20:11] How AI Changed Kevin’s Life

[00:26:01] Reducing Burnout with AI

[00:27:30] AI Won’t Destroy the World

James Altucher is a bestselling author, investor, venture capitalist, and expert in emerging technologies like crypto and AI. He hosts The James Altucher Show, a popular business podcast where he interviews the world's leading peak performers. James has founded 20 businesses, 17 of which have failed, but continues to actively advise or invest in more than 30 companies across sectors such as technology, energy, healthcare, and biotech. He has also authored over 20 books. His writing has been featured in The Financial Times, Forbes, The Wall Street Journal, TechCrunch, and The Huffington Post.

Connect with James:

James’s Website: https://jamesaltucher.com/

James’s LinkedIn: https://www.linkedin.com/in/jamesaltucher/

Resources Mentioned:

Made to Stick: Why Some Ideas Survive and Others Die by Chip Heath and Dan Heath: https://www.amazon.com/Made-Stick-Ideas-Survive-Others/dp/1400064287

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Podcasting: The Content Multiplier to Grow Your Brand and Practice | Scott D. Clary Oct 08, 2024

The thought of consistently creating content can feel overwhelming when you’re running a busy practice. But what if you had a simple system that made content creation easy and effective? Even while managing other commitments, Scott D. Clary started growing his personal brand and publishing a podcast to create a lifelong asset. With a strategic approach, he has now built a highly successful brand across various platforms. In this episode, Scott shares simple, scalable strategies to build your brand no matter how busy you are.

Scott D. Clary is an entrepreneur, investor, author, and host of the Success Story podcast. Over the course of his career, he has led sales and marketing teams in several organizations, where he played key roles in company growth and acquisition.

In this episode, Kevin and Scott will discuss:

- Why you need a strong personal brand

- How podcasting helps grow your practice and brand

- The power of repurposing long-form content

- How podcasting can generate leads and build trust

- Creating content that addresses customer pain points

- Managing top talent in today’s workplace

- Tools for effectively repurposing content

- Leveraging media as a scalable business tool

- Why practice owners must stay visible

- Reverse engineering success

- And other topics…

Scott D. Clary is an entrepreneur, investor, podcast host, and author. His podcast, Success Story, is a number one entrepreneurship and top 10 business show. He is also a sales and marketing expert who has built multiple startups and worked with Fortune 500 companies. Through his weekly business newsletter, he shares valuable insights from his experience throughout his career with more than 320,000 subscribers. As an advisory board member, Scott also supports and mentors early-stage and mid-stage high-growth ventures. His work has been featured in several publications, including Forbes and The Wall Street Journal.

Connect with Scott:

Scott’s Website: https://www.scottdclary.com

Scott’s LinkedIn: https://www.linkedin.com/in/scottdclary

Resources Mentioned:

Scott’s Podcast, Success Story: https://www.successstorypodcast.com/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Grow Your Practice with a TEDx Talk | Ashley Stahl Oct 01, 2024

What if a TEDx talk is the breakthrough you need? A well-delivered talk can significantly increase visibility, create deeper connections, and position you as a trusted expert. This could be a game-changer in a field like audiology, where patients are often reluctant to acknowledge their hearing loss or consider hearing aids. Ashley Stahl’s own TEDx talk brought in 80% of the leads for her career coaching practice. Having experienced the power of public speaking, she now helps clients leverage TEDx talks to build authority and attract more business. In this episode, she reveals the steps to creating a compelling talk and shares tips for leveraging your story to grow your practice.

Ashley Stahl is an international bestselling author, career coach, and TEDx speaker with over 10 million views on her talks. As the founder of Wise Whisper Agency, she empowers professionals to build strong personal brands.

In this episode, Kevin and Ashley will discuss:

[00:00:00] Introduction

[00:00:18] Meet Ashley Stahl: Entrepreneur and Author

[00:02:28] From the Pentagon to TEDx Stardom

[00:04:33] The TEDx Talk That Generated 80% of Her Leads

[00:05:29] Core Values Over Passion

[00:07:52] The Impact of TEDx on Your Brand

[00:14:05] Why TEDx Beats TV for engagement

[00:17:23] Self-Promotion and TEDx Guidelines

[00:18:00] Setting Boundaries in Business

[00:25:15] Handling Difficult Patients

[00:26:43] Hiring and Retaining Top Talent

[00:30:55] Customer Service Strategies

[00:36:56] Personal and Professional Development

[00:38:13] Conclusion and Contact Information

Ashley Stahl is a bestselling author, TEDx coach, and speaker with over 10 million views on her TEDx talks. Her first TEDx talk, Three Questions to Unlock Your Authentic Career, launched her into the spotlight, growing her coaching business exponentially. Her podcast, You Turn, is ranked among the top 100 mental health shows in the US, and her work has been featured in outlets like Forbes and The Wall Street Journal. Ashley's book, You Turn, has empowered countless professionals to find career clarity. She is also the founder of Wise Whisper Agency, where she helps individuals land TEDx talks and build their personal brands.

Connect with Ashley:

Ashley’s LinkedIn: https://www.linkedin.com/in/ashleystahl/

Ashley’s Twitter: https://x.com/ashleystahl

Resources Mentioned:

Get $1,000 off your TEDx talk strategy session: https://wisewhisperagency.com/speak

The Artist's Way by Julia Cameron: https://www.amazon.com/Artists-Way-25th-Anniversary/dp/0143129252

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Turn One Visit into Lifelong Loyalty with Ryan Serhant’s Branding Tips Sep 24, 2024

Patients don’t choose your practice just for the technology or treatments. They choose it for how you make them feel, and the impact on their life, confidence, and relationships. But how do you build that lasting connection that keeps them coming back? "The most influential broker in the world with the most exposure," Ryan Serhant, has the answers. He doesn’t just sell homes, he sells the stories and emotions behind them. In this episode, Ryan reveals branding and relationship-building strategies to help you stand out in a crowded market.

Ryan Serhant is a real estate broker, TV star, and founder of SERHANT, a brokerage known for innovative marketing. He is the bestselling author of Sell It Like Serhant, Big Money Energy, and Brand It Like Serhant.

In this episode, Kevin and Ryan will discuss:

- The power of branding

- How to grab and keep attention

- Building strong relationships for practice success

- Why follow-up is key to keeping patients loyal

- Using storytelling to connect with patients

- Regular communication for building trust

- Growing your patient base through social media

- Breaking through the noise to attract new patients

- Building lasting patient relationships

- Why follow-up, follow-through, and follow-back matter

- Personalized communication for happier patients

- Strategies for turning inquiries into scheduled appointments

- And other topics…

Ryan Serhant is a real estate broker, producer, and star of Bravo’s Million Dollar Listing New York and Sell It Like Serhant. He is the founder and CEO of SERHANT, a real estate brokerage known for its award-winning marketing campaigns. Named "the most influential broker in the world," He is the star of Owning Manhattan on Netflix and the bestselling author of Sell It Like Serhant, Big Money Energy, and Brand It Like Serhant. Ryan frequently contributes to Forbes and is featured in The New York Times and The Wall Street Journal.

Connect with Ryan:

Ryan’s Website: https://ryanserhant.com/

Ryan’s LinkedIn: https://www.linkedin.com/in/ryanserhant/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Dr. John Gray: Nail Patient Engagement with the Science of Communication Sep 17, 2024

Conversations with patients can get tricky. But with the right approach, even the toughest discussions become easier. Puzzled by the disconnect between how men and women communicate, Dr. John Gray decided to dig deeper. He discovered the underlying emotional and biological drivers of communication and built a framework that has helped millions improve relationships in their personal and professional lives. In this episode, John offers practical techniques to build stronger connections and tailor your conversations for better engagement with patients and team members.

Dr. John Gray is best known for his groundbreaking book, Men Are from Mars, Women Are from Venus, a bestseller that changed how men and women communicate. He has written over 20 books and regularly shares practical advice on relationships, stress management, and emotional well-being.

In this episode, Kevin and John will discuss:

- Why men and women communicate so differently

- How hormones affect stress and behavior

- Natural ways to boost energy

- The link between belly fat and hormone health

- How hormone balance impacts success in life and work

- Why stress hits men and women differently

- Communication tips to strengthen patient relationships

- Simple strategies to reduce conflict

- The impact of modern work life on hormone levels

- Personalized communication for better patient outcomes

- The power of active listening in patient care

- And other topics…

Dr. John Gray is a globally recognized relationship expert and author of Men Are from Mars, Women Are from Venus, which has sold over 50 million copies worldwide. With a career spanning over three decades, he has written over 20 books on communication and relationships, including his most recent, Beyond Mars and Venus. He holds a doctorate in psychology and human sexuality and has conducted seminars worldwide. John has been a frequent guest on Oprah, The Dr. Oz Show, and Good Morning America, and has been profiled in Time and USA Today.

Connect with John:

John’s Website: https://www.marsvenus.com/

John’s LinkedIn: https://www.linkedin.com/in/marsvenus/

Resources Mentioned:

John’s Books:

Beyond Mars and Venus: Relationship Skills for Today's Complex World: https://www.amazon.com/Beyond-Mars-Venus-Relationship-Today%C2%92s/dp/1942952295

Men Are from Mars, Women Are from Venus: The Classic Guide to Understanding the Opposite Sex: https://www.amazon.com/Men-Mars-Women-Venus-Understanding/dp/0060574216

Get 50% off John’s Relationship Seminar: https://www.eventbrite.com/e/mars-venus-relationship-weekend-for-singles-couples-2-12-days-tickets-980727260637

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Accelerate Practice Growth: Unlock Your Zone of Genius with Mike Zeller Sep 10, 2024

Are you feeling burnt out, yet still struggling to run your practice efficiently? You might not be aligning with your “Zone of Genius” because you’re focusing on the wrong tasks. Having mentored over 200 high-level entrepreneurs around the world, Mike Zeller understands the common genius blockers and self-sabotaging habits that prevent entrepreneurs from reaching their full potential. In this episode, he shares practical strategies for overcoming barriers to productivity and identifying your unique strengths to build a thriving practice.

Mike Zeller is a successful author, YouTuber, and business architect who helps professionals find their zone of genius. He has mentored over 200 high-level entrepreneurs worldwide, driving tens of millions in additional revenue for his clients.

In this episode, Kevin and Mike will discuss:

- Mike’s formula for creating personalized pathways to success

- Common genius blockers that sabotage dreams

- How to align with your strengths to achieve more

- Why you must avoid procrastination and perfectionism

- Failure as a tool for growth

- The art of block scheduling for peak productivity

- How to cut through distractions and find the flow state

- Mike’s best tips for recruiting and retaining top talent

- The job description that attracts the best candidates

- Developing A-players with personalized growth plans

- The challenge of staying focused in a noisy world

- Evolving your identity to unlock greater success

- And other topics…

Mike Zeller is a business architect and entrepreneur mentor who has founded or partnered in over 20 ventures. His businesses have generated over $300 million in sales and he has mentored over 200 high-level entrepreneurs worldwide. He specializes in helping high achievers discover their "Zone of Genius," enabling them to align their purpose with their business goals. He trained under industry giants like Tony Robbins and Jay Abraham and is the author of The Genius Within, where he shares strategies for unlocking your unique talents and achieving success in your “Zone of Genius.”

Connect with Mike:

Mike’s Website: https://mikezeller.com/

Mike’s LinkedIn: https://www.linkedin.com/in/mike-zeller-2995b11/

Resources Mentioned:

Get a free copy of Mike’s book, The Genius Within: https://www.geniuswithinbook.com/gw-book-v1

Grit: The Power of Passion and Perseverance by Angela Duckworth: https://www.amazon.com/Grit-Passion-Perseverance-Angela-Duckworth/dp/1501111108

The Big Leap: Conquer Your Hidden Fear and Take Life to the Next Level by Gay Hendricks: https://www.amazon.com/Big-Leap-Conquer-Hidden-Level/dp/0061735361

Slow Productivity: The Lost Art of Accomplishment Without Burnout by Cal Newport: https://www.amazon.com/Slow-Productivity-Accomplishment-Without-Burnout/dp/0593544854

The Ultimate Sales Machine: Turbocharge Your Business with Relentless Focus on 12 Key Strategies by Chet Holmes: https://www.amazon.com/Ultimate-Sales-Machine-Turbocharge-Relentless/dp/1591842158

The Art of Impossible: A Peak Performance Primer by Steven Kotler: https://www.amazon.com/Art-Impossible-Peak-Performance-Primer/dp/0062977539

The Mountain Is You: Transforming Self-Sabotage Into Self-Mastery by Brianna Wiest: https://www.amazon.com/Mountain-You-Transforming-Self-Sabotage-Self-Mastery/dp/1949759229

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

AI and Preventive Care: The Shift to Value-Based Care Sep 03, 2024

What if value-based care is the future of healthcare? This would mean a shift towards preventing illness rather than solely treating symptoms. Kira Radinsky, a pioneer in AI-driven healthcare, develops innovations that enable healthcare providers to predict patient risks and intervene early. In this episode, Kira reveals how predictive analytics can empower practice owners to personalize care, drive better patient outcomes, and achieve greater efficiency in their operations.

Kira Radinsky is a visionary in AI-driven healthcare solutions. She is the CEO and co-founder of Diagnostic Robotics, which uses AI to enhance healthcare efficiency. In 2015, Forbes named her to its 30 Under 30 list in Enterprise Tech.

In this episode, Kevin and Kira will discuss:

- Kira’s journey from tech to healthcare

- How AI is transforming healthcare predictions

- Reducing ER wait times with AI

- Shifting from treatment to prevention in healthcare

- The impact of value-based care on patient outcomes

- Kira’s strategies for effective team building and leadership

- The importance of adaptability and resilience in business

- Lessons learned from scaling her company

- Overcoming barriers to AI adoption in healthcare

- How predictive care could shape audiology’s future

- And other topics…

Kira Radinsky is the CEO and co-founder of Diagnostic Robotics, where she leads the development of AI-driven solutions that are transforming healthcare. She is a prominent Israeli computer scientist and entrepreneur known for her pioneering work in predictive analytics. She gained recognition for developing algorithms that predicted significant events, such as the 2012 cholera outbreak in Cuba. She has been recognized globally for her work in predictive analytics, including being named one of MIT Technology Review's 35 Innovators Under 35. She also serves as a visiting professor at the Technion, focusing on predictive data mining in medicine.

Connect with Kira:

Kira’s LinkedIn: https://www.linkedin.com/in/kira-radinsky/

Resources Mentioned:

Diagnostic Robotics Website: https://www.diagnosticrobotics.com

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Build Authentic Patient Relationships and Grow Your Practice with Zero Marketing Budget | Ted Rubin Aug 27, 2024

Many audiologists struggle to create meaningful connections, often leaving patients feeling like just another number in a busy schedule. Having experienced impersonal care, Ted Rubin found it refreshing when his new doctor took the time to listen, making him feel truly valued. This reinforced his Return on Relationship (ROR) concept, underscoring the value of nurturing long-term relationships. In this episode, Ted offers strategies for audiologists to effectively engage with patients on social media and enhance patient satisfaction and loyalty through stellar personalized care.

Ted Rubin is a leading social marketing strategist, author, and speaker. He is known for his enthusiastic approach to social media and his mantra "Return on Relationship" (ROR).

In this episode, Kevin and Ted will discuss:

- Why ROR beats ROI every time

- The art of authentic patient connections

- How to transform the patient experience

- Social media tips for practice growth

- Digital marketing trends for audiologists

- Relationship-driven marketing that actually works

- How Ted built a brand on zero budget

- Why passion trumps experience in hiring

- How posting real content creates trust

- How to humanize your practice with social media

- And other topics…

Ted Rubin is a prominent social marketing strategist, international keynote speaker, and business advisor. He is known for coining the term "Return on Relationship" (ROR), a principle he sees as crucial for fostering a highly engaged community and loyal customer base. Ted has worked with major brands such as e.l.f. Cosmetics, where he significantly grew their social media presence and customer engagement. He has authored several books, including Return on Relationship, How To Look People in the Eye Digitally, and The Age of Influence. Ted is highly regarded for his enthusiastic, energetic, and personal approach to building meaningful connections both online and offline.

Connect with Ted:

Ted’s Website: https://tedrubin.com/

Ted’s LinkedIn: https://www.linkedin.com/in/tedrubin/

Resources Mentioned:

Ted’s Books:

Return on Relationship: Relationships Are the New Currency: Honor Them, Invest in Them, and Start Measuring Your ROR: https://www.amazon.com/Return-Relationship-Kathryn-Rose/dp/1622958209

How to Look People in the Eye Digitally: https://www.amazon.com/How-Look-People-Eye-Digitally/dp/197687503X

Permission Marketing: Turning Strangers into Friends and Friends into Customers by Seth Godin: https://www.amazon.com/Permission-Marketing-Turning-Strangers-Customers/dp/0684856360

How to Win Friends & Influence People by Dale Carnegie: https://www.amazon.com/How-Win-Friends-Influence-People/dp/0671027034

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

RE/MAX Co-Founder, Dave Liniger: Leadership Principles for Huge Practice Success Aug 20, 2024

The demands of running an audiology practice can bury your original purpose. But for Dave Liniger, losing sight of his ‘why’ was not an option. Laser-focused on his mission to revolutionize the real estate industry, he overcame significant setbacks and achieved remarkable success. In this episode, Dave shares his powerful journey of resilience, highlighting the leadership principles and mindset shifts necessary for huge success.

Dave Liniger is the co-founder of RE/MAX, a real estate empire that spans over 115 countries with more than 142,000 sales agents. He is also a decorated Air Force veteran and serial entrepreneur.

In this episode, Kevin and Dave will discuss:

- Dave's journey from a farm boy to co-founding RE/MAX

- Military discipline as the bedrock of his business success

- The importance of finding your 'why' in business

- Goal setting for sustained growth

- Strategies for hiring right and defining clear roles

- Turning personal setbacks into comebacks

- Leadership lessons from Dave’s book, The Perfect 10

- Universal leadership principles for any practice

- The role of continuous learning and self-improvement

- The significance of teamwork and trusting your team

- And other topics…

Dave Liniger is a legendary figure in the real estate industry, renowned for co-founding RE/MAX with his wife, Gail. He revolutionized the real estate business by introducing a model that significantly increased agent commissions. RE/MAX has now expanded into a real estate empire that spans over 115 countries with more than 142,000 sales agents. Dave is also a decorated Air Force veteran, serial entrepreneur, philanthropist, adventurer, and a passionate advocate for perseverance and leadership. He is the bestselling author of The Perfect 10 and the host of the Ambition and Grit podcast. After retiring as CEO in 2018, Dave continues to serve as Chairman of the Board at RE/MAX Holdings.

Connect with Dave:

Dave’s Website: https://daveliniger.com/

Dave’s LinkedIn: https://www.linkedin.com/in/dave-liniger/

Resources Mentioned:

Dave’s Book, The Perfect 10: 10 Leadership Principles to Achieve True Independence, Extreme Wealth, and Huge Success: https://www.amazon.com/Perfect-10-Leadership-Principles-Independence/dp/1637631839

Think and Grow Rich by Napoleon Hill: https://www.amazon.com/Think-Grow-Rich-Landmark-Bestseller/dp/1585424331

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Live Pain-Free with These Mobility Tips for Busy Audiologists | Kelly and Juliet Starrett Aug 13, 2024

Sitting for most of the day during patient consultations, hearing tests, or administrative work can lead to increased pain and a lower quality of life for audiologists. Understanding the struggle of balancing personal health with a busy schedule, Kelly and Juliet Starrett have developed easy mobility exercises to integrate into daily routines. In this episode, they reveal effective ways to enhance mobility, alleviate pain, and prioritize health even with a hectic audiology practice.

In this episode, Kevin, Kelly, and Juliet will discuss:

- What mobility means for your health

- The benefits of greater mobility for practice owners

- How mobility transforms your mindset and well-being

- Why you need to sit on the ground for 30 minutes a day

- Practical tips to integrate movement into your workday

- Balancing a demanding career with personal wellness

- Why you should obsess over cultural fit when hiring

- Simple tips for handling stress better

- Simple tests to assess and improve your mobility

- Realistic health strategies for busy audiologists

- And other topics…

Kelly Starrett is a physical therapist, author, speaker, and co-founder of The Ready State, a leading resource for mobility training and musculoskeletal self-care. He co-authored the New York Times bestsellers Becoming a Supple Leopard and Built to Move. Kelly has consulted with numerous professional athletes and teams across the NFL, NBA, NHL, and MLB, as well as elite military units. His work has been featured in major media outlets, including 60 Minutes Sports. He also co-founded StandUp Kids, a nonprofit promoting standing desks in schools.

Juliet Starrett is an entrepreneur, attorney, bestselling author, and podcaster. She co-founded San Francisco CrossFit, one of the first 50 CrossFit affiliates. Juliet is also the co-founder of The Ready State and the nonprofit Stand Up Kids. An accomplished athlete, she is a former world champion whitewater paddler, having won three world championships and five national titles.

Connect with Kelly and Juliet Starrett:

Kelly’s Instagram: https://www.instagram.com/thereadystate/

Kelly’s LinkedIn: https://www.linkedin.com/in/kelly-starrett-86386a1/

Juliet’s Instagram: https://www.instagram.com/julietstarrett/

Juliet’s LinkedIn: https://www.linkedin.com/in/juliet-starrett-a8882142/

Resources Mentioned:

The Ready State: https://thereadystate.com/

Built to Move: The Ten Essential Habits to Help You Move Freely and Live Fully by Kelly Starrett and Juliet Starrett: https://www.amazon.com/Built-Move-Essential-Habits-Freely/dp/0593534808

Becoming a Supple Leopard: The Ultimate Guide to Resolving Pain, Preventing Injury, and Optimizing Athletic Performance by Kelly Starrett: https://www.amazon.com/Becoming-Supple-Leopard-2nd-Performance/dp/1628600837

Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear: https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299

How to Change: The Science of Getting from Where You Are to Where You Want to Be by Katie Milkman: https://www.amazon.com/How-Change-Science-Getting-Where/dp/059308375X

Death by Meeting: A Leadership Fable...About Solving the Most Painful Problem in Business by Patrick Lencioni: https://www.amazon.com/Death-Meeting-Leadership-Solving-Business/dp/0787968056

Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink: https://www.amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250067057

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Unlock Patient Engagement and Practice Growth with Gamification | Health Tech CEO, Vishal Gondal Aug 06, 2024

Struggling to meet your health goals with a busy practice? Vishal Gondal faced a similar challenge, weighing nearly 250 pounds and becoming pre-diabetic while building his company. But he turned his health around and became a marathon runner with the guidance of a remote coach. His experience revealed the power of gamification principles like rewards, goals, and interactive engagement for transforming health outcomes. In this episode, Vishal shares how these principles can help audiologists boost patient engagement, understand behavior, build motivated teams, and create a strong company culture.

Vishal Gondal is the founder and CEO of GOQii, a pioneering fitness technology company. He previously founded and sold the game development company Indiagames to Disney, and has since focused on leveraging gamification and technology to promote health and wellness.

In this episode, Kevin and Vishal will discuss:

- Vishal’s journey from gaming to health tech

- His non-traditional approach to hiring

- The power of gamification in healthcare

- The importance of vision for leadership

- How to position hearing aids for business sustainability

- Strategies for attracting and retaining top talent

- How to create an authentic workplace culture

- The importance of understanding customer personas

- The role of motivation in patient compliance

- Enhancing patient satisfaction through gamification

- And other topics…

Vishal Gondal is an Indian entrepreneur and angel investor, often referred to as the "Father of the Indian Gaming Industry." He founded Indiagames in 1999 and sold it to Disney in 2012, later serving as Managing Director of Digital at Disney UTV. In 2014, he launched GOQii, a fitness tech company integrating wearable devices with personalized coaching. Vishal also co-founded nCore Games, creator of the popular FAU-G game. He was named among the top 50 executives in mobile content by Mobile Entertainment and received the 2019 Entrepreneur of the Year award from Entrepreneur. Beyond business, he is an avid fitness enthusiast participating in marathons and adventure sports.

Connect with Vishal:

Vishal's LinkedIn: https://www.linkedin.com/in/vishalgondal/

Vishal's Twitter: https://x.com/vishalgondal

Resources Mentioned:

GOQii: https://www.goqii.com

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Howard Behar, Former Starbucks President: Unlock Your Practice’s Potential With Values-Driven Leadership Jul 30, 2024

To create a motivated and growth-oriented workplace, audiology practice owners must align team members with their core values and mission. Howard Behar exemplified this at Starbucks, where his values-driven leadership led to global expansion. In this episode, Howard shares leadership principles and strategies for audiology practice owners, highlighting the importance of hiring the right people and fostering a culture of servant leadership.

Howard Behar is a speaker, advisor, mentor, and bestselling author of It’s Not About the Coffee. Under his leadership as president of Starbucks International, the brand expanded from 28 stores to over 15,000 locations across five continents.

In this episode, Kevin and Howard will discuss:

- The motivation behind Howard's book

- The necessity of being a servant leader

- The importance of core values for navigating stressful times

- Empowering employees through responsibilities

- Howard’s six P's of a fulfilling life

- Servant leadership principles for practice owners

- The influence of core values on hiring and team development

- Practical steps for defining core values

- And other topics…

Howard Behar is a speaker, advisor, mentor, and former president of Starbucks Coffee International. He joined Starbucks in 1989 when the company had just begun to venture outside the Northwest region. During his tenure as president, Starbucks expanded from 28 stores to over 15,000 locations across five continents. He is the bestselling author of It’s Not About the Coffee. Howard retired as the president of Starbucks North America in 2007 but continues to influence leaders through his writing and speaking engagements.

Connect with Howard:

Howard’s LinkedIn: https://www.linkedin.com/in/howard-behar-24ba274/

Howard’s Email: hb@howardbehar.com

Howard’s Phone: 206-972-7776

Resources Mentioned:

Howard’s Book, It's Not About The Coffee: Leadership Principles from a Life at Starbucks:

The One Minute Manager by Ken Blanchard and Spencer Johnson: https://www.amazon.com/The-One-Minute-Manager/dp/0688014291/

Kevin’s email: kevin@medpb.com

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

15 to 20 Walk-Ins a Day: How I Grow and Manage My Practice | Tiffany Ahlberg Jul 23, 2024

Feeling overwhelmed by the business side of running an audiology practice? Dr. Tiffany Ahlberg has been there, running her own private practice for nearly a decade. In this episode, Tiffany reveals her strategies for building a successful practice. She also discusses the value of marketing, community involvement, and counseling skills in audiology.

Dr. Tiffany Ahlberg is the founder and lead audiologist at Ahlberg Audiology & Hearing Aid Services in Cleveland, Tennessee. She has over two decades of experience and started her private practice in 2015.

In this episode, Kevin and Tiffany will discuss:

- The inspiration behind starting Ahlberg Audiology

- Lessons learned in the early days of her practice

- Building strong patient relationships

- Why audiologists must have counseling skills

- Strategies for managing walk-in patients

- Minimizing the impact of third-party payers

- Marketing with Google reviews and Google Ads

- Strategies for effective hiring

- Practical steps for defining and living by your core values

- And other topics…

Dr. Tiffany Ahlberg is the founder and lead audiologist at Ahlberg Audiology & Hearing Aid Services in Cleveland, Tennessee. She has over 24 years of experience in the field and holds a Doctorate in Audiology from the University of Florida, along with Bachelor's and Master's degrees from the University of Tennessee, Knoxville. Dr. Ahlberg has been recognized with multiple Readers Choice Awards by the Cleveland Daily Banner and has been a leading figure in her community since opening her private practice in 2015.

Connect with Tiffany:

Tiffany’s Website: https://ahlbergaudiology.com

Tiffany’s LinkedIn: https://www.linkedin.com/in/tiffany-ahlberg-76218813/

Resources Mentioned:

Buy Back Your Time: Get Unstuck, Reclaim Your Freedom, and Build Your Empire by Dan Martell: https://www.amazon.com/Buy-Back-Your-Time-Unstuck/dp/059342297X/

Verbal Judo: The Gentle Art of Persuasion by George J. Thompson and Jerry B. Jenkins: https://www.amazon.com/Verbal-Judo-Gentle-Persuasion-Updated/dp/0062107704

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

How I Grew My Practice to 26 Locations: Avoid These Newbie Mistakes! | Ross Cushing Jul 16, 2024

Struggling to raise prices despite rising costs, build a cohesive team with shared values, or keep pace with technology? Ross Cushing has seen it all on his journey building one of America’s largest private audiology practices. In this episode, Ross shares his early mistakes and his best strategies for growing a successful audiology practice today.

Ross Cushing is the founder and CEO of Live Better Hearing & Balance, with over 26 locations across multiple states. He is a sought-after speaker on practice management and frequently shares his entrepreneurial insights.

In this episode, Kevin and Ross will discuss:

- His journey to audiology

- Challenges in the early stages of a practice

- Building trust and team development

- His early struggle to manage his practice’s cash flow

- Goal setting for sustainable practice growth

- The value of developing relationships with physicians

- Authentic marketing for private practices

- His approach to hiring

- Challenges and strategies for pricing hearing aids

- Tips for building a cohesive work environment

- How to capitalize on emerging trends in audiology

- Networking and mastermind groups

- And other topics…

Ross Cushing is the founder and CEO of Live Better Hearing & Balance, one of the largest private audiology practices in the United States. He opened his first practice in 2007 after working for industry leaders. Under his leadership, Live Better has grown to over 26 locations across multiple states. Ross has also served as the state audiologist for Maryland prisons for 12 years. He is a sought-after speaker on practice management and frequently shares his entrepreneurial insights.

Connect with Ross:

Ross’s LinkedIn: https://www.linkedin.com/in/rosscushing/

Resources Mentioned:

Live Better Hearing Website: https://livebetterhearing.com/

Good to Great: Why Some Companies Make the Leap...And Others Don't by Jim Collins: https://www.amazon.com/Good-Great-Some-Companies-Others/dp/0066620996

Scaling Up: How a Few Companies Make It...and Why the Rest Don't by Verne Harnish: https://amazon.com/Scaling-Up-Companies-Rockefeller-Habits/dp/0986019526

Traction: Get a Grip on Your Business by Gino Wickman: https://www.amazon.com/Traction-Get-Grip-Your-Business/dp/1936661837

Ready, Fire, Aim: Zero to $100 Million in No Time Flat by Michael Masterson: https://www.amazon.com/Ready-Fire-Aim-Zero-Million/dp/0470182024

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Grow Your Practice with Comprehensive Hearing Coverage | Ron Gleitman of Great Hearing Benefits Jul 09, 2024

From low reimbursement rates to complex administrative tasks, traditional managed care is rife with problems. But what if there was an alternative? Dr. Ron Gleitman and his team started Great Hearing Benefits to offer a more viable and profitable solution for audiologists. In this episode, Ron shares how this innovative model improves financial returns, simplifies administration, and ensures high-quality patient care. He also highlights effective digital marketing and practice management strategies.

Dr. Ron Gleitman is the President of Great Hearing Benefits and a seasoned audiology expert with experience as a practice owner. He is also a specialist in practice development and operations.

In this episode, Kevin and Ron will discuss:

- Dr. Gleitman’s inspiring career journey

- Balancing patient care and practice management

- Digital marketing and online reviews as key strategies for 2024

- The Great Hearing Benefits alternative to traditional managed care

- The value of peer support and professional networks

- Effective consumer-focused marketing for practices

- Building long-lasting patient relationships through excellent care

- Increasing efficiency and profitability with audiology assistants

- Data-driven decision-making for practice management

- And other topics…

Dr. Ron Gleitman is the President of Great Hearing Benefits, an innovative managed care program he helped start to provide a more viable and profitable alternative for audiologists compared to traditional hearing benefit manager (HBM) models. He holds a Ph.D. in Audiology from Purdue University and has significant experience managing audiology practices, including owning a multi-office practice in Chicago. Ron is also the Vice President of Operations at Beltone and was Director of Practice Development at Phonak.

Connect with Ron:

Ron’s LinkedIn: https://www.linkedin.com/in/ronald-gleitman-950154125/

Resources Mentioned:

Great Hearing Benefits: https://greathearingbenefits.com

Beltone: https://www.beltone.com

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

How to Thrive as a Private Practice Audiologist: Finally Find Balance and Reconnect with Your Purpose | Dr. Toni Galardi Jul 02, 2024

Hearing care providers often struggle to achieve balance, no thanks to the pressures of running a practice. Dr. Toni Galardi, once a successful psychotherapy practice owner, reassessed her path after near-death experiences. Recognizing her avoidance of necessary changes, she developed the LifeQuake™ Method to help others achieve fulfillment. In this episode, Toni offers strategies for audiologists to achieve balance, embrace change, and regain their passion for work.

Dr. Toni Galardi is a licensed psychotherapist and career coach with over two decades of experience guiding individuals through significant life transitions. She is the author of The LifeQuake Miracle.

In this episode, Kevin and Dr. Galardi will discuss:

- The concept of "LifeQuake"

- Overcoming the fear of change

- Her 7-stage model for mastering change

- Strategies for managing stress

- Aligning your work with your highest values

- Practical tips for maintaining balance

- Recognizing the signs of needed change

- How boredom can be a catalyst for growth

- Mindfulness as a tool for navigating life transitions

- Regaining passion for your career

- The value of social support for navigating tough times

- And other topics…

Dr. Toni Galardi is an author, speaker, and coach specializing in change mastery. She holds a Ph.D. in psychology and has developed a unique approach to personal and professional transformation, which she calls the LifeQuake™ Method. She is the author of The LifeQuake Miracle: Awakening to Your True Purpose in Times of Personal and Global Upheaval. Her work combines traditional academic training with holistic practices, making her a sought-after expert in corporate and personal development settings.

Connect with Dr. Galardi:

Dr. Galardi’s Website: https://drtonigalardi.com

Dr. Galardi’s LinkedIn: https://www.linkedin.com/in/dr-toni-galardi-909a5a7/

Dr. Galardi’s Office Phone: 310-890-6832

Resources Mentioned:

The LifeQuake Miracle: Awakening to Your True Purpose in Times of Personal and Global Upheaval: https://www.amazon.com/LifeQuake-Miracle-Awakening-Personal-Upheaval/dp/1627878025

BreastQuake: Ten Proven Steps to Healing and Preventing Breast Cancer Without Surgery, Radiation, or Chemotherapy: https://www.amazon.com/BreastQuake-Healing-Preventing-Radiation-Chemotherapy/dp/B0CZJDC8PD

Dr. Jennifer Simmon’s Book, The Smart Woman's Guide to Breast Cancer: https://www.amazon.com/Smart-Womans-Guide-Breast-Cancer/dp/B0D38MNWBK

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Practice Growth Hacks with Bobby Umar: Personal Branding, Networking, and TEDx Talks Jun 25, 2024

Many audiologists struggle to effectively communicate their unique value, often getting lost in a competitive market. But what if the solution starts with speaking at TEDx? Branding expert Bobby Umar understands how much an audiologist can enhance their influence by putting themselves out there and building their personal brand. In this episode, he offers actionable advice on using TEDx Talks, digital platforms, and networking opportunities to become a thought leader and grow your practice.

Bobby Umar is a speaker, coach, and five-time TEDx speaker with expertise in personal branding, authentic connection, and leadership. Inc. Magazine recognizes him as one of the Top 100 Leadership Speakers in North America.

In this episode, Kevin and Bobby will discuss:

- The importance of personal branding for a fulfilling career

- The role of brand clarity in building an A-team

- Building a good patient base through networking

- How TEDx Talks can elevate your brand and influence

- Where to get started as a first-time speaker

- Strategies for creating a strong digital presence

- Building patient trust by offering a stellar patient experience

- Investing in personal connections for practice growth

- Digital strategies for practice visibility

- The power of personal connection for patient loyalty

- Networking strategies for audiologists

- How to get started speaking at TEDx

- And other topics…

Bobby Umar is a speaker, coach, and social media influencer with over half a million followers across social media. Named one of the Top 100 Leadership Speakers in North America by Inc. Magazine, he is renowned for his expertise in personal branding, authentic connection, and leadership. Bobby is a five-time TEDx speaker and has authored three books, including a number-one bestseller. Bobby is the CEO of DYPD (Discover Your Personal Brand), through which he helps individuals and organizations enhance their brand identity and effectiveness through targeted personal branding strategies.

Connect with Bobby:

Bobby Umar’s Website: https://www.raeallan.com

Bobby Umar’s LinkedIn: https://www.linkedin.com/in/bobbyumar

Resources Mentioned:

Bobby’s Book, How to Network Anytime, Anywhere, with Anyone: Book 1: Live Events:

https://www.amazon.com/How-Network-Anytime-Anywhere-Anyone/dp/1500817414

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Digital Marketing for Private Practices, How to Beat the Large Chains | Tucker Worster Jun 18, 2024

Worried your small practice can’t keep up with the larger chains? The good news is as digital marketing rapidly evolves, automation and other cost-effective digital tools can level the playing field. Tucker Worster of HearWorks has successfully leveraged innovative marketing to drive substantial growth in the audiology industry. In this episode, he explains how strategic partnerships, savvy marketing investments, and a focus on patient retention can propel your practice ahead, ensuring you thrive in today’s dynamic market.

Tucker Worster is the co-founder of HearWorks, a company that provides marketing, automation, and coaching services for hearing healthcare clinics. He has extensive experience managing various aspects of the hearing healthcare market, including multiple buying groups and hearing aid clinics.

In this episode, Kevin and Tucker will discuss:

- The evolution of HearWorks and its impact on audiology practices

- Why transparency is crucial for building a loyal team

- Why practice owners must invest in patient retention

- Optimizing Google My Business to enhance patient walk-ins

- High-impact, low-cost marketing strategies.

- Enhancing the patient experience through automation

- Adapting to the rapidly changing landscape of digital marketing

- How flexibility contributes to a positive work culture

- The benefits of audiology mastermind groups

- Emerging trends in audiology marketing

- And other topics…

Tucker Worster is a co-founder of HearWorks, a company that revolutionizes marketing, automation, and coaching for hearing healthcare clinics. Under his leadership, HearWorks went from struggling to generating $10 million in revenue within three years. The company was recognized on the Inc. 5000 list of America's fastest-growing private companies in 2022 and 2023. Tucker serves on the Ambassador Board at Baylor University’s Center for Professional Selling. He has extensive experience managing various aspects of the hearing healthcare market, including multiple buying groups and hearing aid clinics. Currently, Tucker holds ownership stakes in several hearing aid-related enterprises.

Connect with Tucker:

Tucker’s LinkedIn: https://www.linkedin.com/in/tuckerworster

Tucker’s Email: tucker@hearworks.com

Resources Mentioned:

HearWorks Website: https://hearworks.com

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Michele Ahlman: Turn Your Awkward Waiting Room into a Customer Converting Machine Jun 11, 2024

If patients seem to leave as quickly as they come through your door, the solution isn’t a fancier coffee machine. Many practice owners understand the value of an inviting reception area but often miss the crucial element that can turn their waiting room into a conversion machine. That’s Michele Ahlman’s expertise. She works with practices to transform their awkward waiting rooms into revenue centers using the power of video. In this episode, Michele will help us understand the value of the waiting room for helping practices keep the patients who walk through their doors. She will also share insights into practice branding and patient journey maps.

Michele Ahlman is the Founder & CEO of Citadel Holdings and ClearDigital Media. With over three decades of entrepreneurial experience, she has pioneered solutions in the digital signage software industry.

In this episode, Kevin and Michele will discuss:

- The importance of coaches and mentors

- How to enforce your brand ideals internally

- The biggest misconception about financial management

- Her lean approach to scaling

- Why cash flow is king

- The importance of knowing your numbers

- Patient journey mapping for struggling practices

- The waiting room as the missing piece of the patient journey puzzle

- The right content to show patients in the waiting room

- How to serve the changing patient demographic

- The ‘impact of brand’ as an emerging trend in audiology

- The powerful impact of smell in your waiting room

- And other topics…

Michele Ahlman is the founder and Chief Growth Officer of Citadel Holdings, a digital signage platform. She is also the CEO of Clear Digital Media, offering digital content development services for independent healthcare clinics. Michele got her start when she joined her mother’s company, HITEC Group, in 1990. She rose to become VP of Operations, and in 2023, they established Clear Sounds Communications, a women-owned business focused on bringing innovative solutions to the market. In 2014, Michele launched Clear Digital Media in partnership with her father to address the need to improve the patient experience in hearing care.

Connect with Michele:

Michele’s LinkedIn: https://www.linkedin.com/in/ahlman/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Unlock Scalable Growth: Marketing Hacks For Busy Audiology Practices Jun 04, 2024

Hearing healthcare practitioners work hard to keep their practices busy. But more patients often equals less time for marketing, the very tool that brought them in. To avoid taking two steps back, practice owners must adopt smart marketing strategies instead of winging it. Having run and sold his successful practice, Brian Urban, President of CounselEAR, offers a unique perspective on the industry. In this episode, Brian will help us crack the code of sustainable practice growth. He delves deep into how to leverage marketing automation, tracking tools, and smart strategies to keep your practice growing, not scrambling.

Brian Urban, Au.D., is the President of CounselEAR, an all-in-one system for practice management, reporting, record-keeping, and counseling. He also ran an audiology practice in Evanston, Illinois, before selling it in 2014.

In this episode, Kevin and Brian will discuss:

- The challenges he faced in growing his practice

- The importance of building a strong professional network

- The challenges of growing an audiology practice in 2024

- Extending a personal touch for patient retention

- Seamless online scheduling with customization

- How he stays on top of the latest audiology tech

- Marketing essentials for practice owners

- CounselEAR’s time-saving marketing automation tools

- Tracking marketing efforts to ensure they’re converting to cash flow

- His unconventional friend network hiring method

- Tools for managing a remote workflow

- The importance of working with trusted advisors when starting a practice

- The value of mastermind groups

- The impact of CounselEAR’s claims remittance feature

- The importance of recurring revenue and diversified income streams

- Starting a private practice with a clear value proposition

- And other topics…

Brian Urban, Au.D., is President of CounselEAR, an all-in-one system for practice management, reporting, record-keeping, and counseling. Previously owning an audiology practice in Evanston, Illinois, Brian has been active in the audiology field since 2000. He is a past president of the Academy of Doctors of Audiology and a distinguished fellow in the Audiology Academy of the National Academies of Practice. Brian has shared his expertise at many state and national conventions, covering topics such as patient counseling, documentation, HIPAA compliance, and physician marketing.

Connect with Brian:

Brian’s LinkedIn: https://www.linkedin.com/in/drbrianurban/

Resources Mentioned:

CounselEAR’s website: www.CounselEAR.com

Academy of Doctors of Audiology (ADA): https://www.audiologist.org/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Banish Burnout and Double Your Profits with Audiology Assistants | Nichole Kingham May 28, 2024

Sometimes, you need to ask for help. Or just hire it. Nichole Kingham of Audiology Academy has developed a widely used audiology assistant training program, ensuring practice owners can capitalize on the growth benefits of getting help. In this episode, Nichole will explain her reliable processes and procedures for hiring and onboarding assistant audiologists. She will also share her playbook for practicing at the top of the profession and growing successful practices.

Dr. Kingham is the owner of Eastside Audiology and Chief Education Officer of Audiology Academy. She is passionate about developing practices and protocols, improving efficiency, marketing strategies, and training audiology staff.

In this episode, Kevin and Nichole will discuss:

- How her family history of hearing loss led her to audiology

- How burnout led her to start Audiology Academy

- Protocols for adding an audiology assistant to your practice

- Her transition from employee to practice owner

- The top three challenges she faced as a new practice owner

- Cultivating solid patient relationships following a practice takeover

- Why hiring an audiology assistant is a no-brainer for profitability

- What to look for in an audiology assistant

- The challenges of owning a practice

- Her go-to marketing strategies

- How leaning on experts can benefit practices of any size

- Going outside your comfort zone to grow your practice

- Talk tracks for effectively communicating with patients

- And other topics…

Nichole Kingham is the owner of Eastside Audiology and Chief Education Officer at Audiology Academy, an online audiology business training platform for practice owners. She is the past president of Washington State Audiology Academy and was a member of the 2012 James Jerger Future Leaders in Audiology class. Nichole has worked in private practice since 2003, where she hired the first audiology assistant in Washington State. She has trained and promoted audiology assistants since 2009.

Connect with Nichole:

Nichole Kingham’s Website: https://www.drkingham.com/

Nichole Kingham’s LinkedIn: https://www.linkedin.com/in/drkingham/

Resources Mentioned:

Audiology Academy Website: https://www.audiologyacademy.com/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Blueprint Solutions: 45% of Your Patients Will Buy Their Next Hearing Aids From a Competitor! | Henrik Nielsen May 21, 2024

If you’re stuck in a revenue rut, the culprit might be a need for better efficiency in your practice management. Office management software can simplify operations and enhance patient retention, yet the plethora of features may be daunting. Henrik Nielsen’s expertise and experience working with private practices make him an excellent guide for perplexed practice owners struggling to figure it out. In this episode, he shares solutions for optimizing practice operations and shares insights into the effective use of marketing automation for patient retention and revenue growth.

Henrik Nielsen is the president of Blueprint Solutions, a software services company providing clinic management solutions for hearing healthcare professionals.

In this episode, Kevin and Henrik will discuss:

- Current challenges for the hearing healthcare industry

- The rise of managed care

- Managing the patient lifecycle with automation

- Marketing automation for patient retention and increased revenue

- The cost of no-shows

- Effective marketing strategies that have worked for Blueprint’s clients

- How practice owners can gain control of online scheduling

- Strategies for growth and sustainability in 2024 and beyond

- How Blueprint Solutions is exploring AI

- Efficient practice operations

- And other topics…

Henrik Nielsen is the president of Blueprint Solutions, a software services company providing clinic management solutions for hearing healthcare professionals. Originally from Denmark, he spent most of his career in the hearing healthcare industry, starting with Oticon where he managed IT and operations for five years. He has also worked at Bernafon, GN ReSound US, Resound Marketing, and Unitron Hearing.

Connect with Henrik:

Henrik’s LinkedIn: https://www.linkedin.com/in/henrik-nielsen-2b49762/

Resources Mentioned:

Blueprint Solutions Website: https://blueprintsolutions.us/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Commit First: The Secret to Building Your Dream Practice | Erik Sorenson May 14, 2024

Some hearing care providers struggle to take the first step in starting their dream private practice, while others feel stuck, unable to grow their practices to achieve the balanced life they desire. The common problem? Difficulty in committing. This isn't a flaw but points to the need for a better understanding of effective commitment strategies. This is where Erik Sorenson, author of Commit First, comes into play. As a coach with experience working with over 1,500 businesses and a former practice owner, he knows firsthand how to leverage commitment for practice growth. In this episode, Erik shares his frameworks for achieving big goals and breaks down how commitment is the key to achieving extraordinary practice growth.

Erik Sorenson is a former practice owner, human performance coach, and bestselling author of Commit First. As the co-founder of HearWorks and Platinum Partners, he is also involved in leadership summits, masterminds, and more to help practice owners cross the finish line of their growth goals.

In this episode, Kevin and Erik will discuss:

- Erik's journey of commitment to his book

- Why asking “how” can lead to short-term tactics and setbacks

- The importance of clarity in a practice owner's vision

- The concept of creating your ‘possible impossible’

- Leveraging focus for growth

- How failure can lead to success

- The necessity of 'uncommitting' to small tasks

- The fear of success vs. the fear of failure

- The impact of wrong commitments on growth

- The ‘gift’ of procrastination

- Erik’s framework for deciding what aspects of practice management to focus on

- Strategies for hiring people who will commit

- How a long-term mindset leads to success

- Why masterminds work

- And other topics…

Erik Sorenson is a former practice owner, human performance coach, and bestselling author of Commit First. He is also the co-founder of HearWorks, a hearing healthcare marketing, automation, and coaching company listed among the Inc. 5000 Fastest Growing Companies in America for 2022. In 2021, HearWorks launched Platinum Partners, a program offering leadership summits, masterminds, and more to help practice owners cross the finish line of their growth goals. With a background in advertising, Erik has spent his entire career building businesses.

Connect with Erik:

Erik’s Website: https://www.eriksorenson.com

Erik’s LinkedIn: https://www.linkedin.com/in/eriklsorenson/

Resources Mentioned:

Erik’s Book, Commit First: The Key to Unlock Potential, Break Through Obstacles, and Gain Unlimited Power: https://www.amazon.com/Commit-First-potential-obstacles-unlimited/dp/B0C2RRQDS8

The 7 Habits of Highly Effective People: Powerful Lessons in Personal Change by Stephen R. Covey: https://www.amazon.com/Habits-Highly-Effective-People-Powerful/dp/0743269519

How to Change: The Science of Getting from Where You Are to Where You Want to Be by Katy Milkman: https://www.amazon.com/How-Change-Science-Getting-Where/dp/059308375X

Atomic Habits: An Easy & Proven Way to Build Good Habits & Break Bad Ones by James Clear: https://www.amazon.com/Atomic-Habits-Proven-Build-Break/dp/0735211299

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

My Vitals Pro: Turn Your Data Into Insights and Make Decisions With Confidence | Chelsea Treseder May 07, 2024

Drowning in data, but starved for insights? Chelsea Treseder co-founded My Vitals Pro to help practice owners simplify data analysis without significant time investment. In this episode, Chelsea dives deep into how her interactive KPI dashboard helps practice owners make sense of the data. She also offers practical strategies for growing private practices and highlights emerging trends in the audiology industry.

Chelsea Treseder is a co-founder at My Vitals Pro and the Vice President of Business Development for Pivot Hearing, a practice development group dedicated to helping hearing industry practices achieve sustainable growth. She is a seasoned medical device sales, strategy, and marketing professional with experience working across diverse industries, including diabetes, dental, orthodontic, and others.

In this episode, Kevin and Chelsea will discuss:

- Why she co-founded My Vitals Pro

- Insights from her family’s 90-year legacy in hearing healthcare

- Key metrics practices must focus on for sustainable growth

- Maximizing marketing spend with My Vitals Pro

- Better decision-making with My Vitals Pro

- The role of coaches and advisors in contextualizing data

- Automation as a tool for increasing appointment rates

- Emerging trends in the hearing healthcare industry

- Her unique people-focused approach to building a team

- And other topics…

Chelsea Treseder is a seasoned medical device sales, strategy, and marketing professional. With a family legacy of 90 years in hearing healthcare, she co-founded My Vitals Pro to provide specialized business intelligence solutions for audiology and hearing aid practices. She helped launch Lyric, the world's first invisible hearing aid, as part of the team at InSound Medical. She has also worked in marketing roles across diverse medical device industries, spanning diabetes, dental, orthodontic, and others. Chelsea is the Vice President of Business Development for Pivot Hearing, a practice development group dedicated to helping hearing industry practices achieve sustainable growth.

Connect with Chelsea:

Chelsea’s LinkedIn: https://www.linkedin.com/in/chelsea-treseder-88112422/

Resources Mentioned:

My Vital Pro Website: https://myvitalspro.com/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

How I Grew From 2 to 7 Locations in 5 Years | Jason Leyendecker Apr 30, 2024

When a private practice starts to gain momentum, there’s often a scramble to keep up with growing demand. Jason Leyendecker, the owner of Audiology Concepts and the president of ADA, experienced this firsthand as he grew his practice to seven locations throughout Minnesota. In this episode, you’ll learn how Jason upheld his practice culture and patient relationships as he scaled his practice. He'll also reveal his top secrets for revolutionizing your marketing strategy and keeping abreast of industry trends to grow your practice.

Jason Leyendecker is the president of the Academy of Doctors of Audiology (ADA). He owns Audiology Concepts, a hearing healthcare practice with seven locations throughout Minnesota. He’s also the owner of the Tinnitus and Hyperacusis Clinic.

In this episode, Kevin and Jason will discuss:

- Why Jason became an Audiologist

- How to strengthen your practice’s culture and philosophy as you grow

- The mindset challenges Jason faced as he grew his practice

- The hardest part about growing your practice in 2024

- Why you should focus on one niche within audiology

- Jason’s secrets to building lasting patient relationships

- How to leverage data automation

- Marketing strategies for different patient demographics

- Why you should switch to online scheduling

- The benefits of joining audiology groups

- And other topics…

Jason Leyendecker is the owner of Audiology Concepts, a hearing healthcare practice with seven locations throughout Minnesota. He’s also the owner of the Tinnitus and Hyperacusis Clinic and serves as the president of the Academy of Doctors of Audiology (ADA). He graduated from A.T. Still University in 2010. He started working with Audiology Concepts as a student under Dr. Paula Schwartz in 2008. In 2017, he bought the practice and plans to continue the legacy Dr. Schwartz created. He is also on the board of Minnesota Sight and Hearing.

Connect with Jason:

Jason’s Website: https://www.audiologyconcepts.com/amo-team/dr-jason-leyendecker/

Jason’s LinkedIn: https://www.linkedin.com/in/jason-leyendecker-00613190/

Jason’s Email: dr.leyendecker@audiologyconcepts.com

Resources Mentioned:

Academy of Doctors of Audiology (ADA): https://www.audiologist.org/

Selling With a Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud by Lisa Earle McLeod: https://www.amazon.com/Selling-Noble-Purpose-Drive-Revenue/dp/1118408098

Death by Meeting: A Leadership Fable...About Solving the Most Painful Problem in Business by Patrick Lencioni: https://www.amazon.com/Death-Meeting-Leadership-Solving-Business/dp/0787968056

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

AudBoss: What I've Learned Serving 1300 Private Practice Owners | Amit Gosalia Apr 23, 2024

Feeling perplexed by the business side of the hearing industry? First-timers may feel confused about making partnerships work, while experienced practice owners might feel lost in managing a growing practice. Dr. Amit Gosalia, a seasoned and business-savvy audiologist, has been through it all, from buying and exponentially growing a practice to selling it at a good price. In this episode, he shares his top strategies for building a successful practice, highlights challenges in managing growth, and discusses the art of fostering long-lasting relationships with patients.

Dr. Amit Gosalia is a business-savvy audiologist who has extensive experience running successful private practices. He has held leadership roles in audiology organizations and has received accolades from the American Academy of Audiology. He is also the co-founder of AudBoss, an online community for private practice owners.

In this episode, Kevin and Amit will discuss:

- His journey to buying his first private practice

- How he tripled the revenue at his first practice

- His ‘SMART Ear Goals’ approach for laying out practice goals

- The importance of tracking KPIs

- The impressive ROI from building relationships with physicians

- His diversification strategy for staying busy independent of third-party payers

- Fostering interprofessional collaborations for referrals

- How to clearly define roles and responsibilities in a partnership

- His challenges in managing a growing practice

- His advice for struggling practices

- Breaking down patient anxiety

- His personable approach to patient care that results in 5-star reviews

- The lost art of bedside manner

- Why the lab coat is such a bad thing

- And other topics…

Dr. Amit Gosalia is an audiologist specializing in hearing loss and tinnitus at West Valley Hearing Center in Los Angeles. He previously ran Audiology Clinic, Inc. in Vancouver, where he experienced significant growth before selling the practice in 2017. Known for his commitment to patient care, he holds a board certification in Audiology and has received accolades from the American Academy of Audiology. He has held leadership roles in audiology organizations and has actively contributed to non-profits. He is also the co-founder of AudBoss, an online community for private practice owners.

Connect with Amit:

Amit’s Website: https://www.drgosalia.com/

Amit’s LinkedIn: https://www.linkedin.com/in/amitgosalia/

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

How This Practice Owner Scaled Using Video Marketing | Madison Levine Apr 15, 2024

Madison Levine, the owner of Levine Hearing, rapidly grew a successful practice by leveraging the power of video. In this episode, she sheds light on her patient-centric approach and shares her strategies for growing her practice with effective video marketing.

Madison Levine is the founder of Levine Hearing, an independent provider offering hearing and balance services. She manages a diverse business portfolio in healthcare and marketing, including a production company, Integrate Ideas. Actively involved in hearing healthcare advocacy, she is a board member at the Levine Senior Center and dedicates time to educating on hearing loss in local eldercare facilities.

In this episode, Kevin and Madison will discuss:

- How she grew her practice quickly with video

- Efficient video marketing

- The value of regular structured meetings

- Her approach to hiring the right people for her practice

- Strategies for minimizing employee turnover

- Her playbook for delivering a five-star patient experience

- The biggest hurdle for practices starting now

- Her best-kept secret for bringing more people through the door

- Her data-led approach to social media marketing

- Content optimization for different platforms and audiences

- Her method for fostering a positive work culture

- And other topics…

Madison Levine is a second-generation hearing instrument specialist, serial entrepreneur, and social media influencer. She is the founder of Levine Hearing, an independent provider offering hearing and balance services with over 200 five-star Google reviews and an A+ rating from the Better Business Bureau. Madison manages a diverse business portfolio in healthcare and marketing, including a production company, Integrate Ideas. She is actively engaged in Listen Carefully, a national program advocating for hearing healthcare, and serves as a board member for the Levine Senior Center. Madison also dedicates time to educating on hearing loss and hearing aids in local eldercare facilities.

Connect with Madison:

Madison’s Website: https://levinehearing.com/

Madison’s LinkedIn: https://www.linkedin.com/in/madison-levine-2b961317/

Madison’s Email Addresses: madison@integrateideas.com, madison@levinehearing.com

Resources Mentioned:

Death by Meeting: A Leadership Fable...About Solving the Most Painful Problem in Business by Patrick Lencioni: https://www.amazon.com/Death-Meeting-Leadership-Solving-Business/dp/0787968056

Extreme Ownership: How U.S. Navy SEALs Lead and Win by Jocko Willink: https://www.amazon.com/Extreme-Ownership-U-S-Navy-SEALs/dp/1250183863

Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud by Lisa Earle McLeod: https://www.amazon.com/Selling-Noble-Purpose-Drive-Revenue/dp/1118408098

The Only Thing:

If you’re an audiologist and want to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals. It’s called The Only Thing.

This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

I Bought 14 Audiology Practices, Grew Them, Then Sold Them All! | Jesse Aldous Apr 09, 2024

What if your practice isn’t worth what you think? Jesse Aldous often has to ask this question. He is an experienced acquisitions advisor and former practice owner with 14 years of experience and two successful exits under his belt. In this episode, Jesse shares key strategies for growing a practice exponentially and breaks down what it takes to achieve higher valuations.

Jesse Aldous is a former audiology practice owner and a seasoned broker. With experience transforming small practices into high-revenue ventures, he guides audiologists in valuing their practices for successful exits.

In this episode, Kevin and Jesse will discuss:

- His experience growing small clinics exponentially

- His journey from private practice owner to acquisitions expert

- Mistakes costing practices higher valuations

- The numbers that affect a valuation

- The benefits of a strong marketing campaign

- Metrics for measuring practice success

- Why practice owners should not be afraid to spend on marketing

- Why practices are losing patients

- The power of database marketing

- Steps to selling a practice

- Why practice valuations are low

- Goal setting as a tool for practice growth

- Why he’s optimistic about the industry

- And other topics…

Jesse Aldous is a former audiology practice owner, independent broker, and business coach who has over 14 years of experience in the hearing industry. He specialized in identifying and growing small audiology practices, turning them into high-revenue ventures. Experienced in business development and acquisitions, he sold his multi-location retail operation and served as Vice President for a large private group. As an independent broker and business coach, Jesse leverages his extensive experience to guide practice owners, helping them appropriately value their practices and navigate successful exits.

Resources Mentioned:

Jesse’s Website: https://www.audiologyacquisition.com/

Jesse’s LinkedIn: https://www.linkedin.com/in/jesse-aldous-91b1a39/

The Peter Principle: Why Things Always Go Wrong by Raymond Hull and Dr. Laurence J. Peter: https://www.amazon.com/The-Peter-Principle/dp

The 10X Rule: The Only Difference Between Success and Failure by Grant Cardone: https://www.amazon.com/10X-Rule-Difference-Between-Success/dp/0470627603

Bristol Group Business Brokers and Merger and Acquisition Advisors: https://www.bristolgrouponline.com/

THE ONLY THING

If you’re an audiologist who wants to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals.

It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Oticon: 23 Million People in the US Need Hearing Aids and Don’t Have Them | Gary Rosenblum Apr 09, 2024

Are you losing patients to competitors with the latest tech? Staying on top of changing market dynamics can feel like trying to outrun a speeding train. To keep up, practice owners need a clear strategy to ensure growth and sustainability. Gary Rosenblum, President of Oticon, excels in driving innovation in the hearing care industry. In this episode, he offers insights gleaned from his extensive experience working with practices nationwide and shares proven strategies for how audiologists and hearing instrument specialists can set their practices apart and keep up in an ever-evolving marketplace.

Gary Rosenblum has been President of Oticon since October 2016, driving forward the company’s leadership in innovation, product quality, and customer support. Before joining Oticon, he led medical device and consumer healthcare ventures for Fortune 500 companies like Johnson & Johnson, Abbott Labs, and Pfizer. Starting his career in consumer healthcare, he now boasts 16 years of experience in the medical devices industry.

In this episode, Kevin and Gary will discuss:

- The current challenges for audiology and hearing aid practice owners

- The future of audiology and hearing aid practices

- The KPIs driving success for audiology practices

- Strategies for maximizing your practice’s profitability

- How to set your practice apart with the concierge approach

- Oticon’s approach to product development

- Gary’s advice for keeping up with the latest hearing aid technologies

- Strategies for growth and sustainability

- Lead generation through community building

- Oticon’s initiatives for supporting practice owners

- How Oticon retains top talent

- The promising future of the hearing aid industry

- And other topics…

Gary Rosenblum is the President of Oticon, a division of Demant, a leading name in hearing healthcare. Before joining Oticon, he led various medical device and consumer healthcare ventures for Fortune 500 companies such as Johnson & Johnson, Abbott Labs, and Pfizer. As Vice President at Johnson & Johnson, he managed medical devices, pharmaceuticals, and consumer products for hospital systems on the West Coast. Although he has accumulated 16 years of experience in the medical devices industry, he launched his career in consumer healthcare. Gary formerly served as Chairman of the Hearing Industries Association.

Resources Mentioned:

Gary’s LinkedIn: https://www.linkedin.com/in/gary-rosenblum-a682494/

The Hearing Journal: https://journals.lww.com/thehearingjournal/pages/default.aspx

The Hearing Review: https://hearingreview.com/

Oticon Business Enhancement Support PLUS (BES+) Rewards Program: https://www.oticon.com/professionals/besplus-form

Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud by Lisa Earle McLeod: https://www.amazon.com/Selling-Noble-Purpose-Drive-Revenue/dp/

THE ONLY THING

If you’re an audiologist who wants to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals.

It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Selling With Noble Purpose: Drive Revenue for Your Practice Without Feeling Salesy | Lisa Earle McLeod Apr 09, 2024

Running an audiology or hearing aid practice naturally involves navigating financial pressures. Yet, practice owners must be careful not to get caught up in crunching numbers at the expense of their passion for helping others hear better. Lisa Earle McLeod, the creator of the ‘noble purpose’ philosophy, advocates for a different approach that places purpose above metrics. She demonstrates that practices focusing on their noble purpose outperform the competition and retain patients. In this episode, Lisa delves deeper into this concept, offering actionable insights for establishing a thriving practice driven by purpose.

Lisa Earle McLeod is a strategy consultant, executive coach, and keynote speaker known for her Noble Purpose philosophy. Ranked #3 Sales Expert globally by Global Gurus and listed among Marshall Goldsmith's 100 Coaches, she has worked with clients like Salesforce, Google, LinkedIn, Hootsuite, and Volvo. She is an accomplished author of five books, including the bestseller, Selling with Noble Purpose.

In this episode, Kevin and Lisa will discuss:

- Why you need a noble purpose mindset

- How to define your practice’s noble purpose

- Storytelling techniques to fearlessly offer patients life-changing solutions

- The mindset of top-performing practitioners

- Best practices for creating an engaging patient experience

- The differences between transactional practices and noble purpose practices

- Scaling through tough times with patient impact stories

- Strategies for improving employee engagement

- Interview questions for hiring employees who will carry your purpose

- Lisa’s technique for realigning with your true north

- How to create a noble sales purpose for your practice

- And other topics…

Lisa Earle McLeod is a strategy consultant, executive coach, and keynote speaker who has worked with notable clients like Salesforce, Google, and Volvo. With experience in sales leadership at Procter & Gamble and Vital Learning, she's recognized globally as a top thought leader and coach, named to Marshall Goldsmith's 100 Coaches, and ranked #3 Sales Expert by Global Gurus. She is an accomplished author of five books, including the bestseller, Selling with Noble Purpose, and contributes regularly to publications such as The Harvard Business Review, Forbes, and LinkedIn Learning.

Resources Mentioned:

Lisa’s Website: https://www.mcleodandmore.com/

Lisa’s LinkedIn: https://www.linkedin.com/in/lisaearlemcleod

Lisa’s Book, Selling with Noble Purpose: How to Drive Revenue and Do Work That Makes You Proud: https://www.amazon.com/Selling-Noble-Purpose-Drive-Revenue/dp/

THE ONLY THING

If you’re an audiologist who wants to grow your practice – we’ve got a FREE, expert guide to help you achieve your goals.

It’s called The Only Thing. This expert guide will show you how to increase new patient calls by 5 to 57 a month, schedule more new patients each week, help more people, and increase revenue.

It’s the best resource I know for growing your audiology practice.

Get your copy for free at http://medpb.com/mastery.

Audiology Mastery: How to Build Your Dream Practice Mar 12, 2024

Recent changes in Audiology have left many practice owners struggling to grow. With 3rd party payers becoming more prevalent and reimbursements going down, getting enough people through the door to grow your practice is more challenging than ever before.

This podcast is designed to provide you with the resources you need to grow your practice.

Host Kevin St.Clergy has been helping audiology and hearing aid practice owners grow for over 25 years. Having helped thousands of audiologists through his talks, books, and coaching programs, Kevin has discovered what works and what doesn't work from the best practices in the world.

Subscribe to Audiology Mastery to learn how to increase revenue, improve patient and employee satisfaction, and build a practice that provides for your life without consuming your life.

Growing your practice does not have to be a mystery. This podcast will show you how.

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